The global hair gloss market is expected to register a staggering double-digit CAGR of 4.3% by garnering a market value of US$ 9.5 Billion. The market’s growth can be attributed to:
An increasing focus on personal grooming and appearance, a growing preference for natural and organic hair care products, and an increasing number of hair salons and hair care service providers.
The rising popularity of various hair styling techniques, such as balayage and ombre, has also contributed to the growth of the hair gloss market, as these techniques require the use of hair gloss to achieve the desired results.
The increasing awareness about the benefits of hair gloss, such as adding shine and protecting the hair from damage, has also contributed to the growth of the market.
Hair gloss can add shine and luster to dull, lifeless hair, making it appear healthier and more vibrant. This is attracting consumers of nearly all age groups to not only try hair gloss but invest in the same regularly. Hair gloss helps in enhancing the color of the natural hair, making it appear more vibrant and giving it a more polished look. Hair gloss also protects the hair from damage caused by heat styling, UV rays, and other environmental factors making it a favorable option for consumers to use regularly.
Hair gloss improves the texture of the hair along with making it feel softer and more manageable. In comparison to other hair products and measures, hair gloss helps locking color, preventing it from fading too quickly. Moreover, hair gloss provides conditioning to the hair, keeping it healthy and nourished. As hair gloss is a semi-permanent hair color solution that lasts for a shorter time than permanent hair color, it provides a good option for those who want a change without a commitment. Hair gloss is easy to maintain, it only requires a touch-up every few weeks, which can be done at home or at a salon.
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Popularity of Hair Styling Driving Growth of Hair Gloss Market in North America
The North America hair gloss market is expected to experience significant growth in the coming years. This can be attributed to several factors such as the increasing focus on personal grooming and appearance, the growing popularity of various hair styling techniques, and the rising awareness of the benefits of hair gloss. Additionally, the increasing number of hair salons and hair care service providers in the region is also driving the growth of the market.
In North America, the United States is the largest market for hair gloss, due to the high consumer spending on personal grooming and the presence of a large number of salons and hair care service providers. Furthermore, the growing trend of natural and organic hair care products in the United States is also driving the growth of the hair gloss market in the region.
The increasing popularity of hair coloring and styling services, as well as the rising demand for hair care products that offer added benefits such as shine, conditioning, and protection, are also driving the growth of the hair gloss market in North America.
Future of Hair Gloss Market
The hair gloss market is expected to experience significant growth in the coming years, driven by an increasing focus on personal grooming and appearance, a growing preference for natural and organic hair care products, and an increasing number of hair salons and hair care service providers. Additionally, the rising popularity of various hair styling techniques, such as balayage and ombre, is also expected to contribute to the growth of the hair gloss market.
As people are becoming more conscious of their appearance and spending more on personal grooming, the demand for hair gloss is expected to continue to grow in the future. Additionally, with the increasing trend of natural and organic hair care products, hair gloss products that are free of harmful chemicals are expected to be in high demand.
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Hair Gloss Market: Overview
Hair gloss is a shine treatment for colored that is intended to provide more vibrant hair color and longer lasting hair. Hair gloss also reduces the frizzy hair, split hair ends, and overall dryness of hair. The growing age of beauty has made consumers more conscious of their skincare and hair care. The growing beauty concern has also made them aware of their appearance.
Thus, consumers are demanding for such products which can benefit them in several ways. Hair is the most important part of a human body, especially for the appearance. The growing trend of hair care and styling has stimulated demand for hair care & styling products, which in result, catching the eyes of consumers as the hair gloss helps in strong hair with vibrant colors.
Growing consciousness about haircare, boosts the sale of hair care products such as hair gloss. Being attractive is the trend that everyone follows, especially women. However, growing counterfeit products hamper the growth of the hair gloss market.
Due to high concentration of players in the market, manufacturers have to come up with new innovations and hence, manufacturers are trying to add new features in their product line either by adding some features to the existing product or complete new launches. Changing lifestyle and beauty consciousness are the factors that push the market for more innovative products such as hair gloss. Being attractive is the key factor driving the hair gloss market.
Hair Gloss Market: Market Dynamics
The usage of hair gloss among consumers is growing due to its beneficial product properties. Hair gloss products not only helps in strong color but also reduces the hair head splits, dryness etc. The growing trend of hair gloss products also attracted men across the globe. Women are inclined to beauty but a trend has been observed as men’s interest on hair gloss products.
The hair gloss products primarily known as hair colors along with other hair gloss products such as shampoo & conditioner for colored hair, hair gel, hair sprays etc. The rapid change in lifestyle and increasing popularity of hair care and hair styling products drive the demand for hair gloss products.
The uplifting trend of natural colors also fuel the hair gloss market across the globe. Increasing demand for natural hair gloss products push the manufactures for new product innovation. To meet the global demand for hair gloss products, now manufacturers are more focused on their technology and investing more into research & development.
Manufacturer’s higher concentration has been observed in North America and other developed nations such as Europe. The growing trend of attractiveness and usage of hair gloss products is more in the USA compared to other countries.
The Asia Pacific is holding a significant portion of the hair gloss market due to growing manufacturing in China, Korea, Japan, and India. Moreover, demand for paraben free and natural products are trending across the geographies and expected to see a robust growth in future market. Strong vibrant color & reducing hair loss or split hair head are considered as the key parameters for hair gloss market growth around the world.
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Hair Gloss Market: Regional Outlook
The hair gloss market is anticipated to register a positive growth across all the geographies during the forecast period. Product popularity & usage across all demographics (men & women) are expected to expand the growth of gloss products.
North America and Europe is expected to hold a significant market share in hair gloss market owing to high product awareness, high adoption rate of new products, and high concentration of manufacturers in the regions. East Asia is also expected to hold a significant value share in global gloss product market and also anticipated to grow at higher CAGR during the forecast (2019 to 2029) as compared to developed regions.
The beauty conscious consumers, large population and presence of Chinese, Korean and Japanese beauty companies will fuel the hair gloss products market. India is also expected to hold a significant market share among South Asian Countries. Latin America and Oceania are projected to hold a significant market share in the global hair gloss market while Middle East & Africa hold less market share in the global gloss product market.
Hair Gloss Market: Key Players
Some of the key players operating in the global hair gloss market are L'Oréal Paris, Rita Hazan, John Frieda, Oscar Blandi, Shu Uemura, Clairol, Kenra, Tangle Angel, Rusk, Redken, Schwarzkopf and others.
Hair Gloss Market: Market Segmentation
The hair gloss market is segmented into different parts based on the product type, price, application, and sales channel.
On the basis of product type, the global hair gloss market has been segmented as:
Hair Color
Hair Sprays
Hair Styling Gels
Hair Treatment Masks
Hair Shampoo & Conditioner
Others
On the basis of treatment, the global hair gloss market has been segmented as:
Shine Enhancement
Smoothing & Straightening
On the basis of price, the global hair gloss market has been segmented as:
High
Mid-Range/ Economy
On the basis of price, the global hair gloss market has been segmented as:
Natural
Conventional
On the basis of demography, the global hair gloss market has been segmented as:
Men
Women
Based on application, the global hair gloss market is segmented into:
Household
Commercial
Spa & Salon, Hair Treatment Centers
Hotels
Others
On the basis of the sales channel, the global hair gloss market has been segmented as:
