Desktop as a Service (DaaS) Market - Towards an Economical and User-centric Cloud Computing Future

DaaS Service Providers Align Operations in Tune with Cloud Transformation Trend

  • 2019-10-30
  • REP-GB-1905
  • 39 Tables
  • 168 Figures
  • 326 pages
  • Format: PDF/PPT/Excel
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Desktop as a Service - The Much Needed Push for Startups and Small Businesses

With the dawn of 21st century, businesses are seeking novel ways to develop applications without any limitations in terms of location. With the advent of desktop as a service, businesses are aiming to deliver optimum user experience, coupled with security measures. The last few years witnessed considerable growth in adoption of DaaS as it provides virtual access to desktop and other applications from any device and location. Further, DaaS is playing a key role in enhancing infrastructure management for small & medium businesses (SMBs). In addition, as DaaS revolution continues to gather pace, market players are expected to improve various aspects of their services such as data backup, storage, software security, and more. In recent years, desktop as a service has emerged as a cost-effective cloud computing solution for startups and small businesses in comparison to conventional alternatives such as virtual desktop infrastructure (VDI). At present, businesses are eyeing opportunities in cloud transformation that constitute different services including software as a service (SaaS), platform as a service (PaaS), and infrastructure as a service (IaaS) as their best foot forward to gain a competitive advantage.

Desktop as a Service Market - Key Research Findings

desktop as a service market snapshot
  1. The global desktop as a service (DaaS) market was valued at ~US$ 3 Bn in 2018.
  2. The desktop as a service market is expected to grow at a CAGR of ~18% during the forecast period of 2019-2029.
  3. Increasing number of smart devices, along with the growing trend of IT centralization are key factors that are boosting the growth of the desktop as a service market. Moreover, increasing adoption of cloud-based solutions and services in various emerging countries such as China, India, and Indonesia is propelling the growth of the desktop as a service market.
  4. North America is a prominent region in terms of value in the desktop as a service market. It is expected to account for a market share of ~37% in 2019. However, APEJ (Asia-Pacific excluding Japan) is expected to witness high growth rate and expand at a CAGR of ~23% during 2019-2029.
    • Countries in Asia Pacific Excluding Japan such as India, China, and ASEAN are expected to create potential growth opportunities for the desktop as a service market, owing to the strong economic growth of these countries, increasing investments for IT infrastructure, and rising digitalization.
  5. Adoption of desktop as a service is mostly done by small- and medium-sized organizations through evolution of their service partners who deliver hosting and managed desktop services. According to FMI Analysis, most of the desktop as a service providers are focusing on partnerships with hyper-scale vendors to leverage platform agility and offer customers with wide range of choices.
    • In May 2019, Citrix Systems entered into the partnership with Blue Jeans Network, Inc., in order to provide the Citrix ready validated solution, BlueJeans Meetings for users of Citrix’s desktop as a service solution - Workspace.

Key Factors Shaping Desktop as a service Market

Rising Digitalization and Continuous Growth in IT Infrastructure

Businesses and organizations find themselves in an increasingly complex network. As the tides of data continue to rise, businesses are focusing on adopting DaaS solutions in order to transform their businesses through virtualization and automation. DaaS solutions also help businesses in optimizing the cost and scale of experiences that they want to create. Moreover, enterprises are moving beyond being desktop-centric to a multi-device anywhere, anytime workplace which is creating potential growth opportunities for desktop as a service market. Apart from this, increasing investments by government of various regions in transforming and digitalizing IT infrastructure are also supporting the growth of the desktop as a service market

Adoption of Advanced Solutions to Increase Productivity

As the time is progressing and technology is advancing, all types of businesses and companies are taking further steps to achieve newer technologies. Desktop as a service is being seen as a perfect solution for improving productivity, mobility, and flexibility of a business. In addition, increasing penetrations of internet technologies, smartphones, laptops, and tablets in businesses have significantly accelerated the bring-your-own-device (BYOD) trends, which in turn, are driving the growth of the desktop as a service market. Apart from this, rising adoption of cloud platform is also expected to create potential growth opportunities for the desktop as a service market.

Data Privacy and Security Still a Major Concern

Concerns over the integrity of applications and data stored in virtual desktops, which are hosted in cloud infrastructure are major factors responsible for hampering the growth of the desktop as a service market. Moreover, security and loss of control continue to be the major stumbling blocks in the adoption of desktop as a service as most enterprises believe that in-house solution is more secure than the one hosted by third-party. Thus, security and data sovereignty remains as a critical concern while adopting DaaS solutions.

desktop as a service market

Desktop as a service Market Structure Analysis

  • The global desktop as a service market has a moderately concentrated competition landscape, and most of key players in the desktop as a service market are focusing on offering new and upgraded solutions to meet the growing demand for advanced solutions from customers. Moreover, various desktop as a service solution providers are also focusing on partnership with other players in the market to strengthen their market position and target a stronger global footprint.
  • Tier-1 desktop as a service vendors account for ~55% of the overall market share. Players in this tier such as Amazon Web Services, VMware, IBM, Microsoft, and Citrix Systems are the largest and most experienced in the industry and have a significant regional coverage across the global.

