Mobile Application Market
Market Insights on Mobile Application covering sales outlook, demand forecast & up-to-date key trends
Mobile Application Market By Store Type (Apple App Store, Google Play), End Use (Games, Media & Entertainment, Healthcare, Education, Travel, Shopping) & Region - Forecast to 2016 - 2026
Mobile Application Market Overview
[267 pages Report] The global mobile application market is anticipated to acquire a market value of USD 96,128.2 million by 2026, expanding at a CAGR of 9.6%.
Attribute |
Details |
Estimated Market Value of Mobile Application Market in 2026 |
USD 96,128.2 Mn |
Market Value of Mobile Application Market in 2016 |
USD 38,589.1 Mn |
CAGR during 2016-2026 |
9.6% |
APEJ is likely to exhibit the fastest CAGR, accounting for USD 41,800 Mn during the forecast period. As per the 2016 data, China acquired the maximum market of USD 7 billion, while India is likely to prosper at a CAGR of 24.7%.
The revenue generated from the Apple App store in APEJ was nearly USD 5 billion in 2016, whereas Google Play secured proceeds worth USD 8 billion in the same year.
The Games segment is expected to procure a valuation of USD 18 billion by 2026, while travel is likely to record a higher CAGR of 15%.
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Mobile Application Market - Google Play trumps the Apple App Store in APEJ
The Apple App Store is dominant in affluent regions of the world such as North America and Western Europe. However, it is nowhere near the Google Play Store in the APEJ region. Revenue from the Apple App Store in the APEJ mobile application market was close to $5 Billion in 2016, while Google Play recorded a revenue of around $8 Billion in the same year. By the year 2026, this chasm should become even more markedly pronounced with a revenue difference of nearly $10 Billion in favour of Google Play. The CAGR of the Google Play segment for the forecast period is predicted to be 12.4%.
Games has the maximum revenue while Travel shows the maximum growth in the APEJ mobile application market
By end use, Games will account for a lion’s share of revenue in the APEJ mobile application market, reaching a valuation of close to $18 Billion in the year 2026 from roughly $6 Billion in 2016, i.e. a CAGR of 11.4%. However, travel will record a substantially higher CAGR of 15% during the forecast period in the APEJ mobile application market.
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Japan is a nation well-known for its economic strength, highly developed mobile infrastructure and being home to a population that is almost always on the bleeding edge of technology. Even with a relatively small population especially when compared to North America or APEJ, a CAGR of 6.8% for the decade can be expected, leading to a revenue of a little over $3 Billion.
By end use, the Games segment is likely to drop to a little more than a third of the total market revenue share by the year 2026 from almost half the revenue share in 2016, representing a CAGR of 6.2%. Companies looking to enter the Japan mobile application market should target Google Play as opposed to the Apple App Store as it is likely to maintain its dominance in this highly influential regional market.
Games end use segment expected to be the dominant revenue generator in the global mobile application market
"Smartphones have all but replaced personal computers, gaming consoles, MP3 players, calculators, cameras and many more devices. They have become a ‘one-stop’ solution for many people. The primary use case (and revenue generator) in the global mobile application market is mobile gaming and it is anticipated to remain so throughout the forecast period 2016 – 2026. The Games segment by end use in the global mobile application market generated a revenue of more than US$ 18 Billion worldwide in 2016.
This segment is predicted to record a CAGR of 9% and be worth more than US$ 42 Billion in 2026. The Games segment is likely to account for close to 45% market share in the global mobile application market by the end of the forecast period and therefore, its importance can hardly be overstated for any player wishing to enter this segment.”

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Global Mobile Application Market: Segmentation
By Store Type
- Apple App Store
- Google Play
- Others
By End Use
- Games
- Media & Entertainment
- Healthcare
- Education
- Travel
- Shopping
- Others
By Region
- North America
- Latin America
- Western Europe
- Eastern Europe
- APEJ excl. Japan
- Japan
- MEA
Frequently Asked Questions
The global mobile application market is estimated to procure a market value of USD 96,128.2 million by 2026.
