Video Streaming Market

Video Streaming Market: SEA Projected to be the Fastest Growing Region During the Forecast Period: Global Industry Analysis (2013 - 2017) and Opportunity Assessment (2018 - 2028)

  • 2018-07-19
  • REP-GB-4799
  • 294 pages
  • PDF PPT EXCEL
 Video Streaming Market

An Incisive, In-depth Analysis on the Video Streaming Market

This study offers a comprehensive, 360 degree analysis on the Video Streaming market, bringing to fore insights that can help stakeholders identify the opportunities as well as challenges. It tracks the global Video Streaming market across key regions, and offers in-depth commentary and accurate quantitative insights. The study also includes incisive competitive landscape analysis, and provides key recommendations to market players on winning imperatives and successful strategies.

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Video streaming is the one-way transmission of video content over a data network. It is a type of media streaming in which data from a video file is continuously transferred through the Internet to a remote user. This content is sent in a compressed form via the Internet and is displayed in real time by the viewer. While streaming, the user does not have to wait to download it on a computer or host it to play the file. Hence, a player is needed for uncompressing the file, which sends the audio data to the speakers and the video data to the display.

Improving Internet infrastructure and demand for video streaming services to boost the market

Convenience in watching the video content anytime & anywhere, increasing mobile subscriptions & adoption of mobile connected devices, especially smartphones, and the rising need for original content & live streaming are some of the major factors fuelling the growth of the video streaming market. However, interruptions in streaming flow, piracy and low bandwidth or limited streaming speed are some of the major challenges that hamper the growth of the video streaming market.

Global video streaming market is categorised by type, by content delivery channel, by revenue model, by industry and by region

On the basis of type, the video streaming market is segmented into video on-demand and live video streaming. The revenue contribution from the live video streaming segment is expected to grow at a CAGR of 18.9% during the forecast period. On the basis of content delivery channel, the video streaming market is segmented into OTT, Pay TV and IPTV. The OTT segment is expected to grow at a CAGR of 18.9% during the forecast period. On the basis of revenue model, the video streaming market is segmented into subscription, pay per view, premium purchases and advertisement-based revenue model. The subscription-based revenue model is expected to hold approximately 51.5% of the market share in 2028.

On the basis of industry, the video streaming market is segmented into residential and commercial industries. The commercial industry segment is further segmented as media & entertainment, education and others. The revenue contribution from the commercial industry is expected to grow at a CAGR of 17.1% during the forecast period, whereas the revenue contribution from the education segment is expected to grow at a CAGR of 19.3% during the forecast period.

South East Asia & others of APAC and North America are expected to maintain the key market positions in the coming years

Among the key regional markets, South East Asia and others of APAC is projected to exhibit relatively higher growth in the global video streaming market with a CAGR of over 19.8% during the forecast period. Revenue from the data integration software market in North America and Europe is expected to collectively account for over 38% of the global video streaming market revenue in 2018.

The key players reported in this study on the global video streaming market are Netflix, Inc.; IBM Corporation; Apple Inc.; Amazon.com, Inc.; Cisco Systems, Inc.; Adobe Systems, Inc.; Google Inc.; Roku, Inc.; Akamai Technologies, Inc. and Hulu, LLC.

Report Synopsis

Future Market Insights offers a 10-year forecast for the global video streaming market between 2018 and 2028. In terms of value, the video streaming market is expected to register a CAGR of 15.6% during the forecast period. This study demonstrates the dynamics and trends of the video streaming market globally across regions such as North America, Latin America, Eastern Europe, Western Europe, SEA and Other APAC, Japan, China, and Middle East & Africa, which influence the current nature and future status of the global video streaming market over the forecast period.

Report Description  

This research report provides a detailed analysis of the global video streaming market and offers insights on various factors such as the applications and services provided by global video streaming. The video streaming market study provides a comprehensive assessment of stakeholder strategies and imperatives for succeeding in the business. This video streaming market report segregates the market based on services and applications across different regions worldwide. Key players are introducing technologically advanced products, which is acting as a major driver for the global video streaming market.   

The report starts with an overview of the global video streaming market in terms of value. In addition, this section includes the analysis of key trends, drivers, and restraints, which are influencing the global video streaming market. Impact analysis of key growth drivers and restraints are included in this report to facilitate clients with crystal clear decision-making insights.    

