The automatic emergency braking (AEB) market is projected to grow from an estimated USD 70.1 billion in 2025 to USD 114.2 billion in 2035, reflecting a CAGR of 5.0%. The growth trajectory exhibits a steady upward slope with moderate acceleration across the next few years, suggesting consistent adoption by automakers and regulators. Increasing global vehicle production, particularly in emerging markets, is driving the integration of AEB systems across passenger cars, commercial vehicles, and electric vehicles.
Regulatory mandates and safety ratings from organizations like Euro NCAP, IIHS, and NHTSA are compelling manufacturers to incorporate AEB as standard or optional safety equipment. OEMs are focusing on sensor fusion, combining radar, LiDAR, and camera systems to enhance collision detection and autonomous emergency braking performance. Fleet operators and ride-sharing companies are increasingly specifying vehicles equipped with AEB to reduce liability and insurance costs. Additionally, retrofitting solutions and aftermarket AEB systems are creating incremental revenue streams. The market growth curve reflects steady adoption with a slight upward inflection in mid-period years as consumer awareness, insurance incentives, and advanced ADAS integration accelerate system penetration globally, ensuring a sustained and predictable revenue expansion for manufacturers and technology suppliers alike.
The automatic emergency braking (AEB) market is strongly influenced by five interconnected parent markets, each contributing differently to overall demand and system adoption. The passenger vehicle market holds the largest share at 40%, as car manufacturers integrate AEB systems to meet regulatory safety mandates, improve crash test ratings, and enhance consumer safety perception. The commercial vehicle segment contributes 25%, driven by fleet operators seeking collision mitigation technologies for trucks, buses, and delivery vehicles to reduce accidents, insurance costs, and liability. The electric vehicle (EV) market accounts for 15%, with automakers embedding AEB as part of advanced driver-assistance systems (ADAS) packages to differentiate offerings and comply with evolving safety standards.
The shared mobility and ride-hailing market holds a 12% share, incentivized by the need to reduce accidents, ensure passenger safety, and meet corporate liability requirements. Finally, the aftermarket and retrofit segment represents 8%, providing AEB solutions for older vehicles lacking factory-installed systems. Collectively, passenger cars, commercial vehicles, and EVs account for 80% of total demand, emphasizing that regulatory compliance, fleet safety, and crash prevention remain the primary growth drivers, while shared mobility and retrofit solutions offer additional opportunities for market expansion globally.
Metric | Value |
---|---|
Automatic Emergency Braking (AEB) Market Estimated Value in (2025 E) | USD 70.1 billion |
Automatic Emergency Braking (AEB) Market Forecast Value in (2035 F) | USD 114.2 billion |
Forecast CAGR (2025 to 2035) | 5.0% |
The automatic emergency braking (AEB) market is expanding steadily, driven by rising vehicle safety standards, regulatory mandates, and growing consumer awareness of advanced driver-assistance systems (ADAS). Automotive industry reports and OEM announcements have emphasized AEB’s critical role in reducing collision risk and enhancing passenger safety. Increasing integration of AEB systems in both premium and mass-market vehicles has been supported by government safety ratings and incentives for manufacturers to include such systems as standard.
Technological advancements in sensor fusion, braking algorithms, and integration with other ADAS features have improved detection accuracy and system responsiveness, thereby increasing adoption rates. Additionally, the shift toward autonomous and semi-autonomous driving has further accelerated AEB deployment across multiple vehicle categories.
As production costs for radar, camera, and lidar technologies decline, AEB is becoming more accessible in emerging markets. Over the coming years, market growth is expected to be led by low-speed AEB systems for urban environments, radar-based AEB technologies for reliable obstacle detection, and disc brakes for consistent and high-performance stopping power.
The automatic emergency braking (aeb) market is segmented by type, technology, brake, vehicle type, and geographic regions. By type, automatic emergency braking (aeb) market is divided into Low Speed AEB System, High Speed AEB System, Pedestrians AEB System, and Others. In terms of technology, automatic emergency braking (aeb) market is classified into Radar-based AEB systems, Camera-based AEB systems, LiDAR-based AEB systems, Ultrasonic-based AEB systems, Infrared-based AEB systems, and Others. Based on brake, automatic emergency braking (aeb) market is segmented into Disc and Drum. By vehicle type, automatic emergency braking (aeb) market is segmented into Passenger Cars and Commercial Vehicles. Regionally, the automatic emergency braking (aeb) industry is classified into North America, Latin America, Western Europe, Eastern Europe, Balkan & Baltic Countries, Russia & Belarus, Central Asia, East Asia, South Asia & Pacific, and the Middle East & Africa.
