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Business Process-as-a-Service (BPaaS) Market Snapshot (2023 to 2033)

Global business process-as-a-service (BPaaS) market demand is anticipated to be valued at US$ 172,626.0 million in 2023. The demand for business process-as-a-service is forecasted to grow at a CAGR of 11.2%, surpassing the market valuation of US$ 500,552.0 million by 2033. Growth is attributed to increasing adoption in end-user industries. From 2018 to 2022, a CAGR of 9.1% was registered for the business process-as-a-service (BPaaS) market.

Data Points Key Statistics
Growth Rate (2018 to 2022) 9.1%CAGR
Projected Growth Rate (2023 to 2033) 11.2% CAGR
Expected Market Value (2023) US$ 172,626.0 million
Anticipated Forecast Value (2033) US$ 500,552.0 million

Business process as a service (BPaaS) provides business processing outsourcing (BPO) services through cloud services. (BPaaS) can cater to various business processes, including horizontal and vertical business services. Nowadays, companies are looking for a service-oriented approach to fulfill their BPO services needs, which is one of the reasons cloud services have witnessed traction in their adoption globally. Companies are adopting (BPaaS) solutions to obtain a competitive edge and distinguish themselves from their competitors by focusing on their core business.

Growing acceptance of technologies such as cloud computing, business analytics, social media platforms, and process automation software are contributing to the market's growth. (BPaaS) solutions assist in reducing cost and increasing operational efficiency by restructuring the system background and providing a technological environment on a unified, centralized platform.

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Which are Some Prominent Drivers Spearheading Business Process-as-a-Service (BPaaS) Market Growth?

Increasing adoption of cloud-based services in SMEs to drive the growth of the market

The main driver of (the BPaaS) market is the growing need to improve business process agility at minimum cost. The growing adoption of service models with suitable payment options is also contributing to the market's growth, with service providers offering pay-per-use pricing options. Factors such as globalization of markets, prominence of cloud technology, increasing adoption trend of (BPaaS) in SMBs, and increased IT spending are also driving the growth of the global (BPaaS) market.

The growing need for low-cost IT infrastructure & data accessibility and increased business process analytics in the BFSI sector drive the growth of global business process as-a-service (BPaaS). Also, an increase in cloud adoption across several industry verticals is to provide lucrative opportunities for market growth.

What are the Challenges Faced by the Business Process-as-a-Service (BPaaS) Industry?

Lack of Knowledge About the Benefits of Business Process May Hamper the Growth of the Market

Although the business process-as-a-service (BPaaS) market has numerous end-uses, there are numerous obstacles that likely pose a challenge to market growth. The high initial cost of business process fusion technology is expected to be a major restraining factor for the growth of the business process-as-a-service (BPaaS) market over the forecast period.

The biggest challenge is identifying the most suitable business process service plan to cater to the need of a particular organizational function and deploying it smoothly in the current work scenario. In a business organization, the existence of problems with IT integration is prevalent. Lack of understanding of the cloud and integration of (BPaaS) solutions within the existing infrastructure results in different business process outcomes. This is another challenge the global (BPaaS) market is facing.

In addition to this, a lack of knowledge about the benefits of business process fusion and a lack of IT skills and knowledge in underdeveloped nations has led to less adoption. This factor is anticipated to be a major challenge for key players in the global business process-as-a-service (BPaaS) market.

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How is the Business Process-as-a-Service (BPaaS) Market Faring in North America?

Presence of Technically Advance Infrastructure to Boost the Growth of the Market in The Region

North America is predicted to remain an attractive market during the forecast period, according to Future Market Insights. According to the study, North America accounts for a 28.3% share of the business process-as-a-service (BPaaS) market. The business process-as-a-service (BPaaS) sales in North America are projected to offer lucrative opportunities for revenue generation over the forecast period. The increased adoption of IoT devices and internet users is expected to drive the growth of the business process-as-a-service (BPaaS) market in the region.

The dominance of North America is attributed to the increased demand for business process outsourcing from sectors including BFSI, retail, telecommunication, and healthcare. The presence of leading players such as Accenture and Cognizant, to name a few, will continue driving sales in the country. For instance, in June 2022 - Accenture completed its acquisition of XtremeEDA, an Ottawa-headquartered silicon design services leader. The acquisition adds approximately 40 experienced engineers and practitioners working across industries, including software and platform, telecommunications, consumer products, avionics, and defense, to Accenture Cloud First.

