Saudi Arabia Drinking Water Industry Outlook from 2024 to 2034

In the recently revised publication of Saudi Arabia drinking water industry by FMI, the industry is estimated to stand at US$ 5,717.70 million in 2024. The demand for drinking water is being governed by intensifying need for sufficient volume of safe drinking water under normal operations as well as emergencies.

Sales of drinking water in Saudi Arabia are climbing at a CAGR of 7.9% during the estimated period. The demand for drinking water is predicted to peak at US$ 12,229.10 million by 2034.

Attributes Key Insights
Saudi Arabia Drinking Water Industry Size (2024E) US$ 5,717.70 million
Industry Valuation (2034F) US$ 12,229.10 million
Value-based CAGR (2024 to 2034) 7.9%

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Hot Trends and Opportunities in the Saudi Arabia Drinking Water Industry

  • Growing demand for water desalination is spurred by Crown Prince Mohammed bin Salman’s goal of making Saudi Arabia a global tourism and business hub.
  • Surging need for more desalination projects like Jazlah as the Prince has a humongous goal to increase the kingdom’s population to amass 100 million people by 2040 end. This is 3X the present population is Saudi Arabia, which stands at 32.2 million.
  • The owner of desalinated water production plants assesses that the population growth would mean a higher quality of life. This would translate to a greater need for water in the future.
  • The hot and dry climate of Saudi Arabia means that it makes for a rich source of solar power. The country is thus just starting to use blinding noontime rays to power water desalination facilities via solar panels.
  • Since Saudi Arabia is rich in renewable resources like solar energy, players in Saudi Arabia are starting to use solar panels to power a water desalination facility. This is a key step in making this infamous emissions-heavy process less taxing environmentally. This innovation is expected to be scaled up fast to meet the exacting demands on the kingdom.

Overview of the Adjacent Saudi Arabia Drinking Water Industry

The following table casts light on different industries that are thriving under the water industry umbrella. For this study, the reusable water bottle industry and functional water industry are parallelly analyzed alongside Saudi Arabia's drinking water industry.

Driven by its ambitious national goals, the drinking water industry in Saudi Arabia is assuming greater and more promising growth for the forecast period.

The functional water industry is also increasing at an average of 6.2% through the estimated period. Soaring health concerns among the public support this optimistic development.

The reusable water bottle industry is picking up pace rather sluggishly, as opposed to other contenders. However, the industry is projected to steadily increase its share as environmental concerns become stronger.

Saudi Arabia Drinking Water Industry:

Attributes Saudi Arabia Drinking Water Industry
CAGR (2024 to 2034) 7.9%
Growth Factor Growing demand for desalinated water
Opportunity The national goal to make Saudi Arabia a worldwide hub for business and tourism
Key Trends Surging use of solar energy to power the desalination process

Reusable Water Bottle Industry:

Attributes Reusable Water Bottle Industry
CAGR (2024 to 2034) 2.8%
Growth Factor Rising environmental consciousness is driving the demand for eco-friendly alternatives like reusable water bottles
Opportunity Growing inclination for customization of reusable water bottles, as it allows customers to personalize their bottles with distinct engravings and designs
Key Trends Surging use of biodegradable materials during reusable water bottle manufacturing to reduce environmental impact

Functional Water Industry:

Attributes Functional Water Industry
CAGR (2024 to 2034) 6.2%
Growth Factor Mounting demand for fortified beverages
Opportunity Altering eating habits with an emphasis on health
Key Trends Introduction of functional water in different flavors derived from extracts of nutritional foods
Sudip Saha
Sudip Saha

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Category-wise Saudi Arabia Drinking Water Industry Analysis

Sales of Functional Water to Generate Maximum Share in Saudi Arabia Drinking Water Industry

Leading Product Type Functional Water
Value Share (2024) 40.4%

Functional drinking water’s segment share is expanding to reach 40.4% by 2024 end. The segment’s growth is driven by rising concerns over obesity in the country. Bottled water companies are thus intently producing functional water, including zero-calorie herbal water infused with herbal extracts.