Google Inc., Apple Inc., and Microsoft are some of the key players of the global mobile application market.
Table of Content
1. Mobile Application Market - Executive Summary
2. Mobile Application Market Outlook
2.1. Introduction
2.1.1. Mobile Application Market Taxonomy
2.1.2. Mobile Application Market Definition
2.2. Global Mobile Application Market Size and Forecast
2.2.1. Global Mobile Application Market Y-o-Y Growth
2.2.2. Global Mobile Application Market Absolute $ Opportunity
3. Technology Road Map
4. Value Chain Analysis
5. Market Dynamics
5.1. Drivers
5.1.1. Supply Side
5.1.2. Demand Side
5.2. Restraints
6. Global Mobile Application Market Analysis and Forecast, By Store Type
6.1. Introduction
6.1.1. Basis Point Share (BPS) Analysis By Store Type
6.1.2. Y-o-Y Growth Projections By Store Type
6.2. Market Size and Forecast By Store Type
6.2.1. Google Play
6.2.1.1. Absolute $ Opportunity
6.2.1.2. Market Size Forecast By Store Type
6.2.2. Apple App Store
6.2.2.1. Absolute $ Opportunity
6.2.2.2. Market Size Forecast By Store Type
6.2.3. Others
6.2.3.1. Absolute $ Opportunity
6.2.3.2. Market Size Forecast By Store Type
6.3. Market Attractiveness Analysis By Store Type
6.4. Prominent Trends
7. Global Mobile Application Market Analysis and Forecast, By End Use
7.1. Introduction
7.1.1. Basis Point Share (BPS) Analysis By End Use
7.1.2. Y-o-Y Growth Projections By End Use
7.2. Market Size and Forecast By End Use
7.2.1. Games
7.2.1.1. Absolute $ Opportunity
7.2.1.2. Market Size Forecast By End Use
7.2.2. Media & Entertainment
7.2.2.1. Absolute $ Opportunity
7.2.2.2. Market Size Forecast By End Use
7.2.3. Healthcare
7.2.3.1. Absolute $ Opportunity
7.2.3.2. Market Size Forecast By End Use
7.2.4. Education
7.2.4.1. Absolute $ Opportunity
7.2.4.2. Market Size Forecast By End Use
7.2.5. Travel
7.2.5.1. Absolute $ Opportunity
7.2.5.2. Market Size Forecast By End Use
7.2.6. Shopping
7.2.6.1. Absolute $ Opportunity
7.2.6.2. Market Size Forecast By End Use
7.2.7. Others
7.2.7.1. Absolute $ Opportunity
7.2.7.2. Market Size Forecast By End Use
7.3. Market Attractiveness Analysis By End Use
7.4. Prominent Trends
8. Global Mobile Application Market Analysis and Forecast, By Region
8.1. Introduction
8.1.1. Basis Point Share (BPS) Analysis By Region
8.1.2. Y-o-Y Growth Projections By Region
8.2. Market Size and Forecast By Region
8.2.1. North America
8.2.2. Latin America
8.2.3. Western Europe
8.2.4. Eastern Europe
8.2.5. Asia Pacific Excl. Japan (APEJ)
8.2.6. Japan
8.2.7. Middle East and Africa (MEA)
8.3. Market Attractiveness Analysis By Region
9. North America Mobile Application Market Analysis and Forecast
9.1. Introduction
9.1.1. Basis Point Share (BPS) Analysis By Country
9.1.2. Y-o-Y Growth Projections By Country
9.1.3. Key Trends
9.2. Market Size and Forecast By Country
9.2.1. U.S. Absolute $ Opportunity
9.2.2. Canada Absolute $ Opportunity
9.3. Market Size and Forecast By Store Type
9.3.1. Google Play
9.3.2. Apple App Store
9.3.3. Others
9.4. Market Size and Forecast By End Use
9.4.1. Games
9.4.2. Media & Entertainment
9.4.3. Healthcare
9.4.4. Education
9.4.5. Travel
9.4.6. Shopping
9.4.7. Others
9.5. Market Attractiveness Analysis
9.5.1. By Country
9.5.2. By Store Type
9.5.3. By End Use
9.6. Prominent Trends
