The coating additives market is anticipated to flourish at a healthy CAGR of 4.8% between 2023 and 2033. The market is expected to hold a market share of US$ 17.77 billion by 2033, while the market is likely to reach a value of US$ 11.12 billion in 2023.
Growing demand for coatings additives from various industries such as automotive, architecture, wood & furniture, and others is expected to drive the market. Considering this, global coating additives sales are projected to increase by 1.6x in 2022.
These coating additives are technologically advanced with complex formulas and are induced in paints to enhance quality and performance. On the back of the advancements in coating additives technology, demand in the market is predicted to increase steadily over the forecast.
As coating additives are required to comply with stringent zero-VOC emission regulations, several governments across the globe are increasing the demand for eco-friendly additives. Hence, the emergence of green coating in several industries, such as automotive, industrial, and others, may boost sales in the coating additives market.
| Attributes | Details |
|---|---|
| Market CAGR (2023 to 2033) | 4.8% |
| Coating Additives Market Size (2023) | US$ 11.12 billion |
| Coating Additives Market Size (2033) | US$ 17.77 billion |
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Sales in the global coating additives market increased at a CAGR of 4.0% between 2018 and 2022, spurred by rising demand from a wide range of industries. Coating additives are among the most crucial ingredients in a coating formulation as they regulate its performance. These additives are used in various products, including automotive coatings, furniture, and construction.
Coating additives are a subset of chemically engineered materials with numerous use fields. These materials' performance improvements have led to widespread incorporation into coatings formulations.
Improved wettability, rheology, dispersion, UV protection, chemical resistance, and high-temperature stability are some chemical properties that add to the formulation. Due to these factors mentioned above, and the expansion of industries, the demand in the market is likely to burgeon over the upcoming decade.
Further, the primary focus of the coatings additives market is the development of additives that do not improve performance and allow consumers to create products that adhere to local and international environmental standards.
Hence, key players are developing multifunctional additives to address the issue of using various additives to combat various mechanical properties of coatings. By streamlining the chemistry of the coating, this new mixture facilitates the application of various additives. They lower the total additive content, which lowers raw material inventories, lowers coating costs, and increases manufacturing output.
Preference for Customized Coatings to Fuel the Demand in Coating Additives Market
Coating additives are substances added to paints to raise their performance and quality. These additives are used to improve product characteristics and eliminate or lessen issues that arise during the production processes for formulating paint systems.
One of the key factors fueling the growth in the market is the rising demand for environmentally friendly products around the world. Ongoing developments in the chemical industry accelerate growth in the market, the expansion of the automotive and construction industries, and the extensive use of raw materials to improve the quality and application of coating formulations.
The coating additives market is also expected to benefit from increased research and development (R&D) activities and rising demand for multifunctional additives. As per the study, key players are likely to capitalize on the rising preference for long-lasting and appealing finishes and the popularity of customized coatings.
Principal Consultant
One of the key factors that may hamper market growth is the volatility of the pricing of raw materials. Fluctuations in the cost of raw materials like acrylate, silicones, and urethane are expected to hinder market growth. In addition, strict environmental regulations implemented by government & regulatory bodies are anticipated to slow down the market's growth.
The market for coating additives is expected to face difficulties during the forecast period due to volatile organic compounds (VOC) emissions.
| Country | Revenue Share % (2022) |
|---|---|
| United States | 17.0% |
| Germany | 5.2% |
| Japan | 4.4% |
| Australia | 1.2% |
| Country | CAGR % (2023 to 2033) |
|---|---|
| China | 5.5% |
| India | 5.9% |
| United Kingdom | 3.9% |
Application of Coating Additives in the Construction Industry to Boost Sales
The United States is expected to hold a prominent value share of 15.3% in the global coating additives market by 2022. Coatings are essential products for the protection of a wide range of applications in architecture, construction, and automotive, among others. As the US economy greatly benefits from the construction sector, the coating additives market is likely to benefit from the same.
