Beverage Packaging Market Outlook from 2025 to 2035

Market size for beverage packaging will reach USD 147.2 billion in 2025 and expected to go up to USD 201.7 billion by 2035. Beverage packaging is expected to earn sales at a CAGR of 3.2% during the period of 2025 to 2035. It was recorded as USD 143.5 billion through revenue during the year 2024.

The most used product types is bottles because it is flexible for various sizes, easy to transport and also maintains the freshness of beverages. Bottles are suitable for several beverages such as soft drinks, milk, water, alcoholic beverages and few more. Additionally, plastic can be customized in different capacities as per the demand of end user and offers easier way of storage at shelves in retail stores. In product type segment, bottles will hold a higher market share of over 52% as compared to other product categories during the forecast period.

Beverage Packaging Industry Forecast

Attributes Key Insights
Historical Size, 2024 USD 143.5 billion
Estimated Size, 2025 USD 147.2 billion
Projected Size, 2035 USD 201.7 billion
Value-based CAGR (2025 to 2035) 3.2%

Non-alcoholic beverages are the greatest application of beverage packaging due to their high volume of consumption, diversified product mix (water, juices, and soft drinks), and need for convenient, portable, and resealable packaging solutions maintaining freshness and quality. As a result, beverage packaging for non-alcoholic beverages would dominate the application segment with market share over 64% during the evaluation period.

Throughout the forecast period, profitability is expected in the market of beverage packaging. By 2035, it should help in accounting an incremental opportunity of USD 58.2 billion and growth of 1.4 times over its existing value.

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Semi Annual Market Update

The below table presents the expected CAGR for the global beverage market over several semi-annual periods spanning from 2025 to 2035.

Particular Value CAGR
H1 1.5% (2024 to 2033)
H2 2.6% (2024 to 2033)
H1 2.0% (2025 to 2034)
H2 3.3% (2025 to 2034)

In the first half (H1) of the decade from 2024 to 2033, the business is predicted to surge at a CAGR of 1.5%, followed by a slightly higher growth rate of 2.6% in the second half (H2) of the same decade. Moving into the subsequent period, from H1 2025 to H2 2035, the CAGR is projected to decrease slightly to 2.0% in the first half and remain relatively moderate at 3.3% in the second half. In the first half (H1) the market witnessed a decrease of 50 BPS while in the second half (H2), the market witnessed an increase of 70 BPS.

Key Industry Highlights

Need for Convenient Packaging Solutions Due to Increase On-The-Go Beverage Consumption

As people lead busier lifestyles, the demand for grab-and-go beverages is on the rise. Grab-and-go beverages also require convenient and portable packaging solutions. Urban dwellers are increasingly looking for their beverages to be easy to consume during commutes, workouts, or other on-the-go activities. This has driven up the development of smaller, resealable, and lighter designs for packaging.

For instance, Coca-Cola 250ml mini cans have targeted consumers who would love a convenient, quick drink with less sugar and not too big for themselves. The compact, carry-anywhere cans fit nicely in bags and cup holders to cater to the needs of busy individuals and are environmentally friendly because aluminum is recyclable. This innovation aligns with the rising preference of consumers toward convenience and sustainability and has become a prime driver in the global beverage packaging market.

Need for Eye Catching Beverage Packaging to Seek Customer Attention & Improved Shelf Appeal

Shelf appeal and aesthetics are the prime factors in the global beverage packaging market because this is what actually determines a consumer's buying decision. In this increasingly congested retail environment, unique and attractive designs appeal to the customers. That is why beverage companies spend a lot on having high-end eye-catching designs, vibrant colors, and innovative labeling, which leaves a longer impression on consumers.

The most popular type of packaging is the one that indicates a brand identity or speaks about quality and freshness, and purchase behavior often comes to the forefront. With a lot of appeal in visually appealing products, beverage brands have taken the creative liberty to distinguish their products from the rest. Thus, this factor increases demand for custom packaging solutions, to enhance the visibility of products, brand recognition, and thus boosting sales in the competitive market.

Raw Material Fluctuating Costs Challenge Profitability in Beverage Packaging Market

Availability and price fluctuations in raw materials present the major challenge in the beverage packaging market. A rising demand for plastics, aluminum, and glass has increased price volatility, pushing the production cost further up, thus affecting profit margins of beverage packaging manufacturers. Access to sustainable materials is already scarce, while any increase in price due to a supply chain disruption makes it worse.

