Baby Powder Market Outlook (2023 to 2033)

The baby powder market is estimated to be valued at US$ 1,023.44 million in 2023 and is expected to reach a valuation of US$ 1,800 million by 2033. The adoption of baby powder is likely to advance at a CAGR of 5.8% during the forecast period. Shifting preference for organic ingredients in baby talc-powder is creating major tailwinds in the market. On account of this, the overall sales in the market registered year-on-year growth of 5% in 2022.

Over the recent years, international organizations such as International Agency for Research on Cancer (IARC) stated the use of talc-based baby powder is harmful for babies. The chemicals can cause fever, cough, and even increase carcinogens in the body. Key companies are increasing the use of natural and plant based ingredients such as corn-starch, oat flour, and arrowroot starch as an alternative. Use of these ingredients in baby powder has no side-effects to the babies and contains larger particles.

On account of this, the demand for corn-starch based baby powder is expected to increase at a prolific rate over the forecast period. Future Market Insights (FMI) opines, the sales of baby powder accounted for around 5.8% of demand share in global baby care market.

Attribute Details
Estimated Market Size (2023) US$ 1,023.44 million
Projected Market Size (2033) US$ 1,800 million
CAGR through (2023 to 2033) 5.8%

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2018 to 2022 Global Baby Powder Market Analysis Compared to 2023 to 2033 Forecast

As per Future Market Insights (FMI), the sales in global baby powder market grew at a 4.9% CAGR between 2018 and 2022 and are projected to increase at a 5.8% CAGR during the forecast period (2023 to 2033). Growth in the market is attributed to the rising demand for plant-based ingredient baby care products. With surging birth rates across the globe, the need for safe and organic baby care products has increased.

On account of this, key players in the global baby powder market are introducing plant-based ingredients in the products. According to the International Agency for Research on Caner (IARC), the use of talc-based powder on babies increases the risk of cancer and severe allergic reactions. Besides this, the Center for Disease Control and Prevention stated that repeated inhalation of these talc based baby powder might harm the lungs of the babies. Based on this, several leading companies are banning the production of talc-based baby powders.

In May 2020, Johnson & Johnson announced the discontinuation of talc-based Johnson’s baby powder in the USA and Canada. Moreover, government in Europe has banned the use of talc and asbestos in cosmetic and health care products. On the back of these aforementioned factors, the demand for plant-based and organic alternatives in baby powder will fuel the growth in the market.

Are Baby Powder Producers Forging Powerful Alliances with E-Commerce Giants to Cultivate Unwavering Brand Devotion?

Key players in the global baby powder market are focusing on improving their brand presence across the globe. With the discontinuation of talc-based baby powder in North America and Europe, key players in the market are introducing plant based baby powder to re-establish their consumer base.

Consequently, emergence of online platforms and penetration of social medial platforms is the major factor aiding the key players to create their brand loyalty by reaching out to the global audience.

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Is Talc-Based Baby Powder Putting Babies and Adults at Risk of Cancer?

Over the past few years, negative perception of talc-based baby powder might dampen the sales in the market. Use of talc and asbestos in the talc-based baby powder has reduced the credibility of key companies.

Due to this, several law-suits were filed against the companies producing talc-based baby powder. For instance, in 2020, New Jersey jury ordered Johnson & Johnson to play the plaintiffs US$ 750 million against the law-suit filed that allegedly their baby powder caused ovarian cancer.

Comparative View of Adjacent Markets

Baby Powder Market:

Attributes Baby Powder Market
CAGR (2023 to 2033) 5.8%
Market Value (2033) US$ 1,800 million
Opportunity Unexplored potential in specialized baby powder for sensitive skin.
Key Trends Biodegradable baby powder formulations gaining popularity for eco-conscious parents.

BRIC Organic Baby Food Market:

Attributes BRIC Organic Baby Food Market
CAGR (2023 to 2033) 16.1%
Market Value (2033) US$ 24.5 billion
Opportunity New business opportunities are expected to arise as Brazil, India, and China experience a boost in trade across various industries.
Key Trends Government’s worldwide and leading organic food producers are ramping up investments in consumer awareness about natural and chemical-free food products.

Hypo Anti-Allergic Baby Food Market:

Attributes Hypo Anti-Allergic Baby Food Market
CAGR (2023 to 2033) US$ 6.0 billion
Market Value (2033) US$ 48 billion
Opportunity Advancements in technology are expected to offer lucrative opportunities for the market players.
Key Trends An emerging key trend driving the demand in the market is high industry investment, as well as mergers and acquisitions between SMBs and leading corporations.

