Powdered Cellulose Market

How the Historical and Future Outlook for Powdered Cellulose Market Compare?

The demand for dietary fibers in the food industry has grown significantly over the last decade. Increasing use of natural ingredients in chemical, paper, textiles and construction industry for environmental sustainability is elevating the demand for industrial grade powdered cellulose over the coming years. Thus the manufacturers across the world are focusing on developing quality products derived from different natural sources. Increasing concerns about natural ingredients used in cosmetics and pharmaceutical products also will influence the market growth in the forecast period.               

According to FMI’s analysis, powdered cellulose market has estimated to grow at 4.5% CAGR between 2016 and 2020

Among end users, the cosmetics segment has been exhibiting lucrative opportunities. Consumers across the world are becoming more conscious about ingredients used in cosmetics and personal care products. Due to increasing skin irritations from the chemicals, they prefer cosmetics and personal care products manufactured using natural products and ingredients. Powdered cellulose are used in cosmetics products as moisturizing agent, protective agent, thickeners, stabilizers, texturing agent and binders. As a result, powdered cellulose is gaining popularity in the cosmetics industry.

Additionally, powdered cellulose is used in the animal feed and pet food products. Consumers are concerned with what they feed their beloved animals and pets. They prefer foods that are high in nutritional value and dietary fibers for the health and well-being of pets and livestock.   Powdered cellulose is rich source of dietary fibers which is used as anti-caking agents and anti-sticking agent in animal feed products and pet foods. Moreover it helps to lower the calorie and improve the digestive capacity of the animals and pets. Therefor the consumption of powdered cellulose drastically increased in the animal feed and pet food industry.

What Opportunities Does Textile and Leather Industry Offers?

Powdered cellulose is used in the textile industry as a sizing agent, leveling agent, and thickening agent. Powdered cellulose aids in the improvement of the dyeing process within the textile industry. Furthermore, it is an environmentally friendly as a result, application within the textile industry are increasing their use of powdered cellulose.

Powdered cellulose also finds application in the leather industry. Cellulose fiber in the powdered cellulose improve the breathability and mechanical stability of leather. Powdered cellulose helps to give the natural texture for the artificial leather products. Therefore, the consumption of powdered cellulose in the leather industry and textiles industry is anticipated to propel the growth over the forecast period.

How Abundance in Raw Materials Affect Powdered Cellulose Market?

Powdered cellulose is produced from various fibrous plants. The natural availability of fibrous plants and agricultural by-products containing cellulose has aiding the overall expansion. Plant sources like hard wood and soft wood pulps, bamboo pulps, and cotton linters are major raw material for powdered cellulose manufacturers. Apart from these, several agricultural by-products such as wheat straw pulp, oats hull, sugar cane stalks, sugar beet pulp, and others contains around 30% to 35% of cellulose and available abundantly in the market. Therefore the ample availability and consisting supply of raw materials multiply the manufacturer’s production capacity of powdered cellulose. Therefore the availability of the raw materials elevate the powdered cellulose market growth

Country-wise Insights

Why is the U.S. Leading Powdered Cellulose Market?

The U.S. accounts for a significant market share in the powdered cellulose market in terms of consumption. Rising natural ingredients usage in cosmetics and personal care products, chemical industries focusing on natural filtrates for environmental sustainability, and increasing demand in the animal feed industry as ingredients used in manufacturing final products are boosting the U.S powdered cellulose market. The U.S accounts for around 60% to 62% of North America powdered cellulose market.

How much is China’s contribution to the powdered cellulose market?

China is one of the leading markets for powdered cellulose. FMI has projected that China will remain the key revenue generator within East Asia. The country’s thriving cosmetics, pharmaceutical, and food industries will give impetus to the powdered cellulose market.

According to FMI, China is estimated to hold around 36% of market value share in East Asia in year 2021. It is estimated to grow significantly in the forecast period. Key players across the world are shifting and expanding their production plants and business foot print in the China market.

How Big is the India Market for Powdered Cellulose?

According to the World Journal of Pharmaceutical and Life Sciences “Cellulose obtained from fibrous materials such as wood and cotton can be mechanically disintegrated to produce powdered cellulose which has been used in the pharmaceutical industry as filler in tablets.”

India although is an emerging market, it exhibits high demand for powdered cellulose. The increasing presence of small and middle level players in the regional market, will drive the powdered cellulose sales in India. Increasing consumption of natural ingredients for manufacturing fillers and other products in pharmaceutical industry will additionally support the powdered cellulose market growth.

Is Germany expected to take the lead in Europe powdered cellulose market?

Germany contributes significant share in powdered cellulose market in terms of production and consumption. Presence of some of the leading players such as J. R. S GmbH, Jelu-Werk GmbH & Co KG, CFF GmbH & Co. KG, and others will continue supporting the expansion of the market. These players are focusing on strengthening the business footprint in regional market along with the international presence. Their efforts towards expansion will bode well for the future of the market in Germany.

How Big is the Opportunity in Russia?

According to FMI, Russia holds more than 16% of market in Europe and it is estimated to grow with the CAGR more than 3.5% in the forecast period

Welding materials, bakery and dairy goods, personal care products use powdered cellulose in large quantities. Russia is a developing country with notable growth in the pharmaceutical, food and beverages, and construction industries. Growth in end-use industry is fuelling the demand for its raw materials. As a result, the market for powdered cellulose in Russia is expanding positively.

Category-wise Insights

Why is Food Grade Powdered Cellulose Considered Top-selling?

FMI has forecast that food grade powdered cellulose to account for more than 35.5% of the overall market in 2021 and expected to grow with notable CAGR over forecast period.

