Metallized Film Market

Metallized Film Market Analysis: Packaging Applications to Register High Growth Rate During the Forecast Period

According to Future Market Insights’ latest market report titled “Metallized Film Market: Global Industry Analysis 2013 – 2017 and Opportunity Assessment 2018 – 2028”, the increasing usage of packaged food is triggering the growth of metalized films as high barrier films, which is expected to fuel the growth of the global metallized film market during the forecast period. Globally, the revenue generated from the sales of metallized film has been estimated to be around US$ 3,416.0 Mn in 2018 and is projected to increase at a CAGR of 5.1% in terms of value during the forecast period.

Metallized film are polymer films coated with a thin layer of metal, mostly aluminum. They offer barrier properties against moisture, light and oxygen at a reduced cost and weight. Hence, metallized film are widely used for packaging, decorative purposes, laminations, labelling and insulation.

The fast paced growth of the metallized film market can be attributed to the increasing penetration of end-use industries such as food & beverage, pharmaceutical, cosmetics & personal care, automotive, electrical & electronics and others. Such end-use industries are surging the demand for metallized film as barrier films for packaging as well as other applications, which is expected to fuel the growth of the global metalized film market during the forecast period. Metallized film offer barrier properties at a reduced cost and weight; thus, various manufacturers are preferring metallized film over other barrier films. This factor is expected to propel the growth of the global metallized film market during the forecast period.

Metallized film offer a wide range of packaging as well as wrapping color options with various barrier and sealing properties. Such properties of metallized film not only offer flexibility in design but also enhance product security and visibility. The glossy and shiny look offered by metallized film enhances the marketing impact of the packaging of products. Also, its high shelf attractiveness, due to its distinct metallic and glossy finish, offers the opportunity to make brands stand out. These factors are expected to escalate the growth of the global metallized film market during the forecast period.

More than 80% of metallized film are used for packaging applications such as bags & pouches, tubes, sachets, wrapping films, lidding films and others. The expansion of the global packaging industry and the increasing use of metallized film for packaging applications are expected to bolster the growth of the global metallized film market during the forecast period. Also, the extensive use of metallized film for decorative, lamination, labelling and insulation purposes is foreseen to fuel the growth of the global metallized film market during the forecast period.

The use of metallized film for packaging is proven to extended the shelf-life of products, i.e. consumers can eat a meal over multiple days without worrying about the onset of spoilage. These factors are expected to boost the sales of metallized film during the forecast period. Also, the availability of transparent metallized film, which offer the view of the food product, scores high in regards to consumer satisfaction. It is also likely to fuel the growth of the global metallized film market during the forecast period.

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