The global video streaming market is categorised by type, by content delivery channel, by revenue model, by industry and by region On the basis of type, the video streaming market is segmented into video on-demand and live video streaming. On the basis of content delivery channel, the video streaming market is segmented into OTT, Pay TV and IPTV. On the basis of revenue model, the video streaming market is segmented into subscription, pay per view, premium purchases and advertisement-based revenue model. On the basis of industry, the video streaming market is segmented into residential and commercial industries. The commercial industry segment is further segmented into media & entertainment, education and others.

A detailed analysis has been provided for every segment in terms of market size analysis for video streaming across different regions. It provides the market outlook for 2018–2028, and sets the forecast within the context of video streaming, which includes the latest technological developments as well as service offerings in the market. This study discusses key trends within regions contributing to the growth of the market, as well as analyses degrees at which drivers are influencing this market in these regions. Key regions and countries assessed in this report include North America (U.S. and Canada), Latin America (Brazil, Mexico and Rest of LA), Eastern Europe (Russia, Poland and Rest of Eastern Europe), Western Europe (Germany, France, U.K., Spain, Italy, BENELUX and Rest of WE), SEA & Other APAC (India, Australia and New Zealand, ASEAN and Rest of APAC), Japan, China, and Middle East & Africa (GCC countries, South Africa , Turkey, Northern Africa and Rest of MEA).

This report evaluates the present scenario and the growth prospects of the video streaming market across various regions globally for the period 2018 –2028. We have considered 2017 as the base year, and provided data for the remaining 12 months. The forecast presented here assesses the total revenue by value across the market. To offer an accurate forecast, we started by sizing the current market, which forms the basis of how the video streaming market will develop in the future. Given the characteristics of the market, we triangulated the outcome of different services and components, and analysed them based on the technology trends.   

In addition, it is imperative to note that, in an ever-fluctuating global economy, we not only conduct forecasts in terms of CAGR, but also analyse it on the basis of key parameters, such as year-on-year (Y-o-Y) growth, to understand the predictability of the market and to identify the right opportunities across the market.  

In the final section of the report, we include a competitive landscape to provide clients with a dashboard view based on categories of providers in the value chain, presence in video streaming portfolio and key differentiators. This section is primarily designed to provide clients an objective and detailed comparative assessment of key providers specific to a market segment in the video streaming value chain and the potential players for the same. Report audiences can gain segment-specific vendor insights to identify and evaluate key competitors based on an in-depth assessment of capabilities and success in the marketplace. Detailed profiles of providers are also included in the scope of the report to evaluate their long-term and short-term strategies, key offerings and recent developments in the video streaming space. Key competitors covered in the video streaming value chain are Netflix, Inc.; IBM Corporation; Apple Inc.; Amazon.com, Inc.; Cisco Systems, Inc.; Adobe Systems, Inc.; Google Inc.; Roku, Inc.; Akamai Technologies, Inc. and Hulu, LLC.

Key Segments Covered

  • By Video Streaming Type

    • Live Video Streaming

    • Video On Demand

  • By Video Streaming Content Delivery Channel

    • OTT

    • Pay TV

    • IPTV

  • By Video Streaming Revenue Model

    • Subscription

    • Pay per view

    • Premium purchases

    • Advertisement

  • By Video Streaming Industry

    • Residential

    • Commercial

      • Media & Entertainment

      • Education

      • Others

Key Regions Covered

  • North America Video Streaming Market

    • United States

    • Canada

  • Latin America Video Streaming Market

    • Brazil

    • Mexico

    • Rest of Latin America

  • Western Europe Video Streaming Market

    • Germany

    • France

    • K.

    • Spain

    • Italy

    • BENELUX

    • Rest of Western Europe

  • Eastern Europe Video Streaming Market

    • Russia

    • Poland

    • Rest of Eastern Europe

  • SEA Video Streaming Market

    • India

    • Australia and New Zealand

    • ASEAN

    • Rest of South East Asia and Others of Asia Pacific

  • Japan Video Streaming Market

  • China Video Streaming Market

  • Middle East and Africa Video Streaming Market

    • GCC Countries

    • Turkey

    • Northern Africa

    • South Africa

    • Rest of MEA

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Akshay Godge

Akshay Godge

Client Partner - Global Business Development

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