Manufacturers may find it difficult to keep prices competitive while balancing quality and sustainability goals. These fluctuations make companies adapt quickly, invest in alternative materials, or pass increased costs onto consumers, which may slow market growth and innovation.

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2020 to 2024 Global Beverage Packaging Sales Outlook Compared to Demand Forecast from 2025 to 2035

The global beverage packaging market recorded a CAGR of 2.5% during the historical period between 2020 and 2024. Market growth of beverage packaging was positive as it reached a value of USD 143.5 billion in 2024 from USD 129.7 billion in 2020.

The beverage packaging market was steadily growing in the forecast period. Consumers are increasingly looking for convenient and eco-friendly options, with rising awareness of health-conscious beverage consumption. Growth in the market is further propelled by the advancements in sustainable materials, such as biodegradable plastics and recyclable packaging, in developed regions.

The demand in beverage packaging would be highly promoted by emerging markets and smart technologies in packaging that are being upgraded. Consumer demands will shift gradually toward sustainable, lighter, and cheap solutions. A further regulatory factor for reducing plastics and increasing recyclables will foster innovation in design and materials leading to stronger growth in the packaging market.

Market Concentration

Tier 1 companies comprise market leaders capturing significant market share in global market. These market leaders are characterized by high production capacity and a wide product portfolio. These market leaders are distinguished by their extensive expertise in manufacturing across multiple packaging formats and a broad geographical reach, underpinned by a robust consumer base.

They provide a wide range of series including recycling and manufacturing utilizing the latest technology and meeting the regulatory standards providing the highest quality. Prominent companies within tier 1 Ball Corporation, Tetra Pak, Crown Holdings, Inc., Ardagh Group S.A., Owens-Illinois, Inc among others.

Tier 2 companies include mid-size players having presence in specific regions and highly influencing the local market. These are characterized by a strong presence overseas and strong market knowledge. These market players have good technology and ensure regulatory compliance but may not have advanced technology and wide global reach.

Prominent companies in tier 2 include Gerresheimer AG, Toyo Seikan Group Holdings, Ltd, Amcor plc, Saverglass SAS, Vidrala S.A., Stoelzle Glass Group, Vitro, S.A.B. de C.V., Verallia, Nampak Ltd, Silgan Containers LLC, Berry Global Group, Inc., CPMC Holdings Ltd, Kian Joo Can Factory Berhad, Can-Pack SA and SIG Combibloc Group Ltd.

Tier 3 includes the majority of small-scale companies operating at the local presence and serving niche markets. These companies are notably oriented towards fulfilling local market demands and are consequently classified within the tier 3 share segment.

They are small-scale players and have limited geographical reach. Tier 3, within this context, is recognized as an unorganized market, denoting a sector characterized by a lack of extensive structure and formalization when compared to organized competitors.

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Country-wise Insights

The section below covers the future forecast for the beverage packaging market in terms of countries. Information on key countries in several parts of the globe, including North America, Latin America, East Asia, South Asia and Pacific, Western Europe, Eastern Europe and MEA is provided. USA is expected to account for a CAGR of 2.5% through 2035. In Europe, UK is projected to witness a CAGR of 2.0% by 2035.

Countries Value CAGR (2025 to 2035)
USA 2.5%
Germany 0.9%
China 5.5%
UK 2.0%
Spain 1.5%
India 6.6%
Canada 3.2%

Trend of Functional Beverages in USA Propels Demand for Specialized& Safe Packaging

Functional beverages within the USA-the energy drinks, probiotics, plant-based drinks-carry a good demand for specially designed packaging. Manufacturers focus upon packaging that has to preserve freshness and integrity and bottles and cans are critical factors in maintaining flavors and effectiveness.

In fact, a higher barrier toward light and oxygen could be achieved from aluminum cans while preserving the product quality. Liquid cartons are coming to be a significant trend in plant-based beverages as they offer convenient, ecofriendly, and efficient packaging methods that increase shelf life. It has in fact led to the innovation of packaging material and design to meet health-conscious consumers' demands.