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Country-wise Insights

Are Organic Baby Care Products the Key to Skyrocketing Baby Powder Sales?

According to FMI, India is expected to dominate the South Asia baby powder market. Growing number of birth rate in the country has increased the adoption of baby care products. Besides this, surging awareness regarding the benefits of organic ingredients will boost the demand for corn-starch baby powder.

The increasing number of emerging players in India is collaborating with online platforms to enhance their brand presence. Penetration of social media platforms is also aiding the sales of baby powder. According to the study, South Asia is expected to account for over 17% of the market share in the global baby powder market in 2023.

Is Negative Perception Shaping the Future? Discover How Organic Baby Powder Surges in Popularity

According to FMI, North America is expected to be the largest baby powder market, accounting for over 21% of overall sales in 2023. Increasing use of natural ingredients baby powder in the United States will boost the market.

Penetration of e-commerce platforms and presence of leading players in the United States is facilitating the growth in the baby powder market. According to CDC, the use of talc-based baby powder is banned in the United States and Canada, which is fuelling the demand for organic baby powder. On the back of these factors, the demand for baby powder in the United States will create conducive environment for the market.

Key Players Embrace Digital Marketing Strategies to Elevate Brand Value

FMI estimates, the United Kingdom will witness strong growth in the baby powder market, leading the growth in Europe market. Europe is projected to be the second-largest baby powder market, accounting for 21% of demand share in 2023.

Growth in the country is primarily attributed to the presence of leading brands of baby care products. To increase their revenues, these players are personalizing their marketing strategies to align with consumer requirements. Besides this, increasing preference for natural-ingredients baby products will improve the growth in the United Kingdom baby powder market.

Category-wise Insights

Baby Powder Revolution: Why Is Corn-Starch Based Sales Soaring in the Market?

In terms of ingredient, the talc-based baby powder was the leading segment during the historic period. However, with growing preference for organic and plant-based products, the corn-starch based baby powder segment will witness staggering growth over the assessment period.

Corn-starch as an ingredient is safer and organic than talc-based powder. Precedents on the use of talc-powder, that increases carcinogens in the body is fuelling the demand in the corn-starch based baby powder segment.

Which Sales Channel Dominates the Industry Landscape?

In terms of price, the premium price products segment is estimated to witness a significant growth over the forecast period. Growth in the segment is attributed to the premiumization of baby powders associated with high safety and quality standards.

Subsequently, the availability of these premium products on e-commerce platforms and online sales channel will improve the growth in the market.

Baby Powder Market Showdown: Unveiling the Fierce Competition among Key Players

In the fiercely competitive baby powder market, several key players vie for consumer attention and loyalty. Industry giants like Johnson & Johnson and P&G's Pampers dominate with their extensive brand recognition and global distribution networks. However, rising demand for natural and organic options has opened doors for niche players like Burt's Bees showcasing their eco-friendly formulations and transparency.

Private label brands from retailers like Walmart and Target offer cost-effective alternatives, attracting price-conscious consumers. As safety concerns mount, emerging players like Babyganics and Earth Mama Gain traction with their chemical-free, hypoallergenic offerings, intensifying the competition and driving innovation across the market.

How can Baby Powder Manufacturers expand in the Market?

Strategies for Baby Powder Manufacturers to Expand in the Market:

  • Embrace Natural and Organic Formulations
  • Adopt Sustainable Packaging Solutions
  • Innovate Multi-Functional Product Offerings
  • Leverage Online Sales Channels
  • Target Emerging Markets Strategically

Product Portfolio:

  • California Baby offers a diverse product portfolio featuring safe and gentle skincare solutions for babies and children. From soothing creams to natural shampoos, their eco-friendly, organic products prioritize the well-being of little ones, ensuring a happy, healthy start to life.
  • Chattem Inc. boasts a wide-ranging product portfolio encompassing trusted health and wellness brands. From OTC medicines to personal care essentials, their innovative solutions cater to diverse needs, promoting a healthier lifestyle for all.
  • GLÜKi Organics presents a thoughtfully crafted product portfolio dedicated to nurturing baby's delicate skin. Combining natural ingredients and sustainability, their premium skincare range ensures pure, wholesome care, providing parents with peace of mind and little ones with blissful, gentle moments.

