Europe Flexible Plastic Packaging Market Share Analysis Outlook from 2025 to 2035
The flexible plastic packaging industry in Europe is growing at a rapid pace, as demand for lightweight, durable, and cost-efficient packaging solutions is increasing. Flexible plastic packaging offers superior functionality, such as extended shelf life, reduced material usage, and enhanced consumer convenience, making it indispensable across industries like food and beverage, pharmaceuticals, and personal care.
European is projected to reach USD 31.8 billion by 2035, with a compound annual growth rate (CAGR) of 3.4%. The main trends are the growing mono-material packaging, innovation in recyclable and biodegradable films, and regulatory efforts that promote sustainability.
Manufacturers are focusing on advanced materials, digital printing technologies, and customizable designs to address the market's evolving needs. Collaboration with brand owners ensures alignment with environmental goals and consumer preferences.
Attributes |
Values |
Projected Global Value (2035) |
USD 31.8 billion |
Value-based CAGR (2025 to 2035) |
3.4% |
Explore FMI!
Book a free demo
Market Overview
Factors Driving Market Growth
The flexible plastic packaging market in Europe is growing as a result of increased focus on sustainability, regulatory requirements, and consumer demand for eco-friendly solutions. Technological advancements also propel this growth.
- Sustainability Focus: Emphasis on recyclable and biodegradable solutions aligns with EU directives.
- Consumer Convenience: Lightweight, resealable, and portable designs enhance usability.
- Cost Efficiency: Reduced material usage and energy-efficient production lower costs.
- E-Commerce Growth: Rising online shopping increases demand for secure and tamper-proof packaging.
- Support for SMEs: Scalable solutions cater to small and medium enterprises.
Global Market Share & Industry Share (%)
Category |
Market Share % |
Top 3 (Amcor, Mondi, Sealed Air) |
19% |
Rest of Top 5 (Berry Global, Constantia Flexibles) |
04% |
Next 5 of Top 10 Players |
14% |
Type of Player & Industry Share (%)
Type of Player |
MarketShare (%) |
Top 10 Players |
37% |
Next 20 Players |
22% |
Remaining Players |
41% |
Market Concentration

Year-on-Year Leaders
- Amcor: Leads in recyclable flexible packaging solutions.
- Mondi: Innovates with mono-material and compostable designs.
- Sealed Air: Specializes in high-barrier and lightweight films for food safety.
Emerging Technology in Flexible Plastic Packaging Industry
- Mono-Material Solutions: Simplifies recycling while maintaining performance.
- Biodegradable Films: Introduces plant-based materials for compostable packaging.
- Digital Printing: Enhances customization and reduces production waste.
- High-Barrier Coatings: Improves shelf life and protection against oxygen and moisture.
Sustainability Trends
- Recyclable Materials: Companies prioritize fully recyclable flexible plastic packaging.
- Compostable Packaging: Adoption of bio-based films aligns with EU sustainability goals.
- Energy-Efficient Production: Processes reduce carbon emissions and energy consumption.
Consumer Trends
- Demand for Eco-Friendly Packaging: Consumers prefer sustainable and recyclable options.
- Convenience Focus: Resealable and lightweight designs meet portability needs.
- Shelf Appeal: Customizable and aesthetically appealing packaging attracts buyers.
Regulatory Insights
- European Union: Implements stringent regulations on single-use plastics and mandates recyclable packaging.
- Germany: Leads with advanced recycling policies and circular economy initiatives.
- France: Promotes compostable materials and eco-labeling requirements.
- Emerging Markets in Eastern Europe: Governments encourage investment in sustainable packaging.
Export Opportunities
North America and Asia-Pacific offer European manufacturers opportunities to grow in these markets, which are increasingly demanding eco-friendly and innovative flexible packaging.
Obstacles and Possibilities
Obstacles
- Regulatory Complexity: Compliance with EU-wide and national regulations can be challenging.
- High Production Costs: Developing sustainable materials and technologies increases expenses.
- Recycling Limitations: Lack of uniform recycling infrastructure across Europe.
Possibilities
- Technological Innovations: Advancements in bio-polymers and high-barrier films open new markets.
- Sustainability Goals: Regulatory support and consumer demand drive adoption of eco-friendly solutions.
- E-Commerce Growth: Expanding online retail boosts demand for durable and lightweight packaging.
