Hawaii Destination Wedding Industry Outlook from 2024 to 2034

The destination wedding industry in Hawaii reached a valuation of US$ 2,245.7 million in 2023. Demand for destination wedding services in Hawaii recorded a y-o-y growth of 11.8% in 2023.

The industry is expected to reach US$ 2,501.8 million in 2024. By 2034, Hawaii’s destination wedding industry is projected to exhibit an 11.6% CAGR. It is estimated to reach a total valuation of US$ 7,497.6 million by 2034.

Attribute Key Insights
Base Value (2023) US$ 2,245.7 million
Estimated Hawaii Destination Wedding Industry Size (2024) US$ 2,501.8 million
Projected Hawaii Destination Wedding Revenue (2034) US$ 7,497.6 million
Value-based CAGR (2024 to 2034) 11.6%

Hawaii is frequently praised as the world's most alluring and romantic location for weddings. This is mainly because of its magnificent resorts that are tucked away among gorgeous blue waters and beaches with white sand.

A a number of factors are primarily responsible for the anticipated increase in destination weddings in Hawaii. These include growing Western cultural impact, evolving societal views on marriage, rising disposable income, and a surging trend among couples to post social media updates about their engagement and wedding planning.

Hawaii stands out in the destination wedding industry not just for its natural beauty but also because of its rich cultural past. Couples incorporate local customs into their weddings, such as Hawaiian lei ceremonies or hula dances, to lend authenticity and symbolism to their union.

The simplicity and convenience of organizing a Hawaii wedding add greatly to its appeal. Several resorts offer all-inclusive wedding packages that include everything from accommodations to catering and coordination, ensuring a seamless experience for couples and fueling the industry’s growth.

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Historical Hawaii Destination Wedding Industry Outlook Vs. 2024 to 2034 Forecast

Hawaii's destination wedding industry grew at a CAGR of 11.4% from 2019 to 2023. Hawaii has retained its popularity as a renowned wedding destination, attracting couples from all over the world.

Owing to its lively culture, it has remained a popular choice for couples searching for a unique place for their wedding. Hawaii's destination wedding industry has grown steadily, with several couples choosing intimate weddings against the backdrop of the island's natural beauty.

Hawaii's wedding tourism sector has expanded significantly. The state has seen a consistent influx of couples worldwide because of its appeal as a holiday destination and reputation for staging exquisite weddings.

Hawaii's destination wedding industry is expected to continue its upward trend with industry infrastructure development and innovations. Forecasts indicate that Hawaii's attraction as a wedding location will continue, with interest from both domestic and international couples. As a result, the Hawaii destination wedding industry is estimated to expand at an 11.6% CAGR during the forecast period.

Hawaii Destination Wedding Industry Trends

  • Hawaii's Landscapes and Dynamic Geography

The attractiveness of Hawaii as a renowned wedding location stems from its magnificent scenery and diversified terrain. The archipelago is home to magnificent beaches with clean sands, spectacular volcanic landscapes, lush tropical jungles, and breathtaking mountains. Each island provides a distinct setting, from the blazing glow of active volcanoes on the Big Island to the green cliffs of Kauai's Na Pali Coast.

The year-round mild environment, colorful sunsets, and crystal-clear waters add to the romantic atmosphere. Hawaii's rich and dynamic nature provides an appealing setting for couples wanting an amazing and stunning wedding celebration, whether exchanging vows on a secluded beach or overlooking gushing waterfalls.

  • Incorporation of Hawaiian Traditions into Wedding Ceremonies

Incorporating Hawaiian traditions into wedding ceremonies provides couples with a one-of-a-kind and culturally rich experience that infuses the event with the spirit of aloha. These traditions convey a strong sense of authenticity and connection to the land and its people. Incorporating these traditions makes for a memorable wedding experience and honors & celebrates Hawaii's vibrant traditions and values.

  • Collaborations and Promotional Activities

Hawaii's allure to couples from target segments is amplified through strategic collaborations and enticing promotional activities. Collaborative initiatives between luxury resorts, airlines, and local firms offer curated packages, blending exclusive accommodations with activities such as beachside dinners, spa retreats, and personalized island excursions.

