The global histology and cytology consumables market is anticipated to be worth USD 8,637.6 million in 2023. The market is expected to expand at a CAGR of 10.2% between 2023 and 2033.
Increased demand for the detection of cell and tissue features and an increase in the global occurrence of cell-based disorders such as cancer are projected to drive the market over the forecast period.
The market for histology and cytology consumables is expected to be worth around USD 22,833 million by the end of 2033. Historically, histology and cytology consumables consumption inclined at a 6.8% value CAGR.
Report Attribute | Key Statistics |
---|---|
Expected Market Value (2023) | USD 8,637.6 million |
Anticipated Forecast Value (2033) | USD 22,833 million |
Projected Growth Rate (2023 to 2033) | 10.2% CAGR |
The use of digital technologies in cytological diagnosis provides the benefit of quick interpretation of basic diagnostic data. Furthermore, businesses are introducing new and advanced digital cytology equipment to aid in the speedy on-site screening of cytology samples.
Antech Diagnostics, for example, is expected to launch a digital cytology scanner in North America in June 2021. This scanner can offer whole-slide interpretations in less than 2 hours, which helps to save examination time and examine a large amount of samples in POC situations.
Increased demand for research and development for early disease detection and diagnosis, increased healthcare spending. An increase in hospitals and diagnostic laboratories, and increased demand for personalized medicines necessitates the study of individual cell structure and function, an increase in the prevalence of cell-based diseases such as cancer and autoimmune diseases requires the detection and diagnosis of specific cells and tissue.
Technological advancements in the diagnosis and treatment of infectious illnesses and molecular approaches may drive the need for histology and cytology consumables soon.
Despite continual advances in cytology and histology technology, they have at times been mainly inconclusive, leaving a void in the histology and cytology consumables industry. In biopsies, for example, histology and cytology are used. This factor is anticipated to hamper the worldwide histology and cytology consumables market.
Countries | Market CAGR % (2023 to 2033) |
---|---|
China | 14.5% |
India | 11.9% |
Prominent economic development has increased healthcare availability in the Asia Pacific region. The increase in multi-specialty clinics and hospitals, as well as the penetration of global players in Asia, is expected to fuel demand for histology and cytology consumables for research and development, as well as advancing the diagnostic and treatment process.
From 2023 to 2033, the Asia Pacific market for histology and cytology is predicted to grow at the quickest pace. The regional market is expanding as a result of numerous factors, including increased cancer awareness, a big target population, and improved healthcare infrastructure. Furthermore, researchers are progressively exploring novel cytology, boosting the region's market expansion.
For example, in February 2020, Japanese researchers compared the effectiveness of liquid-based cytology against traditional cytology in cervical cancer screening. From a practical sense, the study's findings revealed that liquid-based cytology was more beneficial than traditional cytology.
Region | Europe |
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Market Share % (2022) | 28.1% |
According to Future Market Insights, Europe is expected to hold a more than 28.1% market share in the global histology and cytology consumables market as of 2023. As a result of the inherent character of industrialized healthcare infrastructure, the European markets embrace modern technology at an earlier stage than emerging countries, resulting in a rise in cancer incidence rate, which follows improved diagnostic methods in Europe.
Region | North America |
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Market Share % (2022) | 40% |
In 2022, North America dominated the market with a revenue share of 40.0%. The high prevalence of cancer, substantial research and development efforts, the existence of important players, and the developed research infrastructure for pathology services all contribute to the regional market's growth. Furthermore, the region's high product approval and commercialization rate add to market expansion.
North America is expected to have a leading share. According to the World Health Organization, by 2030, there are expected to be around 23.6 million additional instances of cancer worldwide, boosting government spending on healthcare in the United States.
Segment | Kits and Reagents |
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Market Share % (2022) | 55.2% |
In 2023, the kits and reagents category led the market, accounting for 55.2% of total revenue. From 2023 to 2033, the category is likely to retain its lead. Tissue sample containers, kits, stain reagents, fixative solutions, medium reagents, and other reagents are the consumables used in histology and cytology.
The segment's expansion can be traced mostly to the widespread use of histology and cytology consumables. Furthermore, firms are introducing low-cost kits and reagents, propelling the histology and cytology market.