Many manufacturers are also releasing all kinds of fruits, mineral flavors, and herbs to elevate water’s taste and offer added health benefits. Running fitness and health trends are also creating significant demand for functional water.

Indirect Sales Command a Leading Industry Share

Leading Sales Channel Indirect Sales
Value Share (2024) 70.1%

Indirect sales continue to produce substantial earnings for key vendors. The segment is predicted to hold a monopoly over the industry with a massive 70.10% in 2024. Growing sales of bottled potable water from hypermarkets/ supermarkets, online retailers, convenience stores, and departmental stores are increasing this segment’s size.

Propagation of online channels via the company’s website and eCommerce platform rapidly increasing the sales of potable water. Additionally, online channels are highly preferred by bulk purchasers due to easier and faster delivery.

Ample Opportunities Make the Drinking Water Industry Attractive for Key Players

One of the motives of the National Water Strategy in the country includes high-quality and cost-effective water and wastewater services. Another strategic objective is to mobilize water sector competitiveness, localization of capabilities, private sector participation, and innovation.

In the competitive drinking water industry of Saudi Arabia, opportunities exist for water treatment and sewage water plants, contractors for water and wastewater systems, and consultants. Manufacturers of tanks, pipelines, flowmeters, smart meters, pumps, and other industry equipment are also expected to benefit from ambitious national water goals.

The United States exporters are further predicted to find business prospects in this remunerative industry. Although they do not need to appoint any local Saudi distributor or agent to do business with Saudi companies, it is highly suggested that they partner with a local firm to monitor business opportunities, identify contract opportunities and public sector sales, and maneuver standard testing and import regulations.

Players operating in the solar power sector are anticipated to profit from the improving uptake of solar generation, as the country aims to increase its renewable energy usage. Moreover, opportunities abound for water monitoring and efficiency solutions like helium gas, audio devices, and radar beams to surveil leaks in the networks.

Numerous key players who are contributing to the kingdom’s water goals are projected to have a far-reaching impact on Saudi Arabia’s drinking water industry, extending beyond the forecast period.

Going Down the Chain of Events Shaping the Drinking Water Industry in Saudi Arabia

  • In January 2024, the National Water Company (NWC) announced that it has completed the operation of eight new drinking-water treatment stations as part of its national water strategy. This strategy aims to improve the water quality offered to customers and increase the coverage with desalinated water.
  • In January 2024, the National Water Company in Saudi Arabia announced that it would commence supplying desalinated water to one lakh beneficiaries in Dhahran. This will include districts like Dana, Doha, Sulaimaniya, Al-Jami’ah, and King Fahd College of Petroleum and Minerals (KFUPM).
  • In September 2023, the King Salman Humanitarian Aid and Relief Center signed a US$ 5 million deal to deliver clean drinking water in Somalia. The key motivation behind this agreement is the drought-affected communities in the region. The deal will lead to the drilling of 24 solar-powered artesian wells, and the restoration of additional 20 wells.

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Key Coverage in the Saudi Arabia Drinking Water Industry Research Report

  • Pricing Strategy to be Effective in Drinking Water Industry in Saudi Arabia
  • Comprehensive List of Saudi Arabia Drinking Water Industry, with a Focus on Berain Water
  • Online Sales Revenue of Drinking Water in Saudi Arabia

Top Companies in the Saudi Arabia Drinking Water Industry

  • Nestlé S. A.
  • Hayat Water
  • Al Hada Water Co. Ltd.
  • Naqi Water
  • Arwa
  • Dome
  • Tania
  • Berain
  • Al-Qassim Healthy Water
  • Hana Water
  • Al Ain Water
  • Dala Company
  • Fayha Water
  • Safawater. qa
  • Aquafina (PepsiCo, Inc.)
  • Najed
  • Nova
  • Manahel
  • Safa
  • Mazen
  • Al-Manhel
  • Others

Industry by Categories

By Product Type:

  • Still Drinking Water
  • Carbonated Drinking Water
  • Flavoured Drinking Water
  • Functional Drinking Water
  • Spring Water

By Water Resources:

