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Europe Rail Tourism Market Outlook (2022 to 2032)

The Europe Rail Tourism market is estimated to reach US$ 290.50 Billion in 2022. As per the report, sales are forecast to increase at a robust 5.06% CAGR, with the market valuation reaching US$ 475.5 Billion by 2032.

Attribute Details
Europe Rail Tourism Market Estimated Size (2022) US$ 290.50 Billion
Europe Rail Tourism Market Projected Size (2032) US$ 475.5 Billion
Europe Rail Tourism Market Value-based CAGR (2022 to 2032) 5.06% CAGR

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2017 to 2021 Europe Rail Tourism Market Outlook Compared To 2022 to 2032 Forecast

There are multiple tourist destinations in Europe, including famous cities like Paris, Rome, London, Amsterdam, Barcelona, and Venice, which have lots of tourist attractions and thousands of tourists visit these places annually.

The European Union Agency for Railways is constantly working to improve the European Railway scenario, to a safe, sustainable railway system. For improvements of the railways, ERA plans annual and multiannual Plans and asses the possibilities and ways for improving the overall experience of European railway traveling.

The European railways were observing a steady revenue till 2019, but due to the COVID pandemic, there was a sharp fall in revenue and usage of railways in European countries. As the regulations were eliminated, there is a gradual rise in the use of European railways by both the Domestic and International public.

The Luxury Railway Tours Could Be The Next Big Thing In The Rail Travel Industry

In the current world, everything is fast-paced, and people are living an interconnected life, may it be social or corporate. as people are being aware of well-being and started to prefer ‘experiences’ over ‘possession’, there is a rise in slow, disconnected lifestyle, resembling old days.

To give such an experience to travelers, rail tourism companies are starting to invest and upgrade to luxury Cruise Trains. These trains have routes connecting well-established destinations and scenic landscapes, giving travelers a unique, nostalgic experience of older days.

These luxury railway tours combine outstanding food, designed interiors with multiple amenities and facilities, and special services, helping travelers to enjoy a slow-paced journey and enjoy moments of life.

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The Combination Of Business And Travel Is Changing Perspective Of Business Travel

Because of the Pandemic, many employees were working from home, using internet connectivity. As the pandemic is almost over and businesses are opening again, employees are starting to attend offices regularly. Along with offices, business trips are also starting. As people are used to mobile working, there is almost no border between persona and corporate work, giving an opportunity for to emergence of ‘Bleisure’.

To make these business trips more comfortable and working while traveling possible, many traveling agencies are providing better connectivity and networking. This Bleisure may give an opportunity to grow the railway tourism market. Travelers who have preferences for their digital social standing, uploading experiences, and sharing their stories on social media, will definitely utilize this type of traveling media.

Country Insights

Wanderers have the chance to explore all of Europe with a Eurail card.

The Eurail Pass is a rail pass, which gives travelers permission to travel through about 33 European countries via railroads, with few shipping lines. The Europass is available for all international travelers and there is Interrail pass for European residents.

Using this railway pass, travelers can travel around Europe, with access to 250,000 kilometers of railroad. There are also types of these rail pass, one global pass, which is valid in 33 participating countries and one country pass, permitting travel in only one country.

There are reservations for high-speed, overnight, and international trains, according to the accommodation, as travelers may need to travel between countries. There are again classes of tickets, on the basis of facilities provided by the train coach.

The Highland Railway tours are drawing nature enthusiasts to explore Scottish Highlands.

There is a number of trains taking tourists around the hill stations in Scotland. Mountain tops, cities bustling with people, rivers, forests all of these beautiful scenarios make your travel memorable in all aspects.

There are trains like West Highland and the Jacobite Steam Train, Far North Line, Kyle line, Belmond Royal Scotsman, and more, taking passengers through gorgeous paths, famous movie locations, woodlands where visitors may see a variety of animals, and breathtaking valley views.

Some of these railways are provided with top-class services, and luxurious accommodation options, making these highland tours truly a royal and unforgettable experience.

All systems are primed for a return of the late-night trains across France.

