The global label printers market size is predicted to reach US$ 513.3 million in 2023 and further grow at 3.9% CAGR between 2023 and 2033. Overall label printer sales are likely to top a valuation of US$ 752.6 million by 2033. Growing adoption across end-use industries like manufacturing, transportation & logistics, and retail is a key factor driving label printer demand globally.
With the continuously increasing demand for easy-to-use and convenient label printing tools in the manufacturing industry, demand for desktop and mobile/portable printers is projected to propel during the forecast period. Both segments collectively are estimated to account for around 74% of the global market by the end of the forecast period.
Future Market Insights (FMI) predicts the global label printers industry to generate an incremental growth opportunity of US$ 257.6 million during the forecast period (2023 to 2033). The top 5 companies held approximately 15-20% of the market in 2022.
Rising demand for printing machinery is projected to bolster the demand for label printers during the forecast period. The label printers industry is predicted to expand 1.5 times the current market value during the forecast period.
Label printers are machines that print on self-adhesive label materials and tags. These printers differ from ordinary printers as they require a special feed mechanism to handle rolled stock or tear sheet stock. They have the ability to quickly print small quantities of labels, thereby helping end-use industries to improve productivity.
Label printers are perfect printing solutions for individuals and businesses who prefer to create labels for various purposes. These printers are more cost-effective than having one’s printing done by a third party. They provide high print quality and fast turnaround time.
Rising applications of label printers in supply chain management, packaging labels, fixed assets, retail price marking, and laboratory specimen marking is a key factors expected to boost the global label printers industry.
Over the years, label printers have become indispensable tools for industries like manufacturing, e-commerce logistics, and retail. For instance, the logistics industry needs shipping labels to send packages and for this purpose, they use label printers that help them to work efficiently and flawlessly.
Similarly, growing adoption across organized retail for labeling products will drive label printer sales during the forecast period. Further, label printers also find applications in the healthcare sector where they are used for wristbands and tags that help in patient tracking and identification.
Demand is especially rising for mobile label printers as they allow companies to produce labels, receipts, and tags at any time and at any location. Thus, the rising popularity of portable label printers will fuel the demand in the market over the projection period.
Attribute | Key Insights |
---|---|
Label Printers Market Estimated Market Value (2023) | US$ 513.3 million |
Projected Market Value (2033) | US$ 752.6 million |
Value-based CAGR (2023 to 2033) | 3.9% |
Collective Value Share: Top 3 Countries (2023E) | 30-35% |
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Overall label printers demand registered growth at a CAGR of 3.6% during the historic period (2018 to 2022), reaching US$ 495.0 million by the end of 2022. However, with rising applications in manufacturing and retail industries and the growing popularity of packaging labels, the label printer demand is set to rise at 3.9% CAGR through 2033.
Label printers are extensively used to print barcodes, tags, receipts, etc. for manufacturing and retail products. These printers print on self-adhesive label material and are used in a wide range of applications such as supply chain and logistics, retail products price marking, etc.
Label printers help manufacturers to save time, and money and provide high-quality graphics, photos, and barcodes, by printing custom labels in-house and on demand. These are some of the factors that are bolstering growth in the global label printers market.
The regulation for labeling is also a major factor propelling demand for label printers among the end-use industries. Similarly, the adoption of advanced technology and the need for fast printing will boost label printer sales over the projection period.
Label Printers Market:
Differentiating Aspects | Label Printers Market |
---|---|
CAGR in 2023 to 2033 | 3.9% |
Current Valuation in 2023 | US$ 513.3 million |
Projected Valuation in 2033 | US$ 752.6 million |
Demand Drivers |
|
Digital Textile Market:
Differentiating Aspects | Digital Textile Market |
---|---|
CAGR in 2023 to 2033 | 16.3% |
Current Valuation in 2023 | US$ 2.7 billion (2022) |
Projected Valuation in 2033 | US$ 8 billion (2029) |
Demand Drivers |
|
ID Card Printers Market:
Differentiating Aspects | ID Card Printers Market |
---|---|
CAGR in 2023 to 2033 | 4.2% |
Current Valuation in 2023 | US$ 116.9 million |
Projected Valuation in 2033 | US$ 176.4 million |
Demand Drivers |
|
Growing Trend for Radio Frequency Identification (RFID) to Propel Label Printers Demand
An automated method of identification that uses wireless radio frequency transmissions is known as radio frequency identifying (RFID). Information is digitally encoded in RFID tags or labels, which may be decoded by a reader using radio signals.
