A CAGR of 28% is expected of the global channel-in-a-box (CiaB) market due to the growing demand during the forecast period. It is anticipated to be appraised at US$ 170 Mn by 2020, up from US$ 38.65 Mn in 2014.
Key channels-in-a-box providers understand that playout and the broadcast master control is a complex operations where many sophisticated systems must work in harmony flawlessly. They strive to design an integrated playout solution and not just a box with a few features.
Hence, the adoption of channel-in-a-box (CiaB) is on the rise as the best integrated IT-based system that delivers the technical, regulatory, operational, and commercial functionality required for broadcast payout environments.
The device dramatically increases efficiency while reducing complexity and is a proven system that helps the customer lower their costs, rapidly launch new revenue-generating services and grow their business.
The demand for channel-in-a-box (CiaB) is likely to increase as it has essentially been designed from the ground up to meet the demands of a wide variety of applications such as single-channel playout, channel expansion or multichannel playout, multiplatform playout, disaster recovery/back-up, centralization, migration to IP playout, software-defined channels, and more.
The device can grow from a single channel to 100+ channels while maintaining the same user interface. Moreover, it is a proven system that is used rigorously by some of the world’s largest and most demanding media organizations every day to deliver high-value premium content, leading to high product demand and expanding the global channel-in-a-box (CiaB) market growth.
Some key players are international communication and information technology companies that serve the broadcast and corporate sectors. These companies are dedicated to designing, researching, and developing the best multi-media streaming & TV broadcast software, equipment, products, systems, solutions and services.
With over 15 years of experience in designing and delivering integrated playout solutions, these companies pioneered the manufacturing of this device for broadcasters, cable-head ends and OTT service providers in a 1RU or 3RU server, regardless of whether one is working with IP or SDI. The CiaB enables one to play out an IP stream or an SDI in SD, HD, or UHD.
It takes care of all the scheduling needs and uses simple, clean and engaging HTML5 for transmission graphic needs, including crawlers and rollers. It offers sophisticated and easy-to-use automation, surging the sales of channel-in-a-box. Furthermore, key providers have designed a user-friendly ingest, which also gives one the ability to FTP one’s media straight to the channel-in-a-box, eventually saving time.
These boxes provide automated content streaming and broadcast playout for any kind of TV channel, such as cloud-based, satellite, cable head-ends, over-the-air broadcasters, corporate TV, internet-based TV, etc. In addition, the device allows playlist scheduling for weeks ahead. Special facilities integrated into these boxes ensure uninterrupted operation if content files or even entire schedules are missing or misplaced, which evidently boosts the adoption of channel-in-a-box.
Recently, the device is being shipped with Version 4.0 of the software, offering powerful new features such as Nielsen audience tracking capabilities, a “Variplay” feature option for speeding up non-critical material to compress time and make space for essential playout, and integrated loudness control for compliance with international regulations.
The channel-in-a-box market share is estimated to propel as it allows users to modernize the playout and record solution. The user can record incoming transport streams, register lists and automatically schedule those lists for recording events with the powerful IT-based 1-RU video server. One has the option to add ASI and SDI physical interfaces to the existing gigabit Ethernet interfaces.
Attributes
Details
Channel-in-a-box (CiaB) Market Size (2014)
US$ 38.65 Million
Channel-in-a-box (CiaB) Market Size (2020)
US$ 170 Million
Channel-in-a-box (CiaB) Market CAGR
28%
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Channel-In-A-Box (CiaB) Market Overview
Channel-in-a-box (CiaB) is defined as collapsing the pieces of traditional master control and playout chain such as switchers, graphics, servers, audio, routing and channel branding into a single integrated software application that runs on generic IT-based hardware.
Channel-in-a-box technology is the new big thing in master control automation this year but most of the major hardware merchants even those selling it warn that (CiaB) not yet for every buyer. This is mainly due to TV channels differ in sophistication, and complex installations may work best with traditional control room automation.
The global market for Channel-In-A-Box is estimated to grow at CAGR of 28% from 2014 to 2020.North America continues to be the largest market for (CiaB).However, growth is expected to robust in the markets of Asia-Pacific (APAC) and Middle East and Africa (MEA) out spacing the growth in North America and becoming the new market leader for (CiaB) globally in the next five years. In terms of revenue the market is expected to generate USD 170 million by 2020.
The market is driven by its latest technology advancement providing benefits to the producers and engineers who need a powerful yet compact outboard unit combining the sonic quality and features.
As this technology is new most of the people are not aware about it and moreover the companies are selling (Ciab) with a very high price the market is becoming more competitive which are the major barriers in the growth of the market. But integration is in trend and it’s early to decide the future of (Ciab).
After being inactive for a long period of time for more than a decade, CiaB is finally creating buzz among presenters. With companies such as Grass Valley, Playbox, Snell, Harmonicjumping into venture, this market is expected to grow with high revenues.
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Regional analysis includes
North America
Latin America
Western Europe
Eastern Europe
Asia Pacific
Japan
Middle East and Africa
The report is a compilation of first-hand information, qualitative and quantitative assessment by industry analysts, inputs from industry experts and industry participants across the value chain.
The report provides in-depth analysis of parent market trends, macro-economic indicators and governing factors along with market attractiveness as per segments. The report also maps the qualitative impact of various market factors on market segments and geographies.
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