Chlorophyll Color Market

2021 Analysis and Review: Chlorophyll Color Market by Nature – Organic and Conventional for 2021 – 2031

Chlorophyll Color Market Snapshot

Newly released data by Future Market Insights (FMI) shows that the global demand for overall chlorophyll color will increase by year-on-year (YoY) growth of 9.1% in 2021, totaling US$ 126.2 Mn. Driven by increasing application in candy and confectionary food products, the market is expected to register growth at 9.6% CAGR, surpassing US$ 316.2 Mn by 2031.

Chlorophyll color manufacturers are implementing robust go-to-market strategies such as collaborations, partnerships, mergers, and divestitures in addition to focusing on organic tactics to gain competitive strength. FMI projects, the global chlorophyll color market to rise at 9.2% CAGR in terms of volume through 2031.

Key Points Covered in Chlorophyll Color Market Study

  • Market Estimates and Forecast 2016-2031
  • Key Drivers and Restraints Impacting Market Growth
  • Segment-wise, Country-wise, and Region-wise Analysis
  • Competition Mapping and Benchmarking
  • Brand share and Market Share Analysis
  • Key Product Innovations and Regulatory Climate
  • COVID-19 Impact on Chlorophyll Color in Food and Beverage Sector and How to Navigate
  • Recommendation on Key Winning Strategies

2021-2031 Growth Forecast in Comparison to the 2016-2020 Chlorophyll Color Market Outlook

With food safety concerns regarding infant food growing, natural colors in baby food and "fun food" for kids are becoming increasingly popular. Manufacturers follows stringent regulation for the production of baby food due to safety concerns.

As per FMI, the market grew at 9.4% CAGR during 2016 and 2020. With increasing application of chlorophyll color in candy & confectionary market, demand is projected to increase. As there is some specific list of colors which are permitted by governing bodies to use in the candies and confectionaries, manufacturing companies are adhering to precise protocol for the production.

Hence, they are increasing the adoption of natural food colors for food additives. Furthermore, prominent manufacturers are concentrating on expanding their production capacity, which will assist in improving the supply-chain efficiency.

For instance- Chr. Hansen enlarged its natural color production facilities in North America in April 2018. The expansion was intended to improve the company's supply chain capabilities, allowing it to provide natural color solutions to current and future customers.

Driven by this, Future Market Insights projects the chlorophyll color market to remain steady, exhibiting growth at 9.6% CAGR between 2021 and 2031.

How is Growing Demand for Shelf Stable Food Color Affecting Sales?

Factors such as extreme temperature, moisture control, measurement of color loss due to light exposure, and color variation have significant impact on a food product's shelf life. As food manufacturers are scrambling to achieve desired food color and stick to the natural ingredient, adoption of chlorophyll color is expected to improve.

Food color manufacturers have created shelf-stable colorants with a consistent pH level for use in different applications such as beverage, bakery, snacks, & cereal, candy / confectionery, dairy, and others. Hence, growing demand for shelf stable color will propel growth of chlorophyll color market.

How is Rising Demand for Natural and Plant Based Food Ingredients Bolstering Growth?

Demand for plant-based food ingredients and natural products is surging amidst growing trend of veganism across the globe. Hence, food ingredient manufacturers are marketing their products with desirable claims such as non-GMO, kosher, gluten-free, vegan, halal, and allergy-free to attract consumers.

In addition to this,  launch of new allergen free products from the food product manufacturers is fuelling the demand for natural food colors such as chlorophyll color. For instance- Nestle SA introduced a new allergen-free chocolate chip product line for use in baking.

How is Implementation of Stringent Regulations Affecting the Chlorophyll Color Sales?

The food color market is heavily influenced by regulatory agencies and rules implementation by government organizations. For example, the industry was required to substitute chlorophyll in ice cream due to a change in EU rule EC No. 1333/2008 on food additives. As a result, the use of chlorophyll in ice cream is no longer permitted.

Furthermore, in the U.S., since January 2011, chlorophyll and cochineal must be listed by name on the ingredient list, and the declaration of "added color" is no longer allowed. Given the scenario, shifting norms and regulations may have an impact on the chlorophyll color industry.

In addition to this, Procter & Gamble has patented the process of removing chlorophyll color impurities from vegetable oils.

What is the Impact of COVID-19 on the Chlorophyll Color Market?

While the world is dealing with an unprecedented COVID-19  crisis, lack of resources and raw material supply has caused disruptions in manufacturing, processing, distribution, and consumption.