The need for label printers will rise due to the growing use of RFID tags in the manufacturing and retail sectors for product quality checks, transportation, and logistical applications, and also due to the growing focus on security for asset management and quality control. When a consumer approaches the payment counter, the prices and information of items with RFID tags are automatically stored, which saves time and improves efficiency in the retail industry.
To allow quick delivery and avoid misplacement, RFID tags are often used in the aviation industry for the management of luggage, logistics, and other transportation equipment. Also made possible by RFID tags are tap-and-go credit card payments. The pandemic outbreak has led to an increase in consumer preference for contactless payment and delivery. This trend is expected to continue in the coming years, which will support the expansion of the global label printers industry.
Robust Growth of Manufacturing Sector Fueling Label Printers Sales in the USA
By the end of the forecast period (2033), the USA is projected to hold 82% of the market share in the North American label printers market. The market for label printers in the USA will expand as a result of multiple industries' increasing demand for flexible printed packaging solutions.
Manufacturing contributed US$ 2.3 trillion which accounted for around 12% of the USA GDP in 2021, according to the National Institute of Standards and Technology (NIST). Manufacturing in the USA consumes on average 10.2% more than other private enterprises. Thus, the increased need for printing & labeling technologies in the thriving manufacturing sector in the USA is estimated to fuel the demand for label printers during the forecast period.
Similarly, the growing popularity of mobile label printers or portable labeling machines across commercial and residential sectors will aid in the expansion of the market over the next ten years.
Expansion of Retail Sector to Boost Label Printer Sales in India through 2033
The label printers market in India is projected to expand at a CAGR of 4.6% during the forecast period. Expanding manufacturing sector in India along with increased labeling requirements by the end-use industries augments the sales of label printers.
Furthermore, the rapid growth of the packaging industry, increasing spending on packaged products, and expansion of the transportation & logistics sector will boost label printer demand across India during the projection period.
According to the India Brand Equity Foundation (IBEF), the retail industry is one of the fastest-growing sectors in India and accounts for over 10% of the country’s GDP. Further, India’s retail industry is anticipated to reach a massive value of US$ 2 trillion by 2032. This will create lucrative opportunities for label printer manufacturers as these printers are frequently used in the retail sector.
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Inkjet is the Most Commonly Used Printing Technology
By technology, the inkjet segment will continue to dominate the global label printers industry. According to FMI, the market for inkjet label printers will increase by 1.6x its current market value. The market for inkjet label printers is expanding as a result of the increasing demand for higher print resolution and better print quality and the rapid expansion of the advertising industry.
Similarly, the fact that inkjet printers are lighter and smaller, take up less space, and can be customized in a variety of ways to meet manufacturer requirements, makes them quite popular across several end-use industries.
Manufacturing Sector to Create Maximum Label Printers Demand
Based on end use, the manufacturing segment is projected to generate the highest demand for label printers during the forecast period. A market value share of around 45% has been predicted by FMI for the manufacturing segment by the end of 2033.
Rising demand for printed packaged products and the growing manufacturing industry are the two utmost factors driving the global label printers industry forward.
According to the Federal Reserve System, industrial production increased by 2.4% from October 2021 to October 2022 and will continue to grow during the forecast period. This in turn will generate high demand for label printers.