Report Scope

Report Attribute Details
Market Value in 2023 US$ 1,023.44 million
Market Value in 2033 US$ 1,800 million
Growth Rate CAGR of 5.8% from 2023 to 2033
Base Year for Estimation 2022
Historical Data 2018 to 2022
Forecast Period 2023 to 2033
Quantitative Units Revenue in US$ million and CAGR from 2023 to 2033
Report Coverage Revenue Forecast, Company Ranking, Competitive Landscape, Growth Factors, Trends and Pricing Analysis
Segments Covered
  • Ingredient
  • Price
  • Nature
  • Sales Channel
  • Region
Regions Covered
  • North America
  • Latin America
  • Western Europe
  • Eastern Europe
  • South Asia and Pacific
  • East Asia
  • Middle East & Africa
Key Countries Profiled
  • United States
  • Canada
  • Brazil
  • Mexico
  • Germany
  • United Kingdom
  • France
  • Spain
  • Italy
  • Poland
  • Russia
  • Czech Republic
  • Romania
  • India
  • Bangladesh
  • Australia
  • New Zealand
  • China
  • Japan
  • South Korea
  • GCC Countries
  • South Africa
  • Israel
Key Companies Profiled
  • Artsana Group
  • Asahi Group Foods Ltd
  • The Burt's Bees
  • California Baby
  • Chattem, Inc.
  • GLÜKi Organics
  • Johnson & Johnson
  • Kimberly-Clark Corp
  • Libero
  • Lion Corporation
  • Mamaearth
  • Mann & Schröder GmbH
  • Mee Mee
  • Mothercare
  • Oriflame Holding AG
  • Osotspa Company Limited
  • Pigeon
  • Prestige Consumer Healthcare, Inc.
  • Procter & Gamble Co.
  • PZ Cussons
Customization& Pricing Available upon Request

Market Segmentation

By Ingredient:

  • Talc-based
  • Corn-starch-based

By Price:

  • Mass
  • Premium

By Nature:

  • Conventional
  • Organic

By Sales Channel:

  • Direct Sales
  • Modern Trade
  • Convenience Stores
  • Departmental Stores
  • Specialty Stores
  • Mono Brand Stores
  • Online Retailers
  • Drug Stores
  • Other Sales Channels

By Region:

  • North America
  • Latin America
  • Western Europe
  • Eastern Europe
  • South Asia & Pacific
  • East Asia
  • Middle East and Africa

Frequently Asked Questions

How big is the Baby Powder market?

The market is valued at US$ 1,023.44 million in 2023.

What are key trends in the market?

Formulations that are biodegradable are key market trends.

What is the CAGR from 2023 to 2033?

A CAGR of 5.8% is expected from 2023 to 2033.

What will be the market value in 2033?

The market is expected to reach US$ 1,800 million by 2033.

Which region is expected to grow the market?

The South Asian market will hold 17% of the market by 2023.

