Frozen Yogurt Market

Market Regional Outlook:

Regional segment for the market of frozen yogurt is segmented into seven different regions: North America, Latin America, APAC, Europe and MEA. Among these region North America is expected to have the major market share globally. Europe has also emerged as a prominent market for frozen yogurt, as the popularity of frozen yogurt is increasing in the countries like France, U.K. and Germany, which is expected to fuel the growth of frozen yogurt.

Market Drivers:

Consumers are more health conscious these days, they tend to consume desserts that are low in fat and has minimal amount of sugar, and frozen yogurt becomes the best alternative to unhealthy desserts as frozen yogurts fulfill both the requirements of consumers, and these factors are expected to drive the market of frozen yogurt. Another factor which is anticipated to boost the sales of frozen yogurt is the distribution of these products through online channels, as online retailers offers a wide variety of frozen yogurt. Moreover, online stores offer frozen yogurt with lucrative offers or coupons. All these benefits combined are expected to act as positive factors driving growth of the global frozen yogurt market over the forecast period. The frozen yogurt market is also driven by the love for refreshing ice-cream alternative by the kids. Kids prefer chilled desserts in the summer seasons and frozen yogurt is a perfect answer to their demands. Moreover, increasing penetration of organized players ensures a highly competitive market scenario, and results in launch of an increasing variety of frozen yogurts, which is expected to boost overall growth of frozen yogurt globally to a substantial extent over the forecast period.

Market Key Players:

Some of the key players in frozen yogurt market includes Menchie's Frozen Yogurt Company, Pinkberry, Honey Hill Farms, Scott Brothers Dairy, Red Mango, Inc., Yogurtland Inc., Gujarat Cooperative Milk Marketing Federation Ltd., TCBY, and Nestle among others.

The report is a compilation of first-hand information, qualitative and quantitative assessment by industry analysts, inputs from industry experts and industry participants across the value chain. The report provides in-depth analysis of parent market trends, macro-economic indicators and governing factors along with market attractiveness as per segments. The report also maps the qualitative impact of various market factors on market segments and geographies.

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