9.7. Drivers and Restraints: Impact Analysis
10. Latin America Mobile Application Market Analysis and Forecast
10.1. Introduction
10.1.1. Basis Point Share (BPS) Analysis By Country
10.1.2. Y-o-Y Growth Projections By Country
10.1.3. Key Trends
10.2. Market Size and Forecast By Country
10.2.1. Argentina Absolute $ Opportunity
10.2.2. Brazil Absolute $ Opportunity
10.2.3. Mexico Absolute $ Opportunity
10.2.4. Rest of Latin America Absolute $ Opportunity
10.3. Market Size and Forecast By Store Type
10.3.1. Google Play
10.3.2. Apple App Store
10.3.3. Others
10.4. Market Size and Forecast By End Use
10.4.1. Games
10.4.2. Media & Entertainment
10.4.3. Healthcare
10.4.4. Education
10.4.5. Travel
10.4.6. Shopping
10.4.7. Others
10.5. Market Attractiveness Analysis
10.5.1. By Country
10.5.2. By Store Type
10.5.3. By End Use
10.6. Prominent Trends
10.7. Drivers and Restraints: Impact Analysis
11. Western Europe Mobile Application Market Analysis and Forecast
11.1. Introduction
11.1.1. Basis Point Share (BPS) Analysis By Country
11.1.2. Y-o-Y Growth Projections By Country
11.1.3. Key Trends
11.2. Market Size and Forecast By Country
11.2.1. Germany Absolute $ Opportunity
11.2.2. France Absolute $ Opportunity
11.2.3. Italy Absolute $ Opportunity
11.2.4. Spain Absolute $ Opportunity
11.2.5. U.K. Absolute $ Opportunity
11.2.6. Benelux Absolute $ Opportunity
11.2.7. Rest of Western Europe Absolute $ Opportunity
11.3. Market Size and Forecast By Store Type
11.3.1. Google Play
11.3.2. Apple App Store
11.3.3. Others
11.4. Market Size and Forecast By End Use
11.4.1. Games
11.4.2. Media & Entertainment
11.4.3. Healthcare
11.4.4. Education
11.4.5. Travel
11.4.6. Shopping
11.4.7. Others
11.5. Market Attractiveness Analysis
11.5.1. By Country
11.5.2. By Store Type
11.5.3. By End Use
11.6. Prominent Trends
11.7. Drivers and Restraints: Impact Analysis
12. Eastern Europe Mobile Application Market Analysis and Forecast
12.1. Introduction
12.1.1. Basis Point Share (BPS) Analysis By Country
12.1.2. Y-o-Y Growth Projections By Country
12.1.3. Key Trends
12.2. Market Size and Forecast By Country
12.2.1. Russia Absolute $ Opportunity
12.2.2. Poland Absolute $ Opportunity
12.2.3. Rest of Eastern Europe Absolute $ Opportunity
12.3. Market Size and Forecast By Store Type
12.3.1. Google Play
12.3.2. Apple App Store
12.4. Market Size and Forecast By Store Type
12.4.1. Google Play
12.4.2. Apple App Store
12.4.3. Others
12.5. Market Size and Forecast By End Use
12.5.1. Games
12.5.2. Media & Entertainment
12.5.3. Healthcare
12.5.4. Education
12.5.5. Travel
12.5.6. Shopping
12.5.7. Others
12.6. Market Attractiveness Analysis
12.6.1. By Country
12.6.2. By Store Type
12.6.3. By End Use
12.7. Prominent Trends
12.8. Drivers and Restraints: Impact Analysis
13. Asia Pacific Excl. Japan (APEJ) Mobile Application Market Analysis and Forecast
13.1. Introduction
13.1.1. Basis Point Share (BPS) Analysis By Country
13.1.2. Y-o-Y Growth Projections By Country
13.1.3. Key Trends
13.2. Market Size and Forecast By Country
13.2.1. China Absolute $ Opportunity
13.2.2. India Absolute $ Opportunity
13.2.3. ASEAN Absolute $ Opportunity
13.2.4. Australia and New Zealand Absolute $ Opportunity
13.2.5. Rest of APEJ Absolute $ Opportunity
