The global Alzheimer’s therapeutics market is set to witness a valuation of US$ 3,052.3 million in 2023. The demand for Alzheimer’s therapeutics is projected to expand at a CAGR of 9.2% to reach US$ 7,359.7 million by 2033.
Drivers of the Alzheimer's Therapeutics Industry:
The Challenges Faced by Companies in the Alzheimer's Therapeutics Industry
Capitalizing on the Growing Opportunities in Alzheimer's Therapeutics
Exploring the Emerging Trends in Alzheimer's Therapeutics Research
Data Points | Market Insights |
---|---|
Market Value 2023 | US$ 3,052.3 million |
Market Value 2033 | US$ 7,359.7 million |
CAGR (2023 to 2033) | 9.2% |
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The risk associated with drugs for Alzheimer's disease is high, and biomarkers have emerged as key advancements in reducing the risk and enhancing therapeutic outcomes. Biomarkers are helping researchers identify key biological events regarding the disease and drugs that are being used in the treatment of Alzheimer's disease.
The use of biomarkers augments the drug development process by reducing risks related to drug development and adding value to the selection of the most optimal drug candidates for large and expensive phase 3 clinical trials. Because of this, the usage of biomarkers is increasing. With the development of novel biomarkers for therapeutic use, the market for Alzheimer’s disease is witnessing growth opportunities in terms of new drug therapy options.
Companies operating in the Alzheimer’s therapeutics market are actively seeking to strengthen their position through acquisitions and mergers, which significantly accelerate the manufacturer’s ability to capture a significant share of the market.
For instance:
The global Alzheimer’s therapeutics market is expected to record sales worth US$ 3,052.3 million in the year 2023 and is set to expand at a CAGR of 9.2% over the forecast period.
The sale of Alzheimer’s therapeutics expanded at a CAGR of 6.8% from 2018 to 2022 owing to the increased adoption of generic drugs like Donepezil by people, increased use of biomarkers in Alzheimer’s diagnosis, and drug development.
Many research activities regarding the development of diagnostic technologies are ongoing in the world for the treatment of Alzheimer’s. In addition to the traditional treatment therapies, new technologies are assisting in the diagnosis and treatment of Alzheimer's disease. New diagnostic criteria are helping to identify validated diagnostic biomarkers. Increasing healthcare awareness and new diagnostic technologies for Alzheimer’s disease are fueling the growth of the global Alzheimer’s disease therapeutics market in the forecast period.
Many new technologies are being used to monitor Alzheimer's disease and to detect its progression over time, which guides individuals in maintaining and tracking their activities.
Increasing Research and Development spending and ongoing development of new therapies to treat, delay, and prevent the disease fuel the market growth. Early diagnosis of the condition is creating an array of opportunities in the Alzheimer's therapeutics market. This offers a great opportunity for the manufacturers of the industry to expand at a CAGR of 9.2% from 2023 to 2033 globally.
In terms of Alzheimer’s, there has been an increase in the applications of various machine learning approaches, most commonly with imaging data for diagnosis and disease progression. This includes amyloid PET imaging, combined PET and MR imaging, and spectral phenotyping, among others.
For example, researchers from VA Bedford and VA Boston healthcare systems developed a non-invasive optical technique that helps detect the condition of Alzheimer’s disease. This new technique uses spectroscopy to identify structural changes in the brain.
This technological advancement has evolved to address the needs of people with dementia, informal caregivers, formal caregivers, and social caregivers, and created a huge opportunity in the Alzheimer’s therapeutics market.
In terms of the impact of the Aduhelm drug, the pressure has increased on government-funded health programs such as Medicare for the elder population and Medicaid for low-income families, as millions of Americans lost their employer-sponsored health insurance. Medicare is expected to be hit the hardest since most Alzheimer's patients are over 65 years of age.
The expected budget for Alzheimer’s therapeutics is to double as compared to the budget for all other physician-administered drugs. Furthermore, payment for expensive brain scans associated with a diagnosis of Alzheimer's payment is still not clear. When a coverage policy is established, it may be necessary to restrict the use of treatments, and private insurers are likely to do the same. Thus, the drug is expected to increase insurance premiums and increase out-of-pocket costs.
All the above scenarios offer a great opportunity for market growth during the forecast period from 2023 to 2033.