Joint promotional campaigns by tourism boards, travel agencies, and hospitality partners spotlight Hawaii's attractions through captivating visuals, highlighting its dynamic landscapes. Enhanced by marketing efforts, including social media campaigns, influencer collaborations, and travel expos, Hawaii is set to be an idyllic haven for couples seeking intimate weddings.

Sudip Saha
Sudip Saha

Principal Consultant

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Restraining Factors in the Hawaii Destination Wedding Industry

  • Hawaii is frequently considered an expensive travel destination. A handful of couples are expected to choose more affordable options elsewhere due to the high expense of travel, lodging, and wedding services.
  • Organizing a destination wedding in Hawaii can provide several logistical challenges. For couples and wedding coordinators, coordinating travel plans, securing required permissions, and navigating time zone variations is difficult.

Comparative View of Adjacent Hawaii Destination Wedding Industries

The Hawaii destination wedding industry is set to be impacted by peer or tangential industries in the sector. This includes the global destination wedding industry and the Europe destination wedding industry. On analysis of these related industries, the report has discovered profound insights that will help develop unique differentiating strategies for growth and opportunity.

Demand for destination weddings in Hawaii is projected to expand at an 11.6% CAGR during the forecast period. This is attributable to the increasing preference for intimate weddings and ceremonies.

The global destination wedding industry is anticipated to gain traction from the increasing cruise ship trend among consumers. The industry is poised to thrive at a 13.1% CAGR through 2034.

Similarly, the Europe destination wedding industry is projected to expand at a CAGR of 19% from 2024 to 2034. The industry is expected to rise due to the growing awareness of eco-friendly and sustainable wedding practices among consumers.

Hawaii Destination Wedding Industry Analysis:

Attribute Hawaii Destination Wedding Industry Analysis
CAGR (2024 to 2034) 11.6%
Growth Factor Due to the constant impact of technology, couples are using virtual components in their wedding ceremonies. Venue selection, hotel booking, and wedding planning are set to be done with the help of technology beforehand.
Hawaii Wedding Trends Growing environmental consciousness has resulted in an increase in environmentally friendly and sustainable wedding activities. Couples are selecting suppliers and locations that place a high value on sustainability.

Global Destination Wedding Industry Outlook:

Attribute Destination Wedding Industry Outlook
CAGR (2024 to 2034) 13.1%
Growth Factor The incorporation of state-of-the-art technological elements like photo booths and drone footage to capture panoramic images of events is gaining popularity. The expansion of destination weddings is aided by the creative opportunities provided by virtual wedding planners.
Key Trend Health and safety precautions, such as using outdoor settings, having fewer guests, and pertaining to local laws, are given top priority by couples.

Europe Destination Wedding Sales Forecast:

Attribute Europe Destination Wedding Sales Forecast
CAGR (2024 to 2034) 19%
Growth Factor Personalization remains a top priority for couples who prefer to customize their nuptials to showcase their distinct tastes and styles at their wedding.
Key Trend The growing popularity of online trends, new destination wedding concepts, rising adoption of eco-friendly wedding practices, easy accessibility on portals, and increasing awareness of destination weddings are the key trends in the industry.

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Category-wise Insights

The table below signifies leading sub-categories under service type and target segment categories in the Hawaii destination wedding industry. Luxurious weddings are expected to dominate the Hawaii destination wedding industry by exhibiting a 9.7% CAGR in the evaluation period. Under the service type, the wedding planning segment is projected to lead at a 12.8% CAGR.

Luxurious Wedding to Remain a Popular Choice among Consumers

Target Segment Luxurious Weddings
CAGR 9.7%

The luxurious wedding category is anticipated to expand at a CAGR of 9.7% in the forecast period. With stunning landscapes, diverse culture, and impeccable hospitality services, Hawaii offers a canvas for couples seeking not just a wedding but also a personalized, unforgettable experience.

From exclusive beachfront ceremonies to bespoke cultural ceremonies infused with local traditions, the destination wedding industry in Hawaii excels in curating opulent wedding experiences. Luxury resorts and wedding planners cater to everything, offering bespoke services such as private helicopter tours, gourmet dining experiences, and accommodations featuring stunning ocean views.