Spain's Wine Export Growth Fuels Demand for Protective Beverage Packaging

Spain is among the world's largest wine exporting countries, which has led to a huge demand for specialized beverage packaging. For long-distance transport, the industry increasingly uses protective glass bottles that prevent damage and environmental factors from affecting the quality of the wine. In addition, eco-friendly cartons are also gaining popularity as a sustainable packaging solution that has a minimal environmental impact while offering adequate protection.

This increase in wine exports of Spain necessitates innovative packaging that maintains the product integrity while serving the demand of consumers regarding the sustainability and regulations of the beverage packaging market by global trade requirements.

Category-wise Insights

The section contains information about the leading segments in the industry. In terms of material, plastic is estimated to account for a share of 27.8% by 2035. By material, plastic is projected to dominate by holding a share of 43.6% by the end 2035.

High Demand for Plastic Beverage Packaging Owing to its Affordability & Customizable Ability

Material Market Share (2035)
Plastic 27.8%

Plastic is used in beverage packaging most because it is cheap and can be quite durable and flexible. It has fewer production and transportation costs than glass and plastic, and more shapes can be molded from plastic. For example, the soft drinks company, Coca-Cola, uses PET plastic bottles in all its beverages worldwide because plastic bottles are light, shatterproof, and provide an effective barrier to preserve product freshness.

Though glass and metal are environmentally more friendly, plastic advantages on mass production and logistics have become the first preference by international beverage companies taking into consideration the costs, convenience, and long shelf life.

Bottles are the Preferred Product Type for their Versatility, Ease of Handling & Pouring

Product Type Market Share (2035)
Bottles 62.3%

Bottles are the most utilized product type within the global beverage packaging market, as they present unmatched practicality, protection, and branding opportunities. Bottles provide a reliable security barrier that preserves the quality of the beverage, thus preserving it fresh for longer.

The ease with which bottles are handled, poured, and resealed makes them uniquely appealing to consumers. The bottles are also very flexible regarding design elements, which may be used to differentiate brands on shelf displays. Also, bottles are suitable for a wide range of beverages, from soda and juice beverages to packaging alcoholic beverages.

Competitive Landscape

Key players of beverage packaging industry are developing and launching new products in the market. They are integrating with different firms and extending their geographical presence. Few of them are also collaborating and partnering with local brands and start-up companies for new product development.

Key Developments in Beverage Packaging Market

  • In January 2025, Ardagh Glass Packaging has strengthened its Heritage bottle offering by bringing on new sizes, closures and colours. These products comprise a clear glass bottle closed by pry off as well as amber with a twist-off finish for craft beverage manufacturers who prefer packaging flexibility together with nostalgic look.
  • In December 2024, Ball Corporation collaborated with Dabur to launch Real Bites juice in eco-friendly aluminum cans, furthering the sustainability agenda and reducing the environmental footprint, a giant leap in eco-friendly packaging of beverages.
  • In May 2024, Estathé, from Ferrero Group, has teamed up with Crown to launch an exciting summer promotion in 330ml "Sleek" cans. Printed with colorful beach-themed characters, the cans feature Crown's Colorful Accents™ and HQP technologies for efficient, high-quality production.