Virtual Desktop Infrastructure - Leaning towards DaaS

Although VDI is highly sought-after among large businesses, current trends suggest that alternative desktop hosting services such as DaaS are gaining ground. Key benefits offered by DaaS to SMBs include enhanced flexibility and management which eliminate the need for management of back-end infrastructure. Moreover, organizations that earlier opted for virtual desktop infrastructure are observed to be at the front line when it comes to shifting to DaaS. Growing demand for convenient access to data and other critical applications will continue to influence adoption of DaaS in the near future. One of the most recent and captivating developments in DaaS space was the advent of Microsoft’s Windows Virtual Desktop. Further, with Windows Virtual Desktop, end users can access Windows 10 or Windows 7 desktops on Azure instead of other server operating systems. Moreover, by gaining access to Windows desktops, the risk of running into compatibility problems for applications and other services is largely minimized for the end-user.

Investments in IT Infrastructure Peaking

North America continues to race ahead in terms of the adoption of desktop as a service. The presence of established market players in the region including Microsoft and Amazon has widened the prospects of the DaaS market in this region. Moreover, growing demand for cloud computing services such as DaaS from the BFSI sector in the U.S. and Canada has presented service providers a plethora of opportunities. Asia Pacific excluding Japan (APEJ), on the other side, has recently emerged lucrative for service providers. Growing market attractiveness of APEJ can be attributed to rapid growth of IT industry, buckling digitalization, and exponential growth of startups in fast-developing economies such as India and China

Businesses Heading to a Software-defined Era

As desktop hosting and cloud computing technologies continue to evolve at a blazing speed, the need to scale the growing number of platforms and devices in a workplace is critical. desktop as a service steps in to address this challenge along with other end-user computing solutions including virtual desktop infrastructure. In addition, PC platforms put forward various security challenges that can be effectively tackled by virtual desktop infrastructure. However, as the architecture of VDI is complex and expensive, the adoption of DaaS is on rise and expected to grow in the foreseeable future. However, as each platform has its own share of benefits and limitations, adoption of a hybrid approach that combines DaaS and VDI is likely to gain momentum in workplaces.

High demand for desktop as a service solution ?

Adoption of services to gain momentum

 

Robust demand from SMEs

Demand from large enterprises to grow

 

BFSI likely to hold major market share

Applicability in healthcare to grow

 

How Growth will Unfold

The growth of the global DaaS market will primarily rely on the growing adoption of cloud computing solutions by small to medium businesses especially in the finance and insurance domain. Service providers are entering into strategic alliances with hyper-scale vendors to improve the overall performance and versatility of their services. Furthermore, the future of the DaaS market is staring at promising prospects in the future as a significant number of businesses are shifting from a desktop-centric workplace towards a multi-device workplace that enables users to work from any location at any given time. Government initiatives coupled with a strong focus on digitizing IT infrastructure will create abundant opportunities for market players in the near future.

Managed Services Most Sought-after in Daas Market

* This data is only a representation. Actual data may vary and will be available in report.

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Overview

Desktop-as-a-Service Market Analysis 2019 - 2029

A recent market study published by FMI on the desktop-as-a-service market includes a global industry analysis 2014-2018 and an opportunity assessment 2019-2029, and delivers a comprehensive assessment of the most important market dynamics. After conducting thorough research on the historical as well as current growth parameters of this market, growth prospects of the market are obtained with maximum precision.

Desktop as a Service (DaaS) Market Taxonomy

The global desktop-as-a-service market is segmented in detail to cover every aspect of the market and present a complete market intelligence approach to the reader.

Solution

  • Desktop-as-a-Service Solution
  • Services
    • Consulting
    • Technical Support
    • Managed Services

Enterprise Size 

  • Small & Medium Enterprises
  • Large Enterprises

Deployment 

  • Public
  • Private
  • Hybrid Cloud 

Industry

  • BFSI
  • Media & Entertainment
  • Government
  • IT & Telecom
  • Healthcare
  • Manufacturing
  • Education
  • Others 

Region 

  • North America
  • Latin America
  • Western Europe
  • Eastern Europe
  • Asia Pacific excluding Japan
  • Japan
  • Middle East & Africa

What's Included

The report initiates with the executive summary of the desktop-as-a-service market, which includes a summary of key findings and statistics of the market. It also includes the demand and supply-side trends pertaining to this market.

Readers can find the definition and a detailed taxonomy of the desktop-as-a-service market in this chapter, which will help them understand the basic information about the market. Along with this, comprehensive information pertaining to desktop-as-a-service and their properties are provided in this section. This section also highlights the inclusions and exclusions, which help the reader understand the scope of the desktop-as-a-service market report.

The desktop-as-a-service market report provides key market trends that are expected to significantly impact market growth during the forecast period. Detailed industry trends are also provided in this section.

