The global cup holder market is anticipated to accumulate a market value of US$ 337.32 million in 2023 and is expected to garner a valuation of US$ 562.8 million by exhibiting a CAGR of 5.2 % in the forecast period 2023 to 2033. The cup holder market reflected a growth of 4.1% CAGR in the historical period 2018 to 2022.
Data Points
Key Statistics
Expected Market Value in 2023
US$ 337.32 million
Projected Market Value in 2033
US$ 562.8 million
Growth Rate (2023 to 2033)
5.2% CAGR
Cup holders are becoming popular owing to their availability in different sizes and designs. The food & beverage companies use cup holders as they are considered a convenient solution for takeaway businesses like restaurants and business concepts such as kiosk kitchens.
Manufacturers and distributors also offer various brand designs on the cup holders, which not only serve as a carrier but also help with the advertisement. Moreover, increasing environmental consciousness among consumers is increasing the sales of wood, paper, and double-molded pulp holders.
These holders allow ergonomic handling of the cups. They provide a practical solution to take away businesses like fast food restaurants and coffee outlets. With the rising demand for cap carriers, manufacturers are coming up with new designs.
The rising preference of consumers for quick consumption of food & beverages is expected to fuel product demand in the coming years. Surging demand from the food industry and high demand in hospitals especially from emerging economies will further spur growth in the market.
Along with this, flourishing growth in the e-commerce industry especially in developing countries, growing modernization, and rising focus on product customization by the key manufacturers are some other growth determining factors. Also, inflating personal disposable income will further escalate product demand over the forecast period.
On the other hand, In order to create and replicate pictures on any physical package, the practice of digital printing is incorporated. Manufacturers are leveraging this technology to promote their products by including brand ambassadors, product details, logos, taglines, brand information, and other relevant information on the packaging. This practice is helping the companies as well as the market.
The printing on cup holders makes the product interesting and appealing to the customers. Also, growing environmental concerns and strict norms imposed by the government on the use of plastic will promote the use of paper and metal-based cup holders in the forthcoming period.
Region-wise, North America is expected to dominate the market by accumulating a 38.7% market share by end of the forecast period. The growth is attributed to the constant demand for on-the-go food in the region. The high disposable income in the United States, and Canada will also fuel the product demand. One of the developments that are assisting the market expansion in this region is the adoption of print-on-demand techniques. Such technological innovations are likely to continue growth in the market.
Firms in this region are fixating on improving their cup-holding materials and designs to meet the high demand for on-the-go foods. Besides this, manufacturers of single-use food accessories are boosting the production of low-cost and eco-friendly items which will support growth in the region.
Asia Pacific is expected to grow with the fastest CAGR of 5.1% during the forecast period. The rising trend of specialized food & beverage packaging in India, China, and Thailand are stimulating market growth. There is high demand for cup holders as well as for beverages in this region due to the evolving lifestyles and improved standard of living. This is fuelling demand for cup holders due to their high use by the common man.
Also, due to rising income of families, people are moving from the countryside to urban areas and which is increasing product consumption. As more people are demanding new styles and are attracted to more convenience while carting their beverages, the product demand is likely to rise.
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How Competitive is the Market?
Recent developments and breakthroughs in technology, mergers, acquisitions, tie-ups, and partnerships within the companies involved in manufacturing cup holders are expected to create lucrative opportunities for market growth during the forecast period.
OEM manufacturers, Robeck fluid power co., AMTEC, JVISUSA LLC, Pioneer corporation, Custom accessories, covercraft industries, Maksimatic, Whitecap industries Inc., Bell automotive products, Kinequip Inc., Bracketron, Ningbo Beixuan Internation trading co. Ltd., Kinter (K International) Inc., Landes Inc., Dorman, are the key industry players operating in the cup holder market.
Modernization has transformed technology and quality of living throughout the globe. Cup holders are the most recent advancements used in all spheres of life due to the increasing consumption of beverages, in recent times.
The significance of cup holders is to provide a safe place for holding beverages be it taking a drink from a taking away restaurant or spill-free technology introduced in automobiles for difficult roads and speed. They are made from different materials like metal, paper, plastic or glass.
Consumption of beverages are rising at a faster pace and so the human's tendencies for carrying them with ease, be it industrial or household many companies and outlets require cup holders to satisfy the needs of their customers.
Another advancement along with spill-free holders in cars is the temperature control automotive holder which can keep the beverage hot or cold as per the requirement. On a higher level, the market of cup holders is conceived to be promising.