For example, Biocide Medical LLC, in partnership with Ethyl Laboratories, introduced the TIGIT [BLR047F] antibody in August 2020, a novel rabbit monoclonal antibody for the qualitative detection of the TIGIT protein utilizing Immunohistochemistry (IHC). The antibody is expected to provide pharmaceutical and biotech research organizations with a low-cost Immunohistochemistry option.
The histology and cytology consumables landscape is witnessing significant activity regarding start-up ecosystems. Numerous life science companies are making inroads into the market, each bringing promising developments in the histology & cytology field. Some notable start-up players in this domain are as follows:
Consumables that enhance the specificity and sensitivity of histological and cytological tests are the goal of companies in the histology and cytology consumables industry.
Some businesses have increased their investments in the release of novel anatomical pathology consumables to suit the most demanding demands of contemporary histology laboratories. Numerous internationally important producers of cytology and histology apparatus and dyes have increased their holdings in the histology and cytology consumables supply industry.
Thermo Fisher Scientific, Inc., Danaher Corporation, Abbott Laboratories, Becton Dickinson and Company, F. Hoffmann-La Roche Ltd, Promega Corporation, Agilent Technologies Inc., Roche Holding AG, Merck KGaA, Allergan, Plc, PerkinElmer, Inc., and others are among the key players in the global histology and cytology consumables industry.
Report Attribute | Details |
---|---|
Growth Rate | CAGR of 10.2% from 2023 to 2033 |
Market Value in 2023 | USD 8,637.6 million |
Market Value in 2033 | USD 22,833.0 million |
Base Year for Estimation | 2022 |
Historical Data | 2018 to 2022 |
Forecast Period | 2023 to 2033 |
Quantitative Units | Revenue in USD million and CAGR from 2023 to 2033 |
Report Coverage | Revenue Forecast, Company Ranking, Competitive Landscape, Growth Factors, Trends, and Pricing Analysis |
Segments Covered |
Product Type, Application, End User, Region |
Regions Covered |
North America; Latin America; Europe; Asia Pacific; The Middle East and Africa |
Key Countries Profiled | The United States, Canada, Brazil, Mexico, Germany, The United Kingdom, France, Spain, Italy, China, Japan, South Korea, Malaysia, Singapore, Australia, New Zealand, GCC Countries, South Africa, Israel |
Key Companies Profiled |
Thermo Fisher Scientific, Inc.; Danaher Corporation; Abbott Laboratories; Becton Dickinson and Company; F. Hoffmann-La Roche Ltd; Promega Corporation; Agilent Technologies Inc.; Roche Holding AG; Merck KGaA; Allergan, Plc.; PerkinElmer, Inc. |
Customization | Available Upon Request |
Table 1: Global Market Value (US$ Million) Forecast by Region, 2018 to 2033
Table 2: Global Market Value (US$ Million) Forecast by Product Type, 2018 to 2033
Table 3: Global Market Value (US$ Million) Forecast by Application, 2018 to 2033
Table 4: Global Market Value (US$ Million) Forecast by End User, 2018 to 2033
Table 5: North America Market Value (US$ Million) Forecast by Country, 2018 to 2033
Table 6: North America Market Value (US$ Million) Forecast by Product Type, 2018 to 2033
Table 7: North America Market Value (US$ Million) Forecast by Application, 2018 to 2033
Table 8: North America Market Value (US$ Million) Forecast by End User, 2018 to 2033
Table 9: Latin America Market Value (US$ Million) Forecast by Country, 2018 to 2033
Table 10: Latin America Market Value (US$ Million) Forecast by Product Type, 2018 to 2033
Table 11: Latin America Market Value (US$ Million) Forecast by Application, 2018 to 2033
Table 12: Latin America Market Value (US$ Million) Forecast by End User, 2018 to 2033
Table 13: Western Europe Market Value (US$ Million) Forecast by Country, 2018 to 2033
Table 14: Western Europe Market Value (US$ Million) Forecast by Product Type, 2018 to 2033
