For ages, the tourism industry has borne the brunt of several man-made and natural disasters. The fragile tourism industry of Nepal was completely razed during the earthquake and killed several tourists.
The 2004 Tsunami was a reality check for the thriving tourism industry in Thailand. Coveted tourist destinations like Phuket were devastated by the deadly Tsunami. The Tsunami not only destroyed tourist spots like in Indonesia but it had a massive impact on a chain of tourist destinations including India, Sri Lanka, Bangladesh, Andaman and Nicobar Islands, and Malaysia.
The mountainous waves fractured the economy of these regions badly. An estimated 1 million jobs were lost in tourism-based economies such as Sri Lanka and Indonesia.
Apart from these catastrophic natural disasters the tourism industry is also withstanding the aftereffects of multiple terror attacks and combating the outbreak of deadly diseases such as H1N1 virus and Ebola.
A disaster not only dips the footfall of the tourists, but it also creates a negative brand image of the destination. Disaster control is not humanly possible but disaster preparedness can possibly arrest the undue loss of lives and property.
Tourist disaster response assistance is a key component of the growing tourism industry. The tourism industry is one of the most reliable sources of FDI for many tourist destinations. International tourism bodies predict a significant surge in the tourism industry.
Disaster readiness will play a key role in the development of the entire industry. As most of the tourist locales are vulnerable most of the private and government stakeholders are investing heavily in disaster management. Apt and quick disaster response can save the massive loss of life and property.
The role of social media is invincible in disaster management. Social media can not only alert all the inbound tourists but a well-planned public awareness can help in rebuilding a tourist spot after devastation. The disaster preparedness of a destination helps it to gain an edge in the competitive tourism industry and it also builds the brand image of the destination.
The recent political violence in countries like Greece and Egypt has maligned the image of these destinations. The Thailand army bulldozed the anti-national campaign led by protestors. During that political stalemate, social media and government official tourism websites played a significant role by alerting the tourists about this sudden national emergency and ferrying many to safety. Crisis preparedness has a wider periphery.
The global expansion of the tourism industry has created a massive challenge for Tourist Disaster Response Assistance. To build a proper tourist disaster response assistance, a destination should possess ample capabilities to initiate proper prevention steps understand and analyze the aftermath of the crisis, and restrict it at its inception.
Skilled volunteers, smart response teams, public announcement systems, rescue measures, and rehabilitation are the basic and the most important components of Tourist Disaster Response Assistance.
The tourism industry is evolving with time. Every single tourism destination is working hard to build its brand image and to woo a large number of tourists. Apart from tourist convenience, traveller safety is also pushing forth the importance of tourist disaster response assistance.
Tourist disaster response assistance is an integral part of the tourism industry. Private and public stakeholders are infusing funds to ensure the safety of the tourists. The increasing number of man-made and natural disasters have sensitised people about tourist disaster response assistance and thus increased acceptance and adoption.
As tourist disaster response assistance cannot completely stop the loss of lives so often tourism bodies and tourists undermine the importance of this issue. Several small tourism destinations around the world haven’t yet showcased their financial benevolence towards tourist disaster response assistance.
Many of the major tourist destinations around the world are undertaking special steps to ensure the safety of tourists. The rising threats of terror and natural disasters have encouraged the growth of tourist disaster response assistance teams in many countries.
Countries like India have launched tourist police in many over populated tourist destinations. Tourist safety is an essential part of modern tourism and it also helps in creating a safe ambience and glorifying the brand image of the place.
This comprehensive report equips readers with lucid information and analysis on the sector. Future Market Insights’ experienced travel and tourism analysts bring to you accurate and unbiased information to help you make crucial decisions with confidence.
The report offers a 360° view – bringing to the fore key drivers, restraints, opportunities, and challenges prevailing in the sector. To offer readers actionable insights, detailed information on historical trends, current scenario, and future projections is provided in the report.
The report specifically focusses on the leading companies operating in this sector, highlighting their key developmental strategies. A holistic analysis of the leading players is highlighted to help decision makers understand the overall competitive landscape.
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