Table of Content
1. Executive Summary

    1.1. Global Market Outlook

    1.2. Demand-side Trends

    1.3. Supply-side Trends

    1.4. Technology Roadmap Analysis

    1.5. Analysis and Recommendations

2. Market Overview

    2.1. Market Coverage / Taxonomy

    2.2. Market Definition / Scope / Limitations

3. Market Background

    3.1. Market Dynamics

        3.1.1. Drivers

        3.1.2. Restraints

        3.1.3. Opportunity

        3.1.4. Trends

    3.2. Scenario Forecast

        3.2.1. Demand in Optimistic Scenario

        3.2.2. Demand in Likely Scenario

        3.2.3. Demand in Conservative Scenario

    3.3. Opportunity Map Analysis

    3.4. Product Life Cycle Analysis

    3.5. Supply Chain Analysis

        3.5.1. Supply Side Participants and their Roles

            3.5.1.1. Producers

            3.5.1.2. Mid-Level Participants (Traders/ Agents/ Brokers)

            3.5.1.3. Wholesalers and Distributors

        3.5.2. Value Added and Value Created at Node in the Supply Chain

        3.5.3. List of Raw Material Suppliers

        3.5.4. List of Existing and Potential Buyer’s

    3.6. Investment Feasibility Matrix

    3.7. Value Chain Analysis

        3.7.1. Profit Margin Analysis

        3.7.2. Wholesalers and Distributors

        3.7.3. Retailers

    3.8. PESTLE and Porter’s Analysis

    3.9. Regulatory Landscape

        3.9.1. By Key Regions

        3.9.2. By Key Countries

    3.10. Regional Parent Market Outlook

    3.11. Production and Consumption Statistics

    3.12. Import and Export Statistics

4. Global Market Analysis 2018 to 2022 and Forecast, 2023 to 2033

    4.1. Historical Market Size Value (US$ Million) & Volume (Units) Analysis, 2018 to 2022

    4.2. Current and Future Market Size Value (US$ Million) & Volume (Units) Projections, 2023 to 2033

        4.2.1. Y-o-Y Growth Trend Analysis

        4.2.2. Absolute $ Opportunity Analysis

5. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Ingredient

    5.1. Introduction / Key Findings

    5.2. Historical Market Size Value (US$ Million) & Volume (Units) Analysis By Ingredient, 2018 to 2022

    5.3. Current and Future Market Size Value (US$ Million) & Volume (Units) Analysis and Forecast By Ingredient, 2023 to 2033

        5.3.1. Talc-based

        5.3.2. Corn-starch-based

    5.4. Y-o-Y Growth Trend Analysis By Ingredient, 2018 to 2022

    5.5. Absolute $ Opportunity Analysis By Ingredient, 2023 to 2033

6. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Price

    6.1. Introduction / Key Findings

    6.2. Historical Market Size Value (US$ Million) & Volume (Units) Analysis By Price, 2018 to 2022

    6.3. Current and Future Market Size Value (US$ Million) & Volume (Units) Analysis and Forecast By Price, 2023 to 2033

        6.3.1. Mass

        6.3.2. Premium

    6.4. Y-o-Y Growth Trend Analysis By Price, 2018 to 2022

    6.5. Absolute $ Opportunity Analysis By Price, 2023 to 2033

7. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Nature

    7.1. Introduction / Key Findings

    7.2. Historical Market Size Value (US$ Million) & Volume (Units) Analysis By Nature, 2018 to 2022

    7.3. Current and Future Market Size Value (US$ Million) & Volume (Units) Analysis and Forecast By Nature, 2023 to 2033

        7.3.1. Conventional

        7.3.2. Organic

    7.4. Y-o-Y Growth Trend Analysis By Nature, 2018 to 2022

    7.5. Absolute $ Opportunity Analysis By Nature, 2023 to 2033

8. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Sales Channel

    8.1. Introduction / Key Findings

    8.2. Historical Market Size Value (US$ Million) & Volume (Units) Analysis By Sales Channel, 2018 to 2022

    8.3. Current and Future Market Size Value (US$ Million) & Volume (Units) Analysis and Forecast By Sales Channel, 2023 to 2033