  • Surface Water
  • Groundwater
    • Renewable Groundwater
    • Non-renewable Groundwater
  • Non-Conventional Water Resources
    • Desalinated Seawater
    • Treated Wastewater

By Bottle Capacity:

  • 100-300 ml
  • 300-750 ml
  • 1,000-1,500 ml
  • 5,000 ml
  • 15,000 ml
  • 15,000-20,000 ml
  • More than 20,000 ml

By End User:

  • Commercial
    • Quick Service Restaurants
    • Fine Dining
    • Casual Dining
    • Cafes
    • Bars/Pub
  • Residential

By Packaging Type:

  • PET Bottle
  • Glass Bottle
  • Stand-up Pouches
  • Retort Pouches

By Sales Channel:

  • Direct
  • Indirect
    • Hypermarkets/ Supermarkets
    • Departmental store
    • Convenience Store
    • Online Retailers
    • Drug Stores
    • Other Sales Channel

Frequently Asked Questions

What is the Sales Valuation of Drinking Water in Saudi Arabia as of 2024?

For the mentioned year, the sales generated from drinking water are going to be US$ 5,717.70 million.

What is the Sales Forecast for Saudi Arabia Drinking Water for the Years Between 2024 and 2034?

Sales of drinking water are improving at an average of 7.9% in the forecast period.

How Big is the Industry Expected to be by 2034?

By the end of the forecast period, the drinking water industry in Saudi Arabia has the potential to reach US$ 12,229.10 million by 2034.

Which Product Type is the Leading Segment in the Saudi Arabia Drinking Water Industry?

Functional water is going to remain a competitive segment in the regional industry.

Which Players in the Saudi Arabia Drinking Water Industry are Influential?

Hayat Water, Al Hada Water Co. Ltd., and Naqi Water, form the top tier companies in the Saudi Arabia drinking water industry.

Table of Content
1. Executive Summary

    1.1. Market Outlook

    1.2. Demand-side Trends

    1.3. Supply-side Trends

    1.4. Technology Roadmap Analysis

    1.5. Analysis and Recommendations

2. Market Overview

    2.1. Market Coverage / Taxonomy

    2.2. Market Definition / Scope / Limitations

3. Market Background

    3.1. Market Dynamics

        3.1.1. Drivers

        3.1.2. Restraints

        3.1.3. Opportunity

        3.1.4. Trends

    3.2. Scenario Forecast

        3.2.1. Demand in Optimistic Scenario

        3.2.2. Demand in Likely Scenario

        3.2.3. Demand in Conservative Scenario

    3.3. Opportunity Map Analysis

    3.4. Product Life Cycle Analysis

    3.5. Supply Chain Analysis

        3.5.1. Supply Side Participants and their Roles

            3.5.1.1. Manufacturer

            3.5.1.2. Mid-Level Participants (Traders)

            3.5.1.3. Wholesalers and Distributors

        3.5.2. Value Added and Value Created at Node in the Supply Chain

        3.5.3. List of Raw Material Suppliers

        3.5.4. List of Existing and Potential Buyer’s

    3.6. Investment Feasibility Matrix

    3.7. Value Chain Analysis

        3.7.1. Profit Margin Analysis

        3.7.2. Wholesalers and Distributors

        3.7.3. Retailers

    3.8. PESTLE and Porter’s Analysis

    3.9. Regulatory Landscape

        3.9.1. By Key Regions

        3.9.2. By Key Countries

    3.10. Regional Parent Market Outlook

    3.11. Production and Consumption Statistics

    3.12. Import and Export Statistics

4. Market Analysis 2019 to 2023 and Forecast, 2024 to 2034

    4.1. Historical Market Size Value (US$ Million) & Volume (Number of Bottles) Analysis, 2019 to 2023

    4.2. Current and Future Market Size Value (US$ Million) & Volume (Number of Bottles) Projections, 2024 to 2034

        4.2.1. Y-o-Y Growth Trend Analysis

        4.2.2. Absolute $ Opportunity Analysis

5. Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Product Type

    5.1. Introduction / Key Findings

    5.2. Historical Market Size Value (US$ Million) & Volume (Number of Bottles) Analysis By Product Type, 2019 to 2023

    5.3. Current and Future Market Size Value (US$ Million) & Volume (Number of Bottles) Analysis and Forecast By Product Type, 2024 to 2034