Table 15: Western Europe Market Value (US$ Million) Forecast by Application, 2018 to 2033
Table 16: Western Europe Market Value (US$ Million) Forecast by End User, 2018 to 2033
Table 17: Eastern Europe Market Value (US$ Million) Forecast by Country, 2018 to 2033
Table 18: Eastern Europe Market Value (US$ Million) Forecast by Product Type, 2018 to 2033
Table 19: Eastern Europe Market Value (US$ Million) Forecast by Application, 2018 to 2033
Table 20: Eastern Europe Market Value (US$ Million) Forecast by End User, 2018 to 2033
Table 21: South Asia and Pacific Market Value (US$ Million) Forecast by Country, 2018 to 2033
Table 22: South Asia and Pacific Market Value (US$ Million) Forecast by Product Type, 2018 to 2033
Table 23: South Asia and Pacific Market Value (US$ Million) Forecast by Application, 2018 to 2033
Table 24: South Asia and Pacific Market Value (US$ Million) Forecast by End User, 2018 to 2033
Table 25: East Asia Market Value (US$ Million) Forecast by Country, 2018 to 2033
Table 26: East Asia Market Value (US$ Million) Forecast by Product Type, 2018 to 2033
Table 27: East Asia Market Value (US$ Million) Forecast by Application, 2018 to 2033
Table 28: East Asia Market Value (US$ Million) Forecast by End User, 2018 to 2033
Table 29: Middle East and Africa Market Value (US$ Million) Forecast by Country, 2018 to 2033
Table 30: Middle East and Africa Market Value (US$ Million) Forecast by Product Type, 2018 to 2033
Table 31: Middle East and Africa Market Value (US$ Million) Forecast by Application, 2018 to 2033
Table 32: Middle East and Africa Market Value (US$ Million) Forecast by End User, 2018 to 2033
Figure 1: Global Market Value (US$ Million) by Product Type, 2023 to 2033
Figure 2: Global Market Value (US$ Million) by Application, 2023 to 2033
Figure 3: Global Market Value (US$ Million) by End User, 2023 to 2033
Figure 4: Global Market Value (US$ Million) by Region, 2023 to 2033
Figure 5: Global Market Value (US$ Million) Analysis by Region, 2018 to 2033
Figure 6: Global Market Value Share (%) and BPS Analysis by Region, 2023 to 2033
Figure 7: Global Market Y-o-Y Growth (%) Projections by Region, 2023 to 2033
Figure 8: Global Market Value (US$ Million) Analysis by Product Type, 2018 to 2033
Figure 9: Global Market Value Share (%) and BPS Analysis by Product Type, 2023 to 2033
Figure 10: Global Market Y-o-Y Growth (%) Projections by Product Type, 2023 to 2033
Figure 11: Global Market Value (US$ Million) Analysis by Application, 2018 to 2033
Figure 12: Global Market Value Share (%) and BPS Analysis by Application, 2023 to 2033
Figure 13: Global Market Y-o-Y Growth (%) Projections by Application, 2023 to 2033
Figure 14: Global Market Value (US$ Million) Analysis by End User, 2018 to 2033
Figure 15: Global Market Value Share (%) and BPS Analysis by End User, 2023 to 2033
Figure 16: Global Market Y-o-Y Growth (%) Projections by End User, 2023 to 2033
Figure 17: Global Market Attractiveness by Product Type, 2023 to 2033
Figure 18: Global Market Attractiveness by Application, 2023 to 2033
Figure 19: Global Market Attractiveness by End User, 2023 to 2033
Figure 20: Global Market Attractiveness by Region, 2023 to 2033
Figure 21: North America Market Value (US$ Million) by Product Type, 2023 to 2033
Figure 22: North America Market Value (US$ Million) by Application, 2023 to 2033
Figure 23: North America Market Value (US$ Million) by End User, 2023 to 2033
Figure 24: North America Market Value (US$ Million) by Country, 2023 to 2033
Figure 25: North America Market Value (US$ Million) Analysis by Country, 2018 to 2033
Figure 26: North America Market Value Share (%) and BPS Analysis by Country, 2023 to 2033
Figure 27: North America Market Y-o-Y Growth (%) Projections by Country, 2023 to 2033
Figure 28: North America Market Value (US$ Million) Analysis by Product Type, 2018 to 2033
Figure 29: North America Market Value Share (%) and BPS Analysis by Product Type, 2023 to 2033