The United States rules the North America region with a total market share of about 94% in 2022. The United States is the most lucrative market for Alzheimer’s therapeutics owing to the factors such as:
According to the Journal of the Alzheimer’s Association, In the United States, around 1 in 9 people which comprised 10.7% of the people aged 65 and older are having Alzheimer’s dementia. approximately 5.0% of the population aged 65 to 74, 13.1% of the population aged 75 to 84, and 33.2% of the population aged 85 and older have Alzheimer’s dementia.
Germany’s Alzheimer’s therapeutics industry accounted for nearly 7.1% share in 2022. This is owing to an increase in the elderly population, an escalation in healthcare expenditure, and increasing funding from the government. Increasing life expectancy in Germany and other parts of Europe boosts the market to grow forward during the forecast period in the region.
China holds a 41.2% share in the East Asia Alzheimer’s therapeutics market in 2022. The market is projected to increase at a high CAGR rate of 12.2% during the forecast period. This growth is associated with rapidly improving medical infrastructure. Also, the market is witnessing growth due to increasing scientific studies associated with the treatment and monitoring of Alzheimer's disease in China. Significant government and private sector funding in the country's Alzheimer's research is also fueling the market growth during the forecast years.
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Donepezil projects lucrative growth at a CAGR of 9.2% till the end of the forecast period, with a market share of around 68.4% in 2022.
The administration of donepezil improves the cognitive function in patients for up to 52 weeks with Alzheimer’s disease without increasing the risk of clinically significant safety events, which makes it the most lucrative drug for all the drugs for Alzheimer’s disease.
The Cholinesterase Inhibitors segment held a revenue share of 90.8% in 2022 and is expected to hold a similar share over the forecast period. The Cholinesterase Inhibitors are the most preferred drug class which includes donepezil, memantine, and rivastigmine among others. Cholinesterase inhibitors function in the peripheral nervous system and the central nervous system associated with the disease and work as the most effective treatment. This factor makes it the most preferred drug class and is expected to boost the market from 2023 to 2033.
Hospitals are the leading segment in the Alzheimer’s therapeutics market with a 34.1% share in 2022. The segment is expected to hold a similar share over the forecast period growing at a CAGR of 10.5% in 2022. This is due to the easy access and availability of drugs and therapies for Alzheimer’s treatment.
The Alzheimer's therapeutics market is highly competitive, with several key players vying for a larger share of the market. Some companies are exploring the potential of digital health and personalized medicine to provide tailored treatments to patients. One of the main challenges in the Alzheimer's therapeutics industry is the high failure rate of drug candidates in clinical trials.
The development of novel biomarkers and advances in technology are expected to reduce this risk and enhance therapeutic outcomes. In addition, the growing aging population and increasing prevalence of Alzheimer's disease present opportunities for new entrants in the market.
According to an analysis, Pfizer, Inc. holds the largest market share in the Alzheimer's therapeutics industry at 29.2%. Eisai Co., Ltd., and Novartis International AG follow closely at 26.7% and 22.3%, respectively. Johnson & Johnson and Merck & Co., Inc. hold smaller market shares of 11.5% and 10.3%, respectively.
Research and Development Investment
Key players in the industry invest heavily in research and development. Pfizer, Inc. invests the most with US$ 6.7 million allocated to R&D in 2021. Eisai Co., Ltd. follows with US$ 4.9 million, while Novartis International AG invests US$ 4.1 million. Johnson & Johnson and Merck & Co., Inc. have lower R&D investments of US$ 2.2 million and US$ 2.0 million, respectively.
Drug Development Pipeline
All of the top players in the industry have strong drug development pipelines. Pfizer, Inc. has 9 drugs in phase III clinical trials, while Eisai Co., Ltd. has 7 and Novartis International AG has 6. Johnson & Johnson and Merck & Co., Inc. have smaller pipelines with 2 and 1 drugs in phase III clinical trials, respectively.
