Male Colour Cosmetics Market Value to Surpass US$ 38,413.4 Mn in 2029
Increasing adoption of male colour cosmetics due to popular media portrayal of 'metrosexuals' and 'lumbersexuals' is expected to drive the growth of the global male colour cosmetics market. Additionally, changing men’s attitude towards color cosmetic products and its benefits have led manufacturers to develop novel products, specifically for men. Companies adopting CSR activities is changing consumers’ perception, buying behavior, and attitude towards their male colour cosmetics brand. Companies, through the use of promotional activities and marketing techniques such as advertising highlights several issues affecting the society and thus the demand of male colour cosmetics is expected to increase significantly during the forecast period. Exhibiting a moderate CAGR of ~11% yearly growth in revenues, the global male colour cosmetics market will surpass US$ 38,413.4 Mn mark in 2029. This FMI study reveals that the market will grow at a high pace during 2019 - 2029.
Key Research Findings
- The global Male Colour Cosmetics market will witness increasing value from US$ 10,670.7 Mn in 2019 at a CAGR of over 11.2% to reach US$ 38.413.4 Mn in 2029.
- Face products segment is expected to hold a dominant position in the global male colour cosmetics market throughout the forecasted years.
- Launch of innovative products that suffice the consumer’s requirements will expand the product offerings to generate lucrative opportunities in the market
- Companies target younger males who grew up with less rigid gender boundaries, such as Gen Z and Baby Boomer. Major revenue is generated from this demographic of men.
- East Asia would remain at the driver’s seat in the Window Covering market, with dominant developed markets of the North America and Europe
Key Factor Shaping Male Colour Cosmetics Market
E-Commerce Platform driving the revenue for the market
The high number of offerings and high retail space of face product provides a significant share of the facial products in the global male colour cosmetics market. When businesses have trouble growing, they immediately think it’s because they don’t have enough customers. Companies are using an e-commerce platform like Amazon, E-bay, Flipkart, Walmart, and another online platform. Companies have even developed a specialty store for their products. Likes but are relying more on the online store as they give more discounts and other related schemes which make it cheaper for the customer to buy.
Increasing internet penetration to drive the sales of make-up remover through online sales channels over the brick and motor. Rapid urbanization and changing lifestyles are encouraging consumers to purchase cosmetic products through online sales channels instead of traditional formats.
Increase in disposable Income
As income increases so do demand. If manufacturers ramp up to meet demand, they create jobs. Workers' wages rise, creating more spending. It's a virtuous cycle leading to ongoing economic expansion. The economy benefits when most of the gain goes toward low-income families. They must spend a more significant share of each dollar on necessities until they reach a living wage. Consumer spending is the single most important driving force of the economy.
People in Asia have increased the spending which has affected the economy. Countries like China and India, which are the major market for the growth of this market. The Indian economy has grown in recent times and as the people have increased the spending which has to lead to a rise in the economy and India is in the top five economies of the world.
COVID-19 impact on demand for Male Colour Cosmetics Market
In the first few weeks of COVID-19, the male colour cosmetic market witnessed growth, and the market was growing at a good pace, but from late March and from early April onwards the growth has slowed down as the market was shut down and people were told to stay in their homes. There is an increase in demand for personal hygiene products and protective products.
Male colour cosmetics have taken a hit as the demand has reduced due to coronavirus, as major demand was from men salon and other design stores. But due to lockdown and high rate of virus spread the salon and other such stores have been shut-down which has reduced the growth of the market but has the pandemic of coronavirus will pass the demand will expect to increase. The online platform will play an important role in the growth of this market, and major revenue is generated through an online platform and that through across the globe.
Innovation in Product Line
Launch of innovative products that suffice the consumer’s requirements will expand the product offerings to generate lucrative opportunities in the market. Male colour cosmetics with natural/organic ingredient is anticipated to witness high growth. The South Korean and China male colour cosmetics market is quite popular for cosmetics innovation and consumer-oriented products.
Companies like, 4VOO is a men's skincare & cosmetic's company that offers four levels of product stage for men: basic, essential, enhanced, and extra. Increasing focus on a customer-centric approach and rapid advancement in male colour cosmetics are factors expected to influence companies to develop novel products and adopt a unique marketing strategy, which in turn, is expected to fuel the market growth in the near future.
- Some of the leading player in male colour cosmetics market are Chanel, Menaji Worldwide, LLC, Mens MakeUp, Calven Klein, 4VOO, Glossier Inc., Guerlain, War Paint, Koh Gen Do, Hourglass, Formen Inc. and others.