The Low Speed AEB System segment is projected to account for 39.4% of the automatic emergency braking market revenue in 2025, retaining its leadership due to its effectiveness in urban traffic scenarios where minor collisions are most frequent. This segment’s growth has been supported by the rising number of city-based driving environments, increased pedestrian and cyclist activity, and government regulations encouraging urban road safety measures.
Automakers have prioritized low-speed AEB integration to enhance safety ratings in crash avoidance tests, while also appealing to cost-sensitive consumer segments. Additionally, the system’s lower hardware complexity compared to high-speed AEB solutions enables more widespread adoption in compact and mid-range vehicle models.
Fleet operators and ride-hailing services have also embraced low-speed AEB to reduce accident-related downtime and repair costs. With urbanization trends and traffic density expected to rise, the Low Speed AEB System segment is anticipated to maintain steady demand, reinforced by regulatory frameworks and consumer preference for enhanced city driving safety.
The Radar-based AEB Systems segment is projected to contribute 41.8% of the automatic emergency braking market revenue in 2025, establishing itself as the leading technology category. Growth has been driven by radar’s proven reliability in detecting objects under varied weather and lighting conditions, making it suitable for both day and night operation.
Automotive engineering studies have highlighted radar’s long-range detection capabilities and its ability to function effectively in fog, rain, and dust, conditions where camera-only systems may struggle. Manufacturers have increasingly deployed radar sensors as a standalone or in combination with cameras for improved accuracy through sensor fusion.
Radar’s cost-effectiveness compared to lidar technology has also supported its adoption in mid-range and economy vehicle models. Furthermore, advances in compact, high-frequency radar modules have enabled seamless integration without compromising vehicle aesthetics. As regulatory bodies push for universal AEB adoption, radar-based systems are expected to remain a preferred choice due to their balance of performance, reliability, and affordability.
The Disc brake segment is projected to hold 66.5% of the automatic emergency braking market revenue in 2025, maintaining a dominant position due to its superior stopping power, heat dissipation, and consistent performance under repeated braking conditions. Automotive safety evaluations have consistently demonstrated that disc brakes provide shorter stopping distances and better modulation, critical for effective AEB operation.
Their widespread use across vehicle categories, from passenger cars to commercial vehicles, has been supported by manufacturing scalability and well-established supply chains. Advances in disc brake materials, including carbon-ceramic and high-performance composites, have enhanced durability and reduced weight, improving both safety and fuel efficiency.
OEMs have integrated disc brakes as standard in AEB-equipped vehicles to ensure optimal braking performance during emergency interventions. As the market increasingly demands high-performance braking systems compatible with advanced safety technologies, the Disc brake segment is expected to sustain its lead, driven by continued technological improvements and regulatory emphasis on braking efficiency.
Automatic emergency braking growth is primarily driven by regulatory mandates, consumer safety awareness, and fleet modernization. Retrofit and aftermarket solutions further expand market penetration, ensuring broader adoption across vehicle segments globally.
Government regulations and safety standards are primary drivers for Automatic Emergency Braking (AEB) adoption. Regions such as Europe, North America, and parts of Asia have made AEB mandatory for new vehicles, influencing OEM compliance strategies. Automotive manufacturers are integrating AEB to meet crash-test ratings and reduce accident liability. Incentive programs, insurance premium reductions, and penalties for non-compliance further accelerate adoption. Safety advocacy groups and consumer awareness campaigns promote adoption by highlighting collision avoidance benefits. Manufacturers are aligning product portfolios with regional regulatory timelines while collaborating with suppliers for sensor integration, braking calibration, and system validation. Compliance-focused strategies are critical, as failing to meet mandated safety requirements can result in market access restrictions and reputational risks.
Rising consumer awareness regarding road safety and accident prevention is a key factor influencing AEB market growth. Drivers increasingly demand vehicles equipped with collision avoidance systems that reduce the risk of rear-end accidents, pedestrian collisions, and low-speed impacts. Consumer preference for AEB-enabled vehicles is often influenced by safety ratings, brand reputation, and insurance benefits. Fleet operators and ride-hailing services adopt AEB systems to protect passengers and reduce liability costs. Marketing campaigns emphasizing driver-assist technologies, real-world safety demonstrations, and comparative crash statistics enhance consumer confidence. Automakers are responding by offering AEB as standard or bundled in ADAS packages, ensuring that safety considerations play a central role in purchasing decisions across private, commercial, and shared mobility segments.
Commercial vehicle operators, including logistics, public transportation, and delivery fleets, are increasingly integrating AEB systems to enhance operational safety. Fleet owners prioritize collision mitigation to protect drivers, reduce repair costs, and meet insurance and regulatory requirements. Large-scale adoption is driven by operational efficiency, liability management, and compliance with municipal or national safety directives. OEMs are designing fleet-oriented AEB solutions with adaptive braking, object detection, and integration with telematics systems for predictive maintenance. Retrofit solutions for existing commercial vehicles are gaining traction, enabling operators to upgrade older fleets without full replacement. The focus on fleet modernization ensures that AEB deployment is not limited to new vehicles but extends across the broader commercial transport ecosystem.