Further, the development and remodeling of the United States vast infrastructure, including bridges, roads, freight rail, ports, and electrical grids, may push the demand in the market. Demand for coating additives is also propelled by rising investment in the residential construction industry and demand for remodeling aging structures.
Coating Additives Providers Eyeing China Market to Capitalize on Rising Application in Infrastructure
China is a significant paint producer, providing a sizeable portion of the global paint supply. The output of coatings in China has increased, especially as an application in the paint and construction sectors rises. Domestic consumption is rising due to the rapid expansion of industries such as real estate and automotive.
Expanding construction, automotive & industrial sectors in China are favoring the growth, predicts FMI. The growing construction projects in various industries, including residential, commercial, industrial, and power & utility construction, are facilitating the demand.
The development of the residential construction industry is likely to be fueled by a growing focus on affordable housing in the public and private sectors. In the upcoming decade, it is also anticipated that non-residential infrastructure may grow significantly.
This growth may propel the demand for paints & coatings, boosting the demand for coating additives. Based on these factors, China's coating additives market is expected to grow at a CAGR of 5.6% during the projected period.
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| Category | By Formulation Type |
|---|---|
| Leading Segment | Solvent-Based |
| Market Share (2022) | 58.7% |
| Category | By Application |
|---|---|
| Leading Segment | Rheology Modification |
| Market Share (2022) | 33.7% |
Sales of Coating Additives to Surge in Rheology Modification at a Robust Pace
In terms of application, the rheology modification segment is expected to be the leading segment in the coating additives market. In addition to modifying fundamental elements like stability, storage, and film thicknesses, they control flow viscosity. Rheology additive demand is increasing as coating additive manufacturers focus more on raising the quality.
Hence, these leading players are investing in research to make coatings extremely viscous, enhancing their textural qualities, and extending their shelf life may be notable examples. Since the flow behavior of coating compositions greatly affects both application and film formation, application in rheology additives is predicted to rise.
Additionally, rheology modifiers are required to formulate coating additives for architectural coatings to meet the rising demand for soft-texture coatings. The rheology modification application is expected to hold around 29% of the value share for the year 2023.
To meet the growing demand for functional additives, leading coating additive producers are creating novel products and widening their geographic reach. To have a strong presence in the global market, they are also signing long-term supply contracts with raw material suppliers and end users.
Recent Developments
Key Players
The market is expected to be valued at US$ 11.1 billion in 2023.
Akzo Nobel NV, Arkema SA., and Ashland Global Holdings Inc. are the key market players.
From 2018 to 2022, the market registered a CAGR of 4.0%.