In addition to this, due to COVID-19, there has been a remarkable change in consumers’ buying behavior. As consumers are transitioning towards organic and natural products, demand for chlorophyll color is expected to soar in the coming years.

Country-wise Insights

Why is the U.S. dominating the North America Chlorophyll Color Market?

In North America, the U.S. chlorophyll color market is estimated to reach US$ 43.5 Mn in 2021, according to Future Market Insights. Growth in the country is primarily attributed to the growing demand for processed food products in U.S.

In addition to this, increasing application of chlorophyll color in bakery products is one of the key drivers of the market. According to EU Commission, the U.S. is one of the largest markets for bakery industries across the globe with estimated 9000 main bakeries out of which 6000 are retail bakeries and 3000 are retail bakeries.

Consumers in the U.S. are becoming more conscious of the ingredients used in bakery products, as well as their sources. Natural food colors are acquiring more popularity across North America as consumers are opting for chemical-free bakery and confectionary products.

What is Driving the Chlorophyll Color Market in Germany?

In EMEAI, Germany is expected to be the leading market, accounting for US$ 8.7 Mn in 2021 and is poised to expand at an impressive CAGR of 8.7% through 2031. Growth is driven by increasing demand for natural food color additive in pet food.

Demand for premium pet food has increased on account of rise in pet ownership and humanization in Germany. Consumers’ awareness regarding the food their pets consume has increased. They also are willing to pay a more to provide their pets with the best possible care and food.

Several manufacturers are therefore including natural food additives to deliver excellent quality pet food and to cater to the changing consumer preference. Hence, growing demand for premium pet food will create attractive prospects for growth across Germany.  

Why have China and Japan Emerged Dominant in APAC market?

According to FMI's analysis, the China market is estimated to total US$ 11.8 Mn in the year 2021. It is projected to register growth at 10.5% CAGR over the forecast period.

Meanwhile, the Japan market is expected to surpass US$ 7.0 Mn in 2021, exhibiting growth at over 9.0% CAGR during the forecast period.

Rising disposable income in China and Japan has led to a significant shift in consumer lifestyle. Thus, their willingness to spend on organic and clean-label food products has increased. Consequently, there is a rise in demand for natural and organic food products, which is likely to drive chlorophyll color market growth across China and Japan.

What are the Key Factors Propelling the growth of Chlorophyll Color Market in India?

India has emerged as the second-leading market for chlorophyll color in EMEAI, totaling  US$ 6.0 Mn in 2021. Growth is attributable to growing trend of veganism in the country which is increasing the consumption of organic and natural food products.

On the back of this, India’s chlorophyll color market is expected to grow at a CAGR of 9.8% to reach US$ 15.3 Mn by 2031.

Consumers in India are willing to pay a higher amount for high-quality products. Acknowledging the opportunity, food product manufacturers have increased the adoption of natural ingredients in their products in order to increase offer improved food quality.

What is Driving the Sales of Chlorophyll Color in Brazil?

As per Future Market Insights, Brazil chlorophyll color market is expected to surpass US$ 2.9 Mn in 2021, exhibiting growth at 10.1% CAGR.

Increasing awareness regarding health and wellness is expected to improve the consumption of organic food products in Brazil. This in turn, will impact the chlorophyll color market positively during the forecast period.  

Consumer in Brazil are concerned about their health and are avoiding food items that contain artificial substances, chemicals, or synthetic additives. As a result, manufacturers are extensively using organic and natural ingredients. Backed by these factors, the Brazil market is estimated to reach US$ 7.6 Mn by the end of 2031.

Category-wise Insights

Which is the Most Preferred Nature Type of Chlorophyll Color?

In terms of nature, the market is bifurcated into organic and conventional. Conventional chlorophyll color is estimated to account for 92.0% of global market share in 2021.

As per FMI, the segment will register growth at robust pace of 9.4% CAGR, to reach a value of US$ 285.9 Mn by 2031.

How will Increasing Application of Chlorophyll Color in Beverage Industry Propel Sales?

As per FMI’s analysis, beverage industry is estimated to account for more than 25.0% share in 2021, and it is expected to grow at a CAGR of 9.2% over the forecast period.

Over the past few years, there has been significant growth in the demand for ready-to-drink beverages. Increasing concern among consumers regarding the ingredients used in the beverages is propelling the demand for natural food ingredients.

With growing demand for ready-to-drink beverages and natural ingredients, adoption of chlorophyll colors will improve the sales during the forecast period.