The night trains around Europe are necessary, as the airports are flooded with travelers and a simple one-hour flight is taking 4-5 hours. Along with time consumption, aircraft are also responsible for a huge amount of carbon production and responsible for pollution. In contrast to this, railways are faster, sometimes cheaper, and far eco-friendlier.

The night trains closed in European countries are ready to start providing services in 2024, including inter-city and cross-border routes. There are startups, working with the government, which will be providing night train travels to passengers.

These trains surely reduce the traveling time for passengers, save accommodation expenses and also help in the reduction of carbon emissions. The companies like Nightjet are working with government railway groups and providing night trains all around Europe, and Midnight Trains, based in France is ready to start trains in 2024.

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Category-Wise Insights

Which Train Tour are the Most Preferred by Tourists?

Tourists prefer scenic trains to experience the natural legacy of European countries.

Tourists all around the world readily explore the nature of European countries in every possible way, including bus travels, treks and hikes, cycle tours, walking tours, and cruises.

Another option for traveling and enjoying nature in European countries is by traveling by train, which is especially taking routes through scenic spots such as forests, valleys, river shores, hilltops, etc. many tourism companies are providing such railway tours, starting from cities and taking tourists through nature and dropping them at next.

What Type of Booking Channel is the Most Prominent Channel?

People are choosing to book their railway tours throughout Europe through online official sites and booking sites. Numerous organizations that organize such special railway trips have websites and advertise the planned tours online.

Tourists interested might browse these websites to determine which tour is ideal for them. They can ask questions of the organizers directly from the website if they have any questions or concerns. On the same website, you may also find booking and payment gateways. People are thus selecting online tour booking methods over in-person or through traditional organizers.

Which Age Group is more likely to travel by train?

There is a number of people coming to Europe for sightseeing and experiencing the culture of various famous cities. The most common age group to travel around European cities by railroad is 26-35.

These people are enjoying visits to cities and railway tours around the natural scenes, and finally, depart at another city for a stay. Some tourists are also preferring night trains to avoid the hassle of traveling during the day and wasting time.

Competitive Landscape

Tourism companies are working together with government bodies and operate trains with special routes to show around the scenic beauty of European countries. Many train tours include accommodation and food on the train itself, and some are from city to city, changing trains after a few stations.

Some tours are intercity railway tours, while some are international ones, and a few tours are theme based, traveling to only special locations in a specific period of the year.

For instance:

  • MacBackpackers are providing railway tours including the Isle of Skye and Glenfinnan Viaduct, which is the bridge and train in the famous Harry Potter movie series. The tours are conducted all around the year in different months and destinations are changed as per the availability of routes.
  • Swastik Holiday is giving Europe tours from India, which include a visit to Russia and its capital cities including Moscow and St. Petersburg. The tour takes tourists to famous places around the cities and tourists get to enjoy a metro ride in Moscow and The Speed train to St. Petersburg.

Scope Of Report

Attribute Details
Forecast Period 2022 to 2032
Historical Data Available for 2017 to 2021
Market Analysis US$ Million for Value
Key Region Covered Europe
Key Countries Covered United Kingdom, Scotland, Switzerland, Austria, Russia, Spain, Venice, Sweden, and others.
Key Segments Covered Train Tour Type, Booking Channel, Tourist Type, Tour Type, Age Group, and Region.
Key Companies Profiled
  • Trafalgar
  • G Adventures
  • Globus
  • Cosmos
  • Wings Tour
  • Explore!
  • Great Rail Journeys
  • Eurailing Packages
  • Bamba
  • Intro Travel
  • Wanderlands Travel
  • Georgian Holidays
  • Kiwi Vibes
Report Coverage Market Forecast, Company Share Analysis, Competition Intelligence, Drivers, Restraints, Opportunities and Threats Analysis, Market Dynamics and Challenges, and Strategic Growth Initiatives
Customization & Pricing Available upon Request

Europe Rail Tourism Market By Category

By Train Tour Type:

  • High-Speed Train
  • Long-Distance Train
  • Night Train
  • Local/Regional Train
  • Scenic Train
  • International Train

By Country:

  • United Kingdom
  • Scotland
  • Switzerland
  • Austria
  • Russia
  • Spain
  • Venice
  • Sweden
  • others

By Booking Channel:

  • Phone Booking
  • Online Booking
  • In Person Booking

By Tourist Type:

  • Domestic
  • International

By Age Group:

  • 15-25 Years
  • 26-35 Years
  • 36-45 Years
  • 46-55 Years
  • 66-75 Years

Frequently Asked Questions

What is the current value of European Rail tourism market value?