        8.3.1. Direct Sales

        8.3.2. Modern Trade

        8.3.3. Convenience Stores

        8.3.4. Departmental Stores

        8.3.5. Specialty Stores

        8.3.6. Mono Brand Stores

        8.3.7. Online Retailers

        8.3.8. Drug Stores

        8.3.9. Other Sales Channels

    8.4. Y-o-Y Growth Trend Analysis By Sales Channel, 2018 to 2022

    8.5. Absolute $ Opportunity Analysis By Sales Channel, 2023 to 2033

9. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Region

    9.1. Introduction

    9.2. Historical Market Size Value (US$ Million) & Volume (Units) Analysis By Region, 2018 to 2022

    9.3. Current Market Size Value (US$ Million) & Volume (Units) Analysis and Forecast By Region, 2023 to 2033

        9.3.1. North America

        9.3.2. Latin America

        9.3.3. Western Europe

        9.3.4. Eastern Europe

        9.3.5. South Asia and Pacific

        9.3.6. East Asia

        9.3.7. Middle East and Africa

    9.4. Market Attractiveness Analysis By Region

10. North America Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country

    10.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2018 to 2022

    10.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2023 to 2033

        10.2.1. By Country

            10.2.1.1. USA

            10.2.1.2. Canada

        10.2.2. By Ingredient

        10.2.3. By Price

        10.2.4. By Nature

        10.2.5. By Sales Channel

    10.3. Market Attractiveness Analysis

        10.3.1. By Country

        10.3.2. By Ingredient

        10.3.3. By Price

        10.3.4. By Nature

        10.3.5. By Sales Channel

    10.4. Key Takeaways

11. Latin America Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country

    11.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2018 to 2022

    11.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2023 to 2033

        11.2.1. By Country

            11.2.1.1. Brazil

            11.2.1.2. Mexico

            11.2.1.3. Rest of Latin America

        11.2.2. By Ingredient

        11.2.3. By Price

        11.2.4. By Nature

        11.2.5. By Sales Channel

    11.3. Market Attractiveness Analysis

        11.3.1. By Country

        11.3.2. By Ingredient

        11.3.3. By Price

        11.3.4. By Nature

        11.3.5. By Sales Channel

    11.4. Key Takeaways

12. Western Europe Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country

    12.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2018 to 2022

    12.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2023 to 2033

        12.2.1. By Country

            12.2.1.1. Germany

            12.2.1.2. UK

            12.2.1.3. France

            12.2.1.4. Spain

            12.2.1.5. Italy

            12.2.1.6. Rest of Western Europe

        12.2.2. By Ingredient

        12.2.3. By Price

        12.2.4. By Nature

        12.2.5. By Sales Channel

    12.3. Market Attractiveness Analysis

        12.3.1. By Country

        12.3.2. By Ingredient

        12.3.3. By Price

        12.3.4. By Nature

        12.3.5. By Sales Channel

    12.4. Key Takeaways

13. Eastern Europe Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country

    13.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2018 to 2022

    13.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2023 to 2033

        13.2.1. By Country

            13.2.1.1. Poland

            13.2.1.2. Russia

            13.2.1.3. Czech Republic

            13.2.1.4. Romania

            13.2.1.5. Rest of Eastern Europe

        13.2.2. By Ingredient

        13.2.3. By Price

        13.2.4. By Nature

        13.2.5. By Sales Channel

    13.3. Market Attractiveness Analysis

        13.3.1. By Country

        13.3.2. By Ingredient

        13.3.3. By Price

        13.3.4. By Nature

        13.3.5. By Sales Channel

    13.4. Key Takeaways

14. South Asia and Pacific Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country

    14.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2018 to 2022

    14.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2023 to 2033

        14.2.1. By Country

            14.2.1.1. India

            14.2.1.2. Bangladesh

            14.2.1.3. Australia

            14.2.1.4. New Zealand

            14.2.1.5. Rest of South Asia and Pacific

        14.2.2. By Ingredient

        14.2.3. By Price

        14.2.4. By Nature

        14.2.5. By Sales Channel

    14.3. Market Attractiveness Analysis

        14.3.1. By Country

        14.3.2. By Ingredient

        14.3.3. By Price

        14.3.4. By Nature

        14.3.5. By Sales Channel

    14.4. Key Takeaways

15. East Asia Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country

    15.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2018 to 2022

    15.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2023 to 2033

        15.2.1. By Country

            15.2.1.1. China

            15.2.1.2. Japan