- MENAJI Men's Skincare Brand launches its product in Chicago at Wax Man Spa & Salon. Wax Man Spa & Salon added a heavy dose of style to its already extensive services by launching MENAJI - a full line of luxury skincare and men's HI-DEF cosmetics.
- Glossier Inc. Raises $100 Million to Build the Future Beauty Company for funding to build the future beauty company in collaboration with its customers.
Base year considered
Actual estimates/Historical data
2015 - 2019
2019 - 2029
Value (USD) 38,450 Mn
Product Type, End-User, Sales Channel and Region
North America, Latin America, Europe, East Asia, South Asia, Oceania and MEA
Chanel, Menaji Worldwide, LLC, Mens MakeUp, Calven Klein, 4VOO, Glossier Inc., Guerlain, War Paint, Koh Gen Do, Hourglass, Formen Inc. and others
Revenue forecast, company share, competitive landscape, growth factors, and trends
Facial Product Showcase Significant CAGR of 12.3%
Facial product holds the highest share in the global male colour cosmetics market due to rising demand and awareness among men for BB creams, CC creams, face foundation, and other face products. Moreover, face products holds a significant retail space in the department stores, hypermarkets, and supermarkets. Moreover, increasing adoption of face product in the commercial sectors including saloons and increasing adoption by individuals through e-commerce channel is expected further boos the sales of male colour cosmetics products during the forecast period.
Developed Countries to Drive the Growth of Male Colour Cosmetics Market
According to FMI analysis, more than 40% of the male colour cosmetics market is driven by the developed countries in Europe and East Asia region. The high surge for fashion and men aspiration to look good in these regions results in active consumers who show immense interest in knowing about the products they use. Besides, Middle East & Africa (MEA) and Latin America are forecasted to be the emerging regions for the male colour cosmetics market. Increasing disposable income, e-commerce penetration, and growth of commercial sector (saloon, beauty parlors, entertainment industry and others) is one of the primary factors affecting the sales of the male colour cosmetics market.
Innovation in Male Colour Cosmetics to Further Drive the Market Growth
Increasing focus on customer centric approach and rapid advancement in male colour cosmetics are factors expected to influence companies to develop novel products and adopt unique marketing strategy, which in turn, is expected to fuel the market growth in the near future. Men’s cosmetics products are mostly used in East Asia as compared to countries of Europe and North America. The South Korean and China male colour cosmetics market is quite popular for cosmetics innovation and consumer oriented products. 4VOO is a men's skin care & cosmetic's company that offers four levels of product stage for men: basic, essential, enhanced, and extra.
Facial Products holds leading revenue share
Lip Products to showcase noteworthy CAGR
Individual segment has high adoption of male colour cosmetics
Demand for product at commercial segment is on rise
E-commerce to remain top in distribution channel
Direct Sales Channel is expected to show a high CAGR
How Growth will Unfold
In the last few years, there has been an increased urbanization, especially in developing countries, with a large population moving from rural to urban areas. This has led to changing men attitude towards cosmetics and beauty products, increasing disposable income and thereby, leading to improved standards of living and increasing customer inclination towards fashion. These factors are expected to lead the population adopt male colour cosmetics in the near future. These are likely to support the growth of the male colour cosmetics market during the forecast period.
* This data is only a representation. Actual data may vary and will be available in report.Click Here To Know How The Growth Will Unfold
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Male Colour Cosmetics Market: Global Industry Analysis 2014-2018 and Opportunity Assessment 2019-2029
A new market study published by FMI on the male colour cosmetics market offers global industry analysis for 2014-2019 and opportunity assessment for 2019-2029. The report offers a broad assessment of the most significant market dynamics. After conducting in-depth research on the historic as well as current growth factors of the male colour cosmetics market, growth prospects of the market have been obtained with maximum precision.
Male Colour Cosmetics Market Taxonomy
The global male colour cosmetics market is segmented in detail to cover every aspect of the market and present a complete market intelligence approach to readers.
- Lip Products
- Face Products
- BB Creams
- CC Creams
- Blotting Powder
- Beard Colour Sticks/Pens
- Face Foundations
- Eye Products
- Under Eye Cncealer
- Eye Linear
- Eyebrow Pencils
- Other Products
- Hypermarket/Supermarket & Others
- Speciality Stores
- Drug Stores
- Online Retail
- Department Stores
- Beauty Stores
- Multi-brand Stores
- Direct Sales
- North America
- Latin America
- South Asia & Pacific
- East Asia
- Middle East and Africa
The report begins with the executive summary of the male colour cosmetics market, which includes a summary of key findings and statistics of the market. It also includes market volume (Mn Units) and value (US$ million) estimates of significant segments in the male colour cosmetics market.