The Philippines tourism market is expected to reach a valuation of US$ 290 Billion in 2022.

What are the key trends driving the European Rail tourism market?

The increasing popularity of luxury tours around the world is making railway travel a new trend. Key trends in rail tourism in European countries include beautiful train rides through natural areas and numerous package trips that include visits to various towns and tourist destinations.

Who are the leading players in the European Rail tourism market?

Leading players operating in European Rail Tourism are Trafalgar, G Adventures, Globus, Cosmos, wings tour, Explore!, Great Rail Journeys, Eurailing Packages, Bamba, Responsible Travel, Intro Travel, Wanderlands Travel, Georgian Holidays, Kiwi Vibes, etc.

Table of Content

1. Executive Summary | Europe Rail Tourism Market

    1.1. Market Outlook

        1.1.1. Who Is Travelling?

        1.1.2. How Much Do They Spend?

        1.1.3. Direct Contribution of Tourism To GDP

        1.1.4. Direct Contribution of Tourism To Employment

    1.2. Tourism Evolution Analysis

    1.3. FMI Analysis and Recommendations

2. Market Introduction

        2.1.1. Total Spending (US$ Million) and Forecast (2022 to 2032)

        2.1.2. Number of Tourists (Million) and Forecast (2022 to 2032)

        2.1.3. Total Spending Y-o-Y Growth Projections (2022 to 2032)

        2.1.4. Number of Tourists Y-o-Y Growth Projections

3. Market Dynamics

    3.1. Market Drivers & Opportunities

        3.1.1. Railway Passes for Domestic and International Tourists by Eurail are Encouraging Railway Tours

        3.1.2. The Natural Locations around European Countries Are Promoting Railway Tourism

        3.1.3. The Night Trains Can Become an Alternative for Flights in Europe

        3.1.4. Growing attraction of Tourists to Heritage Trains

4. Industry Analysis, 2021

    4.1. Tourism Industry Overview

        4.1.1. Inbound Tourism Arrivals in European Countries

        4.1.2. Air Arrivals By Port of Entry

        4.1.3. Visitors' Arrivals to Europe by Country of Residence

        4.1.4. Others (during the course of study)

5. Market Background

    5.1. Macro-Economic Factors

        5.1.1. European GDP Growth Outlook

        5.1.2. European Industry Value Added

        5.1.3. Consumer Spending Outlook

        5.1.4. European Direct contribution of Travel & Tourism to GDP

        5.1.5. Internet Penetration Rates

        5.1.6. Capital Investment in Travel & Tourism

        5.1.7. Top Tourism Spending Countries

    5.2. Forecast Factors - Relevance & Impact

6. Categorizing of Market, 2021

    6.1. Introduction/ Key Findings

    6.2. Current Market Analysis Train Tour Type

            6.2.1. High–Speed Trains

            6.2.2. Long-Distance Trains

            6.2.3. Night Trains

            6.2.4. Local/Regional Trains

            6.2.5. Scenic Trains

            6.2.6. International Trains

    6.3. Current Market Analysis By Country

            6.3.1. United Kingdom

            6.3.2. Scotland

            6.3.3. Switzerland

            6.3.4. Austria

            6.3.5. Russia

            6.3.6. Spain

            6.3.7. Venice

            6.3.8. Sweden

            6.3.9. Others

    6.4. Current Market Analysis By Tourist Type (% of Demand)

            6.4.1. Domestic

            6.4.2. International

    6.5. Current Market Analysis By Age Group (% of Demand)

            6.5.1. 15-25 Years

            6.5.2. 26-35 Years

            6.5.3. 36-45 Years

            6.5.4. 46-55 Years

            6.5.5. 66-75 Years

    6.6. Current Market Analysis By Booking Channel (% of Demand)

            6.6.1. Phone Booking

