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Anti-Acne Serum Market

Market Insights on Anti-Acne Serum covering sales outlook, demand forecast & up-to-date key trends

Anti-Acne Serum Market : Global Industry Analysis 2016 - 2020 and Opportunity Assessment 2021 - 2031

Anti-Acne Serum Market Overview

According to the latest research by Future Market Insights, the anti-acne serum is set to witness steady growth at a CAGR of 7% during the forecast period. The fair share for natural facial serum has been increasingly considerably as compared to synthetic and chemical serum.

Companies manufacturing facial serum are mainly focused on mitigating the conflicting effects of synthetic anti-acne facial serum. Globally, the companies are involved in research and development activities to deliver products that meet the customer need for enhanced beauty products.

Unlike spot treatments and moisturizers, anti-acne facial serums are manufactured to absorb quickly into the skin and highly penetrate the pores, providing active blemish-busting raw materials like glycolic acid, salicylic acid, retinol, niacinamide, lactic acid and more directly to the affected areas.

What is Driving Demand for Anti Acne Facial Serum?

Increased consumer awareness of improved appearance and attractiveness has resulted in increased demand for many types of cosmetic and skincare products, including anti-acne serum. Furthermore, rising celebrity and societal pressure to look well, as well as ongoing self-consciousness about facial appearances, are some of the causes driving up demand for anti-acne facial serum.

Problems including blackheads, whiteheads, and pimples are especially common among millennials due to hormonal changes. Millennials are much more aware of their physical appearance. As a result, players have a significant opportunity to strengthen their position in the skincare arcade and attract millennials to purchase anti-acne face serum.

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Natural & Organic Ingredients Likely to Augment Anti Acne Facial Serum Sales

People are becoming more conscious about the negative effects of synthetic chemicals used in cosmetics and skin care products, thus a growing number of customers are opting for organic and natural skin care products, such as anti-acne face serum. Green tea extract, vitamins, witch hazel, willow herb, and botanical extracts are all natural components that have no side effects.

These components also shield the skin from harmful UV rays and pollution. As a result, demand for natural and organic products is increasing, propelling the anti-acne serum trade forward.

For instance, Oshea antiseptic serum balanced the sebum level, unclogging pores and removing dead cells. Serum contains clary sage oils, salicylic acid and tea tree that removes pimples, acne scars and zits, and also prevent acne formation.

Anti-acne facial serum is witnessing the increasing usage of nanoparticles in sun care and facial serum, which enhances the quality of serum. Therefore, players are expected to increase the usage of nanoparticle. 

Outbreak of Novel Coronavirus on Anti Acne Serum Market

The COVID-19 pandemic has changed the face of the skin care industry and continuously impacts the buying habits of the customer in the acne serum industry owing to the considerable disturbance in the import and export activity by sealing off their global exchange trade had hampered the sales and growth of cosmetic products.

Further, the growth had declined substantially because many countries closed their foreign boundaries with nearby countries. And the limited labor supply, logistics slowdown, limited availability of necessary components were the various hurdles that the key player had come across due to this pandemic situation.

Hence, as the parties, celebration, marriage and other gathering activities across different regions are currently non-operational or restricted, the demand for skin care products and anti-acne facial serum is currently low. The market is currently experiencing a temporary downswing. However, with the support of the public and government and commencement of vaccination, it is supposed to be normal in the coming years.

Sneha Verghese
Principal Consultant
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US and Canada Anti Acne Facial Serum Market Outlook

Beauty and skincare solutions, such as anti-acne face serum, have the most share in the United States. Environmental safety, sustainability, and green development are proven to be more appealing to citizens in the United States and Canada. People take part in the demonstrations against firms that destroy the environment.

Players are encouraged to focus not only on beauty products but also on environmentally friendly products as a result of the trend of customers turning to more sustainable products.

