Event Management Software Market Segmentation By Enterprise Type – Small, Medium and Large Enterprise; By Deployment Type – On-Premise, Cloud; By Component Type – Software (Event Planning, Event Marketing, Venue Management, Analytics and Reporting), Services (Professional Services, Managed Services); By Industry Type – Corporate, Event Planner, Government, Education, Travel and Hospitality

An increasing usage of event management software among event planners and corporates is creating new growth opportunities in the global event management software market according to a new publication by Future Market Insights titled “Event Management Software Market: Global Industry Analysis and Opportunity Assessment, 2016–2026.” This study demonstrates the market dynamics and trends globally across seven regions which influence the current nature and future status of the global event management software market over the forecast period. This research report provides a detailed analysis of the global event management software market and offers insights on the various factors driving the popularity of event management platforms and their features. The report includes an extensive analysis of key industry drivers, restraints, market trends and market structure. It also provides a comprehensive assessment of key stakeholder strategies and imperatives for succeeding in the business. The report segregates the global event management software market based on deployment type, enterprise type, industry type and component type across different regions globally. 

We have noticed that companies have started promoting event management software to improve the efficiency of their events business. These event management platforms help organisers increase the number of attendees through social media such as Facebook, Twitter, and LinkedIn; and also help in increasing ticket sales. The report provides a detailed analysis of the global event management software market across various countries in the assessed regions. It provides a market outlook for 2016–2026 and sets the forecast within the context of the global event management software market, including latest technological developments as well as offerings in the market. This study discusses key trends within countries contributing to the growth of the global event management software market, as well as analyses the degree to which drivers are influencing this market in each region.

Structure of the report

The report starts with an overview of the global event management software market and forecast in terms of value. In addition, this section includes our analysis of key trends, drivers and restraints from the supply, demand and economy side, which are influencing the global event management software market. Impact analysis of key growth drivers and restraints, based on the weighted average model is included to facilitate clients with crystal clear decision-making insights. A detailed market forecast has been provided for every segment across the different assessed regions and covers absolute dollar opportunity analysis, incremental dollar opportunity analysis and BPS analysis.

In the final section of the report, we include a competitive landscape to provide clients with a dashboard view based on categories of providers in the value chain, presence in the global event management software portfolio and key differentiators. This section is primarily designed to provide clients with an objective and detailed comparative assessment of key providers specific to a market segment in the event management software supply chain and potential players in the global event management software market. Report audiences can gain segment-specific vendor insights to identify and evaluate key competitors based on an in-depth assessment of capabilities and success in the marketplace. Detailed profiles of providers are also included in the scope of the report to evaluate their long-term and short-term strategies, key offerings and recent developments in the global event management software market.

The key segments covered in this report are:

Our tested and proven research methodology

In order to offer an accurate forecast of the global event management software market, we have started by sizing the current market, which forms the basis of how the global event management software market will grow in the future. Given the characteristics of the market, we have triangulated the outcome of different types of analyses based on the technology trends. Given the ever-fluctuating nature of the global economy, we have not only conducted our forecasts in terms of CAGR but have also analysed the global event management software market on the basis of key parameters such as year-on-year (Y-o-Y) growth to understand the predictability of the market and to identify the right market opportunities.

As previously highlighted, the global event management software market is split into a number of segments. All segments in terms of deployment type, enterprise type, component and industry type; and based on different regions are analysed in terms of basis point share to understand individual segments’ relative contribution to market growth. This detailed level of information is important for identification of various key trends likely to govern the global event management software market. Another key feature of our report is the analysis of all market segments in terms of absolute dollar opportunity, critical in assessing the level of opportunity that a provider can look to achieve, as well as to identify potential resources from a sales and delivery perspective in the global event management software market.