Growing demand from various industries such as automotive to boost the market prospects.
The market is forecast to register a CAGR of 4.8% through 2033.
1. Executive Summary 1.1. Global Market Outlook 1.2. Demand-side Trends 1.3. Supply-side Trends 1.4. Technology Roadmap Analysis 1.5. Analysis and Recommendations 2. Market Overview 2.1. Market Coverage / Taxonomy 2.2. Market Definition / Scope / Limitations 3. Market Background 3.1. Market Dynamics 3.1.1. Drivers 3.1.2. Restraints 3.1.3. Opportunity 3.1.4. Trends 3.2. Scenario Forecast 3.2.1. Demand in Optimistic Scenario 3.2.2. Demand in Likely Scenario 3.2.3. Demand in Conservative Scenario 3.3. Opportunity Map Analysis 3.4. Product Life Cycle Analysis 3.5. Supply Chain Analysis 3.5.1. Supply Side Participants and their Roles 3.5.1.1. Producers 3.5.1.2. Mid-Level Participants (Traders/ Agents/ Brokers) 3.5.1.3. Wholesalers and Distributors 3.5.2. Value Added and Value Created at Node in the Supply Chain 3.5.3. List of Raw Material Suppliers 3.5.4. List of Existing and Potential Buyer’s 3.6. Investment Feasibility Matrix 3.7. Value Chain Analysis 3.7.1. Profit Margin Analysis 3.7.2. Wholesalers and Distributors 3.7.3. Retailers 3.8. PESTLE and Porter’s Analysis 3.9. Regulatory Landscape 3.9.1. By Key Regions 3.9.2. By Key Countries 3.10. Regional Parent Market Outlook 3.11. Production and Consumption Statistics 3.12. Import and Export Statistics 4. Global Market Analysis 2018 to 2022 and Forecast, 2023 to 2033 4.1. Historical Market Size Value (US$ Million) & Volume (Tons) Analysis, 2018 to 2022 4.2. Current and Future Market Size Value (US$ Million) & Volume (Tons) Projections, 2023 to 2033 4.2.1. Y-o-Y Growth Trend Analysis 4.2.2. Absolute $ Opportunity Analysis 5. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Product Type 5.1. Introduction / Key Findings 5.2. Historical Market Size Value (US$ Million) & Volume (Tons) Analysis By Product Type, 2018 to 2022 5.3. Current and Future Market Size Value (US$ Million) & Volume (Tons) Analysis and Forecast By Product Type, 2023 to 2033 5.3.1. Acrylics 5.3.2. Fluoropolymers 5.3.3. Urethanes 5.3.4. Metallic Additive 5.3.5. Others 5.4. Y-o-Y Growth Trend Analysis By Product Type, 2018 to 2022 5.5. Absolute $ Opportunity Analysis By Product Type, 2023 to 2033 6. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Formulation Type 6.1. Introduction / Key Findings 6.2. Historical Market Size Value (US$ Million) & Volume (Tons) Analysis By Formulation Type, 2018 to 2022 6.3. Current and Future Market Size Value (US$ Million) & Volume (Tons) Analysis and Forecast By Formulation Type, 2023 to 2033 6.3.1. Solvent Based 6.3.2. Water Based 6.4. Y-o-Y Growth Trend Analysis By Formulation Type, 2018 to 2022 6.5. Absolute $ Opportunity Analysis By Formulation Type, 2023 to 2033 7. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By End Use Industry 7.1. Introduction / Key Findings 7.2. Historical Market Size Value (US$ Million) & Volume (Tons) Analysis By End Use Industry, 2018 to 2022 7.3. Current and Future Market Size Value (US$ Million) & Volume (Tons) Analysis and Forecast By End Use Industry, 2023 to 2033 7.3.1. Automotive 7.3.2. Architectural 7.3.3. Industrial 7.3.4. Wood & Furniture 7.3.5. Others 7.4. Y-o-Y Growth Trend Analysis By End Use Industry, 2018 to 2022 7.5. Absolute $ Opportunity Analysis By End Use Industry, 2023 to 2033 8. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Application 8.1. Introduction / Key Findings 8.2. Historical Market Size Value (US$ Million) & Volume (Tons) Analysis By Application, 2018 to 2022 8.3. Current and Future Market Size Value (US$ Million) & Volume (Tons) Analysis and Forecast By Application, 2023 to 2033 8.3.1. Rheology Modification 8.3.2. Biocides Impact Modification 8.3.3. Anti-Foaming 8.3.4. Wetting & Dispersion 8.3.5. Others 8.4. Y-o-Y Growth Trend Analysis By Application, 2018 to 2022 8.5. Absolute $ Opportunity Analysis By Application, 2023 to 2033 9. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Region 9.1. Introduction 9.2. Historical Market Size Value (US$ Million) & Volume (Tons) Analysis By Region, 2018 to 2022 9.3. Current Market Size Value (US$ Million) & Volume (Tons) Analysis and Forecast By Region, 2023 to 2033 9.3.1. North America 9.3.2. Latin America 9.3.3. Western Europe 9.3.4. Eastern Europe 9.3.5. South Asia and Pacific 9.3.6. East Asia 9.3.7. Middle East and Africa 9.4. Market Attractiveness Analysis By Region 10. North America Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country 10.1. Historical Market Size Value (US$ Million) & Volume (Tons) Trend Analysis By Market Taxonomy, 2018 to 2022 10.2. Market Size Value (US$ Million) & Volume (Tons) Forecast By Market Taxonomy, 2023 to 2033 10.2.1. By Country 10.2.1.1. U.S. 10.2.1.2. Canada 10.2.2. By Product Type 10.2.3. By Formulation Type 10.2.4. By End Use Industry 10.2.5. By Application 10.3. Market Attractiveness Analysis 10.3.1. By Country 10.3.2. By Product Type 10.3.3. By Formulation Type 10.3.4. By End Use Industry 10.3.5. By Application 10.4. Key Takeaways 11. Latin America Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country 11.1. Historical Market Size Value (US$ Million) & Volume (Tons) Trend Analysis By Market Taxonomy, 2018 to 2022 11.2. Market Size Value (US$ Million) & Volume (Tons) Forecast By Market Taxonomy, 2023 to 2033 11.2.1. By Country 11.2.1.1. Brazil 11.2.1.2. Mexico 11.2.1.3. Rest of Latin America 11.2.2. By Product Type 11.2.3. By Formulation Type 11.2.4. By End Use Industry 11.2.5. By Application 11.3. Market Attractiveness Analysis 11.3.1. By Country 11.3.2. By Product Type 11.3.3. By Formulation Type 11.3.4. By End Use Industry 11.3.5. By Application 11.4. Key Takeaways 12. Western Europe Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country 12.1. Historical Market Size Value (US$ Million) & Volume (Tons) Trend Analysis By Market Taxonomy, 2018 to 2022 12.2. Market Size Value (US$ Million) & Volume (Tons) Forecast By Market Taxonomy, 2023 to 2033 12.2.1. By Country 12.2.1.1. Germany 12.2.1.2. U.K. 12.2.1.3. France 12.2.1.4. Spain 12.2.1.5. Italy 12.2.1.6. Rest of Western Europe 12.2.2. By Product Type 12.2.3. By Formulation Type 12.2.4. By End Use Industry 12.2.5. By Application 12.3. Market Attractiveness Analysis 12.3.1. By Country 12.3.2. By Product Type 12.3.3. By Formulation Type 12.3.4. By End Use Industry 12.3.5. By Application 12.4. Key Takeaways 13. Eastern Europe Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country 13.1. Historical Market Size Value (US$ Million) & Volume (Tons) Trend Analysis By Market Taxonomy, 2018 to 2022 13.2. Market Size Value (US$ Million) & Volume (Tons) Forecast By Market Taxonomy, 2023 to 2033 13.2.1. By Country 13.2.1.1. Poland 13.2.1.2. Russia 13.2.1.3. Czech Republic 13.2.1.4. Romania 13.2.1.5. Rest of Eastern Europe 13.2.2. By Product Type 13.2.3. By