13.3. Market Size and Forecast By Type
13.4. Market Size and Forecast By Store Type
13.4.1. Google Play
13.4.2. Apple App Store
13.4.3. Others
13.5. Market Size and Forecast By End Use
13.5.1. Games
13.5.2. Media & Entertainment
13.5.3. Healthcare
13.5.4. Education
13.5.5. Travel
13.5.6. Shopping
13.5.7. Others
13.6. Market Attractiveness Analysis
13.6.1. By Country
13.6.2. By Store Type
13.6.3. By End Use
13.7. Prominent Trends
13.8. Drivers and Restraints: Impact Analysis
14. Japan Mobile Application Market Analysis and Forecast
14.1. Introduction
14.1.1. Key Regulations
14.2. Market Size and Forecast By Store Type
14.2.1. Google Play
14.2.2. Apple App Store
14.2.3. Others
14.3. Market Size and Forecast By End Use
14.3.1. Games
14.3.2. Media & Entertainment
14.3.3. Healthcare
14.3.4. Education
14.3.5. Travel
14.3.6. Shopping
14.3.7. Others
14.4. Market Attractiveness Analysis
14.4.1. By Store Type
14.4.2. By End Use
14.5. Prominent Trends
14.6. Drivers and Restraints: Impact Analysis
15. Middle East and Africa Mobile Application Market Analysis and Forecast
15.1. Introduction
15.1.1. Basis Point Share (BPS) Analysis By Country
15.1.2. Y-o-Y Growth Projections By Country
15.1.3. Key Trends
15.2. Market Size and Forecast By Country
15.2.1. GCC Absolute $ Opportunity
15.2.2. South Africa Absolute $ Opportunity
15.2.3. Israel Absolute $ Opportunity
15.2.4. Turkey Absolute $ Opportunity
15.2.5. Rest of Africa Absolute $ Opportunity
15.3. Market Size and Forecast By Store Type
15.3.1. Google Play
15.3.2. Apple App Store
15.3.3. Others
15.4. Market Size and Forecast By End Use
15.4.1. Games
15.4.2. Media & Entertainment
15.4.3. Healthcare
15.4.4. Education
15.4.5. Travel
15.4.6. Shopping
15.4.7. Others
15.5. Market Attractiveness Analysis
15.5.1. By Country
15.5.2. By Store Type
15.5.3. By End Use
15.6. Prominent Trends
15.7. Drivers and Restraints: Impact Analysis
16. Competitive Landscape
16.1. Competition Dashboard
16.2. Market Structure Outlook
16.3. Company Profiles
16.3.1. Google Inc.
16.3.1.1. Company Overview
16.3.1.2. Products/Brand Offerings
16.3.1.3. Key Developments
16.3.1.4. Growth Strategies
16.3.1.5. Key Financials
16.3.2. Microsoft
16.3.3. CA
16.3.4. Cognizant
16.3.5. Hewlett Packard Enterprise Development LP
16.3.6. SAP SE
16.3.7. China Mobile Limited
16.3.8. Samsung Electronics Co., Ltd.
16.3.9. Apple Inc.
16.3.10. Opera Software
17. Assumptions and Acronyms Used
18. Research Methodology
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List of Tables
Table 01: Global Mobile Application Market Value (US$ Mn) Analysis, by Store Type, 2015–2026
Table 02: Global Mobile Application Market Value (US$ Mn) Analysis, by End Use, 2015–2026
Table 03: Global Mobile Application Market Value (US$ Mn) Analysis, by Region, 2015–2026
Table 04: North America Mobile Application Market Value & Forecast, by Country, 2015–2026
Table 05: North America Mobile Application Market Value & Forecast, by Store Type, 2015–2026
Table 06: North America Mobile Application Market Value & Forecast, by End Use, 2015–2026
Table 07: Latin America Mobile Application Market Value & Forecast, by Country, 2015–2026
Table 08: Latin America Mobile Application Market Value & Forecast, by Store Type, 2015–2026