Key Players | Pfizer Inc. |
---|---|
Products/Services | Aricept, Exelon, and Viagra |
Strategies | Acquisitions and mergers, partnerships, and collaborations |
Key Players | Novartis AG |
---|---|
Products/Services | Exelon Patch and Ritalin |
Strategies | Focus on research and development, partnerships and collaborations, and acquisitions |
Key Players | Eisai Co., Ltd. |
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Products/Services | Aricept and BAN2401 |
Strategies | Focus on research and development, partnerships and collaborations, and acquisitions |
Key Players | Teva Pharmaceutical Industries Ltd. |
---|---|
Products/Services | Azilect and Copaxone |
Strategies | Focus on research and development, acquisitions, and partnerships |
Key Players | Johnson & Johnson Services, Inc. |
---|---|
Products/Services | Razadyne and Risperdal |
Strategies | Acquisitions, partnerships, and collaborations |
Key Players | Merck & Co., Inc. |
---|---|
Products/Services | Namenda XR |
Strategies | Focus on research and development, partnerships, and acquisitions |
Key Players | Biogen Inc. |
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Products/Services | Aduhelm |
Strategies | Focus on research and development, partnerships and collaborations, and acquisitions |
Key Players | Eli Lilly and Company |
---|---|
Products/Services | Cymbalta, Zyprexa, and Prozac |
Strategies | Focus on research and development, acquisitions, and partnerships |
Key Players | Allergan |
---|---|
Products/Services | Namzaric |
Strategies | Acquisitions and partnerships |
Key Players | AbbVie Inc. |
---|---|
Products/Services | Namenda XR |
Strategies | Acquisitions, partnerships, and collaborations |
Key Developments in the Alzheimer’s Therapeutics Industry:
Attribute | Details |
---|---|
Forecast Period | 2018 to 2022 |
Historical Data Available for | 2023 to 2033 |
Market Analysis | US$ million for Value |
Key Regions Covered | North America; Latin America; Europe; South Asia; East Asia; Oceania; and Middle East & Africa |
Key Market Segments Covered | Drug Name, Drug Class, Distribution Channel, and Region |
Key Companies Profiled | AbbVie, Inc.; Teva Pharmaceuticals Ltd.; Eisai Co., Ltd.; Janssen Pharmaceuticals, Inc. (Johnson & Johnson); Novartis AG; Zydus Lifesciences Ltd (CADILA); Sun Pharmaceutical Industries Ltd.; Dr. Reddy's Laboratories Ltd; Aurobindo Pharma Ltd; Amneal Pharmaceuticals Inc.; Macleods Pharmaceuticals Ltd.; Viatris Inc.; Lupin Ltd; Cipla Ltd.; Torrent Pharmaceuticals Ltd.; Unichem laboratories ltd; Lannett Inc. |
Pricing | Available upon Request |
The primary consumer for Alzheimer's therapeutics is the pharmaceutical industry.
Biogen, Pfizer, and Eisai are key Alzheimer's therapeutics market players.
The market is estimated to secure a valuation of US$ 3,052.3 million in 2023.
The market is estimated to reach US$ 7,359.7 million by 2033.
The pharmaceutical sector holds high revenue potential in the Alzheimer's Therapeutics Market.
1. Executive Summary | Alzheimer’s Therapeutics Market 1.1. Global Market Outlook 1.2. Demand-side Trends 1.3. Supply-side Trends 1.4. Technology Roadmap Analysis 1.5. Analysis and Recommendations 2. Market Overview 2.1. Market Coverage / Taxonomy 2.2. Market Definition / Scope / Limitations 3. Market Background 3.1. Market Dynamics 3.1.1. Drivers 3.1.2. Restraints 3.1.3. Opportunity 3.1.4. Trends 3.2. Scenario Forecast 3.2.1. Demand in Optimistic Scenario 3.2.2. Demand in Likely Scenario 3.2.3. Demand in Conservative Scenario 3.3. Opportunity Map Analysis 3.4. Investment Feasibility Matrix 3.5. PESTLE and Porter’s Analysis 3.6. Regulatory Landscape 3.6.1. By Key Regions 3.6.2. By Key Countries 3.7. Regional Parent Market Outlook 4. Global Market Analysis 2018 to 2022 and Forecast, 2023 to 2033 4.1. Historical Market Size Value (US$ Million) Analysis, 2018 to 2022 4.2. Current and Future Market Size Value (US$ Million) Projections, 2023 to 2033 4.2.1. Y-o-Y Growth Trend Analysis 4.2.2. Absolute $ Opportunity Analysis 5. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Drug Class 5.1. Introduction / Key Findings 5.2. Historical Market Size Value (US$ Million) Analysis By Drug Class, 2018 to 2022 5.3. Current and Future Market Size Value (US$ Million) Analysis and Forecast By Drug Class, 2023 to 2033 5.3.1. Donepezil 5.3.2. Rivastigmine 5.3.3. Memantine 5.3.4. Galantamine 5.4. Y-o-Y Growth Trend Analysis By Drug Class, 2018 to 2022 5.5. Absolute $ Opportunity Analysis By Drug Class, 2023 to 2033 6. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Distribution Channel 6.1. Introduction / Key Findings 6.2. Historical Market Size Value (US$ Million) Analysis By Distribution Channel, 2018 to 2022 6.3. Current and Future Market Size Value (US$ Million) Analysis and Forecast By Distribution Channel, 2023 to 2033 6.3.1. Hospital Pharmacies 6.3.2. Retail Pharmacies 6.3.3. Online Pharmacies 6.4. Y-o-Y Growth Trend Analysis By Distribution Channel, 2018 to 2022 6.5. Absolute $ Opportunity Analysis By Distribution Channel, 2023 to 2033 7. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Region 7.1. Introduction 7.2. Historical Market Size Value (US$ Million) Analysis By Region, 2018 to 2022 7.3. Current Market Size Value (US$ Million) Analysis and Forecast By Region, 2023 to 2033 7.3.1. North America 7.3.2. Latin America 7.3.3. Europe 7.3.4. South Asia 7.3.5. East Asia 7.3.6. Oceania 7.3.7. MEA 7.4. Market Attractiveness Analysis By Region 8. North America Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country 8.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2018 to 2022 8.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2023 to 2033 8.2.1. By Country 8.2.1.1. The USA 8.2.1.2. Canada 8.2.2. By Drug Class 8.2.3. By Distribution Channel 8.3. Market Attractiveness Analysis 8.3.1. By Country 8.3.2. By Drug Class 8.3.3. By Distribution Channel 8.4. Key Takeaways 9. Latin America Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country 9.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2018 to 2022 9.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2023 to 2033 9.2.1. By Country 9.2.1.1. Brazil 9.2.1.2. Mexico 9.2.1.3. Rest of Latin America 9.2.2. By Drug Class 9.2.3. By Distribution Channel 9.3. Market Attractiveness Analysis 9.3.1. By Country 9.3.2. By Drug Class 9.3.3. By Distribution Channel 9.4. Key Takeaways 10. Europe Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country 10.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2018 to 2022 10.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2023 to 2033 10.2.1. By Country 10.2.1.1. Germany 10.2.1.2. United Kingdom 10.2.1.3. France 10.2.1.4. Spain 10.2.1.5. Italy 10.2.1.6. Rest of Europe 10.2.2. By Drug Class 10.2.3. By Distribution Channel 10.3. Market Attractiveness Analysis 10.3.1. By Country 10.3.2. By Drug Class 10.3.3. By Distribution Channel 10.4. Key Takeaways 11. South Asia Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country 11.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2018 to 2022 11.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2023 to 2033 11.2.1. By Country 11.2.1.1. India 11.2.1.2. Malaysia 11.2.1.3. Singapore 11.2.1.4. Thailand 11.2.1.5. Rest of South Asia 11.2.2. By Drug Class 11.2.3. By Distribution Channel 11.3. Market Attractiveness Analysis 11.3.1. By Country 11.3.2. By Drug Class 11.3.3. By Distribution Channel 11.4. Key Takeaways 12. East Asia Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country 12.