Formulation Type 13.2.4. By End Use Industry 13.2.5. By Application 13.3. Market Attractiveness Analysis 13.3.1. By Country 13.3.2. By Product Type 13.3.3. By Formulation Type 13.3.4. By End Use Industry 13.3.5. By Application 13.4. Key Takeaways 14. South Asia and Pacific Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country 14.1. Historical Market Size Value (US$ Million) & Volume (Tons) Trend Analysis By Market Taxonomy, 2018 to 2022 14.2. Market Size Value (US$ Million) & Volume (Tons) Forecast By Market Taxonomy, 2023 to 2033 14.2.1. By Country 14.2.1.1. India 14.2.1.2. Bangladesh 14.2.1.3. Australia 14.2.1.4. New Zealand 14.2.1.5. Rest of South Asia and Pacific 14.2.2. By Product Type 14.2.3. By Formulation Type 14.2.4. By End Use Industry 14.2.5. By Application 14.3. Market Attractiveness Analysis 14.3.1. By Country 14.3.2. By Product Type 14.3.3. By Formulation Type 14.3.4. By End Use Industry 14.3.5. By Application 14.4. Key Takeaways 15. East Asia Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country 15.1. Historical Market Size Value (US$ Million) & Volume (Tons) Trend Analysis By Market Taxonomy, 2018 to 2022 15.2. Market Size Value (US$ Million) & Volume (Tons) Forecast By Market Taxonomy, 2023 to 2033 15.2.1. By Country 15.2.1.1. China 15.2.1.2. Japan 15.2.1.3. South Korea 15.2.2. By Product Type 15.2.3. By Formulation Type 15.2.4. By End Use Industry 15.2.5. By Application 15.3. Market Attractiveness Analysis 15.3.1. By Country 15.3.2. By Product Type 15.3.3. By Formulation Type 15.3.4. By End Use Industry 15.3.5. By Application 15.4. Key Takeaways 16. Middle East and Africa Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country 16.1. Historical Market Size Value (US$ Million) & Volume (Tons) Trend Analysis By Market Taxonomy, 2018 to 2022 16.2. Market Size Value (US$ Million) & Volume (Tons) Forecast By Market Taxonomy, 2023 to 2033 16.2.1. By Country 16.2.1.1. GCC Countries 16.2.1.2. South Africa 16.2.1.3. Israel 16.2.1.4. Rest of MEA 16.2.2. By Product Type 16.2.3. By Formulation Type 16.2.4. By End Use Industry 16.2.5. By Application 16.3. Market Attractiveness Analysis 16.3.1. By Country 16.3.2. By Product Type 16.3.3. By Formulation Type 16.3.4. By End Use Industry 16.3.5. By Application 16.4. Key Takeaways 17. Key Countries Market Analysis 17.1. USA 17.1.1. Pricing Analysis 17.1.2. Market Share Analysis, 2022 17.1.2.1. By Product Type 17.1.2.2. By Formulation Type 17.1.2.3. By End Use Industry 17.1.2.4. By Application 17.2. Canada 17.2.1. Pricing Analysis 17.2.2. Market Share Analysis, 2022 17.2.2.1. By Product Type 17.2.2.2. By Formulation Type 17.2.2.3. By End Use Industry 17.2.2.4. By Application 17.3. Brazil 17.3.1. Pricing Analysis 17.3.2. Market Share Analysis, 2022 17.3.2.1. By Product Type 17.3.2.2. By Formulation Type 17.3.2.3. By End Use Industry 17.3.2.4. By Application 17.4. Mexico 17.4.1. Pricing Analysis 17.4.2. Market Share Analysis, 2022 17.4.2.1. By Product Type 17.4.2.2. By Formulation Type 17.4.2.3. By End Use Industry 17.4.2.4. By Application 17.5. Germany 17.5.1. Pricing Analysis 17.5.2. Market Share Analysis, 2022 17.5.2.1. By Product Type 17.5.2.2. By Formulation Type 17.5.2.3. By End Use Industry 17.5.2.4. By Application 17.6. U.K. 17.6.1. Pricing Analysis 17.6.2. Market Share Analysis, 2022 17.6.2.1. By Product Type 17.6.2.2. By Formulation Type 17.6.2.3. By End Use Industry 17.6.2.4. By Application 