Market size for beverage packaging will reach USD 147.2 billion in 2025 and expected to go up to USD 201.7 billion by 2035. Beverage packaging is expected to earn sales at a CAGR of 3.2% during the period of 2025 to 2035. It was recorded as USD 143.5 billion through revenue during the year 2024.
The most used product types is bottles because it is flexible for various sizes, easy to transport and also maintains the freshness of beverages. Bottles are suitable for several beverages such as soft drinks, milk, water, alcoholic beverages and few more. Additionally, plastic can be customized in different capacities as per the demand of end user and offers easier way of storage at shelves in retail stores. In product type segment, bottles will hold a higher market share of over 52% as compared to other product categories during the forecast period.
Beverage Packaging Industry Forecast
Attributes | Key Insights |
---|---|
Historical Size, 2024 | USD 143.5 billion |
Estimated Size, 2025 | USD 147.2 billion |
Projected Size, 2035 | USD 201.7 billion |
Value-based CAGR (2025 to 2035) | 3.2% |
Non-alcoholic beverages are the greatest application of beverage packaging due to their high volume of consumption, diversified product mix (water, juices, and soft drinks), and need for convenient, portable, and resealable packaging solutions maintaining freshness and quality. As a result, beverage packaging for non-alcoholic beverages would dominate the application segment with market share over 64% during the evaluation period.
Throughout the forecast period, profitability is expected in the market of beverage packaging. By 2035, it should help in accounting an incremental opportunity of USD 58.2 billion and growth of 1.4 times over its existing value.
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The below table presents the expected CAGR for the global beverage market over several semi-annual periods spanning from 2025 to 2035.
Particular | Value CAGR |
---|---|
H1 | 1.5% (2024 to 2033) |
H2 | 2.6% (2024 to 2033) |
H1 | 2.0% (2025 to 2034) |
H2 | 3.3% (2025 to 2034) |
In the first half (H1) of the decade from 2024 to 2033, the business is predicted to surge at a CAGR of 1.5%, followed by a slightly higher growth rate of 2.6% in the second half (H2) of the same decade. Moving into the subsequent period, from H1 2025 to H2 2035, the CAGR is projected to decrease slightly to 2.0% in the first half and remain relatively moderate at 3.3% in the second half. In the first half (H1) the market witnessed a decrease of 50 BPS while in the second half (H2), the market witnessed an increase of 70 BPS.
Need for Convenient Packaging Solutions Due to Increase On-The-Go Beverage Consumption
As people lead busier lifestyles, the demand for grab-and-go beverages is on the rise. Grab-and-go beverages also require convenient and portable packaging solutions. Urban dwellers are increasingly looking for their beverages to be easy to consume during commutes, workouts, or other on-the-go activities. This has driven up the development of smaller, resealable, and lighter designs for packaging.
For instance, Coca-Cola 250ml mini cans have targeted consumers who would love a convenient, quick drink with less sugar and not too big for themselves. The compact, carry-anywhere cans fit nicely in bags and cup holders to cater to the needs of busy individuals and are environmentally friendly because aluminum is recyclable. This innovation aligns with the rising preference of consumers toward convenience and sustainability and has become a prime driver in the global beverage packaging market.
Need for Eye Catching Beverage Packaging to Seek Customer Attention & Improved Shelf Appeal
Shelf appeal and aesthetics are the prime factors in the global beverage packaging market because this is what actually determines a consumer's buying decision. In this increasingly congested retail environment, unique and attractive designs appeal to the customers. That is why beverage companies spend a lot on having high-end eye-catching designs, vibrant colors, and innovative labeling, which leaves a longer impression on consumers.
The most popular type of packaging is the one that indicates a brand identity or speaks about quality and freshness, and purchase behavior often comes to the forefront. With a lot of appeal in visually appealing products, beverage brands have taken the creative liberty to distinguish their products from the rest. Thus, this factor increases demand for custom packaging solutions, to enhance the visibility of products, brand recognition, and thus boosting sales in the competitive market.
Raw Material Fluctuating Costs Challenge Profitability in Beverage Packaging Market
Availability and price fluctuations in raw materials present the major challenge in the beverage packaging market. A rising demand for plastics, aluminum, and glass has increased price volatility, pushing the production cost further up, thus affecting profit margins of beverage packaging manufacturers. Access to sustainable materials is already scarce, while any increase in price due to a supply chain disruption makes it worse.