            6.6.2. Online Booking

            6.6.3. In-Person Booking

    6.7. Key Findings, By Each Category

7. Social Media Sentimental Analysis

    7.1. Social Media Platforms Preferred

            7.1.1. Facebook

            7.1.2. YouTube

            7.1.3. Instagram

            7.1.4. Twitter

            7.1.5. LinkedIn

            7.1.6. Pinterest

            7.1.7. Google+

            7.1.8. Others

    7.2. Consumer Perception for Destinations On Social Media Platforms-Positive and Negative Mentions

    7.3. Trending #Hashtags

    7.4. Social Media Platform Mentions (% of Total Mentions)

    7.5. Region-Wise Social Media Mentions (% of Total Mentions)

    7.6. Trending Subject Titles

8. Consumer Sentiment Analysis

    8.1. Which specific destination is preferred by tourists and why?

    8.2. Which features are most important for tourists while choosing a destination?

    8.3. Are consumers ready to pay a premium price for destinations?

    8.4. Does social media influence tourists’ decision-making?

    8.5. Which mode of advertisement do travel agencies prefer?

    8.6. Others

9. Competition Analysis

    9.1. Competition Dashboard

    9.2. Pricing Analysis by Competition

    9.3. Competition Benchmarking

    9.4. Competition Deep Dive

        9.4.1. Trafalgar

            9.4.1.1. Overview

            9.4.1.2. Product Portfolio

            9.4.1.3. Profitability by Market Segments (Product/Channel/Region)

            9.4.1.4. Sales Footprint

            9.4.1.5. Strategy Overview

                9.4.1.5.1. Marketing Strategy

                9.4.1.5.2. Product Strategy

                9.4.1.5.3. Channel Strategy

        9.4.2. G Adventures

            9.4.2.1. Overview

            9.4.2.2. Product Portfolio

            9.4.2.3. Profitability by Market Segments (Product/Channel/Region)

            9.4.2.4. Sales Footprint

            9.4.2.5. Strategy Overview

                9.4.2.5.1. Marketing Strategy

                9.4.2.5.2. Product Strategy

                9.4.2.5.3. Channel Strategy

        9.4.3. Globus

            9.4.3.1. Overview

            9.4.3.2. Product Portfolio

            9.4.3.3. Profitability by Market Segments (Product/Channel/Region)

            9.4.3.4. Sales Footprint

            9.4.3.5. Strategy Overview

                9.4.3.5.1. Marketing Strategy

                9.4.3.5.2. Product Strategy

                9.4.3.5.3. Channel Strategy

        9.4.4. Cosmos

            9.4.4.1. Overview

            9.4.4.2. Product Portfolio

            9.4.4.3. Profitability by Market Segments (Product/Channel/Region)

            9.4.4.4. Sales Footprint

            9.4.4.5. Strategy Overview

                9.4.4.5.1. Marketing Strategy

                9.4.4.5.2. Product Strategy

                9.4.4.5.3. Channel Strategy

        9.4.5. Wings Tour

            9.4.5.1. Overview

            9.4.5.2. Product Portfolio

            9.4.5.3. Profitability by Market Segments (Product/Channel/Region)

            9.4.5.4. Sales Footprint

            9.4.5.5. Strategy Overview

                9.4.5.5.1. Marketing Strategy

                9.4.5.5.2. Product Strategy

                9.4.5.5.3. Channel Strategy

        9.4.6. Explore!

            9.4.6.1. Overview

            9.4.6.2. Product Portfolio

            9.4.6.3. Profitability by Market Segments (Product/Channel/Region)

            9.4.6.4. Sales Footprint

            9.4.6.5. Strategy Overview

                9.4.6.5.1. Marketing Strategy

                9.4.6.5.2. Product Strategy

                9.4.6.5.3. Channel Strategy

        9.4.7. Great Rail Journeys

            9.4.7.1. Overview

