Photo Printing Market

Photo Printing and Merchandise Market: Desktop Application Projected to be the Most Attractive Mode of Printing Segment During the Forecast Period: Global Industry Analysis and Opportunity Assessment 2016-2026

Mobile application segment is anticipated to expand at a higher CAGR during the period of assessment

By mode of printing, the mobile application segment is expected to register high Y-o-Y growth rates throughout the forecast period. In terms of value, this segment is expected to expand at a CAGR of 4.9% over the forecast period. Various photo printer manufacturers are targeting the market with smartphones connected to printers and this factor is driving the growth of this segment. Mobile application segment is projected to reach more than US$ 2,000 Mn by the end of 2017 and is expected to be valued in excess of US$ 3,000 Mn by 2026 end. The mobile application segment is estimated to gain close to 16% in its market share of the global photo printing and merchandise market by the end of 2026.

Increasing use of smartphones for image capturing and photo sharing expected to drive the development of the mobile application segment during the forecast period

Adoption of smartphones across countries such as China, India, Indonesia and Brazil is increasing, which is leading to increasing internet penetration and popularity of social networking. Mobile phone manufacturers are offering smartphones with high-resolution cameras to meet the requirements of modern photography. These image capturing devices primarily serve spontaneous snapshots, thus supporting the growth of the mobile application segment. Furthermore, growing trend of mobile shopping, e-banking and bring your own device (BYOD) is accelerating market demand for smartphones across the globe, which, in turn, is fuelling the growth of the mobile application segment in the global photo printing and merchandise market. Further, an increasing number of smartphones and improved broadband and wireless connectivity is expected to boost the growth of online photo sharing across various platforms, which in turn is anticipated to drive the growth of the mobile application segment in the global photo printing and merchandise market during the forecast period.

Improvements and advancements in broadband infrastructure worldwide, in turn, leads to significantly improved broadband speed. Moreover, increasing internet penetration and affordability of these services is expected to increase consumption of media content via various devices. This, in turn, is estimated to support the growth of the mobile application segment in the global photo printing and merchandise market over the projected period. e-Commerce companies are focussing on offering online photo printing services. For instance, in 2016, Amazon.com Inc., announced plans to introduce ‘Amazon Prints’, an online photo printing service that enables customers to print digital photos and order photo books and stationery products, in order to enhance its product portfolio and customer base. The growth of such services is creating a robust development in the mobile application segment.

photo printing and merchandise market

Regional overview of the mobile application segment

In terms of value, the mobile application segment is expected to reach more than US$ 600 Mn by the end of 2017 in North America. The segment is likely to reach close to US$ 140 Mn in 2026, expanding at a CAGR of 6.9% in Latin America. The mobile application segment in the APEJ photo printing and merchandise market is projected to cross US$ 550 Mn by the end of 2017, recording an attractive CAGR of 5.6% over the forecasted period.

Eastman Kodak company launches photography smartphone in partnership with U.K based Bullitt Group

U.S. based Eastman Kodak Company along with U.K. based Bullitt Group has launched a photography enabled smartphone designed to fulfil the users’ passion for photography. Through this new smartphone, photographers can capture exceptional images of high quality irrespective of the environment. This smartphone has a 21-megapixel camera sensor with a custom built camera app. The range of settings includes portrait, HDR landscape, Bokeh, Panorama, sports and night-time along with a smart auto mode.

Future Market Insights presents a comprehensive analysis of the global photo printing and merchandise market in a recently published report titled “Photo Printing and Merchandise Market: Global Industry Analysis and Opportunity Assessment, 2016–2026.” As the name suggests, our analysts have forecasted the global photo printing and merchandise market across different geographical regions and on the basis of various market segments and have provided a critical assessment of the opportunities available to all the companies operating in the global photo printing and merchandise market over a 10 year forecast period 2016 – 2026.

Primarily we have focussed on highlighting the numerous developments that are likely to take place in the global photo printing and merchandise market in the coming decade. Our analysts have studied the market extensively and have identified multiple drivers, restraints, and trends that are expected to influence the global photo printing and merchandise market and consequently the business operations of the leading as well as second-in-line players functioning in the global photo printing and merchandise market. Through extensive research, our analysts have studied how the different market dynamics are likely to impact the current environment and future scenario of the global photo printing and merchandise market, thereby providing useful insights to market players to plan their differentiating strategies capable of evolving with the changing market landscape.

This report considers revenue generated from the sales of photo printing and merchandise across the various product types

To calculate the photo printing and merchandise market size, the report considers revenue generated from the sales of photo printing and merchandise across all the product types. The report includes the price of finished products as well as service charges. Macroeconomic indicators such as GDP, urban population growth rate, parent market growth rate, photo printing market and photo merchandise market growth rate and prices have been considered to arrive at the indicated market numbers. Yearly change in inflation rate has not been considered while forecasting market numbers. Top-down approach has been used to assess market numbers for each product category, while bottom-up approach has been used to counter-validate the reached numbers and end-use application-wise market numbers.

Our report commences with an overview of the global photo printing and merchandise market followed by key market definitions. We also present the market taxonomy in this section where we have segmented the global photo printing and merchandise market on the basis of module, mode of printing, distribution channel and region. We have also included market dynamics and have presented our independent analysis of the various factors, challenges, and market trends that we feel will define the market in the next few years. We have devoted the last section of the report to study the market performance of some of the top companies operating in the global photo printing and merchandise market. We have profiled a few of the leading market players and presented a detailed analysis of their overall business performance and a comprehensive evaluation of their short-term and long-term business and go-to-market strategies.

Global photo printing and merchandise market: Segmentation

By Module

By Mode of Printing

By Distribution Channel

By Region

  • Film Printing

  • Digital Printing

  • Desktop Application

  • Mobile Application

  • Instant Kiosk

  • Over the Counter

  • Retail

  • Online

  • North America

  • Latin America

  • Middle East & Africa

  • Asia Pacific Excluding Japan

  • Western Europe

  • Eastern Europe

  • Japan

Our research methodology

Future Market Insights leverages secondary research extensively to ascertain the overall size of the global photo printing and merchandise market and top industry players. In addition, our experienced team of analysts has gathered relevant market insights and data by speaking to the various manufacturers of photo printing and merchandise and other key stakeholders based in various regions. We have then sliced and diced this massive amount of data gathered through primary and secondary research and validated it using different methods such as the triangulation method and have finally scrutinised the data using advanced tools to glean pertinent qualitative and quantitative insights into the global photo printing and merchandise market.

Another notable feature of our report is an analysis of the revenue forecast of the global photo printing and merchandise market in terms of absolute dollar opportunity. While this is usually overlooked when forecasting the market, we believe absolute dollar opportunity analysis is critical in assessing the level of opportunity that market providers can look to achieve and also to identify potential resources in the global photo printing and merchandise market. Finally, we know the importance of dissecting the different market segments in terms of their growth and performance in the global photo printing and merchandise market, and towards this end, we have developed a market attractiveness index to help market players identify current and future market opportunities.