            15.2.1.3. South Korea

        15.2.2. By Ingredient

        15.2.3. By Price

        15.2.4. By Nature

        15.2.5. By Sales Channel

    15.3. Market Attractiveness Analysis

        15.3.1. By Country

        15.3.2. By Ingredient

        15.3.3. By Price

        15.3.4. By Nature

        15.3.5. By Sales Channel

    15.4. Key Takeaways

16. Middle East and Africa Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country

    16.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2018 to 2022

    16.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2023 to 2033

        16.2.1. By Country

            16.2.1.1. GCC Countries

            16.2.1.2. South Africa

            16.2.1.3. Israel

            16.2.1.4. Rest of MEA

        16.2.2. By Ingredient

        16.2.3. By Price

        16.2.4. By Nature

        16.2.5. By Sales Channel

    16.3. Market Attractiveness Analysis

        16.3.1. By Country

        16.3.2. By Ingredient

        16.3.3. By Price

        16.3.4. By Nature

        16.3.5. By Sales Channel

    16.4. Key Takeaways

17. Key Countries Market Analysis

    17.1. USA

        17.1.1. Pricing Analysis

        17.1.2. Market Share Analysis, 2022

            17.1.2.1. By Ingredient

            17.1.2.2. By Price

            17.1.2.3. By Nature

            17.1.2.4. By Sales Channel

    17.2. Canada

        17.2.1. Pricing Analysis

        17.2.2. Market Share Analysis, 2022

            17.2.2.1. By Ingredient

            17.2.2.2. By Price

            17.2.2.3. By Nature

            17.2.2.4. By Sales Channel

    17.3. Brazil

        17.3.1. Pricing Analysis

        17.3.2. Market Share Analysis, 2022

            17.3.2.1. By Ingredient

            17.3.2.2. By Price

            17.3.2.3. By Nature

            17.3.2.4. By Sales Channel

    17.4. Mexico

        17.4.1. Pricing Analysis

        17.4.2. Market Share Analysis, 2022

            17.4.2.1. By Ingredient

            17.4.2.2. By Price

            17.4.2.3. By Nature

            17.4.2.4. By Sales Channel

    17.5. Germany

        17.5.1. Pricing Analysis

        17.5.2. Market Share Analysis, 2022

            17.5.2.1. By Ingredient

            17.5.2.2. By Price

            17.5.2.3. By Nature

            17.5.2.4. By Sales Channel

    17.6. UK

        17.6.1. Pricing Analysis

        17.6.2. Market Share Analysis, 2022

            17.6.2.1. By Ingredient

            17.6.2.2. By Price

            17.6.2.3. By Nature

            17.6.2.4. By Sales Channel

    17.7. France

        17.7.1. Pricing Analysis

        17.7.2. Market Share Analysis, 2022

            17.7.2.1. By Ingredient

            17.7.2.2. By Price

            17.7.2.3. By Nature

            17.7.2.4. By Sales Channel

    17.8. Spain

        17.8.1. Pricing Analysis

        17.8.2. Market Share Analysis, 2022

            17.8.2.1. By Ingredient

            17.8.2.2. By Price

            17.8.2.3. By Nature

            17.8.2.4. By Sales Channel

    17.9. Italy

        17.9.1. Pricing Analysis

        17.9.2. Market Share Analysis, 2022

            17.9.2.1. By Ingredient

            17.9.2.2. By Price

            17.9.2.3. By Nature

            17.9.2.4. By Sales Channel

    17.10. Poland

        17.10.1. Pricing Analysis

        17.10.2. Market Share Analysis, 2022

            17.10.2.1. By Ingredient

            17.10.2.2. By Price

            17.10.2.3. By Nature

            17.10.2.4. By Sales Channel

    17.11. Russia

        17.11.1. Pricing Analysis

        17.11.2. Market Share Analysis, 2022

            17.11.2.1. By Ingredient

            17.11.2.2. By Price

            17.11.2.3. By Nature

            17.11.2.4. By Sales Channel

    17.12. Czech Republic

        17.12.1. Pricing Analysis

        17.12.2. Market Share Analysis, 2022

            17.12.2.1. By Ingredient

            17.12.2.2. By Price

            17.12.2.3. By Nature

            17.12.2.4. By Sales Channel

    17.13. Romania

        17.13.1. Pricing Analysis

        17.13.2. Market Share Analysis, 2022

            17.13.2.1. By Ingredient

            17.13.2.2. By Price

            17.13.2.3. By Nature

            17.13.2.4. By Sales Channel

    17.14. India

        17.14.1. Pricing Analysis

        17.14.2. Market Share Analysis, 2022

            17.14.2.1. By Ingredient

            17.14.2.2. By Price

            17.14.2.3. By Nature

            17.14.2.4. By Sales Channel

    17.15. Bangladesh

        17.15.1. Pricing Analysis

        17.15.2. Market Share Analysis, 2022

            17.15.2.1. By Ingredient

            17.15.2.2. By Price

            17.15.2.3. By Nature

            17.15.2.4. By Sales Channel

    17.16. Australia

        17.16.1. Pricing Analysis

        17.16.2. Market Share Analysis, 2022

            17.16.2.1. By Ingredient

            17.16.2.2. By Price

            17.16.2.3. By Nature

            17.16.2.4. By Sales Channel

