Elderberry Supplements Market Outlook (2023 to 2033)

Newly-released Elderberry Supplements Market analysis report by Future Market Insights reveals that global sales of Elderberry Supplement in 2022 was held at USD 1.1 Billion.

With 8.9% projected growth from 2023 to 2033, the market is expected to reach a valuation of USD 2.9 Billion by the end of the forecast period. Capsules are expected to be the highest revenue-generating form of Elderberry Supplements, projected to grow at a CAGR of over 8.8% from 2023 to 2033.

Attributes Details
Elderberry Supplements Market Size Value In 2022 USD 1.1 Billion
Elderberry Supplements Market Size Value in End of Forecast (2033) USD 2.9 Billion
Elderberry Supplements Market CAGR (2023 to 2033) 8.9%
USA Elderberry Supplements Market CAGR (2023 to 2033) 7.8%
Key Companies Covered Jarrow Formulas, Inc.; Solgar, Inc.; Nature’s Bounty; Ancient GreenFields Pvt. Ltd.; Gaia Herbs; Now Foods; Archer Daniels Midland Company; Glanbia plc; Blackmores; Nutraceutical International Corporation

Don't pay for what you don't need

Customize your report by selecting specific countries or regions and save 30%!

Revenue of Elderberry Supplements Market from 2018 to 2022 Compared to Demand Outlook for 2023 to 2033

As per the research of Elderberry Supplements Market by Future Market Insights - a market research and competitive intelligence provider, historically, from 2018 to 2022, the value of the Elderberry Supplements Market increased at around 12.1% CAGR. With an absolute dollar opportunity of USD 1.7 Billion, the market is projected to reach a valuation of USD 2.9 Billion by 2033.

What are the Key Drivers Influencing Elderberry Supplements Market Expansion?

The key drivers influencing Elderberry Supplements Markets Expansion include its health benefits to ease flu symptoms or other bacterial infections. They are known for their immune health benefits due to their being rich in vitamins and antioxidants. They also have high levels of flavonoids which support the body to fight free radicals.

According to WHO, seasonal flu causes around 3 to 5 million severe cases around the world and around 0.3 to 0.6 million deaths due to respiratory health complications. A study where 312 Airplane travelers took 300 mg elderberry capsules three times a day during flu season concluded that travelers who took capsules recovered faster. Elderberry supplements are also known to be among the popular immunity-boosting supplements as about 25% of USA consumers associate elderberry supplements with immunity. Elderberry supplements not only prevent flu but also helps improve flu symptoms in case of infections.

Covid-19 has significantly increased the demand for immunity-boosting supplements as according to SPINS data, elderberry supplement sales increased by around 169% reaching up to USD 265.8 Million in the USA during 50 weeks ending November 2020. The gain in popularity of elderberry supplements is likely to stick around even post-pandemic due to changed consumer behavior towards health supplements.

In 2004, research on healthy volunteers revealed that even tiny dosages of elderberry may lower blood cholesterol. As the World Health Organization estimates that 133 million people in the five main EU nations—France, Germany, Italy, Spain, and the United kingdom—have high cholesterol levels. The benefit of elderberry supplements in lowering blood cholesterol can increase their demand in these countries.

Companies manufacturing and selling elderberry supplements are promoting the health benefits of elderberry supplements through internet marketing and publishing blogs and answering consumer questions.

The elderberries are also sold in supermarkets, drug stores, and pharmacies to enhance customer reach. These company strategies and health benefits are expected to increase the demand for elderberry supplements in the market.

Nandini Roy Choudhury
Nandini Roy Choudhury

Principal Consultant

Talk to Analyst

Find your sweet spots for generating winning opportunities in this market.

Region-Wise Analysis

Which Region is Projected to Offer Significant growth in Elderberry Supplements Market?

North America is a prominent shareholder of the Elderberry Supplements Market with a market size of USD 461.5 Million in 2022 and is estimated to reach USD 515. 4 Million in 2023. It is projected that the region will have a market worth USD 1.2 Billion by 2033.