Key label printer companies are focusing on expanding their product portfolio as well as increasing their production capacity. They are also adopting inorganic strategies such as mergers, acquisitions, partnerships, collaborations, and strengthening distribution channels to gain a competitive edge in the market. Some of the latest developments are as follows -
Attribute | Details |
---|---|
Estimated Market Size (2023) | US$ 513.3 million |
Projected Market Size (2033) | US$ 752.6 million |
Anticipated Growth Rate (2023 to 2033) | 3.9% CAGR |
Base Year for Estimation | 2022 |
Historical Data | 2018 to 2022 |
Forecast Period | 2023 to 2033 |
Quantitative Units | Revenue in US$ Million, Volume in Units, and CAGR from 2023 to 2033 |
Segments Covered | Printer Type, Technology, End Use, Region |
Regions Covered | North America; Latin America; Europe; East Asia; South Asia; Middle East and Africa (MEA); Oceania |
Key Countries Covered | The USA, Canada, Mexico, Brazil, Germany, The United Kingdom, France, Italy, Spain, Russia, China, Japan, India, GCC countries, Australia |
Key Companies Profiled | SATO Agrox India Pvt. Ltd.; Zebra Technologies Co.; Canon Fintech Nisca; Brother Industries Ltd.; Agrox Information Co. Ltd.; TSC Printronix Auto ID; Bixolon Co. ltd.; iDPRT ( XIAMEN HANIN ELECTRONIC TECHNOLOGY CO., LTD.); NeuraLabel; Maxusa Crop.; Oki Europe Ltd.; Aimotech Co.; Epson Canada Ltd.; Swiftcolor Co.; Primera Technology, Inc.; Seiko Instruments GmbH; Isys label; Toshiba America Business Solutions, Inc.; VIPColor Technologies Pt Ltd.; Afinia Label |
Report Coverage | Revenue Forecast, Volume Forecast, Company Ranking, Competitive Landscape, Growth Factors, Trends, and Pricing Analysis |
The global label printers market size is estimated to be valued at US$ 513.3 million in 2023.
The label printers industry expanded at a CAGR of 3.6% from 2018 to 2022.
By 2033, the global market for label printers is projected to reach US$ 752.6 million.
From 2023 to 2033, the global label printer demand is anticipated to surge at a CAGR of 3.9%.
The global market for label printers is estimated to grow 1.5 times the current market value during the forecast period.
During the forecast period, the inkjet label printers segment is likely to be the fastest-growing technology segment in the global market.
Increasing demand for printed packaged products in various end-use industries is increasing the demand for label printers.
SATO Agrox India Pvt. Ltd., Zebra Technologies Co., Canon Fintech Nisca, Brother Industries Ltd., Oki Europe Ltd., and Epson Canada Ltd. are the key players operating in the global market for label printers.
As per the FMI analysis, the overall market for label printers in China is projected to expand at a CAGR of 5.0% during the forecast period (2023 to 2033).
The market was valued at US$ 495.0 million in 2022.
The market is estimated to be worth US$ 752.6 million by 2033.
The market value for inkjet label printers is estimated to increase by 1.6x.
The United States is estimated to hold an 82% share of the market.
Label printers are likely to exhibit a 3.9% CAGR until 2033.