Figure 30: North America Market Y-o-Y Growth (%) Projections by Product Type, 2023 to 2033
Figure 31: North America Market Value (US$ Million) Analysis by Application, 2018 to 2033
Figure 32: North America Market Value Share (%) and BPS Analysis by Application, 2023 to 2033
Figure 33: North America Market Y-o-Y Growth (%) Projections by Application, 2023 to 2033
Figure 34: North America Market Value (US$ Million) Analysis by End User, 2018 to 2033
Figure 35: North America Market Value Share (%) and BPS Analysis by End User, 2023 to 2033
Figure 36: North America Market Y-o-Y Growth (%) Projections by End User, 2023 to 2033
Figure 37: North America Market Attractiveness by Product Type, 2023 to 2033
Figure 38: North America Market Attractiveness by Application, 2023 to 2033
Figure 39: North America Market Attractiveness by End User, 2023 to 2033
Figure 40: North America Market Attractiveness by Country, 2023 to 2033
Figure 41: Latin America Market Value (US$ Million) by Product Type, 2023 to 2033
Figure 42: Latin America Market Value (US$ Million) by Application, 2023 to 2033
Figure 43: Latin America Market Value (US$ Million) by End User, 2023 to 2033
Figure 44: Latin America Market Value (US$ Million) by Country, 2023 to 2033
Figure 45: Latin America Market Value (US$ Million) Analysis by Country, 2018 to 2033
Figure 46: Latin America Market Value Share (%) and BPS Analysis by Country, 2023 to 2033
Figure 47: Latin America Market Y-o-Y Growth (%) Projections by Country, 2023 to 2033
Figure 48: Latin America Market Value (US$ Million) Analysis by Product Type, 2018 to 2033
Figure 49: Latin America Market Value Share (%) and BPS Analysis by Product Type, 2023 to 2033
Figure 50: Latin America Market Y-o-Y Growth (%) Projections by Product Type, 2023 to 2033
Figure 51: Latin America Market Value (US$ Million) Analysis by Application, 2018 to 2033
Figure 52: Latin America Market Value Share (%) and BPS Analysis by Application, 2023 to 2033
Figure 53: Latin America Market Y-o-Y Growth (%) Projections by Application, 2023 to 2033
Figure 54: Latin America Market Value (US$ Million) Analysis by End User, 2018 to 2033
Figure 55: Latin America Market Value Share (%) and BPS Analysis by End User, 2023 to 2033
Figure 56: Latin America Market Y-o-Y Growth (%) Projections by End User, 2023 to 2033
Figure 57: Latin America Market Attractiveness by Product Type, 2023 to 2033
Figure 58: Latin America Market Attractiveness by Application, 2023 to 2033
Figure 59: Latin America Market Attractiveness by End User, 2023 to 2033
Figure 60: Latin America Market Attractiveness by Country, 2023 to 2033
Figure 61: Western Europe Market Value (US$ Million) by Product Type, 2023 to 2033
Figure 62: Western Europe Market Value (US$ Million) by Application, 2023 to 2033
Figure 63: Western Europe Market Value (US$ Million) by End User, 2023 to 2033
Figure 64: Western Europe Market Value (US$ Million) by Country, 2023 to 2033
Figure 65: Western Europe Market Value (US$ Million) Analysis by Country, 2018 to 2033
Figure 66: Western Europe Market Value Share (%) and BPS Analysis by Country, 2023 to 2033
Figure 67: Western Europe Market Y-o-Y Growth (%) Projections by Country, 2023 to 2033
Figure 68: Western Europe Market Value (US$ Million) Analysis by Product Type, 2018 to 2033
Figure 69: Western Europe Market Value Share (%) and BPS Analysis by Product Type, 2023 to 2033
Figure 70: Western Europe Market Y-o-Y Growth (%) Projections by Product Type, 2023 to 2033
Figure 71: Western Europe Market Value (US$ Million) Analysis by Application, 2018 to 2033
Figure 72: Western Europe Market Value Share (%) and BPS Analysis by Application, 2023 to 2033
Figure 73: Western Europe Market Y-o-Y Growth (%) Projections by Application, 2023 to 2033
Figure 74: Western Europe Market Value (US$ Million) Analysis by End User, 2018 to 2033
Figure 75: Western Europe Market Value Share (%) and BPS Analysis by End User, 2023 to 2033
