As per newly released data by Future Market Insights (FMI), the artificial hair integration market is estimated at USD 1.9 billion in 2023, and is projected to reach USD 3.9 billion by 2033, at a CAGR of 7.2% from 2023 to 2033. Share of artificial hair integration market in its parent market (hair integration market) is approximately 25% - 35%.
Artificial hair integration is very commonly suggested by fashion professionals and trichology as it is very helpful maintaining hair density along with hiding split ends. Hair loss owing to medical illnesses and hormones causes full or partial baldness nowadays, leaving people self-conscious about their appearance. As a result, the demand for hair integration has risen fast. The growing popularity of multi-colored hair wigs among the celebrity and artist is likely to offer new artificial hair integration market growth opportunity.
Among the men, who lose their hair, inevitably feel self-conscious about their looks and may lack confidence when socializing. Fake hair not only solves the problem for hair loss but also solve the issue of grey hair, baldness, and other male hair issue. Hairpieces can help men cover their natural hair volume and make their hair appear thicker, giving them a more attractive appearance and increasing their confidence when socializing or performing their jobs.
Attribute | Details |
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Estimated Artificial Hair Integration Market Size (2023E) | USD 1.9 Billion |
Projected Artificial Hair Integration Market Valuation (2033F) | USD 3.9 Billion |
Value-based CAGR (2023 to 2033) | 7.2% |
Collective Value Share: Top 5 Countries (2023A) | 50% to 60% |
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Artificial hair integration are commonly known as fake hair, hair extension and hair weaves. The hair extension and wig industries have been driven by an increasing number of clients who want hair extensions and wigs for cosmetic or functional purposes. As a result, the artificial hair integration market is expected to grow at a 7.2% CAGR from 2023 to 2033, compared to a ~5.4% CAGR from 2018 to 2022.
Further, many people around the world are choosing hair extensions, artificial hair, and hair weaves over surgical treatments or hair transplants due to the availability of high-quality extensions and hair. Artificial hair integration is very commonly suggested by fashion professionals and trichology as it is very helpful maintaining hair density along with hiding split ends.
Rising Cases of Hair Loss
The global market for hair wigs and extensions has been around for a long time and is still developing at a rapid pace. The market has thrived as new trends and styles have emerged. Hair loss owing to medical illnesses and hormones causes full or partial baldness nowadays, leaving people self-conscious about their appearance. As a result, the demand for hair integration has risen fast. The growing popularity of multi-colored hair wigs among the celebrity and artist is likely to offer new artificial hair integration market growth opportunity.
Regarded as an Alternative to Surgical Methods
Artificial hair integration systems are a non-surgical alternative to wigs and hairpieces. The cost of hair surgical treatment is quite expensive now days. It is possible to blend artificial hair into the hairpiece for a more natural, seamless look that is more appealing and secure. Elasticized bands, clips, temporary adhesives such as heated manually braiding and keratin fibers or threading the hairpiece are also possibilities. Depending on the wearer's remaining hair thickness and the amount of attachment the wig needs to their head, the weave of the hairpiece's netting can be wider or denser.
Rising Popularity among Geriatric Population
Another factor that is anticipated to support business expansion is the geriatric population's increased usage of wigs and extensions to conceal the problem of alopecia. The population of people 60 and over was 1.4 billion in 2020, and the World Health Organization (WHO) predicts that number will quadruple to 2.1 billion by 2050. Also, major players are releasing specially made hair-related products that best meet consumer demand.
Market Statistics | Details |
---|---|
Jan to Jun (H1), 2021 (A) | 7.2% |
Jul to Dec (H2), 2021 (A) | 7.0% |
Jan to Jun (H1), 2022 Projected (P) | 7.3% |
Jan to Jun (H1), 2022 Outlook (O) | 8.0% |
Jul to Dec (H2), 2022 Outlook (O) | 7.8% |
Jul to Dec (H2), 2022 Projected (P) | 7.1% |
Jan to Jun (H1), 2023 Projected (P) | 7.2% |
BPS Change: H1, 2022 (O) to H1, 2022 (P) | (+) 73 |
BPS Change: H1, 2021 (O) to H1, 2022 (A) | (-) 80 |
BPS Change: H2, 2022 (O) to H2, 2022 (P) | (+) 71 |
BPS Change: H2, 2021 (O) to H2, 2022 (P) | (-) 78 |
Country | USA |
---|---|
Market Share (2023) | 18.5% |
Market Share (2033) | 16.6% |
BPS Analysis | (-) 194 |
Country | United kingdom |
---|---|
Market Share (2023) | 2.1% |
Market Share (2033) | 2.3% |
BPS Analysis | (+) 17 |
Country | China |
---|---|
Market Share (2023) | 15.7% |
Market Share (2033) | 20.3% |
BPS Analysis | (+) 460 |
Higher Spending by Consumers will Remain Chief Driver in the USA
In North America, USA has dominated the market for artificial hair integration with a market share of ~80.6% in the year 2022, the reason being with consumers' disposable incomes rising and their desire for improved physical appearances increasing, there is an increased demand for self-grooming products such as hair extensions and wigs.