Manufacturers may find it difficult to keep prices competitive while balancing quality and sustainability goals. These fluctuations make companies adapt quickly, invest in alternative materials, or pass increased costs onto consumers, which may slow market growth and innovation.
The global beverage packaging market recorded a CAGR of 2.5% during the historical period between 2020 and 2024. Market growth of beverage packaging was positive as it reached a value of USD 143.5 billion in 2024 from USD 129.7 billion in 2020.
The beverage packaging market was steadily growing in the forecast period. Consumers are increasingly looking for convenient and eco-friendly options, with rising awareness of health-conscious beverage consumption. Growth in the market is further propelled by the advancements in sustainable materials, such as biodegradable plastics and recyclable packaging, in developed regions.
The demand in beverage packaging would be highly promoted by emerging markets and smart technologies in packaging that are being upgraded. Consumer demands will shift gradually toward sustainable, lighter, and cheap solutions. A further regulatory factor for reducing plastics and increasing recyclables will foster innovation in design and materials leading to stronger growth in the packaging market.
Tier 1 companies comprise market leaders capturing significant market share in global market. These market leaders are characterized by high production capacity and a wide product portfolio. These market leaders are distinguished by their extensive expertise in manufacturing across multiple packaging formats and a broad geographical reach, underpinned by a robust consumer base.
They provide a wide range of series including recycling and manufacturing utilizing the latest technology and meeting the regulatory standards providing the highest quality. Prominent companies within tier 1 Ball Corporation, Tetra Pak, Crown Holdings, Inc., Ardagh Group S.A., Owens-Illinois, Inc among others.
Tier 2 companies include mid-size players having presence in specific regions and highly influencing the local market. These are characterized by a strong presence overseas and strong market knowledge. These market players have good technology and ensure regulatory compliance but may not have advanced technology and wide global reach.
Prominent companies in tier 2 include Gerresheimer AG, Toyo Seikan Group Holdings, Ltd, Amcor plc, Saverglass SAS, Vidrala S.A., Stoelzle Glass Group, Vitro, S.A.B. de C.V., Verallia, Nampak Ltd, Silgan Containers LLC, Berry Global Group, Inc., CPMC Holdings Ltd, Kian Joo Can Factory Berhad, Can-Pack SA and SIG Combibloc Group Ltd.
Tier 3 includes the majority of small-scale companies operating at the local presence and serving niche markets. These companies are notably oriented towards fulfilling local market demands and are consequently classified within the tier 3 share segment.
They are small-scale players and have limited geographical reach. Tier 3, within this context, is recognized as an unorganized market, denoting a sector characterized by a lack of extensive structure and formalization when compared to organized competitors.
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The section below covers the future forecast for the beverage packaging market in terms of countries. Information on key countries in several parts of the globe, including North America, Latin America, East Asia, South Asia and Pacific, Western Europe, Eastern Europe and MEA is provided. USA is expected to account for a CAGR of 2.5% through 2035. In Europe, UK is projected to witness a CAGR of 2.0% by 2035.
Countries | Value CAGR (2025 to 2035) |
---|---|
USA | 2.5% |
Germany | 0.9% |
China | 5.5% |
UK | 2.0% |
Spain | 1.5% |
India | 6.6% |
Canada | 3.2% |
Functional beverages within the USA-the energy drinks, probiotics, plant-based drinks-carry a good demand for specially designed packaging. Manufacturers focus upon packaging that has to preserve freshness and integrity and bottles and cans are critical factors in maintaining flavors and effectiveness.
In fact, a higher barrier toward light and oxygen could be achieved from aluminum cans while preserving the product quality. Liquid cartons are coming to be a significant trend in plant-based beverages as they offer convenient, ecofriendly, and efficient packaging methods that increase shelf life. It has in fact led to the innovation of packaging material and design to meet health-conscious consumers' demands.
Spain is among the world's largest wine exporting countries, which has led to a huge demand for specialized beverage packaging. For long-distance transport, the industry increasingly uses protective glass bottles that prevent damage and environmental factors from affecting the quality of the wine. In addition, eco-friendly cartons are also gaining popularity as a sustainable packaging solution that has a minimal environmental impact while offering adequate protection.