Table 09: Latin America Mobile Application Market Value & Forecast, by End Use, 2015–2026
Table 10: Western Europe Mobile Application Market Value & Forecast, by Country, 2015–2026
Table 11: Western Europe Mobile Application Market Value & Forecast, by Store Type, 2015–2026
Table 12: Western Europe Mobile Application Market Value & Forecast, by End Use, 2015–2026
Table 13: Eastern Europe Mobile Application Market Value & Forecast, by Country, 2015–2026
Table 14: Eastern Europe Mobile Application Market Value & Forecast, by Store Type, 2015–2026
Table 15: Eastern Europe Mobile Application Market Value & Forecast, by End Use, 2015–2026
Table 16: APEJ Mobile Application Market Value & Forecast, by Country, 2015–2026
Table 17: APEJ Mobile Application Market Value & Forecast, by Store Type, 2015–2026
Table 18: APEJ Mobile Application Market Value & Forecast, by End Use, 2015–2026
Table 19: Japan Mobile Application Market Value & Forecast, by Store Type, 2015–2026
Table 20: Japan Mobile Application Market Value & Forecast, by End Use, 2015–2026
Table 21: MEA Mobile Application Market Value & Forecast, by Country, 2015–2026
Table 22: MEA Mobile Application Market Value & Forecast, by Store Type, 2015–2026
Table 23: MEA Mobile Application Market Value & Forecast, by End Use, 2015–2026
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Talk to AnalystList of Charts
Figure 01: Global Mobile Application Market Size Forecast, 2015-2026 (US$ Mn)
Figure 02: Global Mobile Application Market Share (%), 2016 & 2026
Figure 03: Global Mobile Application Market Value Share (%) and BPS Analysis, by Store Type, 2016 & 2026
Figure 04: Global Mobile Application Market Y-o-Y Growth Comparison, by Store type, 2016–2026
Figure 05: Global Mobile Application Market Value (US$ Mn) Forecast, by Google Play Segment, 2015–2026
Figure 06: Global Mobile Application Market Absolute $ Opportunity (US$ Mn), by Google Play Segment, 2016-2026
Figure 07: Global Mobile Application Market Value (US$ Mn) Forecast, by Apple App Store Segment, 2015–2026
Figure 08: Global Mobile Application Market Absolute $ Opportunity (US$ Mn), by Apple App Store Segment, 2016-2026
Figure 09: Global Mobile Application Market Value (US$ Mn) Forecast, by Others Segment, 2015–2026
Figure 10: Global Mobile Application Market Absolute $ Opportunity (US$ Mn), by Others Segment, 2016-2026
Figure 11: Global Mobile Application Market Attractiveness Analysis, by Store Type, 2026
Figure 12: Global Mobile Application Market Value Share (%) and BPS Analysis, by End Use, 2016 & 2026
Figure 13: Global Mobile Application Market Y-o-Y Growth Comparison, by End Use, 2016–2026
Figure 14: Global Mobile Application Market Value (US$ Mn) Forecast, by Games Segment, 2015–2026
Figure 15: Global Mobile Application Market Absolute $ Opportunity (US$ Mn), by Games Segment, 2016-2026
Figure 16: Global Mobile Application Market Value (US$ Mn) Forecast, by Media & Entertainment Segment, 2015–2026
Figure 17: Global Mobile Application Market Absolute $ Opportunity (US$ Mn), by Media & Entertainment Segment, 2016-2026
Figure 18: Global Mobile Application Market Value (US$ Mn) Forecast, by Healthcare Segment, 2015–2026
Figure 19: Global Mobile Application Market Absolute $ Opportunity (US$ Mn), by Healthcare Segment, 2016-2026
