The global two wheeler accessories aftermarket is booming due to the increasing trend of using motorcycles and scooters for commuting and recreational purposes. Market growth in automobile performance, appearance, and safety owing to growing consumer interest is expected to propel market growth. The major products are safety accessories, luggage carriers, crash guards, lighting accessories, and advanced TFT instrument clusters.
E-commerce platforms have also contributed to accessibility, allowing consumers to access a variety of accessories easily. In addition, the rising trends toward customization and personalization are compelling aftermarket sales as younger riders and enthusiasts seek to enhance their vehicles' functionality and appearance.
In 2025, the two-wheeler accessories aftermarket was valued at approximately USD 23,572.82 million. By 2035, it is projected to reach USD 52,808.57 million, reflecting a compound annual growth rate (CAGR) of 8.4%. The market growth is significantly influenced by the increasing penetration of high-performance motorcycles and electric two-wheelers.
Rising concerns about rider safety and comfort have propelled demand for advanced safety gear, smart helmets, and ergonomic seat modifications. Furthermore, government regulations emphasizing road safety standards are encouraging riders to invest in high-quality accessories. Market players are continuously innovating, integrating IoT and smart connectivity solutions in accessories, which is further propelling market adoption across various regions.
Based on region, North America holds a considerable share in the two-wheeler accessories aftermarket owing to high motorcycle ownership and rising inclination towards touring and adventure biking. In the USA and Canada demand continues to be strong for its premium accessories like high-tech navigation systems, ultra-advanced LED lighting solutions and heated grips for riders in extreme climate `conditions.
The growing number of established motorcycle companies in the region and a good number of aftermarket service providers also boost market growth. Increasing awareness about motorcycle safety gear, coupled with strict government regulations on the compulsory usage of personal protective equipment are also contributing to the upsurge in sales in this region.
Skinny Jeans and Small Suits Europe's two-wheeler accessories aftermarket is largely fueled by the presence of a motorcycle culture anchored in motorcycle touring and sports biking, especially in Germany, Italy, France and the UK. With the growing use of electric 2-wheelers and rising focus on sustainable mobility solutions, manufacturers are developing innovative accessories tailored for electric bikes and scooters.
The increasing popularity of high-performance riding apparel, such as armored jackets, gloves, and knee guards, is driving the growth of the market. Moreover, initiatives are being taken to ease access for road safety and sustainable mobility solutions and to encourage their buying choices throughout the region.
With high ownership rates of two-wheeler in China, India, Indonesia, and Vietnam, Asia-Pacific is the fastest-growing market for two-wheeler accessories. Increasing disposable incomes, increasing urbanization, and the availability of a progressively growing middle-class population is boosting the demand for the overall premium motorcycle accessories.
There is a rise in the smart helmets, anti-theft and mobile phone holders with USB charges in the market. Furthermore, local manufacturers and aftermarket suppliers are progressively enhancing their product OEM solution portfolios, catering to independence, affordability, and high durability for the variably-consuming clients in the region. Customization trends in this market are also driven by the rising influence of motorsports and biking communities.
Owing to the persistent development of safety technologies, biases among consumers towards personalization, and rising e-commerce penetration, the two-wheeler accessories aftermarket will witness significant growth. Smart connectivity, increased durability and sustainable materials in accessory development will also give direction to future trends in the market and ensure a steady demand in the global market.
Challenge
Price Sensitivity and Competition from Counterfeit Products
High price sensitivity on the part of consumers and competition from counterfeit or low-quality accessories are challenges for the two wheeler accessories aftermarket. A majority of shoppers buy cheap imitation products, resulting in the growing presence of fake consumer goods on the market that often sacrifice safety and quality.
These unauthorized sellers offer extra options at reduced prices, disrupting the revenue streams of traditional brands. As a solution, organizations need to pay attention to competitive pricing strategies, implement robust quality control and educate buyers regarding the hazards of counterfeit products.
Supply Chain Disruptions and Availability of Raw Materials
There are significant challenges in the two wheeler accessories aftermarket because the price of raw materials can fluctuate, and supply chains also face a disruption. Price increases for key materials like metals, plastics, and electronic components affect manufacturing costs and cause delays in production.