In addition to the rise in quality of life and the positive effects of personal care on self-esteem and social connection, the trend toward luxury and premium self-grooming products should drive market growth. Furthermore, the increase in per capita disposable income has increased discretionary expenditure, which is good news for hair extension companies.
Higher Incidences of Hair Loss in United kingdom
The increase in concerns about physical appearance induced by hair loss is driving the female hair piece, wig, and extension business in the United kingdom. In the year 2022, the country observed a market share of ~30.8%, the popularity of celebrity haircuts and fashion has increased the use of fake hair products. Furthermore, the increased acceptance and use of fake hair by women to regain their self-confidence has significantly contributed to the total market's rise.
Surging Export of Fake Hair to Seal China’s Dominance
China is the leading country in the South Asian fake hair market, with a market share of ~43.0%. An increase in the population in China has led to an increase in artificial hair market demand, making the country the largest exporter of fake hair. Another factor contributing to the increase in the demand for artificial hair integration products in China is the increase in pollution, which causes hair damage such as hair loss, so customers tend to use artificial hair integration products.
Further, to meet the rising demand for high-quality hair products, manufacturers are flocking to China to set up production facilities. Most of the wigs manufactured in China are a thick denier, which results in hair that is extremely straight.
Surging Prevalence of Baldness among Men to Push Sales
The availability of high-quality wigs and toupees is driving more men all over the world to choose these options over surgical procedures or hair transplants. Men who lose their hair, inevitably feel self-conscious about their looks and may lack confidence when socializing. Fake hair not only solve the problem for hair loss but also solve the issue of grey hair, baldness, and other male hair issue.
Hairpieces can help men cover their natural hair volume and make their hair appear thicker, giving them a more attractive appearance and increasing their confidence when socializing or performing their jobs. Generally, barbershops charge a lot for doing hairstyles, and men need to go there frequently, so the total cost of hairstyles will be significant. In contrast, fake hair is relatively less expensive, and it can be used for a longer period of time.
Higher Quality of Fiber Makes Kanekalon a Consumer Favourite
While using an artificial hair integration the customer looks for product which gives them glossier and shine look, Kanekalon is a higher-quality synthetic fiber than other synthetic hair, which is less expensive and feels more plastic-like. The fibers are manufactured from "flame-retardant" elements, which means they won't catch fire. This allows a Kanekalon product to be restyled using a low-heat iron or curler, up to 180 degrees Celsius. When compared to other synthetic materials, it can last anywhere from 3 months to a maximum of 1 year if properly kept and cared for, these factors drive the sales for Kanekalon material.
Online Retail is anticipated to Gain Traction
In terms of sales channels, in 2022, online retail had a significant proportion. There is no need to visit different stores because a vast assortment of goods is offered under one roof. Similarly, the consumer's ability to see the item reduces the chances of obtaining counterfeit goods. Due to the closure of retail outlets, COVID-19 lockdowns have also influenced the use of e-commerce websites. Market participants have taken advantage of the circumstance to strengthen their online presence in the midst of the outbreak.
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Companies are involved into more research and development for introducing new products and professional helps to its customer also focus on opening more physical store.
For Instance
Attribute | Details |
---|---|
Forecast Period | 2023 to 2033 |
Historical Data Available for | 2018 to 2022 |
Market Analysis | USD Million/Billion for Value |
Key Countries Covered | United States, Canada, Brazil, Mexico, Germany, United Kingdom, France, Spain, Italy, Russia, Benelux, South Africa, Northern Africa, GCC Countries, China, Japan, South Korea, India, Thailand, Malaysia, Indonesia, Australia, New Zealand, Others (as per request) |
Key Segments Covered | Material Type, End User, Color, Extension Type, Sales Channel, Country |
Key Companies Profiled | Diva Divine Hair Extensions and Wigs; Evergreen Products Group Limited.; Aderans Co., Ltd.; Wigomania; Wig USA; Indique Hair; The Wonderful Wig Company; Lordhair; Donna Bella Hair; BelleTress; Wigs.com; JON RENAU; Others (As Requested) |
Report Coverage | Market Forecast, Company Share Analysis, Competition Intelligence, DROT Analysis, Market Dynamics and Challenges, and Strategic Growth Initiatives |
Customization & Pricing | Available upon Request |
The United States market will generate a high revenue by 2033.
The United States, China, and the United Kingdom may witness significant growth in the global market.
The growing popularity among youngsters is expected to drive sales.
The rising cases of hair loss may drive market growth over the coming years.
The market recorded a CAGR of 5.4% in 2022.
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