Figure 76: Western Europe Market Y-o-Y Growth (%) Projections by End User, 2023 to 2033
Figure 77: Western Europe Market Attractiveness by Product Type, 2023 to 2033
Figure 78: Western Europe Market Attractiveness by Application, 2023 to 2033
Figure 79: Western Europe Market Attractiveness by End User, 2023 to 2033
Figure 80: Western Europe Market Attractiveness by Country, 2023 to 2033
Figure 81: Eastern Europe Market Value (US$ Million) by Product Type, 2023 to 2033
Figure 82: Eastern Europe Market Value (US$ Million) by Application, 2023 to 2033
Figure 83: Eastern Europe Market Value (US$ Million) by End User, 2023 to 2033
Figure 84: Eastern Europe Market Value (US$ Million) by Country, 2023 to 2033
Figure 85: Eastern Europe Market Value (US$ Million) Analysis by Country, 2018 to 2033
Figure 86: Eastern Europe Market Value Share (%) and BPS Analysis by Country, 2023 to 2033
Figure 87: Eastern Europe Market Y-o-Y Growth (%) Projections by Country, 2023 to 2033
Figure 88: Eastern Europe Market Value (US$ Million) Analysis by Product Type, 2018 to 2033
Figure 89: Eastern Europe Market Value Share (%) and BPS Analysis by Product Type, 2023 to 2033
Figure 90: Eastern Europe Market Y-o-Y Growth (%) Projections by Product Type, 2023 to 2033
Figure 91: Eastern Europe Market Value (US$ Million) Analysis by Application, 2018 to 2033
Figure 92: Eastern Europe Market Value Share (%) and BPS Analysis by Application, 2023 to 2033
Figure 93: Eastern Europe Market Y-o-Y Growth (%) Projections by Application, 2023 to 2033
Figure 94: Eastern Europe Market Value (US$ Million) Analysis by End User, 2018 to 2033
Figure 95: Eastern Europe Market Value Share (%) and BPS Analysis by End User, 2023 to 2033
Figure 96: Eastern Europe Market Y-o-Y Growth (%) Projections by End User, 2023 to 2033
Figure 97: Eastern Europe Market Attractiveness by Product Type, 2023 to 2033
Figure 98: Eastern Europe Market Attractiveness by Application, 2023 to 2033
Figure 99: Eastern Europe Market Attractiveness by End User, 2023 to 2033
Figure 100: Eastern Europe Market Attractiveness by Country, 2023 to 2033
Figure 101: South Asia and Pacific Market Value (US$ Million) by Product Type, 2023 to 2033
Figure 102: South Asia and Pacific Market Value (US$ Million) by Application, 2023 to 2033
Figure 103: South Asia and Pacific Market Value (US$ Million) by End User, 2023 to 2033
Figure 104: South Asia and Pacific Market Value (US$ Million) by Country, 2023 to 2033
Figure 105: South Asia and Pacific Market Value (US$ Million) Analysis by Country, 2018 to 2033
Figure 106: South Asia and Pacific Market Value Share (%) and BPS Analysis by Country, 2023 to 2033
Figure 107: South Asia and Pacific Market Y-o-Y Growth (%) Projections by Country, 2023 to 2033
Figure 108: South Asia and Pacific Market Value (US$ Million) Analysis by Product Type, 2018 to 2033
Figure 109: South Asia and Pacific Market Value Share (%) and BPS Analysis by Product Type, 2023 to 2033
Figure 110: South Asia and Pacific Market Y-o-Y Growth (%) Projections by Product Type, 2023 to 2033
Figure 111: South Asia and Pacific Market Value (US$ Million) Analysis by Application, 2018 to 2033
Figure 112: South Asia and Pacific Market Value Share (%) and BPS Analysis by Application, 2023 to 2033
Figure 113: South Asia and Pacific Market Y-o-Y Growth (%) Projections by Application, 2023 to 2033
Figure 114: South Asia and Pacific Market Value (US$ Million) Analysis by End User, 2018 to 2033
Figure 115: South Asia and Pacific Market Value Share (%) and BPS Analysis by End User, 2023 to 2033
Figure 116: South Asia and Pacific Market Y-o-Y Growth (%) Projections by End User, 2023 to 2033
Figure 117: South Asia and Pacific Market Attractiveness by Product Type, 2023 to 2033
Figure 118: South Asia and Pacific Market Attractiveness by Application, 2023 to 2033
Figure 119: South Asia and Pacific Market Attractiveness by End User, 2023 to 2033