Market Environment
In-House vs. Contract Manufacturing
- In-House Manufacturing: Offers direct control over quality and innovation. Ideal for large-scale producers.
- Contract Manufacturing: Provides flexibility and scalability for small and medium businesses.
Regional Analysis
Region |
Western Europe |
Market Share (%) |
40% |
Key Drivers |
Demand for eco-friendly trash bags and recycling initiatives. |
Region |
Western Europe |
Market Share (%) |
30% |
Key Drivers |
Stringent regulations on plastic waste and high adoption of compostable bags. |
Region |
Northern Europe |
Market Share (%) |
20% |
Key Drivers |
Rapid urbanization and government focus on waste management. |
Region |
Southern Europe |
Market Share (%) |
10% |
Key Drivers |
Growing demand for cost-effective waste solutions. |
End-Use Industry Segmentation
- Food and Beverage: High demand for shelf-life-extending and resealable packaging.
- Pharmaceuticals: Flexible films for blister packs and sterile packaging.
- Personal Care: Lightweight and customizable packaging for cosmetics.
- E-Commerce: Tamper-proof and durable solutions for online retail.
Recommendations for Technology Suppliers
- Focus on Recyclable Solutions: Develop mono-material designs to simplify recycling.
- Expand Bio-Based Offerings: Cater to demand for compostable and biodegradable options.
- Collaborate with Industries: Align solutions with food, pharmaceutical, and e-commerce needs.
Future Roadmap
The European flexible plastic packaging industry will develop with new material science, automation, and digital technology innovations. Investments in mono-material solutions, bio-based designs, and energy-efficient manufacturing will provide competitive advantages. Costs and sustainability will be further optimized through automation and AI-driven production processes.
Market KPIs
- Recyclability Rates: Monitor the adoption of recyclable flexible packaging.
- Regional Revenue Growth: Track performance in Western and Eastern Europe.
- Industry Adoption Metrics: Evaluate usage across food, pharmaceuticals, personal care, and e-commerce sectors.
Who Shaped the Year
- Amcor: Innovated recyclable and lightweight flexible packaging.
- Mondi: Expanded compostable and mono-material offerings.
- Sealed Air: Focused on sustainable solutions for food safety and e-commerce.
Tier Structure of Key Companies
Tier |
Key Companies |
Tier 1 |
Amcor, Mondi, Sealed Air |
Tier 2 |
Amcor, Mondi, Sealed Air |
Tier 3 |
Uflex, FlexPak, Toray Plastics |
Key Vendor Initiatives
- Amcor: Launched recyclable pouches for food and beverages.
- Mondi: Developed bio-based packaging films for personal care products.
- Sealed Air: Enhanced high-barrier films for extended shelf life.
Conclusion
The flexible plastic packaging industry in Europe is expected to grow sustainably, driven by innovations in material science, consumer preferences, and regulatory frameworks. Companies focusing on recyclable designs, bio-based materials, and advanced production technologies will secure a competitive edge in this dynamic market.
Appendices
Key Definitions
- Mono-Material Solutions: Packaging made from a single material to facilitate recycling.
- High-Barrier Films: Flexible packaging designed to protect contents from oxygen, moisture, and contaminants.
Abbreviations
- CAGR: Compound Annual Growth Rate
Research Methodology
This report relies on primary research, secondary data analysis, and market modeling. Insights were validated through consultations with industry experts.
Market Definition
The flexible plastic packaging industry in Europe includes recyclable, bio-based, and high-barrier solutions for food, pharmaceuticals, personal care, and e-commerce, addressing sustainability, convenience, and cost-efficiency.
Frequently Asked Questions
What drives growth in the flexible plastic packaging industry in Europe?
Growth is driven by sustainability regulations, consumer demand for eco-friendly packaging, and advancements in flexible material technologies.
What is the projected market size by 2035?
European is projected to reach USD 31.8 billion by 2035, with a compound annual growth rate (CAGR) of 3.4%.
Who are the key players in the industry?
Key players include Amcor, Mondi, and Sealed Air, known for their innovative and sustainable packaging solutions.
What challenges does the industry face?
Challenges include regulatory compliance, high production costs for sustainable materials, and recycling infrastructure limitations.
What opportunities exist in the flexible plastic packaging industry?
Opportunities lie in bio-based materials, mono-material designs, and growth in e-commerce and online retail sectors.