Figure 20: Global Mobile Application Market Value (US$ Mn) Forecast, by Education Segment, 2015–2026
Figure 21: Global Mobile Application Market Absolute $ Opportunity (US$ Mn), by Education Segment, 2016-2026
Figure 22: Global Mobile Application Market Value (US$ Mn) Forecast, by Travel Segment, 2015–2026
Figure 23: Global Mobile Application Market Absolute $ Opportunity (US$ Mn), by Travel Segment, 2016-2026
Figure 24: Global Mobile Application Market Value (US$ Mn) Forecast, by Shopping Segment, 2015–2026
Figure 25: Global Mobile Application Market Absolute $ Opportunity (US$ Mn), by Shopping Segment, 2016-2026
Figure 26: Global Mobile Application Market Value (US$ Mn) Forecast, by Others Segment, 2015–2026
Figure 27: Global Mobile Application Market Absolute $ Opportunity (US$ Mn), by Others Segment, 2016-2026
Figure 28: Global Mobile Application Market Attractiveness Analysis, by End Use, 2026
Figure 29: Global Mobile Application Market Value Share (%) and BPS Analysis, by Region, 2016 & 2026
Figure 30: Global Mobile Application Market Y-o-Y Growth Comparison, by Region, 2016–2026
Figure 31: Global Mobile Application Market Attractiveness Analysis, by Region, 2026
Figure 32: North America Mobile Application Market Value (US$ Mn) Forecast, 2015–2026
Figure 33: North America Mobile Application Market Absolute $ Opportunity, 2015–2026
Figure 34: North America Mobile Application Market Value Share (%) and BPS Analysis, by Country, 2016 & 2026
Figure 35: North America Mobile Application Market Y-o-Y Growth Comparison, by Country, 2016–2026
Figure 36: North America Mobile Application Market Value Share (%) and BPS Analysis, by Store Type, 2016 & 2026
Figure 37: North America Mobile Application Market Y-o-Y Growth Comparison, by Store type, 2016–2026
Figure 38: North America Mobile Application Market Value Share (%) and BPS Analysis, by End Use, 2016 & 2026
Figure 39: North America Mobile Application Market Y-o-Y Growth Comparison, by End Use, 2016–2026
Figure 40: U.S. Mobile Application Market Absolute $ Opportunity (US$ Mn), 2016–2026
Figure 41: Canada Mobile Application Market Absolute $ Opportunity (US$ Mn), 2016–2026
Figure 42: North America Mobile Application Market Attractiveness Index, by Store Type, 2026
Figure 43: North America Mobile Application Market Attractiveness Index, by End Use, 2026
Figure 44: North America Mobile Application Market Attractiveness Index, by Country, 2026
Figure 45: Latin America Mobile Application Market Value (US$ Mn) Forecast, 2015–2026
Figure 46: Latin America Mobile Application Market Absolute $ Opportunity, 2015–2026
Figure 47: Latin America Mobile Application Market Value Share (%) and BPS Analysis, by Country, 2016 & 2026
Figure 48: Latin America Mobile Application Market Y-o-Y Growth Comparison, by Country, 2016–2026
Figure 49: Latin America Mobile Application Market Value Share (%) and BPS Analysis, by Store Type, 2016 & 2026
Figure 50: Latin America Mobile Application Market Y-o-Y Growth Comparison, by Store type, 2016–2026
Figure 51: Latin America Mobile Application Market Value Share (%) and BPS Analysis, by End Use, 2016 & 2026
Figure 52: Latin America Mobile Application Market Y-o-Y Growth Comparison, by End Use, 2016–2026