17.7. France 17.7.1. Pricing Analysis 17.7.2. Market Share Analysis, 2022 17.7.2.1. By Product Type 17.7.2.2. By Formulation Type 17.7.2.3. By End Use Industry 17.7.2.4. By Application 17.8. Spain 17.8.1. Pricing Analysis 17.8.2. Market Share Analysis, 2022 17.8.2.1. By Product Type 17.8.2.2. By Formulation Type 17.8.2.3. By End Use Industry 17.8.2.4. By Application 17.9. Italy 17.9.1. Pricing Analysis 17.9.2. Market Share Analysis, 2022 17.9.2.1. By Product Type 17.9.2.2. By Formulation Type 17.9.2.3. By End Use Industry 17.9.2.4. By Application 17.10. Poland 17.10.1. Pricing Analysis 17.10.2. Market Share Analysis, 2022 17.10.2.1. By Product Type 17.10.2.2. By Formulation Type 17.10.2.3. By End Use Industry 17.10.2.4. By Application 17.11. Russia 17.11.1. Pricing Analysis 17.11.2. Market Share Analysis, 2022 17.11.2.1. By Product Type 17.11.2.2. By Formulation Type 17.11.2.3. By End Use Industry 17.11.2.4. By Application 17.12. Czech Republic 17.12.1. Pricing Analysis 17.12.2. Market Share Analysis, 2022 17.12.2.1. By Product Type 17.12.2.2. By Formulation Type 17.12.2.3. By End Use Industry 17.12.2.4. By Application 17.13. Romania 17.13.1. Pricing Analysis 17.13.2. Market Share Analysis, 2022 17.13.2.1. By Product Type 17.13.2.2. By Formulation Type 17.13.2.3. By End Use Industry 17.13.2.4. By Application 17.14. India 17.14.1. Pricing Analysis 17.14.2. Market Share Analysis, 2022 17.14.2.1. By Product Type 17.14.2.2. By Formulation Type 17.14.2.3. By End Use Industry 17.14.2.4. By Application 17.15. Bangladesh 17.15.1. Pricing Analysis 17.15.2. Market Share Analysis, 2022 17.15.2.1. By Product Type 17.15.2.2. By Formulation Type 17.15.2.3. By End Use Industry 17.15.2.4. By Application 17.16. Australia 17.16.1. Pricing Analysis 17.16.2. Market Share Analysis, 2022 17.16.2.1. By Product Type 17.16.2.2. By Formulation Type 17.16.2.3. By End Use Industry 17.16.2.4. By Application 17.17. New Zealand 17.17.1. Pricing Analysis 17.17.2. Market Share Analysis, 2022 17.17.2.1. By Product Type 17.17.2.2. By Formulation Type 17.17.2.3. By End Use Industry 17.17.2.4. By Application 17.18. China 17.18.1. Pricing Analysis 17.18.2. Market Share Analysis, 2022 17.18.2.1. By Product Type 17.18.2.2. By Formulation Type 17.18.2.3. By End Use Industry 17.18.2.4. By Application 17.19. Japan 17.19.1. Pricing Analysis 17.19.2. Market Share Analysis, 2022 17.19.2.1. By Product Type 17.19.2.2. By Formulation Type 17.19.2.3. By End Use Industry 17.19.2.4. By Application 17.20. South Korea 17.20.1. Pricing Analysis 17.20.2. Market Share Analysis, 2022 17.20.2.1. By Product Type 17.20.2.2. By Formulation Type 17.20.2.3. By End Use Industry 17.20.2.4. By Application 17.21. GCC Countries 17.21.1. Pricing Analysis 17.21.2. Market Share Analysis, 2022 17.21.2.1. By Product Type 17.21.2.2. By Formulation Type 17.21.2.3. By End Use Industry 17.21.2.4. By Application 17.22. South Africa 17.22.1. Pricing Analysis 17.22.2. Market Share Analysis, 2022 17.22.2.1. By Product Type 17.22.2.2. By Formulation Type 17.22.2.3. By End Use Industry 17.22.2.4. By Application 17.23. Israel 17.23.1. Pricing Analysis 17.23.2. Market Share Analysis, 2022 17.23.2.1. By Product Type 17.23.2.2. By Formulation Type 17.23.2.3. By End Use Industry 17.23.2.4. By Application 18. Market Structure Analysis 18.1. Competition Dashboard 18.2. Competition Benchmarking 18.3. Market Share Analysis of Top Players 18.3.1. By Regional 