1. Executive Summary | Label Printers Market 1.1. Global Market Outlook 1.2. Demand-side Trends 1.3. Supply-side Trends 1.4. Technology Roadmap Analysis 1.5. Analysis and Recommendations 2. Market Overview 2.1. Market Coverage / Taxonomy 2.2. Market Definition / Scope / Limitations 3. Market Background 3.1. Market Dynamics 3.1.1. Drivers 3.1.2. Restraints 3.1.3. Opportunity 3.1.4. Trends 3.2. Impact of Covid-19 3.2.1. Demand in Optimistic Scenario 3.2.2. Demand in Likely Scenario 3.2.3. Demand in Conservative Scenario 3.3. Macro Factors and Forecast Factors 3.4. Value Chain Analysis 3.4.1. Profit Margin Analysis 3.4.2. Raw Printer Type Suppliers 3.4.3. Manufacturers, Wholesalers, and Distributors 3.4.4. End User/ Customers 3.5. Regional Parent Market Outlook 3.6. Production and Consumption Statistics 3.7. Global Average Pricing Analysis Benchmark 4. Global Market Analysis 2018 to 2022 and Forecast, 2023 to 2033 4.1. Historical Market Size Value (US$ billion) & Volume (Units) Analysis, 2018 to 2022 4.2. Current and Future Market Size Value (US$ billion) & Volume (Units) Projections, 2023 to 2033 4.2.1. Y-o-Y Growth Trend Analysis 4.2.2. Absolute $ Opportunity Analysis 5. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Printer Type 5.1. Introduction / Key Findings 5.2. Historical Market Size Value (US$ billion) & Volume (Units) Analysis By Printer Type, 2018 to 2022 5.3. Current and Future Market Size Value (US$ billion) & Volume (Units) Analysis and Forecast By Printer Type, 2023 to 2033 5.3.1. Industrial 5.3.2. Desktop 5.3.3. Mobile/Portable 5.4. Y-o-Y Growth Trend Analysis By Printer Type, 2018 to 2022 5.5. Absolute $ Opportunity Analysis By Printer Type, 2023 to 2033 6. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Technology 6.1. Introduction / Key Findings 6.2. Historical Market Size Value (US$ billion) & Volume (Units) Analysis By Technology, 2018 to 2022 6.3. Current and Future Market Size Value (US$ billion) & Volume (Units) Analysis and Forecast By Technology, 2023 to 2033 6.3.1. Thermal 6.3.2. Direct 6.3.3. Inkjet 6.3.4. Laser 6.4. Y-o-Y Growth Trend Analysis By Technology, 2018 to 2022 6.5. Absolute $ Opportunity Analysis By Technology, 2023 to 2033 7. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By End Use 7.1. Introduction / Key Findings 7.2. Historical Market Size Value (US$ billion) & Volume (Units) Analysis By End Use, 2018 to 2022 7.3. Current and Future Market Size Value (US$ billion) & Volume (Units) Analysis and Forecast By End Use, 2023 to 2033 7.3.1. Manufacturing 7.3.2. Warehousing 7.3.3. Retail 7.3.4. Transportation & Logistics 7.4. Y-o-Y Growth Trend Analysis By End Use, 2018 to 2022 7.5. Absolute $ Opportunity Analysis By End Use, 2023 to 2033 8. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Region 8.1. Introduction / Key Findings 8.2. Historical Market Size Value (US$ billion) & Volume (Units) Analysis By Region, 2018 to 2022 8.3. Current and Future Market Size Value (US$ billion) & Volume (Units) Analysis and Forecast By Region, 2023 to 2033 8.3.1. North America 8.3.2. Latin America 8.3.3. Europe 8.3.4. East Asia 8.3.5. South Asia 8.3.6. Oceania 8.3.7. Middle East and Africa (MEA) 8.4. Market Attractiveness Analysis, by Region 9. North America Market Analysis 2018 to 2022 and Forecast 2022 to 2033, By Country 9.1. Historical Market Size Value (US$ billion) & Volume (Units) Trend Analysis By Market Taxonomy, 2018 to 2022 9.2. Market Size Value (US$ billion) & Volume (Units) Forecast By Market Taxonomy, 2023 to 2033 9.2.1. By Country 9.2.1.1. The USA 9.2.1.2. Canada 9.2.2. By Printer Type 9.2.3. By Technology 9.2.4. By End Use 9.3. Market Attractiveness Analysis 9.3.1. By Country 9.3.2. By Printer Type 9.3.3. By Technology 9.3.4. By End Use 9.4. Key Takeaways 10. Latin America Market Analysis 2018 to 2022 and Forecast 2022 to 2033, By Country 10.1. Historical Market Size Value (US$ billion) & Volume (Units) Trend Analysis By Market Taxonomy, 2018 to 2022 10.2. Market Size Value (US$ billion) & Volume (Units) Forecast By Market Taxonomy, 2023 to 2033 10.2.1. By Country 10.2.1.1. Brazil 10.2.1.2. Mexico 10.2.1.3. Argentina 10.2.1.4. Chile 10.2.1.5. Peru 10.2.1.6. Rest of Latin America 10.2.2. By Printer Type 10.2.3. By Technology 10.2.4. By End Use 10.3. Market Attractiveness Analysis 10.3.1. By Country 10.3.2. By Printer Type 10.3.3. By Technology 10.3.4. By End Use 10.4. Key Takeaways 11. Europe Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country 11.1. Historical Market Size Value (US$ billion) & Volume (Units) Trend Analysis By Market Taxonomy, 2018 to 2022 11.2. Market Size Value (US$ billion) & Volume (Units) Forecast By Market Taxonomy, 2023 to 2033 11.2.1. By Country 11.2.1.1. Germany 11.2.1.2. Italy 11.2.1.3. France 11.2.1.4. The United Kingdom 11.2.1.5. Spain 11.2.1.6. BENELUX 11.2.1.7. Nordic 11.2.1.8. Russia 11.2.1.9. Poland 11.2.1.10. Rest of Europe 11.2.2. By Printer Type 11.2.3. By Technology 11.2.4. By End Use 11.3. Market Attractiveness Analysis 11.3.1. By Country 11.3.2. By Printer Type 11.3.3. By Technology 11.3.4. By End Use 11.4. Key Takeaways 12. East Asia Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country 12.1. Historical Market Size Value (US$ billion) & Volume (Units) Trend Analysis By Market Taxonomy, 2018 to 2022 12.2. Market Size Value (US$ billion) & Volume (Units) Forecast By Market Taxonomy, 2023 to 2033 12.2.1. By Country 12.2.1.1. China 12.2.1.2. Japan 12.2.1.3. South Korea 12.2.2. By Printer Type 12.2.3. By Technology 12.2.4. By End Use 12.3. Market Attractiveness Analysis 12.3.1. By Country 12.3.2. By Printer Type 12.3.3. By Technology 12.3.4. By End Use 12.4. Key Takeaways 13. South Asia Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country 13.1. Historical Market Size Value (US$ billion) & Volume (Units) Trend Analysis By Market Taxonomy, 2018 to 2022 13.2. Market Size Value (US$ billion) & Volume (Units) Forecast By Market Taxonomy, 2023 to 2033 13.2.1. By Country 13.2.1.1. India 13.2.1.2. Thailand 13.2.1.3. Malaysia 13.2.1.4. Indonesia 13.2.1.5. Rest of South Asia 13.2.2. By Printer Type 13.2.3. By Technology 13.2.4. By End Use 13.3. Market Attractiveness Analysis 13.3.1. By Country 13.3.2. By Printer Type 13.3.3. By Technology 13.3.4. By End Use 13.4. Key Takeaways 14. Oceania Market Analysis 2018 to 