This section includes several factors that have emerged as key successful factors and strategies adopted by key market participants.

This section explains the global market value analysis and forecast for the desktop-as-a-service market during the forecast period of 2019-2029. This chapter includes a detailed analysis of the historical desktop-as-a-service market, along with an opportunity analysis of the future. Readers can also find the absolute $ opportunity for the current year (2019), and an incremental $ opportunity for the forecast period (2019–2029). Along with this, the pricing analysis of the market at the regional level has been provided in this section.

This chapter explains key macroeconomic factors that are expected to influence the growth of the desktop-as-a-service market over the forecast period. Along with the macroeconomic factors, this section also highlights the forecast factors and value chain analysis of the desktop-as-a-service market. Moreover, in-depth information about the market dynamics and their impact analysis on the market have been provided in the successive section.

Based on solution, the desktop-as-a-service market is segmented into desktop-as-a-service solution, and services. The services segment is further segmented into consulting, technical support, and managed services. In this chapter, readers can find information about key trends and developments in the desktop-as-a-service market and market attractiveness analysis based on solution.

Based on enterprise size, the desktop-as-a-service market is segmented small & medium enterprises, and large enterprises. In this chapter, readers can find information about key trends in the desktop-as-a-service market and market attractiveness analysis based on enterprise size.

Based on deployment, the desktop-as-a-service market is segmented into public, private, and hybrid cloud. In this chapter, readers can find information about key trends in the desktop-as-a-service market and market attractiveness analysis based on deployment.

This chapter provides details about the desktop-as-a-service market based on end user, and has been classified into BFSI, media & entertainment, government, it & telecom, healthcare, manufacturing, education, others. In this chapter, readers can understand the market attractiveness analysis based on industry.

This chapter explains how the desktop-as-a-service market will grow across various geographic regions such as North America, Latin America, Western Europe, Eastern Europe, APEJ (Asia-Pacific excluding Japan), Japan, and the Middle East & Africa.

This chapter offers a detailed analysis of the growth of the North America desktop-as-a-service market, along with a country-wise assessment that includes the U.S. and Canada. Readers can also find pricing analysis, regional trends, volume analysis, and market growth based on solution, deployment, end user, and countries in North America.

This chapter provides the growth scenario of the desktop-as-a-service market in Latin American countries such as Brazil, Mexico, and the rest of Latin America. Along with this, assessment of the market across target segments has been provided.

Important growth prospects of the desktop-as-a-service market based on its end users in several countries, such as Germany, the UK, France, Spain, Italy, BENELUX, and the rest of Europe, are included in this chapter.

This chapter provides the growth scenario of the desktop-as-a-service market in Eastern Europe countries such as Russia, Poland, and the rest of Eastern Europe.

This chapter highlights the growth of the desktop-as-a-service market in APEJ by focusing on China, India, South Korea, ASEAN, Australia & New Zealand, and the rest of APEJ. This section also help readers understand key factors that are responsible for the growth of the desktop-as-a-service market in APEJ.

This section also help readers understand key factors that are responsible for the growth of the desktop-as-a-service market in Japan.

This chapter provides information about how the desktop-as-a-service market will grow in major countries in the MEA region, such as GCC Countries, South Africa, North Africa, Turkey, and the rest of MEA, during the forecast period of 2019-2029.

In this chapter, readers can find detailed information about the tier analysis and market concentration of key players in the desktop-as-a-service market, along with their market presence analysis by region and product portfolio.

In this chapter, readers can find a comprehensive list of all the prominent stakeholders in the desktop-as-a-service market, along with the detailed information about each company, which include the company overview, revenue shares, strategic overview, and recent company developments. Some of the market players featured in the report are Cisco Systems, Fujitsu, NetApp, Citrix Systems, Inc., NTT Communications Ltd., VMware, Microsoft Corporation, IBM Corporation, Cloudalize, and Amazon Web Services

This chapter includes a list of acronyms and assumptions that provides a base to the information and statistics included in the desktop-as-a-service market report.

This chapter help readers understand the research methodology followed to obtain various conclusions as well as important qualitative and quantitative information about the desktop-as-a-service market.

How the research was conducted?

Primary Research

  • C - Level Executives
  • Marketing Directors
  • Sales Heads
  • Sales Executives
  • Technical Advisor
  • Desktop-as-a-service Providers 
  • Service Providers
  • Industry Experts
  • End Users
  • Current Market Dynamics and Challenges
  • Market Characteristics
  • Market Performance and Growth Quadrants
  • Competition Structure and Market Structure
  • Strategic Growth Initiatives
  • Near term and long term market growth prospects
  • Market Segment Splits and Authenticity
  • Opinions on market projections and validity of assumptions

Secondary Research

  • Company’s white papers
  • Annual Reports and Investor Presentations
  • Research Papers
  • Company Press Release 
  • Government Websites and Publications

Primary Interview Splits

Primary Interview Splits desktop as a service market designations

Primary Interview Splits desktop as a service market stakeholders

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