        5.3.1. Still

        5.3.2. Carbonated

        5.3.3. Flavoured

        5.3.4. Functional

        5.3.5. Spring Water

    5.4. Y-o-Y Growth Trend Analysis By Product Type, 2019 to 2023

    5.5. Absolute $ Opportunity Analysis By Product Type, 2024 to 2034

6. Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Water Resources

    6.1. Introduction / Key Findings

    6.2. Historical Market Size Value (US$ Million) & Volume (Number of Bottles) Analysis By Water Resources, 2019 to 2023

    6.3. Current and Future Market Size Value (US$ Million) & Volume (Number of Bottles) Analysis and Forecast By Water Resources, 2024 to 2034

        6.3.1. Surface Water

        6.3.2. Groundwater

            6.3.2.1. Renewable Groundwater

            6.3.2.2. Non-renewable Groundwater

        6.3.3. Non-Conventional Water Resources

            6.3.3.1. Desalinated Seawater

            6.3.3.2. Treated Wastewater

    6.4. Y-o-Y Growth Trend Analysis By Water Resources, 2019 to 2023

    6.5. Absolute $ Opportunity Analysis By Water Resources, 2024 to 2034

7. Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Bottle Capacity

    7.1. Introduction / Key Findings

    7.2. Historical Market Size Value (US$ Million) & Volume (Number of Bottles) Analysis By Bottle Capacity, 2019 to 2023

    7.3. Current and Future Market Size Value (US$ Million) & Volume (Number of Bottles) Analysis and Forecast By Bottle Capacity, 2024 to 2034

        7.3.1. 100-300 ml

        7.3.2. 300-750 ml

        7.3.3. 1,000-1,500 ml

        7.3.4. 5,000 ml

        7.3.5. 15,000 ml

        7.3.6. 15,000-20,000 ml

        7.3.7. More than 20,000 ml

    7.4. Y-o-Y Growth Trend Analysis By Bottle Capacity, 2019 to 2023

    7.5. Absolute $ Opportunity Analysis By Bottle Capacity, 2024 to 2034

8. Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By End-User

    8.1. Introduction / Key Findings

    8.2. Historical Market Size Value (US$ Million) & Volume (Number of Bottles) Analysis By End-User, 2019 to 2023

    8.3. Current and Future Market Size Value (US$ Million) & Volume (Number of Bottles) Analysis and Forecast By End-User, 2024 to 2034

        8.3.1. Commercial

            8.3.1.1. Quick Service Restaurants

            8.3.1.2. Fine Dining

            8.3.1.3. Casual Dining

            8.3.1.4. Cafes

            8.3.1.5. Bars/Pub

        8.3.2. Residential

    8.4. Y-o-Y Growth Trend Analysis By End-User, 2019 to 2023

    8.5. Absolute $ Opportunity Analysis By End-User, 2024 to 2034

9. Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Packaging Type

    9.1. Introduction / Key Findings

    9.2. Historical Market Size Value (US$ Million) & Volume (Number of Bottles) Analysis By Packaging Type, 2019 to 2023

    9.3. Current and Future Market Size Value (US$ Million) & Volume (Number of Bottles) Analysis and Forecast By Packaging Type, 2024 to 2034

        9.3.1. PET Bottle

        9.3.2. Glass Bottle

        9.3.3. Stand-up Pouches

        9.3.4. Retort Pouches

    9.4. Y-o-Y Growth Trend Analysis By Packaging Type, 2019 to 2023

    9.5. Absolute $ Opportunity Analysis By Packaging Type, 2024 to 2034

10. Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Sales Channel

    10.1. Introduction / Key Findings

    10.2. Historical Market Size Value (US$ Million) & Volume (Number of Bottles) Analysis By Sales Channel, 2019 to 2023

    10.3. Current and Future Market Size Value (US$ Million) & Volume (Number of Bottles) Analysis and Forecast By Sales Channel, 2024 to 2034