Powdered cellulose derived from several fibrous plants is a major source of insoluble dietary fiber. Due to this, powdered cellulose is significantly used in several food applications such as preparing bakery products, beverages and others.

pH value of powdered cellulose helps to slow down the melting time, therefore it is significantly used in frozen desserts.

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Why is Functionality as Emulsifier Highly Sough-after?

Powdered cellulose is one of the widely used food additives. Owing to its different functionalities, powdered cellulose is identified as a healthy food additives in the market. It is used as a thickener and emulsifier in the sauce, pasta, cheese and many other products. Its gelling function provides stabilizing and thickening qualities to the food. The same way it is used as emulsifier and coating agent in construction materials such as wall putty, welding electrodes, and others.

Which is the Key Source for Powdered Cellulose?

Powdered cellulose is obtained from fibrous plants such as soft wood and hard wood pulp, cotton linters, bamboo and many other. Among these, hard wood and soft wood pulp accounts for a leading share. Hard wood and soft wood pulp contain around 30-40% of cellulose and are also abundantly available. Therefore, manufacturers prefer hard wood and soft wood pulp for deriving powdered cellulose.

Who is the Leading End User of Powdered Cellulose?

Food and beverage industry accounts for the leading share of powdered cellulose sales. The industry is expected to remain the dominant end user through the course of the forecast period. Powdered cellulose is majorly consumed as dietary fiber in the bakery and confectionary products, pre-shredded cheese, vegetarian burger, meat and meat products, ice cream and frozen desserts and many others. Therefore the wide applications of powdered cellulose in several food items seals the dominance of food and beverages industry among other end users.

Competitive Landscape

The increasing use of powdered cellulose in various end-use industries drives powdered cellulose demand. Because of the growing demand for powdered cellulose, manufacturers are focusing on developing various strategies, such as improving product quality and increasing production capacity by establishing new production units. They also are focusing on developing a more efficient supply chain and distribution channel.

• In 2021, J. Rettenmaier & Söhne GmbH + Co KG conducted researches on powdered cellulose and cellulose fibers to address technological difficulties in the processing of pet food and to offer various health benefits to all of the beloved pets.
• J. Rettenmaier & Söhne GmbH + Co KG installed its production and business plant in China in 2017 to enhance the service for existing customers and also expand the market reach.

Some of the leading companies operating in powdered cellulose market are:

• J. Rettenmaier & Söhne GmbH + Co KG
• CFF GmbH & Co. KG
• Jelu-Werk J. Heeler GmbH & Co KG
• InterFiber Sp. Z.O.O
• Ankit Pulps and Boards PVT. LTD
• Accent Microcell Pvt. Ltd.,
• NB Entrepreneurs
• Mikro-Technik GmbH & Co KG,
• Central Drug House (P) Ltd,
• Natural Fiber Solutions
• Parnacell Chemical Pvt. Ltd.
• AROMATICS.
• Maple Biotech Pvt. Ltd
• HNB BIO CO., LTD
• FineCell Sweden AB

*The list is not exhaustive, and only for representational purposes. Full competitive intelligence with SWOT analysis available in the report.

Scope of the Report

Key Questions Answered in the Report

• Which is most lucrative market for powdered cellulose market?

  United States presently leads global market for powdered cellulose market. The U.S. holds more than 62% of market in North America.

• Which grade of powdered cellulose is used widely?

  Food grade powdered cellulose is widely used. It is estimated to hold a share of more than 35.3% in the year 2021.

• Which is the key function of powdered cellulose?

  Powdered cellulose is primarily used as an emulsifier in pharmaceuticals, cosmetic products and construction industries.

• Which are some of the top companies offering powdered cellulose market?

  Some of leading companies offering powdered cellulose market are KG, J. Rettenmaier & Söhne GmbH + Co KG, Jelu-Werk J. Ehrler GmbH & Co., CFF GmbH & Co. KG, Mikro-Technik GmbH & Co KG, InterFiber Sp. Z.O.O, Accent Microcell Pvt. Ltd., Ankit Pulps and Boards PVT. LTD., Central Drug House (P) Ltd, NB Entrepreneurs, Natural Fiber Solutions and many others.

• Who is the leading end user of powdered cellulose?

  Food and beverage industries holds the leading market share among other end users of powdered cellulose.

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• Is this research conducted by Future Market Insights?

  Yes, the research has been conducted by expert analysts of Future Market Insights through a combination of primary research and secondary research. To know more about how the research was conducted, you can speak to research analyst

• What research methodology is followed by FMI?

  FMI follows a methodology that encompasses demand side assessment of the market, and triangulates the same through supply side analysis. This methodology is based on use of standard market structure, methods and definitions. Request detailed methodology

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• What are the sources of secondary research?

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Powdered Cellulose market by category

Grade

• Food Grade
• Pharmaceutical Grade
• Industrial Grade

Functionality

• Thickener
• Stabilizer
• Emulsifier
• Gelling
• Coating Agent
• Others

Source

• Soft and Hard Wood Pulp
• Cotton Linter Pulp
• Bamboo
• Wheat Straw Pulp
• Other Sources (oats, etc.)

End Use

• Food & Beverage Industry
  • Bakery & Confectionery
  • Meat & Poultry Product
  • Sauces & Dressings
  • Beverages
  • Processed Food
  • Dairy Products
  • Others
• Pharmaceuticals
• Cosmetics
• Construction Industry
• Chemical Industry
• Leather Industry
• Textile Industry
• Paper Industry
• Others

Region

• North America
• Latin America
• Europe
• South Asia
• East Asia
• Oceania
• MEA