Also, as chlorophyll color is widely consumed in the candy/confectionary industry, the candy/confectionary segment is expected to witness high growth. With over 19% of market revenue contribution, the candy/confectionary segment is expected to grow at a CAGR of 7.2% through 2021 & beyond.

Competitive Landscape

Key food producers are extensively adopting chlorophyll color to meet the growing demand for ingredients derived from natural resources. Also, market players are adopting strategies that will enable them to expand their network and reach a wider base of consumers.

Hence, they are relying on strategies such as merger and acquisition to expand their product portfolio and enhance their distribution networks.

For instance,

  • Shahmeer International, one of Pakistan's major marketers and distributors of specialty chemicals and culinary ingredients, was appointed as new channel partner by Kalsec in January 2016.
  • DuPont Natural Colors, which was part of DuPont's Nutrition & Biosciences group, was acquired by DDW in 2019. DDW's global presence as a provider of natural color solutions for the food and beverage industries will be expanded as a result of the acquisition, which will also bring technical and manufacturing capabilities in several key natural color.

Scope of Report



Forecast Period


Historical Data Available for


Market Analysis

USD Million for Value

Key Countries Covered

US, Canada, Brazil, Mexico, Argentina, Peru, Chile, Colombia, Rest of LA, Germany, France, Italy, Spain, UK, India, GCC, South Africa, Rest of EMEAI

Key Segments Covered

Nature, Application, and Region

Key Companies Profiled

  • DDW The Color House  
  • Archer Daniels Midland Company
  • McCormick & Company
  • Chr.Hansen A/S
  • Naturex S.A.
  • Riken Vitamin Co., Ltd.
  • Döhler Group
  • Kalsec Inc.
  • Sensient Colors LLC
  • BioconColors 
  • Others

Report Coverage

Market Forecast, Company Share Analysis, Competition Intelligence, DROT Analysis, Market Dynamics and Challenges, and Strategic Growth Initiatives

Customization and Pricing

Available upon Request

Key Questions Answered in the Report

  • How much is the Chlorophyll Color Market Worth?

    The chlorophyll color market is estimated to be reach US$ 126.2 Mn by 2021.

  • What is the demand outlook for the Chlorophyll Color market?

    The global chlorophyll color market is forecast to surpass US$ 316.0 Mn by the end of 2031.

  • What was the last 5-year CAGR for the Chlorophyll Color market?

    Between 2016 and 2020, the chlorophyll color market grew at a 9.4% CAGR.

  • What will be the next 10-year CAGR for the Chlorophyll Color market?

    Sales of chlorophyll color are expected to soar at a remarkable pace, registering 9.6% CAGR during 2021 and 2031.

  • What is the share of the top 10 players in the Chlorophyll Color market?

    DDW The Color House, Archer Daniels Midland Company, McCormick & Company, Chr.Hansen A/S, and Naturex S.A., Riken Vitamin Co., Ltd., Döhler Group, Kalsec Inc., Sensient Colors LLC, BioconColors are the leading companies, accounting for more than 40% of the global market.

  • Who are the top 5 countries driving the Chlorophyll Color market?

    The US, Germany, China, India, and Japan are the top countries reflecting consistently high demand.

  • What is the North America Chlorophyll Color market outlook?

    Demand for chlorophyll color across North America is set to rise at 8.2% CAGR through 2031.

  • What is the Latin America Chlorophyll Color market outlook?

    In chlorophyll color market, Latin America will register robust growth at 11.9% CAGR through 2031.

  • At what rate will the Chlorophyll Color market increase in EMEAI?

    The chlorophyll color market of EMEAI is projected to grow at a 9.8% CAGR through the assessment period.

  • At what rate will the Chlorophyll Color market increase in APAC?

    The Asia Pacific chlorophyll color market is projected to grow at 11.0% CAGR through the assessment period.

  • At what rate did the Chlorophyll Color market increase between 2020 and 2021?

    The global chlorophyll color market registered growth of 9.6% between 2020 and 2021.

Chlorophyll Color by Category

By Nature:

  • Organic
  • Conventional

By Application:

  • Beverage
  • Bakery, Snacks, & Cereal
  • Candy / Confectionery
  • Dairy
  • Fruit Preparations / Fillings
  • Meat, Poultry, Fish, & Eggs
  • Potatoes, Pasta, & Rice
  • Sauces, Soups, & Dressings
  • Seasonings
  • Pet Food

By Region:

  • North America
  • Latin America
  • Asia Pacific excluding India

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Chlorophyll Color Market