What Drives the Growth of Cup Holder Market?
Industrial giants such as food and automobiles are booming to such an extent that the demand for cup holders as a raw material or as a processed product is exponentially increasing too. The market is driven by customization, comfort and outer appearance which allures the consumers.
Each day services such as Indian Zomato are flooding the market with fast and safe food deliveries, consumers are expecting their automobiles to have amenities that hold their beverages without spilling off on high-speed chases. Designers are making the cup folders as attractive as possible. Companies are also providing customers with the best experience and comfort by introducing temperature adjustable for hot or cold beverages.
Consumerization and a higher standard of living have altered the mindset of the general public as more and more people now want comfort, stylish and safe cup holders in their life.
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What Restraints the growth of the Cup Holder Market?
The restraints that could obstruct the development of the market is the cost of materials used such as glass, paper, plastic, metal and others will directly affect the manufacturing cost of the cup holders which will create a price surge in the market.
The industry needs to take into consideration about different requirements of various sections and providing them with a standard that does not hinder the image of the company using the cup holders as in a manner that the product can be safely be stored in for a longer time in the holder and do not cause spilling over long use, disrupting the user's lifestyle in any manner possible.
While if we see major companies such as Bugatti and Ferrari not introducing any cup holders in their cars, as for them at such volatile rush of adrenaline and that speed, driver's concentration need to be focused on wheels and not on the luxuries of cup holders, so they didn't introduce them in their vehicles.
How will Urbanization and Changing Lifestyle will impact the Cup Holder Market?
With the onset of urbanization, the income slab of consumers is increasing, this is directly proportional to the rise in consumption as well as the requirement of more refined product. The sale of beverages is increasing due to consumer's hectic lifestyle.
As the demand for beverages increases, there is a boost in the usage of cup holders for the industry and this will exponentially boost the sale for the market. Every house is getting modern and so their needs for comfort and hygiene, these all factors combined will raise the demand for this market.
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What will be the Impact of New Innovations on the Cup Holder Market?
The increase in the price of raw materials and a rise in demand for new models which are sustainable, economical and efficient will drive the market towards innovations in the sector. Eco-friendly holders which are strong and can handle spillage or automotive cup holders which provide a user with ease of operation will drive the spike in sales for the market.
With such demand, new players are bound to enter the market and regale the urging that would timely accelerate market growth.
Competitive Landscape
Key players are
OEM manufacturers
Robeck Fluid Power Co.
AMTEC
JVISUSA LLC
Pioneer Corporation
Covercraft Industries
Maksimatic
Bell Automotive products
Kinequip Inc.
Custom Accessories
Bracketron
Ningbo Beixuan International TradingCo., Ltd.
Whitecap Industries, Inc.
Kinter (K International, Inc.)
Landes Inc.
Dorman
Others
The fierce competition in the cup holder market is shooting up in the sky due to large demand along with a wholesome of suppliers in the industry, thus the competition is fragmented.
In conclusion, it can be said that the cup holder market is promising in its nature itself, the market is set to increase in the anticipated future, with notable reckoning profits in the times to come.
What Strategies are the Key Players Adopting for Increasing their Share in the Cup Holder Market?
The classification of competition in the cup holder market is disintegrated and there is a presence of a large number of players in the market. Different companies embrace competitive and ever-evolving strategies to succour in the market and stay ahead of others.
The ever-rising demand encourages them to be innovative and economical to stand out from the competition and make themselves different from the competition. Here, is the strategy adopted by the automobile industry;
With the introduction of temperature control cup holders, everyone buying a new automobile wants this new feature as it keeps the beverage hot or cold as per the requirement.
The 360-degree spin technology has been a boon for people who are speed enthusiasts and want no hindrance while driving, let alone the issue of spillage.
Why will the Asia-Pacific Region Generate the Demand for Cup Holder Market?
The Asia-Pacific has a large demand for the cup holder market, as well as for beverages due to the development of lifestyle and increase in the standard of living. This will create a demand for cup holder due to the increase in usage by the consumer in the industry as well as the common man.
The income of families in developing nations are rising, people are moving from the countryside to the hustle and busy lives of the cities which directly impacts the consumption rate. As people are now growingly demanding the new styles and inclined towards more comfort while carting their beverages, thus increasing the demand which will inevitably raise the demand for a cup holder.
Key Segments of Cup Holder Market Covered in the Report
