Cosmetic Pencil And Pen Packaging Market

Cosmetic Pencil & Pen Market: Digital Makeover in the Cosmetics Industry to Trigger Online Sales: Global Industry Analysis and Opportunity Assessment, 2019-2029

  • 2019-09-26
  • REP-GB-2565
  • 30 Tables
  • 95 Figures
  • 168 pages
  • PDF PPT EXCEL
Cosmetic Pencil And Pen Packaging Market

An Incisive, In-depth Analysis on the Cosmetic Pencil And Pen Packaging Market

This study offers a comprehensive, 360 degree analysis on the Cosmetic Pencil And Pen Packaging market, bringing to fore insights that can help stakeholders identify the opportunities as well as challenges. It tracks the global Cosmetic Pencil And Pen Packaging market across key regions, and offers in-depth commentary and accurate quantitative insights. The study also includes incisive competitive landscape analysis, and provides key recommendations to market players on winning imperatives and successful strategies.

Cosmetic Pencil & Pen Market - Key Research Findings

  1. The global cosmetic pencil & pen market size was valued at ~ US$ 2 Bn in 2018.
  2. The cosmetic pencil & pen market is expected to grow at a CAGR of ~ 8% during the forecast period of 2019-2029.
  3. The high adoption of cosmetic products is expected to drive growth of the cosmetic pencil & pen market over the forecast period.
  4. Collectively, Asia Pacific and Europe are expected to account for ~ 65% revenue share in the cosmetic pencil & pen market, by the end of 2029.
    • The presence of an adequate number of prominent cosmetic pencil & pen manufacturers in these regions is ultimately contributing to the growth of the cosmetic pencil & pen market.
  5. Middle East & Africa and emerging countries hold a high potential for growth in the global cosmetic pencil & pen market.
    • Increase in consumption of beautifying product in countries such as India and China creates significant demand for cosmetic pencil and pen. Key manufacturers are consistently focusing on regions such as Asia Pacific and especially on South East Asia to capture the noteworthy market share.

Key Factors Shaping the Cosmetic Pencil & Pen Market

  • Increase in Demand for Easy-to-use Cosmetic Products

    The demand for cosmetic pencil & pen is driven by its ease of usage. Consumers prefer cosmetic products, which are convenient to use and can be applied perfectly by everyone. Cosmetic pencil and pen are among the most used cosmetic products commonly incorporated in the application of eye makeup and lip makeup.

    Cosmetic pencil & pen market is primarily influenced by the increase in per capita income of women, therefore working women accounts for over 20% of the cosmetic sales across the globe. This is expected to increase during the forecast period, reflecting in amplified sales of cosmetic pencils & pens that are convenient to apply.

  • Packaging: A Key to Differentiate the Brand in Cosmetic Pencil & Pen Market

    Packaging plays an important role in branding and promotion of beauty products, which makes it an integral part of the cosmetics industry. Brand promotion increases the brand reflectivity thus resulting in improvement in target sales. Cosmetic pencil & pen market is also influenced by the innovative and attractive designs of packaging, and leading manufacturers are increasing focus on marketing of their products through unique packaging.

    As packaging of cosmetic pencil & pen can give the product an attractive look, it can ultimately help not only in attracting new customers but also in retaining the existing customers. Global cosmetic pencil & pen market is expected witness an increase in market share in the forecast period due to preference for luxury and easy to apply cosmetic product.

  • Sales to Soar in Developing Countries, Especially in Asia Pacific

    The Asia Pacific region is projected to witness positive growth in the global cosmetic pencil & pen market during the forecast period. It is expected to observer a CAGR of ~9.3% during the forecast period. The Asia pacific region is expected to be the highly lucrative region regarding cosmetic pencil & pen market share by the end of the forecast period. The amount of trade Carried out in China, South Korea and Japan for cosmetic product makes the Asia Pacific prominent market. However, Europe and North America are expected to cumulatively account for a market share of ~50% of the global cosmetic pencil & pen market.

Cosmetic Pencil & Pen Market Structure Analysis

  • Intercos S.p.A, Swallowfield PLC, Schwan-STABILO Cosmetic GmbH & Co. KG and HCT Group are the leading manufacturers (tier 1) of cosmetic pencil & pen worldwide. This tier 1 companies hold a revenue share of up to 15% across the global cosmetic pencil & pen market.
  • Expansion and merger strategies was adopted by key players to expand their business and product portfolio.
  • Product developments and new product launches is one of the important trends followed by the prominent cosmetic pencil & pen manufacturers.
    • In April 2019, W. Faber-Castell Cosmetics GmbH launched Pure & Pure² Beauty Collection, made from vegan and natural formulation for a cleaner and greener product which includes 12 different color cosmetic pencils with high performance and rich pigment.