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2018 to 2022 12.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2023 to 2033 12.2.1. By Country 12.2.1.1. China 12.2.1.2. Japan 12.2.1.3. South Korea 12.2.2. By Drug Class 12.2.3. By Distribution Channel 12.3. Market Attractiveness Analysis 12.3.1. By Country 12.3.2. By Drug Class 12.3.3. By Distribution Channel 12.4. Key Takeaways 13. Oceania Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country 13.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2018 to 2022 13.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2023 to 2033 13.2.1. By Country 13.2.1.1. Australia 13.2.1.2. New Zealand 13.2.2. By Drug Class 13.2.3. By Distribution Channel 13.3. Market Attractiveness Analysis 13.3.1. By Country 13.3.2. By Drug Class 13.3.3. By Distribution Channel 13.4. Key Takeaways 14. MEA Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country 14.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2018 to 2022 14.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2023 to 2033 14.2.1. By Country 14.2.1.1. GCC Countries 14.2.1.2. South Africa 14.2.1.3. Israel 14.2.1.4. Rest of MEA 14.2.2. By Drug Class 14.2.3. By Distribution Channel 14.3. Market Attractiveness Analysis 14.3.1. By Country 14.3.2. By Drug Class 14.3.3. By Distribution Channel 14.4. Key Takeaways 15. Key Countries Market Analysis 15.1. USA 15.1.1. Pricing Analysis 15.1.2. Market Share Analysis, 2022 15.1.2.1. By Drug Class 15.1.2.2. By Distribution Channel 15.2. Canada 15.2.1. Pricing Analysis 15.2.2. Market Share Analysis, 2022 15.2.2.1. By Drug Class 15.2.2.2. By Distribution Channel 15.3. Brazil 15.3.1. Pricing Analysis 15.3.2. Market Share Analysis, 2022 15.3.2.1. By Drug Class 15.3.2.2. By Distribution Channel 15.4. Mexico 15.4.1. Pricing Analysis 15.4.2. Market Share Analysis, 2022 15.4.2.1. By Drug Class 15.4.2.2. By Distribution Channel 15.5. Germany 15.5.1. Pricing Analysis 15.5.2. Market Share Analysis, 2022 15.5.2.1. By Drug Class 15.5.2.2. By Distribution Channel 15.6. United Kingdom 15.6.1. Pricing Analysis 15.6.2. Market Share Analysis, 2022 15.6.2.1. By Drug Class 15.6.2.2. By Distribution Channel 15.7. France 15.7.1. Pricing Analysis 15.7.2. Market Share Analysis, 2022 15.7.2.1. By Drug Class 15.7.2.2. By Distribution Channel 15.8. Spain 15.8.1. Pricing Analysis 15.8.2. Market Share Analysis, 2022 15.8.2.1. By Drug Class 15.8.2.2. By Distribution Channel 15.9. Italy 15.9.1. Pricing Analysis 15.9.2. Market Share Analysis, 2022 15.9.2.1. By Drug Class 15.9.2.2. By Distribution Channel 15.10. India 15.10.1. Pricing Analysis 15.10.2. Market Share Analysis, 2022 15.10.2.1. By Drug Class 15.10.2.2. By Distribution Channel 15.11. Malaysia 15.11.1. Pricing Analysis 15.11.2. Market Share Analysis, 2022 15.11.2.1. By Drug Class 15.11.2.2. By Distribution Channel 15.12. Singapore 15.12.1. Pricing Analysis 15.12.2. Market Share Analysis, 2022 15.12.2.1. By Drug Class 15.12.2.2. By Distribution Channel 15.13. Thailand 15.13.1. Pricing Analysis 15.13.2. Market Share Analysis, 2022 15.13.2.1. By Drug Class 15.13.2.2. By Distribution Channel 15.14. China 15.14.1. Pricing Analysis 15.14.2. Market Share Analysis, 2022 15.14.2.1. By Drug Class 15.14.2.2. By Distribution Channel 15.15. Japan 15.15.1. Pricing Analysis 15.15.2. Market Share Analysis, 2022 15.15.2.1. By Drug Class 15.15.2.2. By Distribution Channel 15.16. South Korea 15.16.1. Pricing Analysis 15.16.2. Market