Supply chain is further complicated by geopolitical tensions, transportation hurdles and laws and regulations restrictions. His call for action highlights the importance of investing in supply chain resilience through diversified sourcing, strategic partnerships, and leveraging predictive analytics to preempt potential disruptions.
Opportunity
Rising Demand for Customization and Performance Upgrades
The increase in demand for vehicle personalization and performance upgrades have emerged as opportunities for the two wheeler accessories aftermarket. The accessories segment was probably the largest application in the motorcycle market and included a huge range of products, including custom exhaust systems, advanced lighting solutions, ergonomic seats, and smart connectivity devices. Companies that target innovative and aesthetically pleasing aftermarket accessories will create loyal customer bases and lead market growth.
Expansion of E-Commerce and Digital Sales Channels
The aftermarket accessories sector is undergoing a transformation through e-commerce platforms and digital sales channels. The customers can access any number of products with great ease due to online marketplaces and direct to consumer sales. Brands leverage digital marketing strategies, tie-ups with influencers, and personalized recommendations to increase their visibility and improve customer engagement. Those that do it well, then, will gain an edge over competitors through optimization of their center of online presence, use of data-driven marketing, and provision of seamless e-commerce experiences.
2020 to 2024 and 2025 to 2035: Post 2020, two wheeler accessories aftermarket continued to witness growth owing to above factors including the market structure where branded components were integrated t the two wheeler accessories aftermarket. It became clear that the trend is toward premium-quality accessories, sustainable materials, and smart technologies. Yet market dynamics were affected by issues such as disruptions in the supply chain, the rise and fall of the price of raw materials, and regulatory constraints.
The market will continue to evolve from smart accessories to new materials, with eco-friendly options gaining momentum, and AI-powered predictive maintenance solutions being popularized between 2025 and 2035. Futuristic additions like IoT enabled accessories, augmented reality based customization tools, and blockchain driven supply chain transparency are taking place in the Indie Fashion Sphere. Expect relative outperformance from firms that are investing heavily in digital transformation, product innovation and sustainability, which will drive market-leading performance and strong customer loyalty.
Market Shifts: A Comparative Analysis (2020 to 2024 vs. 2025 to 2035)
| Market Shift | 2020 to 2024 Trends |
|---|---|
| Regulatory Landscape | Compliance with safety and emission regulations |
| Technological Advancements | Growth in LED lighting, mobile connectivity, and smart helmets |
| Industry Adoption | Increased demand for performance-enhancing accessories |
| Supply Chain and Sourcing | Dependence on traditional raw material suppliers |
| Market Competition | Dominance of established brands and regional players |
| Market Growth Drivers | Rising urbanization and two-wheeler ownership |
| Sustainability and Energy Efficiency | Shift towards eco-friendly and recycled materials |
| Integration of Smart Monitoring | Limited use of digital tracking in accessories |
| Advancements in Product Innovation | Development of ergonomic seats, touring accessories, and safety gear |
| Market Shift | 2025 to 2035 Projections |
|---|---|
| Regulatory Landscape | Integration of AI-driven compliance monitoring |
| Technological Advancements | Expansion of IoT-enabled accessories and AI-powered diagnostics |
| Industry Adoption | Rise of AR-based customization and digital twin modeling |
| Supply Chain and Sourcing | Blockchain-enabled transparency and resilient supply chains |
| Market Competition | Growth of niche brands and direct-to-consumer models |
| Market Growth Drivers | Smart mobility trends and increasing focus on sustainability |
| Sustainability and Energy Efficiency | Large-scale adoption of biodegradable and energy-efficient components |
| Integration of Smart Monitoring | AI-driven predictive maintenance and real-time diagnostics |
| Advancements in Product Innovation | Introduction of adaptive and self-healing accessories |
Increasing usage of motorcycles for commuting and recreational activities is driving the USA two-wheeler accessories aftermarket. Stringent road safety regulations are also driving up demand for safety gears can include helmets, gloves, and riding jackets.
Moreover, aftermarket exhaust systems and performances parts, and lighting are becoming increasingly popular, which in turn is fueling the market growth. There are many e-commerce platforms and specialty stores that further provide custom-made and premium accessories. Factors like technological options, such as GPS systems in smart helmets along with communication devices, are also leading to the market trends.
| Country | CAGR (2025 to 2035) |
|---|---|
| USA | 8.6% |
Factors such as growth in motorcycle ownership and delivery services using scooters and bikes in the United Kingdom market propel the demand for two-wheeler accessories in the country. Protective gear continues to be the number-one category, with brands concentrating on lightweight and impact-resistant fabrics.