The cosmetic pencil & pen market has been relatively moderate in size, which remains as key factor for its dynamic competitive nature. Some of the other prominent players in the market are Alkos Cosmetiques SAS, Oxygen Development LLC, JOVI S.A, A.W. Faber-Castell Cosmetics GmbH, Confalonieri Matite S.R.L, Columbia Cosmetics Manufacturing Inc, Eugeng International Trade Co., Ltd., Quadpack Spain SL, Ningbo Beautiful Daily Cosmetic Packaging Co., Ltd., The Packaging Company, and Alovey Cosmetic Packaging Co.,Ltd.

Cosmetic Pencil & Pen Market Analysis 2019-2029

A recent market study published by FMI on the cosmetic pencil & pen market includes global industry analysis 2014-2018 & opportunity assessment 2019-2029, and delivers a comprehensive assessment of the most important market dynamics. After conducting a thorough research on historic as well as current growth parameters, the growth prospects of the cosmetic pencil & pen market are obtained with maximum precision.

Cosmetic Pencil & Pen Market: Segmentation

The global cosmetic pencil & pen market is segmented in detail to cover every aspects of the market and present a complete market intelligence approach to the readers.

By Material

By Product Type

  • Plastic
  • Wood
  • Metal
  • Sharpenable Wooden Pencils
  • Sharpenable Molded Pencils
  • Mechanical Pencils

By Application

By Region

  • Eye
    • Eyeliner & Kajal
    • Eye Shadow
    • Eye Brow
    • Mascara
  • Lip
    • Lip Liners
    • Lipsticks
    • Lip Gloss
  • Clean-up Pencils
  • Concealer Pencils
  • Cheek Balms
  • Sculpting Pencils
  • Skin Glossing Pencils
  • North America
  • Latin America
  • Europe
  • Asia Pacific
  • MEA

Report Chapters

Chapter 01 – Executive Summary

The report initiates with an executive summary of the cosmetic pencil & pen market, which includes key findings and statistical analysis of the market. It also includes the demand & supply-side trends pertaining to the cosmetic pencil & pen market.

Chapter 02 – Market Introduction

Readers can find the definition and detailed taxonomy of the cosmetic pencil & pen market in this chapter, which will help them understand the basic information about the cosmetic pencil & pen market. Along with this, comprehensive information pertaining to cosmetic pencil & pen and their properties are provided in this section. It also highlights the inclusions and exclusions to help readers understand the scope of the cosmetic pencil & pen market report.

Chapter 03 – Cosmetic Pencil & Pen Market Overview

This chapter explains the key macro-economic factors that are expected to influence the growth of the cosmetic pencil & pen market over the forecast period. Along with this, the section also highlights the opportunity analysis for the cosmetic pencil & pen market. This chapter also provides the key market dynamics of the cosmetic pencil & pen market, which includes drivers and restraints. Moreover, readers will understand key trends followed by the leading manufacturers in the cosmetic pencil & pen market.

Chapter 04 – Cosmetic Pencil & Pen Market Analysis

This section explains the global market value analysis and forecast for the cosmetic pencil & pen market during the forecast period of 2019-2029. This chapter includes a detailed analysis of the historical cosmetic pencil & pen market, along with an opportunity analysis of the future. Readers can also find the absolute $ opportunity for the current year (2019), and an incremental $ opportunity for the forecast period (2019–2029). Along with this, pricing analysis of the cosmetic pencil & pen market at the regional level has also been provided in this section. It also explains the global market volume analysis and forecast for the cosmetic pencil & pen market between the forecast period of 2019-2029.

Chapter 05 – Global Cosmetic Pencil & Pen Market Analysis 2014-2018 & Opportunity Assessment 2019-2029, by Material

Based on material, the cosmetic pencil & pen market has been segmented into plastic, wood and metal. In this chapter, readers can find information about the key trends and developments in the cosmetic pencil & pen market and market attractiveness analysis, based on material.

Chapter 06 – Global Cosmetic Pencil & Pen Market Analysis 2014-2018 & Opportunity Assessment 2019-2029, by Product Type

This chapter provides details about the cosmetic pencil & pen market based on the product type, and has been classified into sharpenable wooden pencil, sharpenable molded pencil, and mechanical pencil. In this chapter, readers can understand the market attractive analysis of cosmetic pencil & pen.

Chapter 07 – Global Cosmetic Pencil & Pen Market Analysis 2014-2018 & Opportunity Assessment 2019-2029, by Application

Based on product, the cosmetic pencil & pen market is segmented into eye, lip, clean-up pencil, concealer pencil, cheek balm, sculpting pencil, and skin glossing pencil. Eye segment is sub-segmented into eyeliner & kajal, eye shadow, eye brow and Mascara. Lips segment is sub-segmented into lip liner, lipstick, and lip gloss. In this chapter, readers can find information about the key trends and developments in the cosmetic pencil & pen market and market attractiveness analysis, based on product.