How is Europe Contributing to the Growth of the Business Process-as-a-Service (BPaaS) Market?

Increasing Use of Internet of Things (IoT), Machine Learning, And Artificial Intelligence (AI), In Europe to Provide Opportunity for The Growth of the Market.

According to Future Market Insights, Europe is expected to provide immense growth opportunities for the business process-as-a-service (BPaaS) market due to the rapidly growing industrialization in the region. The Europe business process-as-a-service (BPaaS) market accounts for a 24.3% share of the total global market.

The increased adoption of advanced technological solutions, such as the Internet of Things (IoT), machine learning, and artificial intelligence (AI), in business processes has increased the utilization of business process-as-a-service to manage large and complex data sets. Europe region, there is a growing need among business organizations to deploy a holistic solution that would address the total cost of service delivery rather than just operational cost.

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Will the Asia Pacific emerge as an Attractive Business Process-as-a-Service (BPaaS) Market?

Presence of Strong IT Infrastructure in The Region Boost the Business Process-As-A-Service (BPaaS) Market in The Coming Years.

In terms of year-on-year growth, the said market share in the Asia Pacific region is the best-performing portion as per the new market research report on the global business process-as-a-service (BPaaS) market. Asia-Pacific is expected to witness high growth in the global business process-as-a-service (BPaaS) market due to the increased adoption of cloud and digital technologies across industries.

The presence of strong IT infrastructure and the development of large and small, and medium-scale organizations in the Asia Pacific are likely to drive significant growth in the business process-as-a-service (BPaaS) market. For instance, in September 2021 - HCL Technologies (HCL), a leading global technology company, and HANCOM Inc. signed a strategic partnership to share advanced software technology solutions and establish a mutual bridgehead for overseas expansion.

The adoption of business process services, as well as increasing demand for cloud computing, is likely to bolster market growth even further. In the Asia-Pacific region, the growth of the market is driven by expanding the enterprise sector and broadband penetration in countries such as China and India.

Start-up Scenario

Digiclay Infotech Pvt. Ltd., Delkon Technologies, bk business solutions Pvt. Ltd, DXC Technology, WNS Global Services, and knowledge splice services are some start-up companies operating in the business process-as-a-service (BPaaS) market.

  • In July 2022 - WNS announced it had acquired Vuram, which helps companies accelerate digital transformation by aligning, automating, and optimizing processes using a combination of low-code software applications and intelligent automation platforms. By integrating these technologies into core business operations, Vuram can drive end-to-end enterprise automation and create custom, scalable BPM solutions.
  • Delkon Technologies is a service provider of extensive Development, Maintenance, Logo Designing, Registration, Website Designing, Banner Designing, Content Writing, Google Adwords, Facebook Ads, Ecommerce Support Services, etc.

Market Competition

Some of the key participants present in the global business process-as-a-service (BPaaS) market include Accenture, Cognizant Technology Solutions, Cap Gemini SA, Computer Science Corporation (CSC), and Fujitsu Limited, among others.

Attributed to the presence of such a high number of participants, the market is highly competitive. While global players such as Accenture, Cognizant Technology Solutions, and Cap Gemini SA account for considerable market size, several regional-level players are also operating across key growth regions.

  • In August 2022 - Accenture acquired Tenbu, a cloud data firm that specializes in solutions for intelligent decision-making and planning through areas such as analytics, big data, and machine learning. With more than 150 certifications, Tenbu's team of 170 data specialists will join the Data & AI team within Accenture Cloud First.
  • In August 2022 - Cognizant announced that it had been selected by AXA United Kingdom & Ireland as a technology partner to help consolidate, modernize, and manage part of its IT operations. AXA United Kingdom & Ireland is transforming its technology ecosystem to create a more digitally-enabled, modern, and agile IT environment that is data-rich, secure, and sustainable with lower overall cost.
  • In May 2022 - Capgemini opened a new office in Malaga, Spain, with a specialized Cyber Defense Center (CDC) and a Cloud Services Center. The CDC will strengthen the Group's international network of Cyber Defense Centers, with a focus on cybersecurity services powered by artificial intelligence (AI), ERP Security, and Incident Response. Capgemini will also deliver in Malaga specialized services in cloud technology to help national and international companies seize the opportunities offered by the cloud in their journey toward an intelligent industry.

