Digital Printing for Packaging - Enhancing Customisation and Flexibility
The packaging industry is witnessing a paradigm inclination toward digital on-package printing to enhance customisation and flexibility in high as well as low volume runs. Brands continue to uptake new possibilities, offering customers with more personalised designs that get their products to sell faster from store shelves.
Digital Printing for Packaging Market – Key Research Findings
- The global digital printing for packaging market size in 2019 is expected to be ~US$ 15 Bn.
- The digital printing for packaging market is anticipated to witness a CAGR of ~6.0%, during 2019-2029.
- North America is expected to account for a fourth of the global digital printing for packaging market in terms of revenues.
- Among the various product type segments, labels are expected to be prominent in terms of sales, followed by flexible packaging.
- Tier 1 manufacturers of digital printing for packaging are increasing their product offerings to cater to the extensive demand for digital printing.
- The liquid toner electrographic printing segment is observed to be one of the most lucrative segments in the global digital printing for packaging market.
Key Factors Shaping the Global Digital Printing for Packaging Market
- Digital Printing Highly Preferred for Printing Jobs of Shorter Run Lengths
Conventional printing technologies incur high initial setup cost and hence, per unit cost is high for low volume printing. Moreover, high frequency of orders of shorter run lengths require scheduling multiple jobs and frequent plate changing. Customized communications, as part of packaging strategy, have led to a downward trend in run sizes. Manufacturers are looking for more precise ways of defining the equipment type and longer run lengths for printing. It is also observed that print service suppliers are mainly aiming to automate their printing technology. Therefore, short print jobs for packaging have permitted digital printing machinery manufacturers such as HP and Xeikon, to supply technology, which addresses the challenges in modern printing.
- Solutions for Variable Data Printing (VDP) Requirements
Digital printing for packaging incurs lower total cost for smaller amounts of printing jobs as compared to conventional printing technologies. Thus, companies can now print smaller quantities of packaging solutions with digital printing, with variable information, allowing the possibility of an innovative approach to packaging solutions. Variable data printing has ensured business opportunities for the digital printing for packaging market through possibilities, including printing static elements onto packaging or printing a combination of static and variable elements.
- In March 2017, Xeikon launched Xeikon PX3000 digital printer that allows variable data printing through multiple file formats and prints at higher speeds as compared to previous presses.
Digital Printing for Packaging Market: Structure Analysis
- The global digital printing for packaging market is a fragmented market due to the extensive presence of regional players.
- Some of the major players in the digital printing for packaging market include Eastman Kodak Company, Xeikon N.V., HP Inc., and Quad/Graphics, Inc.
- Leading manufacturers in the digital printing for packaging market are improving their global footprint through an expansion strategy.
- In February 2017, Elanders AB collaborated with HP Inc. for the expansion of its LGI site in Germany.
- In May 2016, Colordruck Baiersbronn expanded its printing packaging operations by implementing the Landa S10 nanographic press in its folding carton manufacturing plant.
Market Set to Grow 1.8X between 2019 and 2029
The digital printing for packaging continue to gain unabated popularity, as end-users look to benefit from dynamic on-package printing, to include a range of designs under same category. New opportunities are coming to the fore, as the digital printing continues to simplify design handling complexities, reduce operational time, and enhance flexibility in product customisation and order placement.
Developing Markets Present Downstream Opportunities for Stakeholders
Stakeholders in the digital printing for packaging market continue to witness measurable returns on investments in developed markets, namely, North America and Europe – collectively, these two regions account for ~50% shares. Developing markets are likely to send ripples of growth opportunities for the market, and stakeholders are leveraging these by supporting their customers with future-proof technologies.
* This data is only a representation. Actual data may vary and will be available in report.
The Broader Outlook
Leading players in the digital printing for packaging market are focused toward helping end-users explore new pathways with a ‘smart’ package, by catering to their need for greater traceability, smaller batch sizes, and product customisation.
LT electrophotography printing preferred, with gains estimated for ~40% market shares
Preference forinkjet printing remains strong, with sales poised for 1/3rd market shares
Labels account for ~60% sales
Flexible packaging & folding cartonsto see surge in demand
How Growth will Unfold
Digital printing for packaging will witness the largest adoption in the food industry. However, revenues from adoption in beverage, pharmaceutical and personal care & cosmetics industries will grow relatively faster through 2029.
Food | Beverage | Pharmaceutical | PC & Cosmetics
* This data is only a representation. Actual data may vary and will be available in report.Click Here To Know How The Growth Will Unfold
Custom Market Research Services
FMI offers custom market research services that help clients to get information on their business scenario required where syndicated solutions are not enough.
Digital Printing for Packaging Market: Global Industry Analysis 2014-2018 & Opportunity Assessment 2019-2029
A recent market study published by FMI, “Digital Printing for Packaging Market: Global Industry Analysis 2014-2018 & Forecast 2019-2029” offers a comprehensive assessment of the most important market dynamics. After conducting thorough research on the historical, as well as current growth parameters of the digital printing for packaging market, the growth prospects of the market are obtained with maximum precision.
Digital Printing For Packaging Market Taxonomy
The global digital printing for packaging market is segmented in detail to cover every aspect of the market and present complete market intelligence to the reader.
By Print Technology Type
- Liquid Toner Electrophotography Printing
- Nano-graphic Printing
- Inkjet Technology
- Others (Dye tonner)
By Product Type
- Flexible Packaging
- Films & Wrap
- Bags & Sacks
- Pouches & Sachets
- Corrugated Packaging
- Folding Cartons
- Bottles & Jars
- Metal Cans
By End Use
- Personal care & cosmetics
- Electronic comp.
