Full Container Shrink Sleeves Market

Full Container Shrink Sleeves Market Overview

Full container shrink sleeves are a full-body label of the whole container covering a 360 degree using the shrink sleeve label. This label contains branding and essential messages regarding the product. The shrink labels do not use adhesive to stick them on the surface which makes it a replacement for the labels and this property is gaining momentum and popularity in the packaging industry.

Currently, manufacturers are looking for innovative ideas for packaging methods to provide more accurate and aesthetic looks to attract more consumers. Full container shrink sleeves offer more flexibility in terms of appearance and design which gives a competitive edge.

What Drives the Growth of the Full Container Shrink Sleeves Market?

An attractive and quality labelling can appeal to the customers to buy the product and also leaves a good impression on the brand. The full container shrink sleeves are anticipated to adhere to these requirements mentioned above leading to steady growth of the shrink sleeves market.

The full container shrink sleeves cover the entire product from top to bottom changing the appearance of the product if in case an old product is to be re-branded. The shrink sleeves do not use any adhesive which makes the product re-usable.

At the same time, the full container shrink sleeves also ensure there is no tampering in the product giving an impression of safety that the product is secure and nothing happened to it during the distribution process or that it was not used by anyone.

What Restraints the Growth of the Full Container Shrink Sleeves Market?

The downside of using full container shrink sleeves is the recycling part after usage. In the era of sustainability, products that can be recycled are more preferred by the manufacturers and the consumers. The raw materials used in the process such as PET is difficult to recycle because it is a typically heavier weight film which might tend to leave out the residue when sunk in water causing it to clump and affecting marine life.

How is the Full Container Shrink Sleeves Market Making Sustainability Easier for the Consumers?

Even though the raw material used in the manufacturing of shrink sleeves are not aided for recycling, technology is improving day by day to make this process easier. Firstly the shrink sleeves are supposed to be removed before recycling the plastic or any container. To help with this, a zipper is merged into the shrink sleeve making it easier for the consumer to remove the shrink sleeve before dumping the container.

The shrink sleeve is nowadays developed in such a way that they made to float during the recycling process in a separate water tank enabling better material and ink separation from the shrink sleeves into the recycling stream.

Ismail Sutaria

Principal Consultant

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Competitive Landscape

Key Global Players of the Full container shrink sleeve market are:

• Berry Global, Inc.
• Hammer Packaging, Inc.
• Paris Art Label Company Inc.
• Avery Dennison Corporation
• Constantia Flexibles
• Klöckner Pentaplast
• Macfarlane Group PLC

Key players in the Asia Pacific region of the Full container shrink sleeve market are:

• Fuji Seal International, Inc.
• Bothra Industries
• Taurus Packaging
• Shenzhen Woer Heat-Shrinkable Material Co Ltd
• Dase-sing Packaging Technology Co. Ltd
• Billion Flex
• Labels & Labelling

How has Covid-19 Impacted the Growth Of The Full Container Shrink Sleeves Market?

Covid 19 impacted a lot of industries causing the decline of the GDP of the market and the packaging industry overall. Essential products were still supplied but to reduce the cost of spending on the operational process, new innovative ideas for packaging was taken into consideration.

Instead of directly printing on the containers or applying labels, manufacturers switched to full container shrink sleeves temporarily. With time the advantages of the shrink sleeves started to drive the growth of the market due to shorter lead times, lower minimums, reduced costs, and less inventory.

The full coverage of the product and the tamper-proof packaging also acts as a huge benefit at the time when consumers are adapting to products that promote safe hygiene.

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Key Segments of Full Container Shrink Sleeves Market Covered in the Report

Based on the Material:

• Polyethylene (PE)
• Polyvinyl Chloride (PVC)
• Polyethylene Terephthalate (PET)
• Polylactic Acid (PLA)
• Others

Based on End-use:

• Food & Beverage
• Pharmaceuticals
• Household
• Personal Care & Cosmetics
• Others

Based on Region:

• North America
• Latin America
• Europe
• South Asia
• East Asia
• MEA
• Oceania