This increase in wine exports of Spain necessitates innovative packaging that maintains the product integrity while serving the demand of consumers regarding the sustainability and regulations of the beverage packaging market by global trade requirements.
The section contains information about the leading segments in the industry. In terms of material, plastic is estimated to account for a share of 27.8% by 2035. By material, plastic is projected to dominate by holding a share of 43.6% by the end 2035.
Material | Market Share (2035) |
---|---|
Plastic | 27.8% |
Plastic is used in beverage packaging most because it is cheap and can be quite durable and flexible. It has fewer production and transportation costs than glass and plastic, and more shapes can be molded from plastic. For example, the soft drinks company, Coca-Cola, uses PET plastic bottles in all its beverages worldwide because plastic bottles are light, shatterproof, and provide an effective barrier to preserve product freshness.
Though glass and metal are environmentally more friendly, plastic advantages on mass production and logistics have become the first preference by international beverage companies taking into consideration the costs, convenience, and long shelf life.
Product Type | Market Share (2035) |
---|---|
Bottles | 62.3% |
Bottles are the most utilized product type within the global beverage packaging market, as they present unmatched practicality, protection, and branding opportunities. Bottles provide a reliable security barrier that preserves the quality of the beverage, thus preserving it fresh for longer.
The ease with which bottles are handled, poured, and resealed makes them uniquely appealing to consumers. The bottles are also very flexible regarding design elements, which may be used to differentiate brands on shelf displays. Also, bottles are suitable for a wide range of beverages, from soda and juice beverages to packaging alcoholic beverages.
Key players of beverage packaging industry are developing and launching new products in the market. They are integrating with different firms and extending their geographical presence. Few of them are also collaborating and partnering with local brands and start-up companies for new product development.
Key Developments in Beverage Packaging Market
In terms of material, the industry is divided into up to glass, plastic, metal, and paper/paperboard. Plastic is further divided as polyethylene terephthalate (PET), polypropylene (PP), high-density polyethylene (HDPE), and low-density polyethylene (LDPE). Metal is further classified as aluminum and steel.
In terms of product type, the industry is segregated into liquid cartons, beverage cans, bottles, and others (pouch, jars, kegs, etc.). Beverage cans are further classified as aluminum cans, and steel cans. Bottles are divide into glass bottles, plastic bottles, and aluminum bottles.
In terms of capacity, the industry is segregated into up to 250 ml, 251 to 500 ml, 501 to 1000 ml, and above 1000 ml.
The industry is classified by application as alcoholic drinks, and non-alcoholic drinks. Alcoholic drinks are classified as beer, wine, spirits, and other alcoholic beverages. Non-alcoholic drinks are subdivided as fruit juices, carbonated drinks/soda, RTD, milk products.
Key countries of North America, Latin America, East Asia, South Asia and Pacific, Western Europe, Eastern Europe, Middle East and Africa are covered.
The beverage packaging industry is projected to witness CAGR of 3.2% between 2025 and 2035.
The global beverage packaging industry stood at USD 143.5 billion in 2024.
Global beverage packaging industry is anticipated to reach USD 201.7 billion by 2035 end.
South Asia & Pacific is set to record a CAGR of 5.4% in assessment period.
The key players operating in the tablets and capsules packaging industry are include Ball Corporation, Tetra Pak, Crown Holdings, Inc., Ardagh Group S.A., Owens-Illinois, Inc among others.
EstimatedMarket Size (2025E) | USD 26 million |
---|---|
Projected Market Value (2035F) | USD 41.2 million |
Value-based CAGR (2025 to 2035) | 4.7% |
Market Value for 2024 | USD 45.1 billion |
---|---|
Market Value for 2034 | USD 56.7 billion |
Market CAGR (2024 to 2034) | 2.30% |
Projected Market Value (2023) | USD 56,891.1 million |
---|---|
Projected Market Value (2033) | USD 119,208.6 million |
CAGR (2023 to 2033) | 7.7% |
Market Value (2023) | USD 40.72 billion |
---|---|
Market Expected Value (2033) | USD 52.55 billion |
Market Projected CAGR (2023 to 2033) | 2.6% |
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