- Other (Automotive, etc)
The report commences with the executive summary of the digital printing for packaging market, which includes a summary of the key findings and statistics of the market. It also includes dominating segments in the global digital printing for packaging market, along-with key facts about digital printing for packaging. It also includes graphical representation of the segments according to market size and growth rate.
Readers can find detailed taxonomy and definition of the digital printing for packaging market in this chapter, which will help them understand the basic information about digital printing for packaging present in the market.
This section explains the global market value & volume analysis and forecast for the digital printing for packaging market between the forecast period of 2019-2029. It includes the detailed analysis of the historical digital printing for packaging market, along with an opportunity analysis of the future.
This section highlights the average pricing analysis of various print technology type of digital printing for packaging, in different regions across the globe. The weighted average pricing at the manufacturer-level is analyzed in this section.
Readers can find the absolute opportunity for the current year (2019 – 2020), and an incremental opportunity for the forecast period (2019 – 2029). This sector also contains market demand in value.
This chapter explains the key macro-economic factors that are expected to influence the growth of the digital printing for packaging market over the forecast period. This chapter also highlights the key market dynamics of the digital printing for packaging market, which include the drivers and restraints. Moreover, readers will understand the key trends followed by the leading manufacturers in the digital printing for packaging market.
Based on print technology type, the digital printing for packaging market is segmented into liquid toner electrophotography, nano-graphic printing, inkjet technology, others (dye tonner). In this chapter, readers can find information about key attractive segments during the forecast period.
Based on applications, the digital printing for packaging market is segmented into labels, flexible packaging, corrugated packaging, folding cartons, bottles & jars, metal cans and others. Flexible packaging can be further sub-segmented into films & wrap, bags & sacks and pouches & sachets. In this chapter, readers can find information about key segments during the forecast period.
This chapter provides details about the digital printing for packaging market on the basis of end-use industry, and has been classified into food, beverages, pharmaceuticals, cosmetics & personal care, electrical & electronics, chemicals, and other(Automotive, etc.). The beverages segment is further sub-segmented as alcoholic, and non-alcoholic.
This chapter explains how the digital printing for packaging market is expected to grow across various geographical regions, such as North America, Latin America, Europe, South Asia, East Asia, Oceania, and Middle East & Africa (MEA).
This chapter includes a detailed analysis of the growth of the North American digital printing for packaging market, along with a country-wise assessment that includes the U.S. and Canada. Readers will also find some of key points on the basis of estimated market size and consumption of digital printing for packaging.
Readers can find detailed information about several factors, such as the pricing analysis and the regional trends, which are impacting the growth of the Latin America digital printing for packaging market. This chapter also includes the growth prospects of the digital printing for packaging market in leading Latin America countries such as Brazil, Mexico, and the Rest of Latin America.
This chapter includes a detailed analysis of the growth of the Europe digital printing for packaging market, along with a country-wise assessment that includes the Germany, Italy, France, UK, Spain, BENELUX, Russia, and the Rest of Europe.
This chapter also includes the growth prospects of the digital printing for packaging market in leading South Asia countries such as India, Thailand, Indonesia, Malaysia, and the Rest of South Asia.
This chapter highlights the growth of the digital printing for packaging market in East Asia by focusing on China, Japan, and South Korea.
This chapter includes a detailed analysis of the growth of the Oceania digital printing for packaging market, along with a country-wise assessment that includes the Australia and New Zealand.
This chapter provides information about how the digital printing for packaging market will grow in major countries in the MEA region such as GCC Countries, Turkey, Northern Africa, South Africa, and the rest of MEA, during the forecast period 2019 - 2029.
This chapter provides information the emerging countries for digital printing for packaging market which includes China, India and Mexico.
This chapter covers detailed information about the tier structure analysis and market concentration of key players in the digital printing for packaging market along with their market presence analysis by region and product portfolio.
In this chapter, readers will find a comprehensive list of all leading manufacturers in the digital printing for packaging market, along with detailed information about each company, including company overview, revenue shares, strategic overview, and recent company developments. Some of the market players featured in the report HP Inc., Xeikon N.V., Eastman Kodak Company, Landa Corporation Ltd, Quad/Graphics, Inc., Tailored Label Products, Inc., Creative Labels Inc., Reynders Label Printing, DS Smith Plc, Thimm Group, Traco Manufacturing, Inc., Ws Packaging Group, Inc., Elanders, Colordruck Baiersbronn, Mondi Plc., among others.
This chapter includes a list of acronyms and assumptions that provide a base to the information and statistics included in the digital printing for packaging report.
This chapter helps readers understand the research methodology followed to obtain various conclusions, as well as important qualitative and quantitative information about the digital printing for packaging market.
How the research was conducted?
Primary research interviews with key opinion leaders and other participants were conducted for data collection and validation of the below information:
- Key Segments in the Digital Printing for Packaging Market
- Market Share Analysis
- Average Selling Price (US$) and Market Growth
- Market Size
- Key Trends & Developments
- Competition & Key Vendor Strategies
- Printing Industries of America
- National Print Owners Association
- Indian Printing, Packaging and Allied Machinery Manufacturers’ Association (IPAMA)
- Industry Journals
- Annual Reports/SEC filings/Investor Presentations
Primary Interview Splits