Report Scope

Report Attribute Details
Growth Rate CAGR of 11.2% from 2023 to 2033
Expected Market Value (2023) US$ 172,626.0 million
Anticipated Forecast Value (2033) US$ 500,552.0 million
Base Year for Estimation 2023
Historical Data 2018 to 2022
Forecast Period 2023 to 2033
Quantitative Units Revenue in US$ million and CAGR from 2023 to 2033
Report Coverage Revenue Forecast, Volume Forecast, Company Ranking, Competitive Landscape, Growth Factors, Trends, and Pricing Analysis
Segments Covered
  • Process
  • Region
Regions Covered
  • North America
  • Latin America
  • Europe
  • Asia Pacific
  • Middle East & Africa
Key Countries Profiled
  • United States of America
  • Canada
  • Brazil
  • Mexico
  • Germany
  • United Kingdom
  • France
  • Spain
  • Italy
  • Russia
  • China
  • Japan
  • India
  • South Korea
  • Australia
  • South Africa
  • Saudi Arabia
  • United Arab Emirates
  • Israel
Key Companies Profiled
  • Accenture Plc.
  • Cognizant Technology Solutions
  • Capgemini SA.
  • Computer Science Corporation (CSC)
  • Fujitsu Limited
  • Genpact
  • IBM Corporation
  • Oracle Corporation
  • SAP SE
  • Wipro Limited
Customization Available Upon Request

Key Segments Profiled in the Business Process-as-a-Service (BPaaS) Industry Survey

By Process:

  • Human Resource
  • Finance and Accounting
  • Marketing and Sales

By Region:

  • North America
  • Latin America
  • Europe
  • Asia Pacific
  • Middle East and Africa

Frequently Asked Questions

What is the Total Valuation of Business Process as a Service Market?

The global market value is estimated to be near US$ 172,626 million in 2023.

Which is the Adoption Rate of all Business Process Services Worldwide?

Worldwide adoption of business process services advanced at 9.1% CAGR from 2018 to 2022.

Who are the Leaders in Providing Business Process as a Service?

Accenture, Cognizant, and Capgemini are the top service providers in current years.

What is the Contribution of Asia Pacific in Global Business Process as a Service Market?

Global players are focusing more here as it may follow a higher CAGR until 2033.

Which is the Challenge for the Expansion of the Business Process as a Service Providers?

Regional data protection laws remain a significant challenge for the service providers.

