Basic first aid is emergency aid offered to patients that sustain minor injuries. It comprises of adhesive bandages, gauzes and disinfectants. An adhesive bandage is a small dressing used for small cuts and wounds to protect them from microorganisms, damage and dirt, which in turn enables faster healing. Gauzes are transparent medicated fabrics with a loose open weave, and are used in wound care to protect wounds and cuts.
Disinfectants are chemical agents that usually sold in the form of sprays and wipes, and are applied to protect wounds from harmful microorganisms and are also used to disinfect inanimate objects.
As of 2014, basic first aid products accounted for less than 20% share of overall the wound care market in China.
The China first aid market accounted for US$ 266.5 Mn in 2014 and is projected to exhibit a CAGR of 6.3% during the forecast period
Don't pay for what you don't need
Customize your report by selecting specific countries or regions and save 30%!
Drivers & Trends
Increasing healthcare reforms coupled with growing geriatric population in China are key driving factors for non-traditional wound care products in the country. Elderly population constituted 14% of overall population in China in 2014 and the number is expected to rise significantly in the near future.
First aid product manufacturers are making significant invests in innovative product packaging to make their products look more appealing to consumers. This is expected to boost overall sales revenue of first aid products in China. Expansion of organized retail and increasing healthcare coverage are the other key drivers of the China first aid market.
Moreover, availability of low cost labour, wide availability of raw materials, emphasis on domestic oriented sales generation and advanced technology infrastructure create a favourable environment for global players to invest in China.
China has over 14,200 hospitals at county level, thereby offering good market prospects for non-traditional first aid products manufacturers to penetrate into Tier 2 and Tier 3 cities through hospitals in the country.
Analysis by Retail Sales Channel
Among retail sales channels, drugstores and pharmacies are key channels for sales of adhesive bandages. Sales of adhesive bandages through drugstores is anticipated to generate 1.3X higher revenue than that of other retail channels by 2020 end. Though modern trade accounts for miniscule share in the China first aid market, sales of adhesive bandages through convenience stores is projected to witness highest CAGR of 7.8% between 2014 and 2020.
Hospitals are key retail sales channel for gauzes, especially through those situated in Tier 3 cities in China. Sales of gauzes through drugstores, hospitals and pharmacies is estimated to generate 20.1X higher revenue than that through modern retail store channels by the end of 2015. Sales of gauzes through convenience stores is projected to register the highest CAGR of 6.9% during the forecast period.
Modern retail are highly preferred channels for sales of disinfectants. Hypermarkets and supermarkets account for over 60% share of sales revenue of disinfectants. Sales of disinfectants through convenience stores is projected to register a CAGR of 8.6% during the forecast period. Hypermarkets are expected to generate 1.6X higher revenue through sales of disinfectants by 2020 end as compared to that in 2014.
Expansion of modern trade at a significant rate is expected to change retails sales dynamics of first aid products in the near future. Also, online channels are expected to witness significant growth of 6.8% over the forecast period to generate 1.5X higher sales revenue by the end of 2020 as compared to that in 2014. Changing lifestyles and rising Internet penetration are key factors surging sales of first aid products through online retail channels in China.
Figure: China Adhesive Bandages Market Overview, By Retail Sales Channel, 2015E
Find your sweet spots for generating winning opportunities in this market.
List of Charts
Figure 1: Global Vs. China GDP Growth Rate
Figure 2: Global Vs. China Consumer Spending Rate
Figure 3: Global Vs. China Per Capita Healthcare Expenditure
Figure 4: Global Vs. China Household Expenditure Growth Rate
Figure 5: China Urban Vs. Rural Population Share
Figure 6: Retail Sales of Wound Care Products in China
Figure 7: Traditional Vs. Non-Traditional Chinese Medicines
Figure 8: Low-End Bandages Market Share, By City
Figure 9: China Sales Revenue, 2014-2020 (US$ Mn)
Figure 10: China Market Absolute $ Opportunity, 2014-2020 (US$ Mn)
Figure 11: china Market Sales Revenue Growth Rate (%), 2015-2020
Figure 12: China Adhesive Bandages Market Overview, By Retail Channels
Figure 13: China Gauzes Market Overview, By Retail Channels
Figure 14: China Disinfectants Market Overview, By Retail Channels
Figure 15: Ningbo Market Size and Forecast, 2015 & 2020 (US$ Th.)
Figure 16: Ningbo Market Proportion, By Product Type
Figure 17: Ningbo Market Proportion, By Retail Sales Channel
Figure 18: Shanghai Market Size and Forecast, 2015 & 2020 (US$ Th.)
Figure 19: Shanghai Market Proportion, By Product Type
Figure 21: Hangzhou Market Size and Forecast, 2015 & 2020 (US$ Th.)
Figure 22: Hangzhou Market Proportion, By Product Type
Figure 23: Hangzhou Market Proportion, By Retail Sales Channel
Figure 24: Other Tier 1 Cities Market Size and Forecast, 2015 & 2020 (US$ Th.)
Figure 25: Other Tier 1 Cities Market Proportion, By Product Type
Figure 26: Other Tier 1 Cities Market Proportion, By Retail Sales Channel
Figure 27: Suzhou Market Size and Forecast, 2015 & 2020 (US$ Th.)
Figure 28: Suzhou Market Proportion, By Product Type
Figure 29: Suzhou Market Proportion, By Retail Sales Channel
Figure 30: Other Tier 2 Cities Market Size and Forecast, 2015 & 2020 (US$ Th.)
Figure 31: Other Tier 2 Cities Market Proportion, By Product Type
Figure 32: Other Tier 2 Cities Market Proportion, By Retail Sales Channel
Figure 33: Wenzhou Market Size and Forecast, 2015 & 2020 (US$ Th.)
Figure 34: Wenzhou Market Proportion, By Product Type
Figure 35: Wenzhou Market Proportion, By Retail Sales Channel
Figure 36: Taizhou Market Size and Forecast, 2015 & 2020 (US$ Th.)
Figure 37: Taizhou Market Proportion, By Product Type
Figure 38: Taizhou Market Proportion, By Retail Sales Channel
Figure 39: Other Tier 3 Cities Market Size and Forecast, 2015 & 2020 (US$ Th.)
Figure 40: Other Tier 3 Cities Market Proportion, By Product Type
Figure 41: Other Tier 3 Cities Market Proportion, By Retail Sales Channel
Figure 42: China Adhesive Bandages, Sales Value (US$ Mn)
Figure 43: China Adhesive Bandages, Absolute $ Opportunity (US $ Mn)
Figure 44: China Adhesive Bandages Market Proportion (%), By Purpose of Use (2015)
Figure 45: China Adhesive Bandages Market Proportion (%), By Price
Figure 46: China Low-End Bandages Market Proportion (%), By Material Type ( 2015)
Figure 47: China High-End Bandages Market Proportion (%), By Material Type (2015)
Figure 48: China Gauzes Market, Sales Value (US$ Mn)
Figure 49: China Gauzes Market, Absolute $ Opportunity (US$ Mn)
Figure 50: China Gauzes Market Proportion (%), By Type
Figure 51: China Gauzes Market Growth Rate (%), By Type
Figure 52: China Woven Gauzes Market Proportion (%), By Price
Figure 53: China Non -Woven Gauzes Market Proportion (%), By Price
Figure 54: China Disinfectant Market, Sales Value (US$ Mn)
Figure 55: China Disinfectant Market, Absolute $ Opportunity (US$ Mn)