Key Players in Beverage Packaging Market

  • Ball Corporation
  • Tetra Pak
  • Crown Holdings, Inc.
  • Ardagh Group S.A.
  • Owens-Illinois, Inc
  • Gerresheimer AG
  • Toyo Seikan Group Holdings, Ltd
  • Amcor plc
  • Saverglass SAS
  • Vidrala S.A.
  • Stoelzle Glass Group
  • Vitro, S.A.B. de C.V.
  • Verallia
  • Nampak Ltd
  • Silgan Containers LLC
  • Berry Global Group, Inc.
  • CPMC Holdings Ltd
  • Kian Joo Can Factory Berhad
  • Can-Pack SA
  • SIG Combibloc Group Ltd.
Table of Content
  1. Executive Summary
  2. Industry Introduction, including Taxonomy and Market Definition
  3. Beverage Packaging Trends and Success Factors, including Macro-economic Factors, Market Dynamics, and Recent Industry Developments
  4. Global Demand Analysis 2020 to 2024 and Forecast 2025 to 2035, including Historical Analysis and Future Projections
  5. Global Analysis 2020 to 2024 and Forecast 2025 to 2035
    • By Material
    • By Product Type
    • By Capacity
    • By Application
  6. Global Analysis 2020 to 2024 and Forecast 2025 to 2035, By Material
    • Glass
    • Plastic
    • Metal
    • Paper/Paperboard
  7. Global Analysis 2020 to 2024 and Forecast 2025 to 2035, By Product Type
    • Liquid Cartons
    • Beverage Cans
    • Bottles
    • Others
  8. Global Analysis 2020 to 2024 and Forecast 2025 to 2035, By Capacity
    • Up to 250ml
    • 251 to 500ml
    • 501 to 1000ml
    • Above 1000ml
  9. Global Analysis 2020 to 2024 and Forecast 2025 to 2035, By Application
    • Alcoholic Drinks
    • Non-Alcoholic Drinks
  10. Global Analysis 2020 to 2024 and Forecast 2025 to 2035, By Region
    • North America
    • Latin America
    • Western Europe
    • Eastern Europe
    • East Asia
    • South Asia & Pacific
    • Middle East & Africa
  11. North America Sales Analysis 2020 to 2024 and Forecast 2025 to 2035, by Key Segments and Countries
  12. Latin America Sales Analysis 2020 to 2024 and Forecast 2025 to 2035, by Key Segments and Countries
  13. Western Europe Sales Analysis 2020 to 2024 and Forecast 2025 to 2035, by Key Segments and Countries
  14. Eastern Europe Sales Analysis 2020 to 2024 and Forecast 2025 to 2035, by Key Segments and Countries
  15. East Asia Sales Analysis 2020 to 2024 and Forecast 2025 to 2035, by Key Segments and Countries
  16. South Asia & Pacific Sales Analysis 2020 to 2024 and Forecast 2025 to 2035, by Key Segments and Countries
  17. Middle East & Africa Sales Analysis 2020 to 2024 and Forecast 2025 to 2035, by Key Segments and Countries
  18. Sales Forecast 2025 to 2035 by Material, Product Type, Capacity, and Application for 30 Countries
  19. Competition Outlook, including Market Structure Analysis, Company Share Analysis by Key Players, and Competition Dashboard
  20. Company Profile
    • Ball Corporation
    • Tetra Pak
    • Crown Holdings, Inc.
    • Owens-Illinois, Inc.
    • Gerresheimer AG
    • Toyo Seikan Group Holdings, Ltd
    • Amcor plc
    • Saverglass SAS
    • Vidrala S.A.
    • Stoelzle Glass Group

Beverage Packaging Industry Segmentation

By Material:

In terms of material, the industry is divided into up to glass, plastic, metal, and paper/paperboard. Plastic is further divided as polyethylene terephthalate (PET), polypropylene (PP), high-density polyethylene (HDPE), and low-density polyethylene (LDPE). Metal is further classified as aluminum and steel.

By Product Type:

In terms of product type, the industry is segregated into liquid cartons, beverage cans, bottles, and others (pouch, jars, kegs, etc.). Beverage cans are further classified as aluminum cans, and steel cans. Bottles are divide into glass bottles, plastic bottles, and aluminum bottles.

By Capacity:

In terms of capacity, the industry is segregated into up to 250 ml, 251 to 500 ml, 501 to 1000 ml, and above 1000 ml.

By Application:

The industry is classified by application as alcoholic drinks, and non-alcoholic drinks. Alcoholic drinks are classified as beer, wine, spirits, and other alcoholic beverages. Non-alcoholic drinks are subdivided as fruit juices, carbonated drinks/soda, RTD, milk products.

By Region:

Key countries of North America, Latin America, East Asia, South Asia and Pacific, Western Europe, Eastern Europe, Middle East and Africa are covered.

Frequently Asked Questions

What is the future of beverage packaging industry?

The beverage packaging industry is projected to witness CAGR of 3.2% between 2025 and 2035.

What was the worth of the beverage packaging industry in 2024?

The global beverage packaging industry stood at USD 143.5 billion in 2024.

What will the worth of global beverage packaging industry by 2035 end?

Global beverage packaging industry is anticipated to reach USD 201.7 billion by 2035 end.

Which region to showcase the highest CAGR during forecast period?

South Asia & Pacific is set to record a CAGR of 5.4% in assessment period.

Who are the key players of global tablets and capsules packaging industry?

The key players operating in the tablets and capsules packaging industry are include Ball Corporation, Tetra Pak, Crown Holdings, Inc., Ardagh Group S.A., Owens-Illinois, Inc among others.

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