The Reusable Tumblers Market is estimated to be valued at USD 102.7 billion in 2025 and is projected to reach USD 177.1 billion by 2035, registering a compound annual growth rate (CAGR) of 5.6% over the forecast period.
| Metric | Value |
|---|---|
| Reusable Tumblers Market Estimated Value in (2025 E) | USD 102.7 billion |
| Reusable Tumblers Market Forecast Value in (2035 F) | USD 177.1 billion |
| Forecast CAGR (2025 to 2035) | 5.6% |
The reusable tumblers market is witnessing strong momentum as consumers shift toward sustainable and eco friendly drinkware alternatives. Growing concerns over plastic pollution, regulatory restrictions on single use plastics, and rising adoption of sustainable lifestyle choices are driving demand across both developed and emerging economies.
Manufacturers are increasingly investing in durable materials, innovative insulation technologies, and customizable designs to cater to evolving consumer preferences. The integration of branding opportunities, particularly in corporate gifting and retail, has also boosted demand.
Furthermore, e commerce expansion and the influence of social sustainability movements have accelerated consumer adoption. The market outlook remains positive with future growth opportunities driven by material innovation, circular economy models, and heightened consumer awareness of environmental footprints.
The market is segmented by Material, Product Type, Sales Channel, and End Users and region. By Material, the market is divided into Glass, Plastic, and Metal. In terms of Product Type, the market is classified into Up to 12 Oz, 12 to 20 Oz, 20 to 30 Oz, and Above 30 Oz. Based on Sales Channel, the market is segmented into Hyper/Super Market, Convenience Stores, and Online Sales. By End Users, the market is divided into Commercial, Institutional, and Household. Regionally, the market is classified into North America, Latin America, Western Europe, Eastern Europe, Balkan & Baltic Countries, Russia & Belarus, Central Asia, East Asia, South Asia & Pacific, and the Middle East & Africa.
The glass material segment is expected to account for 41.60% of the market by 2025, positioning it as the most prominent material choice. Growth in this segment is being driven by rising consumer preference for chemical free, odor resistant, and visually appealing drinkware.
Glass tumblers are increasingly valued for their premium look and non reactive properties that maintain beverage purity. Additionally, glass has benefited from enhanced durability through tempered and borosilicate technologies, making it more practical for daily use.
Growing alignment with health conscious and environmentally responsible lifestyles has further strengthened adoption, ensuring glass maintains its leadership position within the material category.
The up to 12 oz product type segment is projected to hold 36.80% of total market revenue in 2025, making it the leading size format. This dominance is attributed to rising demand for compact and portable tumblers that align with on the go consumption trends.
Consumers seeking portion control, convenience, and lightweight carry options have favored smaller capacity tumblers across workplace, travel, and casual use scenarios. Manufacturers have also focused on providing insulated versions within this size range, enhancing usability for both hot and cold beverages.
The blend of portability, practicality, and functionality has positioned the up to 12 oz category as the preferred choice in the reusable tumblers market.
The hyper and super market channel is expected to contribute 44.90% of overall revenue by 2025, making it the dominant distribution avenue. This growth is being supported by the high visibility, product variety, and convenience offered by large format retail outlets.
Consumers benefit from the ability to physically evaluate tumbler quality, design, and pricing options, which drives strong in store purchasing decisions. Retailers have also expanded sustainable product assortments, dedicating shelf space to eco friendly drinkware in response to consumer demand.
The promotional capabilities of hyper and super markets, combined with attractive discounts and seasonal campaigns, have further elevated their role in sales growth. This distribution advantage ensures their continued leadership in driving adoption across diverse consumer groups.
The global reusable tumblers market witnessed a CAGR of 3.2% during the historic period with a market value of USD 102.7.0 Million in 2025 from USD 78.2 Million in 2020.
Consumers, due to their increasing environmental concerns, are preferring reusable tumblers. In addition, the number of excursions and trips is skyrocketing in recent times. Due to their exceptional convenience, high quality, and eco-friendly attributes, the portable and useful reusable tumblers are preferred in outdoor camping, hiking, bicycling, and shopping. When traveling, going on adventures, or participating in sports, reusable tumblers are highly recommended.
Furthermore, on-the-go liquid food ordering is expanding due to hectic lifestyles. Due to their exceptional capacity to keep drinks hot or cold for a longer period of time, reusable tumblers are becoming more and more popular today with the rise of quick-service restaurants and fast-food services in cafes and restaurants.
