White Charcoal Powder Outlook:
White charcoal powder is a traditional charcoal from Japan derived from a tree possessing high strength and hardness named Ubame Oak. To extract the white charcoal powder, the wood of the tree is first heated at a temperature higher than 1000 °C followed by cooling it rapidly by covering it with a damp mixture of earth, ash and sand and finally crushing it to form a powdered substance. White Charcoal powder is odourless and black in colour with a slight white hue on it. The white charcoal powder possesses numerous tiny pores on it, thus allowing it to absorb chemical substances like oil, impurities, and dust. Due to this chemical absorbing property of white charcoal powder, it has significant applications in hair care and personal care products such as soaps, shampoos, cosmetics and body scrubs for purifying and cleansing sensitive skin and hair. This lesser known white charcoal powder is attracting widespread attention and popularity owing to its unique properties and characteristics leading to its various applications in different industries which includes personal care, healthcare, food, and others. Further, the white charcoal powder also absorbs harmful substance and unpleasant odours from the rooms thus, providing a refreshing and clean environment and in turn elicit a sense of wellbeing. In addition to all these properties, this white charcoal powder is environmentally friendly as well.
Surge in the demand for white charcoal powder owing to its diverse applications in cosmetics and personal care industry
The rising consciousness among consumers to look good and have a healthy, smooth and radiating skin and hair is one of the major factor driving the market for the white charcoal powder. The white charcoal powder when mixed in a proportion of 1 to 2% in lotions, creams, and gel formulations helps in increasing skin smoothness, enhances makeup applications, boost the skin tone, and gently removes the dead and dry skin thus, giving a refreshing and radiating appearance and feel. Further, it also enhances the blood circulation in the body. Another driving factor for the market of white charcoal powder is its organic, pure and natural form, thus, attracting consumers looking for a safe and natural product line. The white charcoal powder also has applications in toothpaste and teeth cleaning products for proving sparkling white and clean teeth.
The white charcoal powder is traditionally used in Japan and other Asia Pacific regions. Thus, the region accounts for the largest share of the global white charcoal powder market. Further, it’s gaining widespread popularity in developed countries of North America and Europe in the recent years owing to its diverse applications and significant properties in the personal care and cosmetics industry.
The market for white charcoal powder is projected to witness a huge demand in the upcoming years owing to its absorbing properties and diverse applications.
Global White Charcoal Powder: Key Participants:
Some of the market participants in the global White Charcoal Powder identified across the value chain include Premier Specialties, Inc., Essentials by Catalina, Inc., GetWhite, VIETGO CO., LTD, boscia, LLC, and Immaculate Organic Soaps among others.
Opportunities for Participants in the White Charcoal Powder:
There are widespread opportunities for players to grow in the White Charcoal Powder market owing to no significant market participant and growing demand and popularity among consumers for natural and safe cosmetic and personal care products. In addition to this, the rapid growth of white charcoal powder is further elevated by several macroeconomic factors that include GDP, population growth, changing lifestyle and increasing disposable income of the consumers, especially in developing nations. The potential for the growth of the white charcoal powder is quite high, owing to its various applications. The population in regions such as Asia Pacific and Japan widely use white charcoal powder for many uses. If the same practice is adopted by other regions, it is likely to lead to global market growth.
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Global White Charcoal Powder: Market Segmentation:
On the basis of nature, the global White Charcoal Powder has been segmented as:
- Organic White Charcoal Powder
- Conventional White Charcoal Powder
On the basis of end use industry, the global White Charcoal Powder has been segmented as:
- Personal care
- Hair Care
- Food Industry
On the basis of extraction method, the global White Charcoal Powder has been segmented as:
- Brick kiln process
- Mechanical process
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