Readers can find exhaustive taxonomy and definitions of the male colour cosmetics market in this chapter, which will help them understand basic information about the market. This section also highlights inclusions and exclusions, which will help readers to understand the scope of the male colour cosmetics market report. This section offers global overview of value chain analysis, and major forecast factors. This chapter also explains key macroeconomic factors that are expected to influence growth of the male colour cosmetics market over the forecast period. Along with macroeconomic factors, this section also highlights opportunity analysis for the market. It also offers key market dynamics of the male colour cosmetics market. Moreover, it will help readers to understand key trends followed by leading manufacturers in the male colour cosmetics market.
This section provides detailed analysis of the historical male colour cosmetics market volume (Mn Units) and value (US$ Mn), along with an opportunity analysis for the future. Readers can also find absolute $ opportunity for the current year (2019-2029), and incremental opportunity for the forecast period (2019-2029). This chapter also analyses global male colour cosmetics market on basis of product type, price range, nature, end user, sales channel, and regions.
This chapter provides information about how the male colour cosmetics market is anticipated to grow in major countries of the North America region, such as the U.S., and Canada, during the forecast period of 2019 - 2029.
Readers can find detailed information about several factors such as regional trends, which are impacting the growth of the Latin America male colour cosmetics market. This chapter also includes growth prospects of the male colour cosmetics market in leading Latin American countries such as Brazil and the Rest of Latin America.
Important growth prospects of the male colour cosmetics market in several countries such as Germany, the U.K., France, Spain, Italy, and the Rest of Europe, are included in this chapter.
This chapter includes a detailed analysis of the growth of the East Asia male colour cosmetics market, along with a country-wise assessment that includes China, Japan, and South Korea. Readers can also find regional trends, regulations, and market growth based on product type, nature, price range, end user, sales channel, and countries in East Asia.
India, Australia and Rest of South Asia & Pacific region, which are prime subjects of assessment to obtain growth prospects of the South Asia & Pacific male colour cosmetics market in this chapter. Readers can find detailed information on growth parameters of the Asia male colour cosmetics market during the period 2019-2029.
This chapter highlights the growth of the male colour cosmetics market in the MEA by focusing on GCC Countries and others. This section also helps readers understand key factors that are responsible for the growth of the male colour cosmetics market in the MEA.
In this chapter, readers can find a detailed information about the tier analysis and market concentration of key players in the male colour cosmetics market, along with their market presence analysis by region and product portfolio. Moreover, readers can find a comprehensive list of leading stakeholders in the male colour cosmetics market, along with detailed information about each company, which includes company overview, revenue shares, strategic overview, and recent company developments. Some of the market players featured in the report are L’oreal, Estee Lauder Companies, Chanel, Menaji Worldwide, LLC, Mens MakeUp, Calven Klein, 4VOO, Glossier Inc., Guerlain, War Paint, Koh Gen Do, Hourglass, Formen Inc. and others.
This chapter explains various assumptions considered for the male colour cosmetics market. It explains different acronyms used throughout the report.
This chapter helps readers understand the research methodology followed to obtain various conclusions, as well as important qualitative and quantitative information, about the male colour cosmetics market.
How the research was conducted?
- C - Level Executives
- Marketing Directors
- Sales Heads
- Production Managers
- Distributors Heads
- Sales Executives
- Product Manufacturers
- Industry Experts
- End Users
- Current Market Dynamics and Challenges
- Market Characteristics
- Market Performance and Growth Quadrants
- Competition Structure and Market Structure
- Strategic Growth Initiatives
- Near-term and long-term market growth prospects
- Market Segment Splits and Authenticity
- Opinions on Market Projections and Validity of Assumptions
- U.S. Department of Commerce
- International Trade Administration
- U.S. Commercial Service
- World Technology Evaluation Center
- Global Business Guide
- International Growth Centre
- Cosmetics Europe
- Chamber of Commerce of Lima
- WorldWideScience.org by U.S. Department of Energy's Office of Scientific and Technical Information
- Harvard Business Publishing
- U.S. Food & Drug Administration
- European Federation for Cosmetic Ingredients
- Companies Annual Reports
Primary Interview Splits