The increasing popularity of adventure touring and weekend rides have spiked demand for accessories like saddlebags, crash guards and navigation accessories. Online retail channels are rapidly growing, as they feature a wide variety of both luxury and inexpensive accessories. Rising environmental concerns are also contributing to the demand for electric two-wheeler accessories such as battery charger and storage.
| Country | CAGR (2025 to 2035) |
|---|---|
| UK | 8.2% |
Development of the European two-wheeler accessories aftermarket is some country, such as Germany, France and Italy, in which motorcycle & scooter is an essential part of daily commuting. The demand for high-performance accessories is fueled by high disposable incomes and a strong motorcycle touring culture.
Safety standards are driving the use of advanced helmets and riding gear. With electric two-wheelers becoming more popular, we have also seen an increase in demand for smart accessories like smartphone mounts, charging station, anti-theft devices, etc. Sustainable and eco-friendly materials are increasingly notable across luggage and protective gear categories.
| Region | CAGR (2025 to 2035) |
|---|---|
| European Union (EU) | 8.5% |
Japan's two-wheeler accessories market is driven by a significant culture of commuting by scooters and motorcycles. Smart helmets with augmented reality (AR) displays and built-in communication systems are among the technologically advanced accessories that are in increasing demand.
Enthusiasts want high-quality, durable performance parts-brake pads, exhausts, suspension systems, anything. Japan's growing adoption of certified protective gear also plays a part from the nation's strict safety requirements. Just as automotive electric scooters are driving demand for battery management systems, portable charges and aerodynamic accessories.
| Country | CAGR (2025 to 2035) |
|---|---|
| Japan | 8.7% |
Due to the growing utilization of motorcycles and scooters for delivery as well as personal commuting, the two-wheeler accessories aftermarket in South Korea is evolving. A key driver of this trend is the emergence of online platforms that offer college/alma mater-themed customizable and fashionable accessories. Some aspects, like the safety factor, are still a high priority, driving demand for high-impact helmets, knee guards, and riding jackets.
With motorcycle touring on the rise, it's only natural that demand for travel accessories has also increased, including saddle panniers, tank bags, and solutions. Smart locks, dash cams and LED lighting are also powering market growth from the smart home and connected home technology end.
| Country | CAGR (2025 to 2035) |
|---|---|
| South Korea | 8.9% |
| Product | Market Share (2025) |
|---|---|
| Protective Gear | 39% |
Due to increasing safety regulations and rising rider awareness about the prevention of road accidents, the two-wheeler accessories aftermarket is dominated by protective gear. As road traffic accidents are increasing across the globe and the law for protective gear is being strictly imposed on riders, helmets, body armor and riding glove have become a necessity.
Mock helmets, during that time, had been emphasized compared to aesthetic accessories but collaborated by the makers and consumers to provide more safety gear without warning. This, along with the influx of smart technology, such as Bluetooth enabled helmets and impact resistant materials, is fueling growth in the segment. The growing popularity of adventure motorcycling and sports biking is also influencing the demand for advanced protective gear.
Manufacturers are continuously ramping up investments in R&D for innovative protective solutions with characteristics such as higher durability, breathability, and style, which further solidifies the space-predominating share of this segment. The budding wave of safety certifications and standardized performance testing for riding gear will further drive consumer confidence and accelerate adoption of the high-mobility protective wear category of premium gear.
| Two-Wheeler Type | Market Share (2025) |
|---|---|
| Standard Motorcycle | 46% |
Due to their widespread use for urban and suburban commuting, standard motorcycles have the largest market share in the two-wheeler accessories aftermarket. These motorcycles are popular for their low cost, fuel economy, and the ability to traverse a variety of terrain, making them the most common type of bike.
Standard motorcycles are more practical for everyday use than cruiser or sports motorcycles from the perspective of the riding community, thus there will always be consistent demand for essential and performance-related accessories. As cities increasingly face challenges of congestion and pollution, the growth of electric two-wheelers in the standard segment is opening new opportunities in the market, catering to environmental-friendly consumers that look for green mobility alternatives.