Elderberry supplements are available in the gummies form which makes them popular among younger age groups as they suffice daily immunity needs. North America holds the largest share of the global gummy market with about 38% of the total gummies market worth over USD 16 Billion. Elderberry is among the most popular ingredients used for gummies to promote immune health benefits.

Country-Wise Analysis

United States Elderberry Supplements Market Analysis

The United States Elderberry Supplements Market is expected to grow to be worth USD 944.9 Million by 2033, with an absolute dollar growth of USD 497.5 Million from 2023 to 2033. The market in the United States has grown at a CAGR of 10.5% from 2018 to 2022 and is expected to grow at a CAGR of 7.8% from the year 2023 to 2033.

Customers' preference for organic foods significantly increased as in 2021, the sales of organic foods reached nearly USD 58 Billion in the USA accounting for 4% of total food sales. This preference is also likely to transition toward customers' demand for organic supplements. To match the customer demand USA companies such as Gaia Herbs have USDA-certified organic elderberry supplements in various forms such as syrups, gummies, and capsules for elders as well as children.

United Kingdom Elderberry Supplements Market Analysis

The United Kingdom Elderberry Supplements Market is expected to grow to be worth USD 134.6 Million by 2033, with an absolute dollar growth of USD 72.7 Million. The market in the United Kingdom has grown at a CAGR of 10.9% from 2018 to 2022 and is expected to grow at a CAGR of 8.1% from 2023 to 2033.

In 2021, the sales of over-the-counter vitamins and minerals in the United kingdom were around USD 560 Million, and cold, and cough medications sales were around USD 519 Million marking a growth of around 12% between 2020 and 2021. These factors have been influencing the sales of elderberry supplements in the United kingdom as they are primarily used as immunity-boosting vitamin supplements and remedies for cold symptoms.

South Korea Elderberry Supplements Market Analysis

The Market in South Korea is expected to grow to be worth USD 116.9 Million with an absolute dollar growth of USD 69 Million. The market in the country has grown at a CAGR of 12.9% from 2018 to 2022 and is expected to grow at a CAGR of 9.3% from 2023 to 2033.

South Korea is known for its skincare products around the world as the nation has high beauty standards. This results in evolving and growing market for skin care products. The famous 10-step skincare routine shows the willingness of customers to spend on skin care in South Korea.

The International Journal of Molecular Science tested plant-derived antioxidants such as elderberry for skin and suggested that elderberry has properties such as astringent, microbe resistance, and capillary-stabilizing that can help reduce skin marks and tighten pores. These skin benefits are expected to gain demand in the skin care industry of South Korea for elderberry supplements.

China Elderberry Supplements Market Analysis

In China, the market is expected to grow to be worth USD 248.1 Million with an absolute dollar growth of USD 151.8 Million till 2033. The market in China has grown at a CAGR of 13.7% from 2018 to 2022 and is expected to grow at a CAGR of 9.9% from the year 2023 to 2033.

Elderberry has been used in China since ancient times. In traditional medicine, elderberry known as Jie Gu Mu is known to have excellent benefits in boosting the immune system and being an energy powerhouse for the body. China is known to have traditional herbal teas with healing properties. Elderberry tea is also part of its traditional herbal teas.

Get the data you need at a Fraction of the cost

Personalize your report by choosing insights you need
and save 40%!

Category-Wise Insights

Which Form of Elderberry Supplements Market is Projected to Witness the Fastest Growth?

Elderberry Supplement in the form of capsules is projected to witness the fastest growth as it has grown at a CAGR of 11.6% from 2018 to 2022 and is expected to grow at a CAGR of 8.8% from 2023 to 2033.

The capsule form of medications tends to absorb faster and have higher bioavailability and taste better compared to tablets. This advantage of capsules is tending to have more demand for elderberry capsules in the market.

Why Elderberry Supplement Sales is Projected to Soar High through Pharmaceutical Industry?

The Elderberry Supplements market in the pharmaceuticals is projected to witness significant growth as it has grown at a CAGR of 11.1% from 2018 to 2022 and is expected to grow at a CAGR of 8.7% from 2023 to 2033.