2022 and Forecast 2022 to 2033, By Country 14.1. Historical Market Size Value (US$ billion) & Volume (Units) Trend Analysis By Market Taxonomy, 2018 to 2022 14.2. Market Size Value (US$ billion) & Volume (Units) Forecast By Market Taxonomy, 2023 to 2033 14.2.1. By Country 14.2.1.1. Australia 14.2.1.2. New Zealand 14.2.2. By Printer Type 14.2.3. By Technology 14.2.4. By End Use 14.3. Market Attractiveness Analysis 14.3.1. By Country 14.3.2. By Printer Type 14.3.3. By Technology 14.3.4. By End Use 14.4. Key Takeaways 15. Middle East & Africa Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country 15.1. Historical Market Size Value (US$ billion) & Volume (Units) Trend Analysis By Market Taxonomy, 2018 to 2022 15.2. Market Size Value (US$ billion) & Volume (Units) Forecast By Market Taxonomy, 2023 to 2033 15.2.1. By Country 15.2.1.1. GCC Countries 15.2.1.2. Turkey 15.2.1.3. Northern Africa 15.2.1.4. South Africa 15.2.1.5. Rest of MEA 15.2.2. By Printer Type 15.2.3. By Technology 15.2.4. By End Use 15.3. Market Attractiveness Analysis 15.3.1. By Country 15.3.2. By Printer Type 15.3.3. By Technology 15.3.4. By End Use 15.4. Key Takeaways 16. Country-wise Label Printers Market Analysis 16.1. United States (The USA) 16.1.1. Market Share Analysis, 2023 16.1.2. By Printer Type 16.1.3. By Technology 16.1.4. By End Use 16.2. Canada 16.2.1. Market Share Analysis, 2023 16.2.2. By Printer Type 16.2.3. By Technology 16.2.4. By End Use 16.3. Brazil 16.3.1. Market Share Analysis, 2023 16.3.2. By Printer Type 16.3.3. By Technology 16.3.4. By End Use 16.4. Mexico 16.4.1. Market Share Analysis, 2023 16.4.2. By Printer Type 16.4.3. By Technology 16.4.4. By End Use 16.5. Germany 16.5.1. Market Share Analysis, 2023 16.5.2. By Printer Type 16.5.3. By Technology 16.5.4. By End Use 16.6. Italy 16.6.1. Market Share Analysis, 2023 16.6.2. By Printer Type 16.6.3. By Technology 16.6.4. By End Use 16.7. France 16.7.1. Market Share Analysis, 2023 16.7.2. By Printer Type 16.7.3. By Technology 16.7.4. By End Use 16.8. Spain ; 16.8.1. Market Share Analysis, 2023 16.8.2. By Printer Type 16.8.3. By Technology 16.8.4. By End Use 16.9. The United Kingdom 16.9.1. Market Share Analysis, 2023 16.9.2. By Printer Type 16.9.3. By Technology 16.9.4. By End Use 16.10. Russia 16.10.1. Market Share Analysis, 2023 16.10.2. By Printer Type 16.10.3. By Technology 16.10.4. By End Use 16.11. China 16.11.1. Market Share Analysis, 2023 16.11.2. By Printer Type 16.11.3. By Technology 16.11.4. By End Use 16.12. Japan 16.12.1. Market Share Analysis, 2023 16.12.2. By Printer Type 16.12.3. By Technology 16.12.4. By End Use 16.13. India 16.13.1. Market Share Analysis, 2023 16.13.2. By Printer Type 16.13.3. By Technology 16.13.4. By End Use 16.14. GCC Countries 16.14.1. Market Share Analysis, 2023 16.14.2. By Printer Type 16.14.3. By Technology 16.14.4. By End Use 16.15. Australia 16.15.1. Market Share Analysis, 2023 16.15.2. By Printer Type 16.15.3. By Technology 16.15.4. By End Use 17. Market Structure Analysis 17.1. Competition Dashboard 17.2. Competition Benchmarking 17.3. Market Share Analysis of Top Players 17.3.1. By Region 17.3.2. By Product Portfolio 