    17.17. New Zealand

        17.17.1. Pricing Analysis

        17.17.2. Market Share Analysis, 2022

            17.17.2.1. By Ingredient

            17.17.2.2. By Price

            17.17.2.3. By Nature

            17.17.2.4. By Sales Channel

    17.18. China

        17.18.1. Pricing Analysis

        17.18.2. Market Share Analysis, 2022

            17.18.2.1. By Ingredient

            17.18.2.2. By Price

            17.18.2.3. By Nature

            17.18.2.4. By Sales Channel

    17.19. Japan

        17.19.1. Pricing Analysis

        17.19.2. Market Share Analysis, 2022

            17.19.2.1. By Ingredient

            17.19.2.2. By Price

            17.19.2.3. By Nature

            17.19.2.4. By Sales Channel

    17.20. South Korea

        17.20.1. Pricing Analysis

        17.20.2. Market Share Analysis, 2022

            17.20.2.1. By Ingredient

            17.20.2.2. By Price

            17.20.2.3. By Nature

            17.20.2.4. By Sales Channel

    17.21. GCC Countries

        17.21.1. Pricing Analysis

        17.21.2. Market Share Analysis, 2022

            17.21.2.1. By Ingredient

            17.21.2.2. By Price

            17.21.2.3. By Nature

            17.21.2.4. By Sales Channel

    17.22. South Africa

        17.22.1. Pricing Analysis

        17.22.2. Market Share Analysis, 2022

            17.22.2.1. By Ingredient

            17.22.2.2. By Price

            17.22.2.3. By Nature

            17.22.2.4. By Sales Channel

    17.23. Israel

        17.23.1. Pricing Analysis

        17.23.2. Market Share Analysis, 2022

            17.23.2.1. By Ingredient

            17.23.2.2. By Price

            17.23.2.3. By Nature

            17.23.2.4. By Sales Channel

18. Market Structure Analysis

    18.1. Competition Dashboard

    18.2. Competition Benchmarking

    18.3. Market Share Analysis of Top Players

        18.3.1. By Regional

        18.3.2. By Ingredient

        18.3.3. By Price

        18.3.4. By Nature

        18.3.5. By Sales Channel

19. Competition Analysis

    19.1. Competition Deep Dive

        19.1.1. Artsana Group

            19.1.1.1. Overview

            19.1.1.2. Product Portfolio

            19.1.1.3. Profitability by Market Segments

            19.1.1.4. Sales Footprint

            19.1.1.5. Strategy Overview

                19.1.1.5.1. Marketing Strategy

                19.1.1.5.2. Product Strategy

                19.1.1.5.3. Channel Strategy

        19.1.2. Asahi Group Foods Ltd

            19.1.2.1. Overview

            19.1.2.2. Product Portfolio

            19.1.2.3. Profitability by Market Segments

            19.1.2.4. Sales Footprint

            19.1.2.5. Strategy Overview

                19.1.2.5.1. Marketing Strategy

                19.1.2.5.2. Product Strategy

                19.1.2.5.3. Channel Strategy

        19.1.3. The Burt's Bees

            19.1.3.1. Overview

            19.1.3.2. Product Portfolio

            19.1.3.3. Profitability by Market Segments

            19.1.3.4. Sales Footprint

            19.1.3.5. Strategy Overview

                19.1.3.5.1. Marketing Strategy

                19.1.3.5.2. Product Strategy

                19.1.3.5.3. Channel Strategy

        19.1.4. California Baby

            19.1.4.1. Overview

            19.1.4.2. Product Portfolio

            19.1.4.3. Profitability by Market Segments

            19.1.4.4. Sales Footprint

            19.1.4.5. Strategy Overview

                19.1.4.5.1. Marketing Strategy

                19.1.4.5.2. Product Strategy

                19.1.4.5.3. Channel Strategy

        19.1.5. Chattem, Inc.

            19.1.5.1. Overview

            19.1.5.2. Product Portfolio

            19.1.5.3. Profitability by Market Segments

            19.1.5.4. Sales Footprint

            19.1.5.5. Strategy Overview

                19.1.5.5.1. Marketing Strategy

                19.1.5.5.2. Product Strategy

                19.1.5.5.3. Channel Strategy

        19.1.6. GLÜKi Organics

            19.1.6.1. Overview

            19.1.6.2. Product Portfolio

            19.1.6.3. Profitability by Market Segments

            19.1.6.4. Sales Footprint

            19.1.6.5. Strategy Overview

                19.1.6.5.1. Marketing Strategy

                19.1.6.5.2. Product Strategy

                19.1.6.5.3. Channel Strategy

        19.1.7. Johnson & Johnson

            19.1.7.1. Overview

            19.1.7.2. Product Portfolio

            19.1.7.3. Profitability by Market Segments

            19.1.7.4. Sales Footprint

            19.1.7.5. Strategy Overview

                19.1.7.5.1. Marketing Strategy

                19.1.7.5.2. Product Strategy

                19.1.7.5.3. Channel Strategy

        19.1.8. Kimberly-Clark Corp

            19.1.8.1. Overview

            19.1.8.2. Product Portfolio

            19.1.8.3. Profitability by Market Segments

            19.1.8.4. Sales Footprint