Elderberry supplements are primarily known for their medicinal uses in preventing and treating bacterial and viral infections. The companies that produce elderberry supplements market them as health supplements. This can cause the demand for elderberry supplements more in pharmaceuticals than in the food and beverage industry.

Competitive Analysis

Key players in the market are Jarrow Formulas, Inc., Solgar, Inc., Nature’s Bounty, Ancient GreenFields Pvt. Ltd., Gaia Herbs, Now Foods, Archer Daniels Midland Company, Glanbia plc, Blackmores and Nutraceutical International Corporation.

The companies are manufacturing elderberry supplements in the form of capsules, syrups, and gummies. They are also launching new products to match up with the consumers’ needs for organic and vegan options for these immunity supplements.

A few of the recent developments in the Elderberry Supplements Market are

  • In August 2022, Spain-based Nektium launched an organic version of elderberry extract to match up with the growing demand for natural and organic ingredients from consumers.
  • In July 2021, USA brand Gaia Herbs launched a new black elderberry tonic to expand its line of best-selling elderberry products. The product got certification from USDA as an organic immunity health product to support daily immunity needs.
  • In November 2020, aUSA -based company Cymbiotika added new vegan elderberry supplements to their product line named Liposomal Elderberry Defense. They announced it to be the first elderberry supplement produced with their patented liposomal delivery system.
  • In July 2020, USA brand Gaia Herbs launched three USDA-certified Organic black elderberry gummies for extra strength, daily immunity requirements, and children’s health.

Segmentation of the Elderberry Supplements Market

By Form:

  • Capsules
  • Liquid
  • Gummies
  • Syrups
  • Teas
  • Lozenges
  • Powder
  • Others

By End Use Industry:

  • Food & beverages
  • Pharmaceuticals

By Distribution Channel:

  • Supermarkets and Hypermarkets
  • Drug Stores and Pharmacies
  • Online Sales

By Region:

  • North America
  • Europe
  • Asia Pacific
  • Latin America
  • Middle East & Africa

Frequently Asked Questions

How Big is the Elderberry Supplements Market?

The market is valued at USD 1.1 million in 2023.

Who are the Key Elderberry Supplements Market Players?

Nektium and Gaia Herbs are key WiFi extenders market players.

Which is the Key Segment by End Use?

Pharmaceuticals is estimated as a key segment in the global market.

What is the Go-to-Market Strategy?

Players opt for high-quality and sustainable products for consumers.

Which Asian Country is Dominate the Elderberry Supplements Market?

China dominates the elderberry supplements market.

Table of Content
	1. Executive Summary 
	2. Market Overview
	3. Market Background
	4. Global Market Analysis 2018 to 2022 and Forecast, 2023 to 2033
	5. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Form
		5.1. Capsules
		5.2. Liquid
		5.3. Gummies
		5.4. Syrups
		5.5. Teas
		5.6. Lozenges
		5.7. Powder
		5.8. Others
	6. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By End Use Industry
		6.1. Food & Beverages
		6.2. Pharmaceuticals
	7. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Distribution Channel
		7.1. Supermarkets and Hypermarkets
		7.2. Drug Stores and Pharmacies
		7.3. Online Sales
		7.4. Others
	8. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Region
		8.1. North America
		8.2. Latin America
		8.3. Europe
		8.4. Asia Pacific
		8.5. MEA
	9. North America Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
	10. Latin America Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
	11. Europe Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
	12. Asia Pacific Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
	13. MEA Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
	14. Key Countries Market Analysis
	15. Market Structure Analysis
	16. Competition Analysis
		16.1. Jarrow Formulas, Inc.
		16.2. Solgar, Inc.
		16.3. Nature’s Bounty
		16.4. Ancient GreenFields Pvt. Ltd.
		16.5. Gaia Herbs
		16.6. Now Foods
		16.7. Glanbia plc
		16.8. Blackmores
		16.9. Nutraceutical International Corporation
	17. Assumptions & Acronyms Used
	18. Research Methodology

Explore Food and Beverage Insights

View Reports
Future Market Insights

Elderberry Supplements Market

Schedule a Call