The AEB aftermarket and retrofit segment presents significant growth potential, targeting older vehicles lacking factory-installed collision avoidance systems. Automotive service providers, fleet operators, and vehicle resellers are key beneficiaries of this segment. Retrofit solutions include sensor kits, braking modules, and integrated ADAS packages, allowing widespread adoption without vehicle replacement. Market growth is supported by rising consumer safety expectations, insurance incentives, and awareness campaigns highlighting the benefits of installing AEB on existing vehicles. Partnerships between OEMs and third-party suppliers are enhancing solution availability, compatibility, and installation simplicity. As regulatory pressure and consumer awareness increase, aftermarket AEB solutions offer a scalable pathway to expand coverage and reduce road accidents for both personal and commercial vehicles.
Countries | CAGR |
---|---|
China | 6.8% |
India | 6.3% |
Germany | 5.8% |
France | 5.3% |
UK | 4.8% |
USA | 4.3% |
Brazil | 3.8% |
The global automatic emergency braking (AEB) market is projected to grow at a CAGR of 5.0% from 2025 to 2035. China leads at 6.8%, followed by India at 6.3%, France at 5.3%, the UK at 4.8%, and the USA at 4.3%. Growth is driven by stringent safety regulations, government mandates, and increasing consumer demand for collision avoidance technologies in passenger and commercial vehicles. Adoption is rising in both new vehicle installations and retrofits, supported by OEM integration and insurance incentives. Asia exhibits rapid market expansion due to growing vehicle production and fleet modernization, while Europe and North America emphasize system reliability, precision, and regulatory compliance. The analysis spans over 40+ countries, with the leading markets detailed below.
The automatic emergency braking (AEB) market in China is projected to grow at a CAGR of 6.8% from 2025 to 2035, fueled by rapid adoption of advanced safety technologies in both passenger and commercial vehicles. Government regulations and safety mandates are pushing OEMs to integrate AEB systems as standard equipment. Rising vehicle production, fleet modernization, and urban traffic congestion are driving demand for collision avoidance systems. Domestic manufacturers are collaborating with global technology providers to enhance radar, lidar, and camera-based detection capabilities, while insurance incentives and safety ratings further promote adoption. Increasing awareness among consumers regarding accident prevention and vehicle safety features is encouraging OEMs to prioritize AEB in new models.
The AEB market in India is expected to expand at a CAGR of 6.3% from 2025 to 2035, supported by growing road safety regulations and rising demand for advanced driver assistance systems (ADAS). Increasing vehicle sales, urban traffic, and highway modernization are pushing automakers to adopt AEB in passenger cars, commercial fleets, and electric vehicles. Local manufacturers are collaborating with global suppliers for radar, ultrasonic, and vision-based technologies. Insurance incentives for vehicles equipped with AEB and rising public awareness about accident prevention are also key drivers. Retrofit opportunities for commercial vehicles and fleet operators contribute to incremental market growth, while government policies promote integration of AEB in both new and existing vehicles.
The AEB market in France is projected to grow at a CAGR of 5.3% from 2025 to 2035, driven by strict EU safety regulations and mandatory vehicle safety compliance. Vehicle manufacturers are integrating advanced AEB systems with camera, radar, and lidar sensors to reduce collisions in urban and highway environments. Fleet operators are investing in commercial vehicle safety upgrades, while insurers offer premium discounts for AEB-equipped vehicles. The UK AEB market is expected to grow at a CAGR of 4.8% over the same period, fueled by rising adoption in passenger cars, public transport, and last-mile delivery fleets. Government initiatives for road safety, pedestrian protection, and fleet modernization further accelerate demand.
The automatic emergency braking (AEB) market in the UK is projected to grow at a CAGR of 4.8% from 2025 to 2035, driven by stringent road safety regulations, EU-aligned vehicle safety standards, and increasing awareness of accident prevention among consumers. Vehicle manufacturers are equipping passenger cars, commercial fleets, and electric vehicles with radar- and camera-based AEB systems to comply with mandatory safety ratings and reduce collision risks in urban and highway traffic. Fleet operators, particularly in logistics, delivery, and public transport, are adopting AEB to enhance operational safety and reduce insurance costs. Retrofit solutions for older vehicles and partnerships with international technology suppliers further expand market reach. Consumer demand for high-safety vehicles and government-led safety campaigns continue to support adoption across new and existing vehicles.