18. Competition Analysis 18.1. Competition Deep Dive 18.1.1. SATO Agrox India Pvt. Ltd. 18.1.1.1. Overview 18.1.1.2. Product Portfolio 18.1.1.3. Profitability by Market Segments (Printer Type/Technology/End Use/Region) 18.1.1.4. Sales Footprint 18.1.1.5. Strategy Overview 18.1.1.5.1. Marketing Strategy 18.1.1.5.2. Product Strategy 18.1.1.5.3. Channel Strategy 18.1.2. Zebra Technologies 18.1.2.1. Overview 18.1.2.2. Product Portfolio 18.1.2.3. Profitability by Market Segments (Printer Type/Technology/End Use/Region) 18.1.2.4. Sales Footprint 18.1.2.5. Strategy Overview 18.1.2.5.1. Marketing Strategy 18.1.2.5.2. Product Strategy 18.1.2.5.3. Channel Strategy 18.1.3. Canon Inc. 18.1.3.1. Overview 18.1.3.2. Product Portfolio 18.1.3.3. Profitability by Market Segments (Printer Type/Technology/End Use/Region) 18.1.3.4. Sales Footprint 18.1.3.5. Strategy Overview 18.1.3.5.1. Marketing Strategy 18.1.3.5.2. Product Strategy 18.1.3.5.3. Channel Strategy 18.1.4. Brother Industries Ltd. 18.1.4.1. Overview 18.1.4.2. Product Portfolio 18.1.4.3. Profitability by Market Segments (Printer Type/Technology/End Use/Region) 18.1.4.4. Sales Footprint 18.1.4.5. Strategy Overview 18.1.4.5.1. Marketing Strategy 18.1.4.5.2. Product Strategy 18.1.4.5.3. Channel Strategy 18.1.5. Agrox Information Co. Ltd. 18.1.5.1. Overview 18.1.5.2. Product Portfolio 18.1.5.3. Profitability by Market Segments (Printer Type/Technology/End Use/Region) 18.1.5.4. Sales Footprint 18.1.5.5. Strategy Overview 18.1.5.5.1. Marketing Strategy 18.1.5.5.2. Product Strategy 18.1.5.5.3. Channel Strategy 18.1.6. TSC Printonix Auto ID 18.1.6.1. Overview 18.1.6.2. Product Portfolio 18.1.6.3. Profitability by Market Segments (Printer Type/Technology/End Use/Region) 18.1.6.4. Sales Footprint 18.1.6.5. Strategy Overview 18.1.6.5.1. Marketing Strategy 18.1.6.5.2. Product Strategy 18.1.6.5.3. Channel Strategy 18.1.7. Bixolon Co. ltd. 18.1.7.1. Overview 18.1.7.2. Product Portfolio 18.1.7.3. Profitability by Market Segments (Printer Type/Technology/End Use/Region) 18.1.7.4. Sales Footprint 18.1.7.5. Strategy Overview 18.1.7.5.1. Marketing Strategy 18.1.7.5.2. Product Strategy 18.1.7.5.3. Channel Strategy 18.1.8. iDPRT ( XIAMEN HANIN ELECTRONIC TECHNOLOGY CO.,LTD.) 18.1.8.1. Overview 18.1.8.2. Product Portfolio 18.1.8.3. Profitability by Market Segments (Printer Type/Technology/End Use/Region) 18.1.8.4. Sales Footprint 18.1.8.5. Strategy Overview 18.1.8.5.1. Marketing Strategy 18.1.8.5.2. Product Strategy 18.1.8.5.3. Channel Strategy 18.1.9. NeuraLabel 18.1.9.1. Overview 18.1.9.2. Product Portfolio 18.1.9.3. Profitability by Market Segments (Printer Type/Technology/End Use/Region) 18.1.9.4. Sales Footprint 18.1.9.5. Strategy Overview 18.1.9.5.1. Marketing Strategy 18.1.9.5.2. Product Strategy 18.1.9.5.3. Channel Strategy 18.1.10. Maxusa Crop. 18.1.10.1. Overview 18.1.10.2. Product Portfolio 18.1.10.3. Profitability by Market Segments (Printer Type/Technology/End Use/Region) 18.1.10.4. Sales Footprint 18.1.10.5. Strategy Overview 18.1.10.5.1. Marketing Strategy 18.1.10.5.2. Product Strategy 18.1.10.5.3. Channel Strategy 18.1.11. Oki Europe Ltd. 18.1.11.1. Overview 18.1.11.2. Product