        10.3.1. Indirect

            10.3.1.1. Hypermarkets/ Supermarkets

            10.3.1.2. Departmental store

            10.3.1.3. Convenience Store

            10.3.1.4. Online Retailers

            10.3.1.5. Drug Stores

            10.3.1.6. Other Sales Channel

        10.3.2. Direct

    10.4. Y-o-Y Growth Trend Analysis By Sales Channel, 2019 to 2023

    10.5. Absolute $ Opportunity Analysis By Sales Channel, 2024 to 2034

11. Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Region

    11.1. Introduction

    11.2. Historical Market Size Value (US$ Million) & Volume (Number of Bottles) Analysis By Region, 2019 to 2023

    11.3. Current Market Size Value (US$ Million) & Volume (Number of Bottles) Analysis and Forecast By Region, 2024 to 2034

        11.3.1. Al Baha

        11.3.2. Al Jawf

        11.3.3. Al Madinah

        11.3.4. Aseer

        11.3.5. Eastern province

        11.3.6. Ha'il province

        11.3.7. Rest of Saudi Arabia

    11.4. Market Attractiveness Analysis By Region

12. Al Baha Market Analysis 2019 to 2023 and Forecast 2024 to 2034

    12.1. Historical Market Size Value (US$ Million) & Volume (Number of Bottles) Trend Analysis By Market Taxonomy, 2019 to 2023

    12.2. Market Size Value (US$ Million) & Volume (Number of Bottles) Forecast By Market Taxonomy, 2024 to 2034

        12.2.1. By Product Type

        12.2.2. By Water Resources

        12.2.3. By Bottle Capacity

        12.2.4. By End-User

        12.2.5. By Packaging Type

        12.2.6. By Sales Channel

    12.3. Market Attractiveness Analysis

        12.3.1. By Product Type

        12.3.2. By Water Resources

        12.3.3. By Bottle Capacity

        12.3.4. By End-User

        12.3.5. By Packaging Type

        12.3.6. By Sales Channel

    12.4. Key Takeaways

13. Al Jawf Market Analysis 2019 to 2023 and Forecast 2024 to 2034

    13.1. Historical Market Size Value (US$ Million) & Volume (Number of Bottles) Trend Analysis By Market Taxonomy, 2019 to 2023

    13.2. Market Size Value (US$ Million) & Volume (Number of Bottles) Forecast By Market Taxonomy, 2024 to 2034

        13.2.1. By Product Type

        13.2.2. By Water Resources

        13.2.3. By Bottle Capacity

        13.2.4. By End-User

        13.2.5. By Packaging Type

        13.2.6. By Sales Channel

    13.3. Market Attractiveness Analysis

        13.3.1. By Product Type

        13.3.2. By Water Resources

        13.3.3. By Bottle Capacity

        13.3.4. By End-User

        13.3.5. By Packaging Type

        13.3.6. By Sales Channel

    13.4. Key Takeaways

14. Al Madinah Market Analysis 2019 to 2023 and Forecast 2024 to 2034

    14.1. Historical Market Size Value (US$ Million) & Volume (Number of Bottles) Trend Analysis By Market Taxonomy, 2019 to 2023

    14.2. Market Size Value (US$ Million) & Volume (Number of Bottles) Forecast By Market Taxonomy, 2024 to 2034

        14.2.1. By Product Type

        14.2.2. By Water Resources

        14.2.3. By Bottle Capacity

        14.2.4. By End-User

        14.2.5. By Packaging Type

        14.2.6. By Sales Channel

    14.3. Market Attractiveness Analysis

        14.3.1. By Product Type

        14.3.2. By Water Resources

        14.3.3. By Bottle Capacity

        14.3.4. By End-User

        14.3.5. By Packaging Type

        14.3.6. By Sales Channel

    14.4. Key Takeaways

15. Aseer Market Analysis 2019 to 2023 and Forecast 2024 to 2034

    15.1. Historical Market Size Value (US$ Million) & Volume (Number of Bottles) Trend Analysis By Market Taxonomy, 2019 to 2023

