Online Advocacy Platform Market Overview
Online advocacy is also known as internet advocacy, activism advocacy, or electronic advocacy. An online advocacy platform is an efficient route for nonprofits specifically because it relies on grassroots support from individual advocates to develop the advocacy process.
The online advocacy platform allows organizations to influence the policy or regulation process through collective civic engagement. The online advocacy software includes custom from builders, online petition creators, and tools enabling supporters to contact their legislators. The rising awareness of social support for new legislation and mobilizing political agendas, is increasing the demand of the market.
COVID-19 Pandemic Impact Analysis
The COVID-19 pandemic is creating an evolving situation with various impacts around the world and across the states. In the nonprofit sector, the economy as a whole faces unprecedented levels of disruption. The increasing use of new media, such as text messaging and social networking plays a prominent role in the online advocacy platform.
All the advocacy platforms encourage peer-to-peer advocacy and social media sharing intending to create a domino effect on people taking action to support the campaigns. Online advocacy is the best way for organizations of all sizes to mobilize support and ensure that their community’s voices are heard. Hence, the market would grow at steady rates during the COVID scenario, to promote campaigns for health and safety, among the people.
Online Advocacy Platform Market: Drivers and Restraints
Increasing Use of Online Advocacy Platform for Nonprofit Organizations
Online advocacy is the core of every nonprofit organization in one form or another. Online advocacy platform to yield long-term benefits for organizations to collect the right data. Online advocacy platforms move all advocacy needs to a single location in order to keep the organization organized.
This saves time and cost by consolidating discrete processes, communication, and data into one, comprehensive cloud solution that is accessible to the entire organization anytime, anywhere on any device. Such features and capabilities are increasing the adoption of advocacy platforms for non-profit organizations.
Demand for Customer Advocacy Drives the Online Advocacy Platform Market
Customer advocacy connects and improve brand accounts, thereby driving more revenue and beneficial relationships with existing customers. Customer satisfaction is important for any brands, and utilizing a customer advocacy strategy improves the company relationships with its customers.
The increasing adoption of customer advocacy for providing real-time legal services to the customer is expected to drive online advocacy platform market growth, during the forecast period.
Online Advocacy Platform Market: Competition Landscape
Some of the prominent players in online advocacy platform market are
- One Click Politics
- CQ-Roll Call
- Capitol Impact
- Annex Cloud
- Influitive Corporation
- RAP Index
- The Soft Edge
Online Advocacy Platform Market: Regional overview
On a geographic basis, the online advocacy platform market has been segmented into North America, Latin America, East Asia, Europe, South Asia & Pacific, and MEA. North America is holding the large market for online advocacy platform due to the technological advancement and presence of various key players in the region, and high political campaign activities in the US.
The surge in e-business and evolution of IT infrastructure in various countries in East Asia, and South Asia & Pacific would drive the online advocacy platform market, during the forecast period.
The online advocacy platform market report is a compilation of first-hand information, qualitative and quantitative assessment by industry analysts, and inputs from industry experts and industry participants across the value chain.
The report provides in-depth analysis of parent market trends, macro-economic indicators, and governing factors, along with online advocacy platform market attractiveness as per segment. The online advocacy platform market report also maps the qualitative impact of various market factors on online advocacy platform market segments and geographies.
The report covers exhaustive analysis on
- Online Advocacy Platform Market Segments
- Online Advocacy Platform Market Dynamics
- Online Advocacy Platform Market Size
- Supply & Demand Analysis
- Current Trends/Issues/Challenges
- Competition & Companies Involved in the Market
- Impact of COVID-19 on market growth
- Value Chain Analysis
- Online Advocacy Platform Market Drivers and Restraints
Regional analysis includes
- North America (U.S., Canada)
- Latin America (Mexico, Brazil, Rest of Latin America)
- Europe (Germany, Italy, U.K, Spain, France, BENELUX, Russia, Rest of Europe)
- East Asia (China, Japan, & South Korea)
- South Asia & Pacific (India, ASEAN, Australia & New Zealand, Rest of South Asia)
- Middle East and Africa (GCC Countries, Turkey, South Africa, Rest of MEA)
Online Advocacy Platform Market: Segmentation
The Online Advocacy Platform market has been segmented on the basis of Solution, Application and Region.
- Online Advocacy Platform
- Support Services
- Enterprise Propaganda
- Organize Fund-raising
- Government Election