Portfolio 18.1.11.3. Profitability by Market Segments (Printer Type/Technology/End Use/Region) 18.1.11.4. Sales Footprint 18.1.11.5. Strategy Overview 18.1.11.5.1. Marketing Strategy 18.1.11.5.2. Product Strategy 18.1.11.5.3. Channel Strategy 18.1.12. Aimotech Co. 18.1.12.1. Overview 18.1.12.2. Product Portfolio 18.1.12.3. Profitability by Market Segments (Printer Type/Technology/End Use/Region) 18.1.12.4. Sales Footprint 18.1.12.5. Strategy Overview 18.1.12.5.1. Marketing Strategy 18.1.12.5.2. Product Strategy 18.1.12.5.3. Channel Strategy 18.1.13. Epson Canada Ltd. 18.1.13.1. Overview 18.1.13.2. Product Portfolio 18.1.13.3. Profitability by Market Segments (Printer Type/Technology/End Use/Region) 18.1.13.4. Sales Footprint 18.1.13.5. Strategy Overview 18.1.13.5.1. Marketing Strategy 18.1.13.5.2. Product Strategy 18.1.13.5.3. Channel Strategy 18.1.14. Swiftcolor Co. 18.1.14.1. Overview 18.1.14.2. Product Portfolio 18.1.14.3. Profitability by Market Segments (Printer Type/Technology/End Use/Region) 18.1.14.4. Sales Footprint 18.1.14.5. Strategy Overview 18.1.14.5.1. Marketing Strategy 18.1.14.5.2. Product Strategy 18.1.14.5.3. Channel Strategy 18.1.15. Primera Technology, Inc. 18.1.15.1. Overview 18.1.15.2. Product Portfolio 18.1.15.3. Profitability by Market Segments (Printer Type/Technology/End Use/Region) 18.1.15.4. Sales Footprint 18.1.15.5. Strategy Overview 18.1.15.5.1. Marketing Strategy 18.1.15.5.2. Product Strategy 18.1.15.5.3. Channel Strategy 18.1.16. Seiko Instruments GmbH 18.1.16.1. Overview 18.1.16.2. Product Portfolio 18.1.16.3. Profitability by Market Segments (Printer Type/Technology/End Use/Region) 18.1.16.4. Sales Footprint 18.1.16.5. Strategy Overview 18.1.16.5.1. Marketing Strategy 18.1.16.5.2. Product Strategy 18.1.16.5.3. Channel Strategy 18.1.17. Isys label 18.1.17.1. Overview 18.1.17.2. Product Portfolio 18.1.17.3. Profitability by Market Segments (Printer Type/Technology/End Use/Region) 18.1.17.4. Sales Footprint 18.1.17.5. Strategy Overview 18.1.17.5.1. Marketing Strategy 18.1.17.5.2. Product Strategy 18.1.17.5.3. Channel Strategy 18.1.18. Toshiba America Business Solutions, Inc. 18.1.18.1. Overview 18.1.18.2. Product Portfolio 18.1.18.3. Profitability by Market Segments (Printer Type/Technology/End Use/Region) 18.1.18.4. Sales Footprint 18.1.18.5. Strategy Overview 18.1.18.5.1. Marketing Strategy 18.1.18.5.2. Product Strategy 18.1.18.5.3. Channel Strategy 18.1.19. VIPColor Technologies Pt Ltd. 18.1.19.1. Overview 18.1.19.2. Product Portfolio 18.1.19.3. Profitability by Market Segments (Printer Type/Technology/End Use/Region) 18.1.19.4. Sales Footprint 18.1.19.5. Strategy Overview 18.1.19.5.1. Marketing Strategy 18.1.19.5.2. Product Strategy 18.1.19.5.3. Channel Strategy 18.1.20. Afinia Label 18.1.20.1. Overview 18.1.20.2. Product Portfolio 18.1.20.3. Profitability by Market Segments (Printer Type/Technology/End Use/Region) 18.1.20.4. Sales Footprint 18.1.20.5. Strategy Overview 18.1.20.5.1. Marketing Strategy 18.1.20.5.2. Product Strategy 18.1.20.5.3. Channel Strategy 19. Assumptions and Acronyms Used 20. Research Methodology
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