Figure 120: South Asia and Pacific Market Attractiveness by Country, 2023 to 2033
Figure 121: East Asia Market Value (US$ Million) by Product Type, 2023 to 2033
Figure 122: East Asia Market Value (US$ Million) by Application, 2023 to 2033
Figure 123: East Asia Market Value (US$ Million) by End User, 2023 to 2033
Figure 124: East Asia Market Value (US$ Million) by Country, 2023 to 2033
Figure 125: East Asia Market Value (US$ Million) Analysis by Country, 2018 to 2033
Figure 126: East Asia Market Value Share (%) and BPS Analysis by Country, 2023 to 2033
Figure 127: East Asia Market Y-o-Y Growth (%) Projections by Country, 2023 to 2033
Figure 128: East Asia Market Value (US$ Million) Analysis by Product Type, 2018 to 2033
Figure 129: East Asia Market Value Share (%) and BPS Analysis by Product Type, 2023 to 2033
Figure 130: East Asia Market Y-o-Y Growth (%) Projections by Product Type, 2023 to 2033
Figure 131: East Asia Market Value (US$ Million) Analysis by Application, 2018 to 2033
Figure 132: East Asia Market Value Share (%) and BPS Analysis by Application, 2023 to 2033
Figure 133: East Asia Market Y-o-Y Growth (%) Projections by Application, 2023 to 2033
Figure 134: East Asia Market Value (US$ Million) Analysis by End User, 2018 to 2033
Figure 135: East Asia Market Value Share (%) and BPS Analysis by End User, 2023 to 2033
Figure 136: East Asia Market Y-o-Y Growth (%) Projections by End User, 2023 to 2033
Figure 137: East Asia Market Attractiveness by Product Type, 2023 to 2033
Figure 138: East Asia Market Attractiveness by Application, 2023 to 2033
Figure 139: East Asia Market Attractiveness by End User, 2023 to 2033
Figure 140: East Asia Market Attractiveness by Country, 2023 to 2033
Figure 141: Middle East and Africa Market Value (US$ Million) by Product Type, 2023 to 2033
Figure 142: Middle East and Africa Market Value (US$ Million) by Application, 2023 to 2033
Figure 143: Middle East and Africa Market Value (US$ Million) by End User, 2023 to 2033
Figure 144: Middle East and Africa Market Value (US$ Million) by Country, 2023 to 2033
Figure 145: Middle East and Africa Market Value (US$ Million) Analysis by Country, 2018 to 2033
Figure 146: Middle East and Africa Market Value Share (%) and BPS Analysis by Country, 2023 to 2033
Figure 147: Middle East and Africa Market Y-o-Y Growth (%) Projections by Country, 2023 to 2033
Figure 148: Middle East and Africa Market Value (US$ Million) Analysis by Product Type, 2018 to 2033
Figure 149: Middle East and Africa Market Value Share (%) and BPS Analysis by Product Type, 2023 to 2033
Figure 150: Middle East and Africa Market Y-o-Y Growth (%) Projections by Product Type, 2023 to 2033
Figure 151: Middle East and Africa Market Value (US$ Million) Analysis by Application, 2018 to 2033
Figure 152: Middle East and Africa Market Value Share (%) and BPS Analysis by Application, 2023 to 2033
Figure 153: Middle East and Africa Market Y-o-Y Growth (%) Projections by Application, 2023 to 2033
Figure 154: Middle East and Africa Market Value (US$ Million) Analysis by End User, 2018 to 2033
Figure 155: Middle East and Africa Market Value Share (%) and BPS Analysis by End User, 2023 to 2033
Figure 156: Middle East and Africa Market Y-o-Y Growth (%) Projections by End User, 2023 to 2033
Figure 157: Middle East and Africa Market Attractiveness by Product Type, 2023 to 2033
Figure 158: Middle East and Africa Market Attractiveness by Application, 2023 to 2033
Figure 159: Middle East and Africa Market Attractiveness by End User, 2023 to 2033
Figure 160: Middle East and Africa Market Attractiveness by Country, 2023 to 2033
The market is valued at USD 8,637.6 million in 2023.
Merck KGaA, Allergan, Plc., PerkinElmer, Inc. are key market players.
By 2033, the market will reach USD 22,833 million.
The market’s CAGR from 2023 to 2033 will be 10.2%.
The China market’s expected CAGR over the forecast period is 14.5%.
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