            19.1.8.5. Strategy Overview

                19.1.8.5.1. Marketing Strategy

                19.1.8.5.2. Product Strategy

                19.1.8.5.3. Channel Strategy

        19.1.9. Libero

            19.1.9.1. Overview

            19.1.9.2. Product Portfolio

            19.1.9.3. Profitability by Market Segments

            19.1.9.4. Sales Footprint

            19.1.9.5. Strategy Overview

                19.1.9.5.1. Marketing Strategy

                19.1.9.5.2. Product Strategy

                19.1.9.5.3. Channel Strategy

        19.1.10. Lion Corporation

            19.1.10.1. Overview

            19.1.10.2. Product Portfolio

            19.1.10.3. Profitability by Market Segments

            19.1.10.4. Sales Footprint

            19.1.10.5. Strategy Overview

                19.1.10.5.1. Marketing Strategy

                19.1.10.5.2. Product Strategy

                19.1.10.5.3. Channel Strategy

        19.1.11. Mamaearth

            19.1.11.1. Overview

            19.1.11.2. Product Portfolio

            19.1.11.3. Profitability by Market Segments

            19.1.11.4. Sales Footprint

            19.1.11.5. Strategy Overview

                19.1.11.5.1. Marketing Strategy

                19.1.11.5.2. Product Strategy

                19.1.11.5.3. Channel Strategy

        19.1.12. Mann & Schröder GmbH

            19.1.12.1. Overview

            19.1.12.2. Product Portfolio

            19.1.12.3. Profitability by Market Segments

            19.1.12.4. Sales Footprint

            19.1.12.5. Strategy Overview

                19.1.12.5.1. Marketing Strategy

                19.1.12.5.2. Product Strategy

                19.1.12.5.3. Channel Strategy

        19.1.13. Mee Mee

            19.1.13.1. Overview

            19.1.13.2. Product Portfolio

            19.1.13.3. Profitability by Market Segments

            19.1.13.4. Sales Footprint

            19.1.13.5. Strategy Overview

                19.1.13.5.1. Marketing Strategy

                19.1.13.5.2. Product Strategy

                19.1.13.5.3. Channel Strategy

        19.1.14. Mothercare

            19.1.14.1. Overview

            19.1.14.2. Product Portfolio

            19.1.14.3. Profitability by Market Segments

            19.1.14.4. Sales Footprint

            19.1.14.5. Strategy Overview

                19.1.14.5.1. Marketing Strategy

                19.1.14.5.2. Product Strategy

                19.1.14.5.3. Channel Strategy

        19.1.15. Oriflame Holding AG

            19.1.15.1. Overview

            19.1.15.2. Product Portfolio

            19.1.15.3. Profitability by Market Segments

            19.1.15.4. Sales Footprint

            19.1.15.5. Strategy Overview

                19.1.15.5.1. Marketing Strategy

                19.1.15.5.2. Product Strategy

                19.1.15.5.3. Channel Strategy

        19.1.16. Osotspa Company Limited

            19.1.16.1. Overview

            19.1.16.2. Product Portfolio

            19.1.16.3. Profitability by Market Segments

            19.1.16.4. Sales Footprint

            19.1.16.5. Strategy Overview

                19.1.16.5.1. Marketing Strategy

                19.1.16.5.2. Product Strategy

                19.1.16.5.3. Channel Strategy

        19.1.17. Pigeon

            19.1.17.1. Overview

            19.1.17.2. Product Portfolio

            19.1.17.3. Profitability by Market Segments

            19.1.17.4. Sales Footprint

            19.1.17.5. Strategy Overview

                19.1.17.5.1. Marketing Strategy

                19.1.17.5.2. Product Strategy

                19.1.17.5.3. Channel Strategy

        19.1.18. Prestige Consumer Healthcare, Inc.

            19.1.18.1. Overview

            19.1.18.2. Product Portfolio

            19.1.18.3. Profitability by Market Segments

            19.1.18.4. Sales Footprint

            19.1.18.5. Strategy Overview

                19.1.18.5.1. Marketing Strategy

                19.1.18.5.2. Product Strategy

                19.1.18.5.3. Channel Strategy

        19.1.19. Procter & Gamble Co.

            19.1.19.1. Overview

            19.1.19.2. Product Portfolio

            19.1.19.3. Profitability by Market Segments

            19.1.19.4. Sales Footprint

            19.1.19.5. Strategy Overview

                19.1.19.5.1. Marketing Strategy

                19.1.19.5.2. Product Strategy

                19.1.19.5.3. Channel Strategy

        19.1.20. PZ Cussons

            19.1.20.1. Overview

            19.1.20.2. Product Portfolio

            19.1.20.3. Profitability by Market Segments

            19.1.20.4. Sales Footprint

            19.1.20.5. Strategy Overview

                19.1.20.5.1. Marketing Strategy

                19.1.20.5.2. Product Strategy

                19.1.20.5.3. Channel Strategy

20. Assumptions & Acronyms Used

21. Research Methodology
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