    15.2. Market Size Value (US$ Million) & Volume (Number of Bottles) Forecast By Market Taxonomy, 2024 to 2034

        15.2.1. By Product Type

        15.2.2. By Water Resources

        15.2.3. By Bottle Capacity

        15.2.4. By End-User

        15.2.5. By Packaging Type

        15.2.6. By Sales Channel

    15.3. Market Attractiveness Analysis

        15.3.1. By Product Type

        15.3.2. By Water Resources

        15.3.3. By Bottle Capacity

        15.3.4. By End-User

        15.3.5. By Packaging Type

        15.3.6. By Sales Channel

    15.4. Key Takeaways

16. Eastern province Market Analysis 2019 to 2023 and Forecast 2024 to 2034

    16.1. Historical Market Size Value (US$ Million) & Volume (Number of Bottles) Trend Analysis By Market Taxonomy, 2019 to 2023

    16.2. Market Size Value (US$ Million) & Volume (Number of Bottles) Forecast By Market Taxonomy, 2024 to 2034

        16.2.1. By Product Type

        16.2.2. By Water Resources

        16.2.3. By Bottle Capacity

        16.2.4. By End-User

        16.2.5. By Packaging Type

        16.2.6. By Sales Channel

    16.3. Market Attractiveness Analysis

        16.3.1. By Product Type

        16.3.2. By Water Resources

        16.3.3. By Bottle Capacity

        16.3.4. By End-User

        16.3.5. By Packaging Type

        16.3.6. By Sales Channel

    16.4. Key Takeaways

17. Ha'il province Market Analysis 2019 to 2023 and Forecast 2024 to 2034

    17.1. Historical Market Size Value (US$ Million) & Volume (Number of Bottles) Trend Analysis By Market Taxonomy, 2019 to 2023

    17.2. Market Size Value (US$ Million) & Volume (Number of Bottles) Forecast By Market Taxonomy, 2024 to 2034

        17.2.1. By Product Type

        17.2.2. By Water Resources

        17.2.3. By Bottle Capacity

        17.2.4. By End-User

        17.2.5. By Packaging Type

        17.2.6. By Sales Channel

    17.3. Market Attractiveness Analysis

        17.3.1. By Product Type

        17.3.2. By Water Resources

        17.3.3. By Bottle Capacity

        17.3.4. By End-User

        17.3.5. By Packaging Type

        17.3.6. By Sales Channel

    17.4. Key Takeaways

18. Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country

    18.1. Historical Market Size Value (US$ Million) & Volume (Number of Bottles) Trend Analysis By Market Taxonomy, 2019 to 2023