Share Analysis, 2022 15.16.2.1. By Drug Class 15.16.2.2. By Distribution Channel 15.17. Australia 15.17.1. Pricing Analysis 15.17.2. Market Share Analysis, 2022 15.17.2.1. By Drug Class 15.17.2.2. By Distribution Channel 15.18. New Zealand 15.18.1. Pricing Analysis 15.18.2. Market Share Analysis, 2022 15.18.2.1. By Drug Class 15.18.2.2. By Distribution Channel 15.19. GCC Countries 15.19.1. Pricing Analysis 15.19.2. Market Share Analysis, 2022 15.19.2.1. By Drug Class 15.19.2.2. By Distribution Channel 15.20. South Africa 15.20.1. Pricing Analysis 15.20.2. Market Share Analysis, 2022 15.20.2.1. By Drug Class 15.20.2.2. By Distribution Channel 15.21. Israel 15.21.1. Pricing Analysis 15.21.2. Market Share Analysis, 2022 15.21.2.1. By Drug Class 15.21.2.2. By Distribution Channel 16. Market Structure Analysis 16.1. Competition Dashboard 16.2. Competition Benchmarking 16.3. Market Share Analysis of Top Players 16.3.1. By Regional 16.3.2. By Drug Class 16.3.3. By Distribution Channel 17. Competition Analysis 17.1. Competition Deep Dive 17.1.1. AbbVie, Inc. 17.1.1.1. Overview 17.1.1.2. Product Portfolio 17.1.1.3. Profitability by Market Segments 17.1.1.4. Sales Footprint 17.1.1.5. Strategy Overview 17.1.1.5.1. Marketing Strategy 17.1.2. Teva Pharmaceuticals Ltd. 17.1.2.1. Overview 17.1.2.2. Product Portfolio 17.1.2.3. Profitability by Market Segments 17.1.2.4. Sales Footprint 17.1.2.5. Strategy Overview 17.1.2.5.1. Marketing Strategy 17.1.3. Eisai Co., Ltd. 17.1.3.1. Overview 17.1.3.2. Product Portfolio 17.1.3.3. Profitability by Market Segments 17.1.3.4. Sales Footprint 17.1.3.5. Strategy Overview 17.1.3.5.1. Marketing Strategy 17.1.4. Janssen Pharmaceuticals, Inc. 17.1.4.1. Overview 17.1.4.2. Product Portfolio 17.1.4.3. Profitability by Market Segments 17.1.4.4. Sales Footprint 17.1.4.5. Strategy Overview 17.1.4.5.1. Marketing Strategy 17.1.5. Novartis AG 17.1.5.1. Overview 17.1.5.2. Product Portfolio 17.1.5.3. Profitability by Market Segments 17.1.5.4. Sales Footprint 17.1.5.5. Strategy Overview 17.1.5.5.1. Marketing Strategy 17.1.6. Zydus Lifesciences Ltd. 17.1.6.1. Overview 17.1.6.2. Product Portfolio 17.1.6.3. Profitability by Market Segments 17.1.6.4. Sales Footprint 17.1.6.5. Strategy Overview 17.1.6.5.1. Marketing Strategy 17.1.7. Sun Pharmaceutical Industries Ltd. 17.1.7.1. Overview 17.1.7.2. Product Portfolio 17.1.7.3. Profitability by Market Segments 17.1.7.4. Sales Footprint 17.1.7.5. Strategy Overview 17.1.7.5.1. Marketing Strategy 17.1.8. Dr. Reddy's Laboratories Ltd. 17.1.8.1. Overview 17.1.8.2. Product Portfolio 17.1.8.3. Profitability by Market Segments 17.1.8.4. Sales Footprint 17.1.8.5. Strategy Overview 17.1.8.5.1. Marketing Strategy 17.1.9. Aurobindo Pharma Ltd. 17.1.9.1. Overview 17.1.9.2. Product Portfolio 17.1.9.3. Profitability by Market Segments 17.1.9.4. Sales Footprint 17.1.9.5. Strategy Overview 17.1.9.5.1. Marketing Strategy 17.1.10. Amneal Pharmaceuticals Inc. 17.1.10.1. Overview 17.1.10.2. Product Portfolio 17.1.10.3. Profitability by Market Segments 17.1.10.4. Sales Footprint 17.1.10.5. Strategy Overview 17.1.10.5.1. Marketing Strategy 17.1.11. Macleods Pharmaceuticals Ltd. 17.1.11.1. Overview 17.1.11.2. Product Portfolio 17.1.11.3. Profitability by Market Segments 17.1.11.4. Sales Footprint 17.1.11.5. Strategy Overview 17.1.11.5.1. Marketing Strategy 17.1.12. Viatris Inc. 17.1.12.1. Overview 17.1.12.2. Product Portfolio 17.1.12.3. Profitability by Market Segments 17.1.12.4. Sales Footprint 17.1.12.5. Strategy Overview 17.1.12.5.1. Marketing Strategy 18. Assumptions & Acronyms Used 19. Research Methodology
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