For instance, Versine and Caper most famous skincare brand in the US is designed Gentle Actives Clarity Crème-Serum. This serum is made from natural ingredients includes Glycerin, Kakadu Plum, Theobroma Cacao (Cocoa) Seed Butter, Niacinamide etc. and are safe during pregnancy and breastfeeding. 

The rise in the facial serum industry in the United States is also due to men's growing awareness of face care, self-grooming, healthy-looking, and skincare. Players are primarily involved in order to get momentum with millennial males and provide them with the greatest anti-acne serum possible. The firms acquire a competitive advantage in the US by expanding its product portfolio.

Europe Demand Outlook for Anti Acne Facial Serum

Europe has the biggest cosmetic and skincare trade around the globe. The inclination of customers towards a healthy lifestyle and the increasing demands for sustainable beauty products is expected to grow in the near future.

Also the increasing trend of vegan ingredients used in anti-acne facial serum among millennials fueling the demand growth in Europe. For instance, Organic Riot supplies natural anti-acne facial serum which is certified as 100% vegan and toxic-free.

With an aim of business expansion and growing business portfolio, players are creating a partnership with the regional distributors to get feedback from the customers and fulfil the demands of the customers.

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Who are the Key Manufacturers and Suppliers of Anti Acne Facial Serum?

Some of the leading manufacturers and suppliers of anti-acne facial serum include

  • Unilever PLC
  • DHC Corporation
  • Toyo Life Service International Inc.
  • CeraVe
  • Glossier
  • Origins Natural Resources, Inc
  • Estée Lauder Inc
  • Kyoto Niujian General Factory Co., Ltd.
  • Ulta Beauty, Inc.
  • Sunday Riley
  • Clinique Laboratories, LLC
  • PCA Skin
  • Versine and Caper x Pi, Inc.
  • Murad LLC
  • Dermstore LLC.

To increase sales revenue, anti-acne face serum manufacturers are focusing on expanding their presence and distribution channels in organized retailing. Players are also engaging with local farmers to acquire ingredients directly from them, which helps the brand boost the product's appeal to buyers.

The Unilever PLC increases its seals volume to grow corresponding business and improve its revenue. For instance, in the beauty and personal care, company aggressively sells its products in current markets, such as the United States and Canada.  Such aggressive strategy helps the company to capture more consumers away from competing beauty and personal care firms. 

Furthermore, in May 2017, Unilever PLC acquired the beauty & personal care and home care brands of Quala, the Latin American consumer goods company. This acquisition helps the company to sustainable value creation and compounding growth.

The report is a compilation of first-hand information, qualitative and quantitative assessment by industry analysts, inputs from industry experts and industry participants across the value chain. The report provides in-depth analysis of parent market trends, macro-economic indicators and governing factors along with market attractiveness as per segments.

The report also maps the qualitative impact of various market factors on market segments and geographies.

Key Segments

By Ingredient:

  • Organic
  • Natural
  • Synthetic

By End Users:

  • Women
  • Men

By Distribution Channel:

  • Supermarkets
  • Department stores
  • Drugstores
  • Beauty salons
  • Specialty stores
  • Direct selling
  • Online retailing

By Price:

  • Under US$25
  • US$25 to US$50
  • US$50 to US$100
  • Above US$100

By Skin Type:

  • Dry
  • Oily
  • Normal
  • Sensitive
  • Other (combination)

By Serum Attributes:

  • Alcohol Free
  • Sulfate Free
  • Paraben Free
  • Oil Free
  • Others (Ammonia Free)

By Region:

  • North America
    • US & Canada
  • Latin America
    • Brazil, Mexico, Others
  • Western Europe
    • EU5
    • Nordics
    • Benelux
  • Eastern Europe
  • Asia Pacific
    • Australia and New Zealand (ANZ)
    • Greater China
    • India
    • ASEAN
    • Rest of Asia Pacific
  • Japan
  • Middle East and Africa
    • GCC Countries
    • Other Middle East
    • North Africa
    • South Africa
    • Other Africa
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Sneha Verghese
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Anti-Acne Serum Market