Table of Content

1. Executive Summary

    1.1. Global Market Outlook

    1.2. Demand-side Trends

    1.3. Supply-side Trends

    1.4. Technology Roadmap Analysis

    1.5. Analysis and Recommendations

2. Market Overview

    2.1. Market Coverage / Taxonomy

    2.2. Market Definition / Scope / Limitations

3. Market Background

    3.1. Market Dynamics

        3.1.1. Drivers

        3.1.2. Restraints

        3.1.3. Opportunity

        3.1.4. Trends

    3.2. Scenario Forecast

        3.2.1. Demand in Optimistic Scenario

        3.2.2. Demand in Likely Scenario

        3.2.3. Demand in Conservative Scenario

    3.3. Opportunity Map Analysis

    3.4. Investment Feasibility Matrix

    3.5. PESTLE and Porter’s Analysis

    3.6. Regulatory Landscape

        3.6.1. By Key Regions

        3.6.2. By Key Countries

    3.7. Regional Parent Market Outlook

4. Global Analysis 2018 to 2022 and Forecast, 2023 to 2033

    4.1. Historical Market Size Value (US$ Million) Analysis, 2018 to 2022

    4.2. Current and Future Market Size Value (US$ Million) Projections, 2023 to 2033

        4.2.1. Y-o-Y Growth Trend Analysis

        4.2.2. Absolute $ Opportunity Analysis

5. Global Analysis 2018 to 2022 and Forecast 2023 to 2033, By Deployment Mode

    5.1. Introduction / Key Findings

    5.2. Historical Market Size Value (US$ Million) Analysis By Deployment Mode, 2018 to 2022

    5.3. Current and Future Market Size Value (US$ Million) Analysis and Forecast By Deployment Mode, 2023 to 2033

        5.3.1. Public Cloud

        5.3.2. Private Cloud

        5.3.3. Hybrid

    5.4. Y-o-Y Growth Trend Analysis By Deployment Mode, 2018 to 2022

    5.5. Absolute $ Opportunity Analysis By Deployment Mode, 2023 to 2033

6. Global Analysis 2018 to 2022 and Forecast 2023 to 2033, By Process

    6.1. Introduction / Key Findings

    6.2. Historical Market Size Value (US$ Million) Analysis By Process, 2018 to 2022

    6.3. Current and Future Market Size Value (US$ Million) Analysis and Forecast By Process, 2023 to 2033

        6.3.1. Human Resource

        6.3.2. Finance and Accounting

        6.3.3. Marketing and Sales

    6.4. Y-o-Y Growth Trend Analysis By Process, 2018 to 2022

    6.5. Absolute $ Opportunity Analysis By Process, 2023 to 2033

7. Global Analysis 2018 to 2022 and Forecast 2023 to 2033, By Region

    7.1. Introduction

    7.2. Historical Market Size Value (US$ Million) Analysis By Region, 2018 to 2022

    7.3. Current Market Size Value (US$ Million) Analysis and Forecast By Region, 2023 to 2033

        7.3.1. North America

        7.3.2. Latin America

        7.3.3. Western Europe

        7.3.4. Eastern Europe

        7.3.5. South Asia and Pacific

        7.3.6. East Asia

        7.3.7. Middle East and Africa

    7.4. Market Attractiveness Analysis By Region

8. North America Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country

    8.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2018 to 2022

    8.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2023 to 2033

        8.2.1. By Country

            8.2.1.1. U.S.

            8.2.1.2. Canada

        8.2.2. By Deployment Mode

        8.2.3. By Process

    8.3. Market Attractiveness Analysis

        8.3.1. By Country

        8.3.2. By Deployment Mode

        8.3.3. By Process

    8.4. Key Takeaways

9. Latin America Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country

    9.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2018 to 2022

    9.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2023 to 2033

        9.2.1. By Country

            9.2.1.1. Brazil

            9.2.1.2. Mexico

            9.2.1.3. Rest of Latin America

        9.2.2. By Deployment Mode

        9.2.3. By Process

    9.3. Market Attractiveness Analysis

        9.3.1. By Country

        9.3.2. By Deployment Mode

        9.3.3. By Process

    9.4. Key Takeaways

10. Western Europe Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country

    10.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2018 to 2022

    10.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2023 to 2033

        10.2.1. By Country

            10.2.1.1. Germany

            10.2.1.2. U.K.

            10.2.1.3. France

            10.2.1.4. Spain

            10.2.1.5. Italy

            10.2.1.6. Rest of Western Europe

        10.2.2. By Deployment Mode

        10.2.3. By Process

    10.3. Market Attractiveness Analysis

        10.3.1. By Country

        10.3.2. By Deployment Mode

        10.3.3. By Process

    10.4. Key Takeaways

11. Eastern Europe Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country

    11.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2018 to 2022

    11.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2023 to 2033

        11.2.1. By Country