The AEB market in the USA is anticipated to grow at a CAGR of 4.3% from 2025 to 2035, supported by federal safety regulations, consumer safety ratings, and increasing fleet electrification. Automakers are integrating radar- and camera-based AEB systems across SUVs, sedans, and commercial trucks. Insurance discounts, fleet safety programs, and growing awareness of collision avoidance benefits are boosting market penetration. Retrofit demand for older commercial vehicles, logistics fleets, and public transport adds incremental growth opportunities. Collaborations between domestic OEMs and technology providers enhance system reliability, detection accuracy, and reduced false positives. Public awareness campaigns emphasizing accident prevention further reinforce adoption.
Competition in the Automatic Emergency Braking (AEB) market is defined by sensor accuracy, system reliability, and integration with advanced driver-assistance systems (ADAS). Aisin Seiki Co., Ltd. leads with comprehensive radar- and camera-based AEB solutions for passenger and commercial vehicles, emphasizing high precision, low false activation, and durability. Aptiv PLC and Autoliv Inc. compete with modular sensor fusion platforms and emergency braking algorithms optimized for multiple vehicle segments, including electric and autonomous vehicles. BorgWarner Inc. differentiates with software-driven predictive braking and integration with vehicle stability control systems, while Continental AG, Denso Corporation, and Hella KGaA Hueck & Co. focus on scalable, OEM-compatible solutions for global automotive manufacturers.
Specialized and emerging players such as Mobileye (an Intel Company), Nvidia Corporation, and Veoneer Inc. offer advanced AI-based vision and decision-making platforms for collision prevention. Companies like Delphi Automotive (now Aptiv PLC), Hitachi Automotive Systems, and Hyundai Mobis provide hybrid radar-lidar solutions, ensuring adaptability across urban, highway, and low-visibility conditions. Strategies prioritize sensor redundancy, over-the-air software updates, and adherence to global safety standards such as NCAP and Euro NCAP. Partnerships with OEMs, autonomous vehicle developers, and fleet operators accelerate integration, certification, and deployment across commercial, public transport, and private vehicles. Product brochures are highly technical. AEB systems are detailed with sensor types (radar, camera, lidar), detection range, braking response time, software algorithms, and integration requirements with vehicle ADAS. Performance under diverse weather, road, and traffic conditions is highlighted.
Optional features such as pedestrian detection, cyclist recognition, adaptive cruise integration, and emergency lane-keeping support are described. Certification compliance, testing reports, maintenance guidelines, and system calibration procedures are included. Documentation emphasizes reliability, safety performance, false activation minimization, and compatibility with various vehicle platforms. Brochures reflect a market focused on passenger safety, regulatory adherence, operational efficiency, and enhanced ADAS integration for modern mobility solutions.
Item | Value |
---|---|
Quantitative Units | USD 70.1 Billion |
Type | Low Speed AEB System, High Speed AEB System, Pedestrians AEB System, and Others |
Technology | Radar-based AEB systems, Camera-based AEB systems, LiDAR-based AEB systems, Ultrasonic-based AEB systems, Infrared-based AEB systems, and Others |
Brake | Disc and Drum |
Vehicle Type | Passenger Cars and Commercial Vehicles |
Regions Covered | North America, Europe, Asia-Pacific, Latin America, Middle East & Africa |
Country Covered | United States, Canada, Germany, France, United Kingdom, China, Japan, India, Brazil, South Africa |
Key Companies Profiled | Aisin Seiki Co., Ltd., Aptiv PLC, Autoliv Inc., BorgWarner Inc., Continental AG, Delphi Automotive LLP (now Aptiv PLC), Denso Corporation, Hella KGaA Hueck & Co., Hitachi Automotive Systems, Ltd., Hyundai Mobis, Infineon Technologies AG, Magna International Inc., Mando Corporation, Mobileye (an Intel Company), Nidec Corporation, Nvidia Corporation, Panasonic Corporation, Robert Bosch GmbH, Tesla, Inc., TRW Automotive (now part of ZF), Valeo, Veoneer Inc., Visteon Corporation, Wabco Holdings Inc., and ZF Friedrichshafen AG |
Additional Attributes | Dollar sales, share, regulatory mandates, OEM integration trends, sensor technology demand, aftermarket potential, and competitive landscape, partnerships, and pricing trends. |
The global automatic emergency braking (AEB) market is estimated to be valued at USD 70.1 billion in 2025.
The market size for the automatic emergency braking (AEB) market is projected to reach USD 114.2 billion by 2035.
The automatic emergency braking (AEB) market is expected to grow at a 5.0% CAGR between 2025 and 2035.
The key product types in automatic emergency braking (AEB) market are low speed aeb system, high speed aeb system, pedestrians aeb system and others.
In terms of technology, radar-based aeb systems segment to command 41.8% share in the automatic emergency braking (AEB) market in 2025.
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