Moreover, makers are providing customizable components for regular road motorcycles, including upgraded seats, more advanced security solutions as well as ergonomic handlebars to increase comfort and riding. Increasing demand for robust and functional accessories for standard motorcycles is fueled by the rising presence of ride-sharing services and delivery platforms.
We're not quite done here! With urbanization becoming the norm all over the world, cities looking to improve two-wheeler infrastructure, the case for affordable standard motorcycles and their accessories is only set to grow and solidifying their market position.
The two-wheeler accessories aftermarket is witnessing the steady growth as consumers demand more as they seek customization products, safety upgrades, and performance-enhancing components. With the emergence of electric two-wheelers, advanced connectivity features, and durable aftermarket solutions, the market is witnessing noteworthy growth.
Due to a worldwide Compound Annual Growth Rate (CAGR) of 8.4%, firms are prioritizing ergonomic patterns, light materials, and invention accessories for an enhanced riding experience as well as increased security. The increasing adoption of GPS tracking systems, anti-theft solutions, and aerodynamic components is additionally propelling market growth.
Market Share Analysis by Company
| Company Name | Estimated Market Share (%) |
|---|---|
| Bosch GmbH | 18-22% |
| Shoei Co., Ltd. | 14-18% |
| GIVI Srl | 12-16% |
| Steelbird Helmets | 10-14% |
| HJC Helmets | 8-12% |
| Other Companies(combined) | 25-35% |
| Company Name | Key Offerings/Activities |
|---|---|
| Bosch GmbH | In 2025, Bosch GmbH introduced advanced ABS systems and smart connectivity solutions, enhancing two-wheeler safety and rider assistance features. |
| Shoei Co., Ltd. | In 2024, Shoei Co., Ltd. launched aerodynamic and lightweight helmet designs, improving rider comfort and reducing wind resistance. |
| GIVI Srl | In 2025, GIVI Srl expanded its premium luggage solutions, integrating anti-theft and weatherproof technologies for touring enthusiasts. |
| Steelbird Helmets | In 2024, Steelbird Helmets developed dual-visor helmets with improved ventilation, catering to long-distance riders and urban commuters. |
| HJC Helmets | In 2025, HJC Helmets introduced smart helmets with Bluetooth communication features, enhancing connectivity for riders. |
Key Company Insights
Bosch GmbH (18-22%)
Bosch already has a commanding presence in the aftermarket with high-tech safety and electronic add-ons, like ABS, traction control, and intelligent rider-assist systems. With investments in sensor-based solutions and AI-driven performance improvements, the company provides the latest innovations to greatly enhance rider safety.
Shoei Co., Ltd. (14-18%)
Shoei makes high-end motorcycle helmets focusing on aerodynamics, impact resistance and light weight. Maintaining a solid presence globally, the company is constantly improving comfort, noise reduction and ventilation systems.
GIVI Srl (12-16%)
For secure and waterproof storage, look no further than GIVI, the leader in motorcycle luggage and touring accessories. Year after year, the company was expanding its offerings to also include modular and smart luggage systems, which feature anti-theft protection and ergonomic designs.
Steelbird Helmets (10-14%)
Steelbird is a company that believes in affordable yet quality helmets, and it was the first one to release dual visor, impact resistant helmets for city riders. It is expanding its safety certification programs and also putting an emphasis on rider comfort and durability.
HJC Helmets (8-12%)
HJC is a pioneer in cutting-edge smart helmet technology, with Bluetooth communication, noise cancellation, and HUD (heads-up display) technology. This results in better user experience as the company is working on aerodynamics and lightweight designs.
Other Key Players (25-35% Combined)
A few other manufacturers create a competitive two-wheeler accessories after market with focused & innovative solutions:
The overall market size for two wheeler accessories aftermarket was USD 23,572.82 million in 2025.
The two wheeler accessories aftermarket expected to reach USD 52,808.57 million in 2035.
Rising two-wheeler sales, increasing consumer preference for customization, growing demand for safety and comfort accessories, expanding e-commerce distribution, and advancements in durable and stylish aftermarket products will drive market demand.
The top 5 countries which drives the development of two wheeler accessories aftermarket are USA, UK, Europe Union, Japan and South Korea.
Standard motorcycles driving market growth to command significant share over the assessment period.
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Two Wheeler Accessories Aftermarket
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