            11.2.1.1. Poland

            11.2.1.2. Russia

            11.2.1.3. Czech Republic

            11.2.1.4. Romania

            11.2.1.5. Rest of Eastern Europe

        11.2.2. By Deployment Mode

        11.2.3. By Process

    11.3. Market Attractiveness Analysis

        11.3.1. By Country

        11.3.2. By Deployment Mode

        11.3.3. By Process

    11.4. Key Takeaways

12. South Asia and Pacific Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country

    12.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2018 to 2022

    12.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2023 to 2033

        12.2.1. By Country

            12.2.1.1. India

            12.2.1.2. Bangladesh

            12.2.1.3. Australia

            12.2.1.4. New Zealand

            12.2.1.5. Rest of South Asia and Pacific

        12.2.2. By Deployment Mode

        12.2.3. By Process

    12.3. Market Attractiveness Analysis

        12.3.1. By Country

        12.3.2. By Deployment Mode

        12.3.3. By Process

    12.4. Key Takeaways

13. East Asia Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country

    13.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2018 to 2022

    13.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2023 to 2033

        13.2.1. By Country

            13.2.1.1. China

            13.2.1.2. Japan

            13.2.1.3. South Korea

        13.2.2. By Deployment Mode

        13.2.3. By Process

    13.3. Market Attractiveness Analysis

        13.3.1. By Country

        13.3.2. By Deployment Mode

        13.3.3. By Process

    13.4. Key Takeaways

14. Middle East and Africa Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country

    14.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2018 to 2022

    14.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2023 to 2033

        14.2.1. By Country

            14.2.1.1. GCC Countries

            14.2.1.2. South Africa

            14.2.1.3. Israel

            14.2.1.4. Rest of MEA

        14.2.2. By Deployment Mode

        14.2.3. By Process

    14.3. Market Attractiveness Analysis

        14.3.1. By Country

        14.3.2. By Deployment Mode

        14.3.3. By Process

    14.4. Key Takeaways

15. Key Countries Analysis

    15.1. U.S.

        15.1.1. Pricing Analysis

        15.1.2. Market Share Analysis, 2022

            15.1.2.1. By Deployment Mode

            15.1.2.2. By Process

    15.2. Canada

        15.2.1. Pricing Analysis

        15.2.2. Market Share Analysis, 2022

            15.2.2.1. By Deployment Mode

            15.2.2.2. By Process

    15.3. Brazil

        15.3.1. Pricing Analysis

        15.3.2. Market Share Analysis, 2022

            15.3.2.1. By Deployment Mode

            15.3.2.2. By Process

    15.4. Mexico

        15.4.1. Pricing Analysis

        15.4.2. Market Share Analysis, 2022

            15.4.2.1. By Deployment Mode

            15.4.2.2. By Process

    15.5. Germany

        15.5.1. Pricing Analysis

        15.5.2. Market Share Analysis, 2022

            15.5.2.1. By Deployment Mode

            15.5.2.2. By Process

    15.6. U.K.

        15.6.1. Pricing Analysis

        15.6.2. Market Share Analysis, 2022

            15.6.2.1. By Deployment Mode

            15.6.2.2. By Process

    15.7. France

        15.7.1. Pricing Analysis

        15.7.2. Market Share Analysis, 2022

            15.7.2.1. By Deployment Mode

            15.7.2.2. By Process

    15.8. Spain

        15.8.1. Pricing Analysis

        15.8.2. Market Share Analysis, 2022

            15.8.2.1. By Deployment Mode

            15.8.2.2. By Process

    15.9. Italy

        15.9.1. Pricing Analysis

        15.9.2. Market Share Analysis, 2022

            15.9.2.1. By Deployment Mode

            15.9.2.2. By Process

    15.10. Poland

        15.10.1. Pricing Analysis

        15.10.2. Market Share Analysis, 2022

            15.10.2.1. By Deployment Mode

            15.10.2.2. By Process

    15.11. Russia

        15.11.1. Pricing Analysis

        15.11.2. Market Share Analysis, 2022

            15.11.2.1. By Deployment Mode

            15.11.2.2. By Process

    15.12. Czech Republic

        15.12.1. Pricing Analysis

        15.12.2. Market Share Analysis, 2022

            15.12.2.1. By Deployment Mode

            15.12.2.2. By Process

    15.13. Romania

        15.13.1. Pricing Analysis

        15.13.2. Market Share Analysis, 2022

            15.13.2.1. By Deployment Mode

            15.13.2.2. By Process

    15.14. India

        15.14.1. Pricing Analysis

        15.14.2. Market Share Analysis, 2022

            15.14.2.1. By Deployment Mode

            15.14.2.2. By Process

    15.15. Bangladesh

        15.15.1. Pricing Analysis

        15.15.2. Market Share Analysis, 2022