Wealthy couples are likely to choose to have grand, lavish weddings with a select group of guests. Luxurious living, seclusion, exclusivity, and excellent service are elements they cherish.

The specialized approach, which combines natural beauty with services, raises the demand for luxurious weddings in Hawaii. This is projected to make it an increasingly popular choice for couples looking for an unforgettable wedding celebration.

Wedding Planning to be an Immensely Popular Service Type

Service Type Wedding Planning
CAGR 12.8%

The wedding planning segment is projected to surge at a CAGR of 12.8% through 2034. Couples selecting a wedding planner who can assist them in smoothly managing the entire wedding ceremony is set to fuel demand in the industry.

Searching for a full-service wedding planner who can assist with venue selection, lodging, and transportation, among other things, is a common practice among modern couples. In addition, they want to unwind and enjoy their special day without worrying about any wedding-related obligations.

By offering distinctive and customized services based on their demands, wedding planners can assist couples in creating a memorable wedding experience. Hawaii provides ample options for personalized ceremonies, contributing significantly to the demand for professional wedding planning services to consumers.

Below 100 Guest Capacity Segment to Hold a Significant Value Share

Guest Capacity Below 100
CAGR 5.3%

Destination weddings are considered intimate ceremonies celebrated with close relatives & friends and rarely exceed 100 guests. As a result, the guest capacity below 100 is projected to rise at a CAGR of 5.3% in the Hawaii destination wedding industry by 2034.

With a capacity capped below 100 guests, this unique offering ensures a serene experience, which allows visitors to relive in Hawaii's breathtaking beauty without distractions. This allows guests to have the privilege of pristine beaches & landscapes and tranquil vistas, fostering a connection with the island's lush surroundings.

The luxurious setting encourages a more profound exploration of Hawaii's treasures, creating moments of serenity and tranquility amid the captivating allure of its natural wonders. Low destination wedding expenses in Hawaii for guest lists under 100 is another important element anticipated to propel the industry.

Competitive Landscape

A Paradise Dream Wedding, Simple Oahu Wedding, Maui'd Forever, Weddings of Hawaii, Kauai Wedding Planners, and Hawaiian Island Weddings are the leading companies in the Hawaii destination wedding industry.

The Hawaii destination wedding industry has a fragmented competitive landscape, with several providers competing based on different services & packages and working with well-known wedding planners. Companies are collaborating and forming partnerships to attract more clients and give customers access to several options and expertise.

For Instance:

  • In 2023, Montage Kapalua Bay launched a new website to make it easier for couples to plan their destination wedding in Maui. The new website is designed to be user-friendly and informative. It provides couples with all the information they need to plan their wedding.
  • In 2023, Four Seasons Resort Maui at Wailea launched a new ‘Luxury Wedding Package.

Scope of the Report

Attribute Details
Estimated Value (2024) US$ 2,501.8 million
Projected Value (2034) US$ 7,497.6 million
Anticipated Growth Rate (2024 to 2034) 11.6% CAGR
Forecast Period 2024 to 2034
Historical Data Available for 2019 to 2023
Industry Analysis US$ million for Value
Key Countries Covered Hawaii
Key Segments Covered Wedding Type, Service Type, Target Segment, Season, Organization of Stay, Guest Capacity
Key Companies Profiled A Paradise Dream Wedding; Simple Oahu Wedding; Maui'd Forever; Weddings of Hawaii; Kauai Wedding Planners; Hawaiian Island Weddings; White Orchid Wedding; Dream Weddings Hawaii; Tropical Maui Weddings; Barefoot Weddings Hawaii

Hawaii Destination Wedding Industry Segmentation by Category

By Wedding Type:

  • Beach Wedding
  • Mountain Wedding
  • Vineyard Wedding
  • Castle Wedding
  • City Wedding
  • Island Wedding
  • Cultural Wedding

By Service Type:

  • Wedding Planning
  • Venue Selection
  • Catering
  • Photography
  • Decor
  • Entertainment
  • Transportation

By Target Segment:

  • Small Wedding
  • Luxurious Wedding
  • Themed Wedding

By Season:

  • High Season
  • Mid-season
  • Low Season
  • Mid-peak Season

By Organization of Stay:

  • Package
  • Non Package

By Guest Capacity:

  • Above 100
  • Below 100

Frequently Asked Questions

How big is the destination wedding industry in Hawaii?

