Clay Coated Paper Market

Clay Coated Paper Market: Dynamics

The pulp and paper industry is one of the largest industries in the world and is growing rapidly. Clay coated paper market is anticipated to continue gaining traction from the printing and packaging industry. The clay coated paper have increased stiffness, smoothness, and density as compared to uncoated paper. The clay coated paper market has witnessed significant growth in recent years. It has been observed that the newspaper and printed advertisement etc. give more exposure to purchase when compared to online promotion of any product. The consumers also prefer the information on printed paper to be more genuine. Printed branding and advertising also increases the brand favorability and purchase appeal towards the product. For instance, Two Sides Organization, most of the respondents prefer print media to be more tactile, a survey conclusion.

Furthermore, the recycling process has a lesser negative impact on the environment, as the sludge produced is repeatedly tested for toxicity. Therefore, any hazardous substance released as a result of the process, is disposed of safely. The global push for the use of sustainable materials is expected to aid the growth in demand for recycled printing paper. These factors are expected to drive the global market for clay coated paper during the forecast period.

Despite the positive outlook, some factors that are restraining the growth of clay coated paper market. The growing adoption of digitalization is expected to suppress the demand for graphics and writing paper. Digital media and paperless communication are replacing paper communication and threatening the market for newsprint and office paper globally.

Clay Coated Paper Market: Regional Outlook       

Geographically, the global clay coated paper market has been divided into seven key regions- North America, Latin America, Western Europe, Eastern Europe, Asia Pacific excluding Japan, Middle East & Africa, and Japan.

Clay Coated Paper Market: Some of the Key players

Some of the key players operating in clay coated paper market are- Kisnila, Ahlstrom-Munksjö, Globus International, Sappi Limited, Spoton Coatings Private Limited, A.J. Schrafel Paper Corp., Shree Krishna Paper Mills & Industries Ltd., and Stora Enso Oyj. Many local and unorganized players are expected to contribute to the global clay coated paper market during the forecast period.

The report is a compilation of first-hand information, qualitative and quantitative assessment by industry analysts, inputs from industry experts and industry participants across the value chain. The report provides in-depth analysis of parent market trends, macroeconomic indicators and governing factors along with clay coated paper market attractiveness as per segments. The report also maps the qualitative impact of various market factors on clay coated paper market segments and geographies.