            15.15.2.1. By Deployment Mode

            15.15.2.2. By Process

    15.16. Australia

        15.16.1. Pricing Analysis

        15.16.2. Market Share Analysis, 2022

            15.16.2.1. By Deployment Mode

            15.16.2.2. By Process

    15.17. New Zealand

        15.17.1. Pricing Analysis

        15.17.2. Market Share Analysis, 2022

            15.17.2.1. By Deployment Mode

            15.17.2.2. By Process

    15.18. China

        15.18.1. Pricing Analysis

        15.18.2. Market Share Analysis, 2022

            15.18.2.1. By Deployment Mode

            15.18.2.2. By Process

    15.19. Japan

        15.19.1. Pricing Analysis

        15.19.2. Market Share Analysis, 2022

            15.19.2.1. By Deployment Mode

            15.19.2.2. By Process

    15.20. South Korea

        15.20.1. Pricing Analysis

        15.20.2. Market Share Analysis, 2022

            15.20.2.1. By Deployment Mode

            15.20.2.2. By Process

    15.21. GCC Countries

        15.21.1. Pricing Analysis

        15.21.2. Market Share Analysis, 2022

            15.21.2.1. By Deployment Mode

            15.21.2.2. By Process

    15.22. South Africa

        15.22.1. Pricing Analysis

        15.22.2. Market Share Analysis, 2022

            15.22.2.1. By Deployment Mode

            15.22.2.2. By Process

    15.23. Israel

        15.23.1. Pricing Analysis

        15.23.2. Market Share Analysis, 2022

            15.23.2.1. By Deployment Mode

            15.23.2.2. By Process

16. Market Structure Analysis

    16.1. Competition Dashboard

    16.2. Competition Benchmarking

    16.3. Market Share Analysis of Top Players

        16.3.1. By Regional

        16.3.2. By Deployment Mode

        16.3.3. By Process

17. Competition Analysis

    17.1. Competition Deep Dive

        17.1.1. Accenture Plc.

            17.1.1.1. Overview

            17.1.1.2. Product Portfolio

            17.1.1.3. Profitability by Market Segments

            17.1.1.4. Sales Footprint

            17.1.1.5. Strategy Overview

                17.1.1.5.1. Marketing Strategy

        17.1.2. Cognizant Technology Solutions

            17.1.2.1. Overview

            17.1.2.2. Product Portfolio

            17.1.2.3. Profitability by Market Segments

            17.1.2.4. Sales Footprint

            17.1.2.5. Strategy Overview

                17.1.2.5.1. Marketing Strategy

        17.1.3. Capgemini S.A.

            17.1.3.1. Overview

            17.1.3.2. Product Portfolio

            17.1.3.3. Profitability by Market Segments

            17.1.3.4. Sales Footprint

            17.1.3.5. Strategy Overview

                17.1.3.5.1. Marketing Strategy

        17.1.4. Computer Science Corporation (CSC)

            17.1.4.1. Overview

            17.1.4.2. Product Portfolio

            17.1.4.3. Profitability by Market Segments

            17.1.4.4. Sales Footprint

            17.1.4.5. Strategy Overview

                17.1.4.5.1. Marketing Strategy

        17.1.5. Fujitsu Limited

            17.1.5.1. Overview

            17.1.5.2. Product Portfolio

            17.1.5.3. Profitability by Market Segments

            17.1.5.4. Sales Footprint

            17.1.5.5. Strategy Overview

                17.1.5.5.1. Marketing Strategy

        17.1.6. Genpact

            17.1.6.1. Overview

            17.1.6.2. Product Portfolio

            17.1.6.3. Profitability by Market Segments

            17.1.6.4. Sales Footprint

            17.1.6.5. Strategy Overview

                17.1.6.5.1. Marketing Strategy

        17.1.7. IBM Corporation

            17.1.7.1. Overview

            17.1.7.2. Product Portfolio

            17.1.7.3. Profitability by Market Segments

            17.1.7.4. Sales Footprint

            17.1.7.5. Strategy Overview

                17.1.7.5.1. Marketing Strategy

        17.1.8. Oracle Corporation

            17.1.8.1. Overview

            17.1.8.2. Product Portfolio

            17.1.8.3. Profitability by Market Segments

            17.1.8.4. Sales Footprint

            17.1.8.5. Strategy Overview

                17.1.8.5.1. Marketing Strategy

        17.1.9. SAP SE

            17.1.9.1. Overview

            17.1.9.2. Product Portfolio

            17.1.9.3. Profitability by Market Segments

            17.1.9.4. Sales Footprint

            17.1.9.5. Strategy Overview

                17.1.9.5.1. Marketing Strategy

        17.1.10. Wipro Limited

            17.1.10.1. Overview

            17.1.10.2. Product Portfolio

            17.1.10.3. Profitability by Market Segments

            17.1.10.4. Sales Footprint

            17.1.10.5. Strategy Overview

                17.1.10.5.1. Marketing Strategy

18. Assumptions & Acronyms Used

19. Research Methodology

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