            9.4.7.2. Product Portfolio

            9.4.7.3. Profitability by Market Segments (Product/Channel/Region)

            9.4.7.4. Sales Footprint

            9.4.7.5. Strategy Overview

                9.4.7.5.1. Marketing Strategy

                9.4.7.5.2. Product Strategy

                9.4.7.5.3. Channel Strategy

        9.4.8. Eurailing Packages

            9.4.8.1. Overview

            9.4.8.2. Product Portfolio

            9.4.8.3. Profitability by Market Segments (Product/Channel/Region)

            9.4.8.4. Sales Footprint

            9.4.8.5. Strategy Overview

                9.4.8.5.1. Marketing Strategy

                9.4.8.5.2. Product Strategy

                9.4.8.5.3. Channel Strategy

        9.4.9. Bamba

            9.4.9.1. Overview

            9.4.9.2. Product Portfolio

            9.4.9.3. Profitability by Market Segments (Product/Channel/Region)

            9.4.9.4. Sales Footprint

            9.4.9.5. Strategy Overview

                9.4.9.5.1. Marketing Strategy

                9.4.9.5.2. Product Strategy

                9.4.9.5.3. Channel Strategy

        9.4.10. Responsible Travel

            9.4.10.1. Overview

            9.4.10.2. Product Portfolio

            9.4.10.3. Profitability by Market Segments (Product/Channel/Region)

            9.4.10.4. Sales Footprint

            9.4.10.5. Strategy Overview

                9.4.10.5.1. Marketing Strategy

                9.4.10.5.2. Product Strategy

                9.4.10.5.3. Channel Strategy

        9.4.11. Intro Travel

            9.4.11.1. Overview

            9.4.11.2. Product Portfolio

            9.4.11.3. Profitability by Market Segments (Product/Channel/Region)

            9.4.11.4. Sales Footprint

            9.4.11.5. Strategy Overview

                9.4.11.5.1. Marketing Strategy

                9.4.11.5.2. Product Strategy

                9.4.11.5.3. Channel Strategy

        9.4.12. Wanderlands Travel

            9.4.12.1. Overview

            9.4.12.2. Product Portfolio

            9.4.12.3. Profitability by Market Segments (Product/Channel/Region)

            9.4.12.4. Sales Footprint

            9.4.12.5. Strategy Overview

                9.4.12.5.1. Marketing Strategy

                9.4.12.5.2. Product Strategy

                9.4.12.5.3. Channel Strategy

        9.4.13. Georgian Holidays

            9.4.13.1. Overview

            9.4.13.2. Product Portfolio

            9.4.13.3. Profitability by Market Segments (Product/Channel/Region)

            9.4.13.4. Sales Footprint

            9.4.13.5. Strategy Overview

                9.4.13.5.1. Marketing Strategy

                9.4.13.5.2. Product Strategy

                9.4.13.5.3. Channel Strategy

        9.4.14. Kiwi Vibes

            9.4.14.1. Overview

            9.4.14.2. Product Portfolio

            9.4.14.3. Profitability by Market Segments (Product/Channel/Region)

            9.4.14.4. Sales Footprint

            9.4.14.5. Strategy Overview

                9.4.14.5.1. Marketing Strategy

                9.4.14.5.2. Product Strategy

                9.4.14.5.3. Channel Strategy

        9.4.15. Others (As Per Request)

            9.4.15.1. Overview

            9.4.15.2. Product Portfolio

            9.4.15.3. Profitability by Market Segments (Product/Channel/Region)

            9.4.15.4. Sales Footprint

            9.4.15.5. Strategy Overview

                9.4.15.5.1. Marketing Strategy

                9.4.15.5.2. Product Strategy

                9.4.15.5.3. Channel Strategy

10. Assumptions and Acronyms Used

11. Research Methodology

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Europe Rail Tourism Market