The market for reusable tumblers will therefore be driven by consumers' shifting preferences and behaviors for the most secure, safe, and environmentally friendly packing solution. The reusable tumblers are developing innovative reusable tumblers; also, the customers can customize the tumbler according to their needs. All these factors will drive the reusable tumblers market.
Nowadays, companies are more focused on sustainable products. Producers are concerned about environmental aspects and demand eco-friendly packaging solutions for their products. The global market is suggesting the trend of green packaging, and all the industries following the market trends are adopting green packaging solutions.
Tumblers as a preferred packaging choice of the beverages industry are also being demanded in reusable form or in eco-friendly form. Despite being a preferred choice, reusability aspects have demanded the most in the selection of tumblers for their product.
Reusable tumbler has a strong customer base which is contributing a lot to the market with demanding reusable customers along with its various other features like safety and protection. The trend adoption by the beverages industry via the market is driving the reusable tumblers market.
Based on the material segment, the metal segment holds the major portion of the global reusable tumblers market. The targeted segment is projected to hold around 55.8% of the market share by the end of 2035. This is due to the enormous benefits obtained from metal material.
Reusable tumblers are mostly manufactured using stainless steel as it helps to maintain the liquid's desired temperature for hours. Stainless steel reusable tumblers are highly durable and are one of the safest and most versatile.
Thus, the benefits such as recyclability, durability, versatility, and convenience will boost the sales of reusable tumblers.
The online sales segment is the most lucrative segment in the sales channel for the global reusable tumblers market. During Covid and post-Covid, there was a phenomenal increase in online shopping.
Due an increase in online orders, will further propel the reusable tumblers market. The online sales segment is projected to expand at a CAGR of 4.8% during the forecast period.
Canada is expected to drive the demand for reusable tumblers is expected to grow the market at the rate of 3.8%. Various countries across the globe actively putting efforts into environment-friendly packaging solutions.
Canada is one of those countries which is strictly into green packaging and following eco-friendly aspects while selecting solutions. The country also contributed to environment-friendly packaging while selecting packaging solutions.According to World Economic Forum, Canada is planning to ban six types of single-use plastics.
The ban by the country will be focusing on six items that are generally found in the environment and are generally not recycled, and those items have alternatives readily available in the market. The following legislative steps by the country are helping the reusable tumblers market.
The preference given to reusable or eco-friendly packaging solutions by the Canadian market is boosting the reusable tumblers market.
The UK is estimated to register a CAGR of nearly 5.1% from 2025 to 2035. According to Food and Drink Federation, in the UK the exports of food and drink exceeded £20 billion and made a major contribution to the economy. Amongst other industries food and drink industry is the UK’s largest manufacturing sector, thus will have a positive impact on the reusable tumblers market.
The key players which are operating in the market are focusing on expansion and innovation. All of them are trying to capture a large market share. Big companies are focusing on USPs to increase sales. Some of the innovations and expansions are as under-
| Attribute | Details |
|---|---|
| Growth Rate | CAGR of 5.6% from 2025 to 2035 |
| Base Year for Estimation | 2025 |
| Historical Data | 2020 to 2025 |
| Forecast Period | 2025 to 2035 |
| Quantitative Units | Revenue in USD Billion, Volume in Units, and CAGR from 2025 to 2035 |
| Report Coverage | Revenue Forecast, Volume Forecast, Company Ranking, Competitive Landscape, Growth Factors, Trends, and Pricing Analysis |
| Segments Covered | Material, Capacity, Sales Channel, End Users, Region |
| Regions Covered | North America; Latin America; East Asia; South Asia & Pacific; Western Europe; Eastern Europe; Central Asia; Russia & Belarus; Balkan Countries; Baltic Countries; Middle East and Africa (MEA) |
| Key Countries Covered | USA, Canada, Mexico, Brazil, Germany, UK, France, Italy, Spain, Russia, China, Japan, India, GCC countries, Australia |
| Key Companies Profiled | JOCO Group Pty Ltd.; Biome; Tervis; Frank Green; Klean Kanteen; Zhejiang Jupeng Drinkware Co., Ltd.; Hydro Flask; KingStar Industries Co., Ltd; Tupperware Brands Corporation; Ohelo; Cuppe |
| Customization & Pricing | Available upon Request |
The global reusable tumblers market is estimated to be valued at USD 102.7 billion in 2025.
The market size for the reusable tumblers market is projected to reach USD 177.1 billion by 2035.
The reusable tumblers market is expected to grow at a 5.6% CAGR between 2025 and 2035.
The key product types in reusable tumblers market are glass, plastic and metal.
In terms of product type, up to 12 oz segment to command 36.8% share in the reusable tumblers market in 2025.
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Reusable Tumblers Market
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