    18.2. Market Size Value (US$ Million) & Volume (Number of Bottles) Forecast By Market Taxonomy, 2024 to 2034

        18.2.1. By Country

        18.2.2. By Product Type

        18.2.3. By Water Resources

        18.2.4. By Bottle Capacity

        18.2.5. By End-User

        18.2.6. By Packaging Type

        18.2.7. By Sales Channel

    18.3. Market Attractiveness Analysis

        18.3.1. By Country

        18.3.2. By Product Type

        18.3.3. By Water Resources

        18.3.4. By Bottle Capacity

        18.3.5. By End-User

        18.3.6. By Packaging Type

        18.3.7. By Sales Channel

    18.4. Key Takeaways

19. Market Structure Analysis

    19.1. Competition Dashboard

    19.2. Competition Benchmarking

    19.3. Market Share Analysis of Top Players

        19.3.1. By Regional

        19.3.2. By Product Type

        19.3.3. By Water Resources

        19.3.4. By Bottle Capacity

        19.3.5. By End-User

        19.3.6. By Packaging Type

        19.3.7. By Sales Channel

20. Competition Analysis

    20.1. Competition Deep Dive

        20.1.1. Nestlé S. A.

            20.1.1.1. Overview

            20.1.1.2. Product Portfolio

            20.1.1.3. Profitability by Market Segments

            20.1.1.4. Sales Footprint

            20.1.1.5. Strategy Overview

                20.1.1.5.1. Marketing Strategy

                20.1.1.5.2. Product Strategy

                20.1.1.5.3. Channel Strategy

        20.1.2. Hayat Water

            20.1.2.1. Overview

            20.1.2.2. Product Portfolio

            20.1.2.3. Profitability by Market Segments

            20.1.2.4. Sales Footprint

            20.1.2.5. Strategy Overview

                20.1.2.5.1. Marketing Strategy

                20.1.2.5.2. Product Strategy

                20.1.2.5.3. Channel Strategy

        20.1.3. Al Hada Water Co. Ltd.

            20.1.3.1. Overview

            20.1.3.2. Product Portfolio

            20.1.3.3. Profitability by Market Segments

            20.1.3.4. Sales Footprint

            20.1.3.5. Strategy Overview

                20.1.3.5.1. Marketing Strategy

                20.1.3.5.2. Product Strategy

                20.1.3.5.3. Channel Strategy

        20.1.4. Naqi Water

            20.1.4.1. Overview

            20.1.4.2. Product Portfolio

            20.1.4.3. Profitability by Market Segments

            20.1.4.4. Sales Footprint

            20.1.4.5. Strategy Overview

                20.1.4.5.1. Marketing Strategy

                20.1.4.5.2. Product Strategy

                20.1.4.5.3. Channel Strategy

        20.1.5. Arwa

            20.1.5.1. Overview

            20.1.5.2. Product Portfolio

            20.1.5.3. Profitability by Market Segments

            20.1.5.4. Sales Footprint

            20.1.5.5. Strategy Overview

                20.1.5.5.1. Marketing Strategy

                20.1.5.5.2. Product Strategy

                20.1.5.5.3. Channel Strategy

        20.1.6. Dome

            20.1.6.1. Overview

            20.1.6.2. Product Portfolio

            20.1.6.3. Profitability by Market Segments

            20.1.6.4. Sales Footprint

            20.1.6.5. Strategy Overview

                20.1.6.5.1. Marketing Strategy

                20.1.6.5.2. Product Strategy

                20.1.6.5.3. Channel Strategy

        20.1.7. Tania

            20.1.7.1. Overview

            20.1.7.2. Product Portfolio

            20.1.7.3. Profitability by Market Segments

            20.1.7.4. Sales Footprint

            20.1.7.5. Strategy Overview

                20.1.7.5.1. Marketing Strategy

                20.1.7.5.2. Product Strategy

                20.1.7.5.3. Channel Strategy

        20.1.8. Berain

            20.1.8.1. Overview

            20.1.8.2. Product Portfolio

            20.1.8.3. Profitability by Market Segments

            20.1.8.4. Sales Footprint

            20.1.8.5. Strategy Overview

                20.1.8.5.1. Marketing Strategy

                20.1.8.5.2. Product Strategy

                20.1.8.5.3. Channel Strategy

        20.1.9. Al-Qassim Healthy Water

            20.1.9.1. Overview

            20.1.9.2. Product Portfolio

            20.1.9.3. Profitability by Market Segments

            20.1.9.4. Sales Footprint

            20.1.9.5. Strategy Overview

                20.1.9.5.1. Marketing Strategy

                20.1.9.5.2. Product Strategy

                20.1.9.5.3. Channel Strategy

        20.1.10. Hana Water

            20.1.10.1. Overview

            20.1.10.2. Product Portfolio

            20.1.10.3. Profitability by Market Segments

            20.1.10.4. Sales Footprint

            20.1.10.5. Strategy Overview

                20.1.10.5.1. Marketing Strategy

                20.1.10.5.2. Product Strategy

                20.1.10.5.3. Channel Strategy

        20.1.11. Al Ain Water

            20.1.11.1. Overview

            20.1.11.2. Product Portfolio

            20.1.11.3. Profitability by Market Segments

            20.1.11.4. Sales Footprint

            20.1.11.5. Strategy Overview

                20.1.11.5.1. Marketing Strategy

                20.1.11.5.2. Product Strategy

                20.1.11.5.3. Channel Strategy

21. Assumptions & Acronyms Used

22. Research Methodology
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