Hawaii's industry is set to reach US$ 2,501.8 million in 2024.

What is the forecast for the destination wedding industry?

Demand in Hawaii is slated to expand at an 11.6% CAGR through 2034.

What is the outlook for the destination wedding industry in Hawaii?

The target industry is set to reach US$ 7,497.6 million by 2034.

Which service type will garner significant value share by 2034?

Wedding planning is expected to garner a significant value share by 2034.

What was the value of the destination wedding industry in 2023?

The industry was valued at US$ 2,245.7 million in 2023.

Table of Content

1. Executive Summary

    1.1. Hawaii Sales Outlook

        1.1.1. Who Is Travelling?

        1.1.2. Travel Gross Bookings

        1.1.3. Travel Gross Revenue

        1.1.4. How Much Do They Spend?

    1.2. Evolution Analysis

    1.3. Future Market Insights (FMI) Analysis and Recommendations

2. Growth Parameters

    2.1. Emphasis On Personalized Experiences

    2.2. Convenience and Accessibility Authentic Local Fusion Food Experiences

    2.3. Social Media Influence

    2.4. Better Group Travel Incentives

3. Supply to Demand: Today’s Travel Distribution Network 

    3.1. Direct v/s Indirect Distribution

    3.2. Travel Gross Revenues, by Channel, 2022

        3.2.1. Supplier Direct

        3.2.2. TMC

        3.2.3. Tour Operator

        3.2.4. OTA

4. Wedding Type

    4.1. Total Supplier, Share by Segment (%), 2022

        4.1.1. Beach Wedding

        4.1.2. Mountain Wedding

        4.1.3. Vineyard Wedding

        4.1.4. Castle Wedding

        4.1.5. City Wedding

        4.1.6. Island Wedding

        4.1.7. Cultural Wedding

5. Service Type

    5.1. Wedding Planning

    5.2. Venue Selection

    5.3. Catering

    5.4. Photography

    5.5. Decor

    5.6. Entertainment

    5.7. Transportation

6. Target Segment, 2024

    6.1. By Season

        6.1.1. High Season

        6.1.2. Mid-season

        6.1.3. Low Season

        6.1.4. Mid-peak Season

    6.2. By Organization of Stay

        6.2.1. Package

        6.2.2. Non Package

    6.3. By Guest Capacity

        6.3.1. Above 100

        6.3.2. Below 100

7. Gross Revenue

    7.1. Gross Revenue (US$ Million) and Forecast (2024 to 2034)

    7.2. Target Segment and Forecast (2024 to 2034)

    7.3. Total Spending Y-o-Y Growth Projections (2024 to 2034)

    7.4. Number of Tourists Y-o-Y Growth Projections

8. Challenges and Looking Forward

    8.1. Success Stories: Case Studies

    8.2. Future Market Insights (FMI) Recommendations

9. Stakeholders Landscape - Key Direct Suppliers 

    9.1. Wedding Planning

        9.1.1. Top Players

        9.1.2. Concentration

        9.1.3. Industry Share

    9.2. Venue Selection

        9.2.1. Top Players

        9.2.2. Concentration

        9.2.3. Industry Share

    9.3. Catering

        9.3.1. Top Players

        9.3.2. Concentration

        9.3.3. Industry Share

    9.4. Photography

        9.4.1. Top Players

        9.4.2. Concentration

        9.4.3. Industry Share

    9.5. Decor

        9.5.1. Top Players

        9.5.2. Concentration

        9.5.3. Industry Share

    9.6. Entertainment

        9.6.1. Top Players

        9.6.2. Concentration

        9.6.3. Industry Share

    9.7. Transportation

        9.7.1. Top Players

        9.7.2. Concentration

        9.7.3. Industry Share

10. Social Media Sentimental Analysis

    10.1. Travel Influencers: A new Phenomenon in the world of Tourism

    10.2. Social Media Platforms Preferred

    10.3. Trending #Hashtags

    10.4. Social Media Platform Mentions (% of Total Mentions)

    10.5. Trending Subject Titles

11. Assumptions and Acronyms Used

12. Research Methodology


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