Chapter 08 – Global Cosmetic Pencil & Pen Market Analysis 2014-2018 & Opportunity Assessment 2019-2029, by Region

This chapter explains how the cosmetic pencil & pen market will grow across various geographic regions such as North America, Latin America, Europe, Asia Pacific, and Middle East & Africa (MEA).

Chapter 09 – North America Cosmetic Pencil & Pen Market Analysis 2014-2018 & Opportunity Assessment 2019-2029

This chapter includes detailed analysis of the growth of the North America cosmetic pencil & pen market, along with country-wise assessment that includes the U.S. and Canada. Readers can also find the pricing analysis, regional trends, and market growth based on the application and countries in North America.

Chapter 10 – Latin America Cosmetic Pencil & Pen Market Analysis 2014-2018 & Opportunity Assessment 2019-2029

This chapter provides the growth scenario of the cosmetic pencil & pen market in Latin American countries such as Brazil, Mexico, and the Rest of Latin America. Along with this, assessment of the market across target segments has also been provided.

Chapter 11 – Europe Cosmetic Pencil & Pen Market Analysis 2014-2018 & Opportunity Assessment 2019-2029

Important growth prospects of the cosmetic pencil & pen market based on its end users in several countries such as Germany, the U.K., France, Spain, Italy, and the Rest of Europe are included in this chapter.

Chapter 12 –Asia Pacific Cosmetic Pencil & Pen Market Analysis 2014 - 2018 & Forecast, 2019 – 2029

This chapter highlights the growth of the cosmetic pencil & pen market in Asia Pacific by focusing on China, Japan, South Korea, India, Australia & New Zealand and rest of Asia Pacific. This section also helps readers to understand the key factors that are responsible for the growth of the cosmetic pencil & pen market in Asia Pacific region.

Chapter 13 – MEA Cosmetic Pencil & Pen Market Analysis 2014-2018 & Opportunity Assessment 2019-2029

This chapter provides information about how the cosmetic pencil & pen market will grow in major countries in the MEA region such as GCC, South Africa, and the rest of MEA, during the forecast period of 2019-2029.

Chapter 14 – Market Structure Analysis

In this chapter, readers can find detailed information about the tier analysis and market concentration of the key players in the cosmetic pencil & pen market, along with their market presence analysis by region and product portfolio.

Chapter 15 – Competition Analysis

In this chapter, readers can find a comprehensive list of all the prominent stakeholders in the cosmetic pencil & pen market, along with detailed information about each company, which includes company overview, revenue shares, strategic overview, and recent company developments. Some of the market players featured in the report are Intercos S.p.A, Swallowfield PLC, Schwan-STABILO Cosmetic GmbH & Co. KG, HCT Group, Alkos Cosmetiques SAS, Oxygen Development LLC, JOVI S.A, A.W. Faber-Castell Cosmetics GmbH,  Confalonieri Matite S.R.L, Columbia Cosmetics Manufacturing Inc, Eugeng International Trade Co., Ltd., Quadpack Spain SL, Ningbo Beautiful Daily Cosmetic Packaging Co., Ltd., The Packaging Company, and Alovey Cosmetic Packaging Co.,Ltd.

Chapter 16 – Assumptions and Acronyms

This chapter includes a list of acronyms and assumptions that provides a base to the information and statistics included in the cosmetic pencil & pen market report.

Chapter 17 – Research Methodology

This chapter help readers understand the research methodology followed to obtain various conclusions as well as important qualitative and quantitative information about the cosmetic pencil & pen market.

Sources and Primary Research Splits (%)

Industry Interactions:-

  • C-Level Executives
  • Marketing Directors
  • Product Managers 
  • Business Development Officers 
  • Production Managers
  • Procurement Heads
  • Sales Executives
  • Distributors
  • Traders 
  • Raw Material Suppliers
  • Industry Experts
  • End Users
  • Current market dynamics and challenges
  • Yesteryear trends 
  • Market characteristics
  • Market performance and growth quadrants
  • Competition structure and market structure
  • Strategic growth initiatives
  • Near-term and long-term market growth prospects
  • Market segment splits and authenticity
  • Opinions on market projections and validity of assumptions

Survey Design:-

Primary Interview Splits cosmetic pencil pen market designations

References Catalogue:-

  • Industry Association Publications
  • Annual Reports, Publications, Presentations of Cosmetic pencil & pen packaging   Manufacturers
  • World Bank, Trade Data and Government Websites 

Survey Design:-

Primary Interview Splits cosmetic pencil pen market stakeholders

Cosmetic Pencil And Pen Packaging Market Reports - Table of Contents

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Akshay Godge

Akshay Godge

Client Partner - Global Business Development

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Pranay Mhaisekar

Business Development

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