18.3.2. By Product Type 18.3.3. By Formulation Type 18.3.4. By End Use Industry 18.3.5. By Application 19. Competition Analysis 19.1. Competition Deep Dive 19.1.1. Akzo Nobel NV 19.1.1.1. Overview 19.1.1.2. Product Portfolio 19.1.1.3. Profitability by Market Segments 19.1.1.4. Sales Footprint 19.1.1.5. Strategy Overview 19.1.1.5.1. Marketing Strategy 19.1.1.5.2. Product Strategy 19.1.1.5.3. Channel Strategy 19.1.2. Arkema SA. 19.1.2.1. Overview 19.1.2.2. Product Portfolio 19.1.2.3. Profitability by Market Segments 19.1.2.4. Sales Footprint 19.1.2.5. Strategy Overview 19.1.2.5.1. Marketing Strategy 19.1.2.5.2. Product Strategy 19.1.2.5.3. Channel Strategy 19.1.3. Ashland Global Holdings Inc. 19.1.3.1. Overview 19.1.3.2. Product Portfolio 19.1.3.3. Profitability by Market Segments 19.1.3.4. Sales Footprint 19.1.3.5. Strategy Overview 19.1.3.5.1. Marketing Strategy 19.1.3.5.2. Product Strategy 19.1.3.5.3. Channel Strategy 19.1.4. BASF SE 19.1.4.1. Overview 19.1.4.2. Product Portfolio 19.1.4.3. Profitability by Market Segments 19.1.4.4. Sales Footprint 19.1.4.5. Strategy Overview 19.1.4.5.1. Marketing Strategy 19.1.4.5.2. Product Strategy 19.1.4.5.3. Channel Strategy 19.1.5. BYK-Chemie GmbH 19.1.5.1. Overview 19.1.5.2. Product Portfolio 19.1.5.3. Profitability by Market Segments 19.1.5.4. Sales Footprint 19.1.5.5. Strategy Overview 19.1.5.5.1. Marketing Strategy 19.1.5.5.2. Product Strategy 19.1.5.5.3. Channel Strategy 19.1.6. Asahi Glass Co., Ltd. 19.1.6.1. Overview 19.1.6.2. Product Portfolio 19.1.6.3. Profitability by Market Segments 19.1.6.4. Sales Footprint 19.1.6.5. Strategy Overview 19.1.6.5.1. Marketing Strategy 19.1.6.5.2. Product Strategy 19.1.6.5.3. Channel Strategy 19.1.7. Dow Chemical 19.1.7.1. Overview 19.1.7.2. Product Portfolio 19.1.7.3. Profitability by Market Segments 19.1.7.4. Sales Footprint 19.1.7.5. Strategy Overview 19.1.7.5.1. Marketing Strategy 19.1.7.5.2. Product Strategy 19.1.7.5.3. Channel Strategy 19.1.8. Evonik Industries AG 19.1.8.1. Overview 19.1.8.2. Product Portfolio 19.1.8.3. Profitability by Market Segments 19.1.8.4. Sales Footprint 19.1.8.5. Strategy Overview 19.1.8.5.1. Marketing Strategy 19.1.8.5.2. Product Strategy 19.1.8.5.3. Channel Strategy 19.1.9. Solvay SA 19.1.9.1. Overview 19.1.9.2. Product Portfolio 19.1.9.3. Profitability by Market Segments 19.1.9.4. Sales Footprint 19.1.9.5. Strategy Overview 19.1.9.5.1. Marketing Strategy 19.1.9.5.2. Product Strategy 19.1.9.5.3. Channel Strategy 19.1.10. Momentive Performance Materials, Inc. 19.1.10.1. Overview 19.1.10.2. Product Portfolio 19.1.10.3. Profitability by Market Segments 19.1.10.4. Sales Footprint 19.1.10.5. Strategy Overview 19.1.10.5.1. Marketing Strategy 19.1.10.5.2. Product Strategy 19.1.10.5.3. Channel Strategy 19.1.11. Arch Chemicals 19.1.11.1. Overview 19.1.11.2. Product Portfolio 19.1.11.3. Profitability by Market Segments 19.1.11.4. Sales Footprint 19.1.11.5. Strategy Overview 19.1.11.5.1. Marketing Strategy 19.1.11.5.2. Product Strategy 19.1.11.5.3. Channel Strategy 19.1.12. Lonza Group AG 19.1.12.1. Overview 19.1.12.2. Product Portfolio 19.1.12.3. Profitability by Market Segments 19.1.12.4. Sales Footprint 19.1.12.5. Strategy Overview 19.1.12.5.1. Marketing Strategy 19.1.12.5.2. Product Strategy 19.1.12.5.3. Channel Strategy 20. Assumptions & Acronyms Used 21. Research Methodology
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Coating Additives Market