Figure 53: Argentina Mobile Application Market Absolute $ Opportunity (US$ Mn), 2016–2026
Figure 54: Mexico Mobile Application Market Absolute $ Opportunity (US$ Mn), 2016–2026
Figure 55: Brazil Mobile Application Market Absolute $ Opportunity (US$ Mn), 2016–2026
Figure 56: Rest of Latin America Mobile Application Market Absolute $ Opportunity (US$ Mn), 2016–2026
Figure 57: Latin America Mobile Application Market Attractiveness Index, by Store Type, 2026
Figure 58: Latin America Mobile Application Market Attractiveness Index, by End Use, 2026
Figure 59: Latin America Mobile Application Market Attractiveness Index, by Country, 2026
Figure 60: Western Europe Mobile Application Market Value (US$ Mn) Forecast, 2015–2026
Figure 61: Western Europe Mobile Application Market Absolute $ Opportunity, 2015–2026
Figure 62: Western Europe Mobile Application Market Value Share (%) and BPS Analysis, by Country, 2016 & 2026
Figure 63: Western Europe Mobile Application Market Y-o-Y Growth Comparison, by Country, 2016–2026
Figure 64: Western Europe Mobile Application Market Value Share (%) and BPS Analysis, by Store Type, 2016 & 2026
Figure 65: Western Europe Mobile Application Market Y-o-Y Growth Comparison, by Store type, 2016–2026
Figure 66: Western Europe Mobile Application Market Value Share (%) and BPS Analysis, by End Use, 2016 & 2026
Figure 67: Western Europe Mobile Application Market Y-o-Y Growth Comparison, by End Use, 2016–2026
Figure 68: Germany Mobile Application Market Absolute $ Opportunity (US$ Mn), 2016–2026
Figure 69: France Mobile Application Market Absolute $ Opportunity (US$ Mn), 2016–2026
Figure 70: Italy Mobile Application Market Absolute $ Opportunity (US$ Mn), 2016–2026
Figure 71: Spain Mobile Application Market Absolute $ Opportunity (US$ Mn), 2016–2026
Figure 72: U.K. Mobile Application Market Absolute $ Opportunity (US$ Mn), 2016–2026
Figure 73: Benelux Mobile Application Market Absolute $ Opportunity (US$ Mn), 2016–2026
Figure 74: Rest of Western Europe Mobile Application Market Absolute $ Opportunity (US$ Mn), 2016–2026
Figure 75: Western Europe Mobile Application Market Attractiveness Index, by Store Type, 2026
Figure 76: Western Europe Mobile Application Market Attractiveness Index, by End Use, 2026
Figure 77: Western Europe Mobile Application Market Attractiveness Index, by Country, 2026
Figure 78: Eastern Europe Mobile Application Market Value (US$ Mn) Forecast, 2015–2026
Figure 79: Eastern Europe Mobile Application Market Absolute $ Opportunity, 2015–2026
Figure 80: Eastern Europe Mobile Application Market Value Share (%) and BPS Analysis, by Country, 2016 & 2026
Figure 81: Eastern Europe Mobile Application Market Y-o-Y Growth Comparison, by Country, 2016–2026
Figure 82: Eastern Europe Mobile Application Market Value Share (%) and BPS Analysis, by Store Type, 2016 & 2026
Figure 83: Eastern Europe Mobile Application Market Y-o-Y Growth Comparison, by Store type, 2016–2026
Figure 84: Eastern Europe Mobile Application Market Value Share (%) and BPS Analysis, by End Use, 2016 & 2026
Figure 85: Eastern Europe Mobile Application Market Y-o-Y Growth Comparison, by End Use, 2016–2026
Figure 86: Russia Mobile Application Market Absolute $ Opportunity (US$ Mn), 2016–2026
Figure 87: Poland Mobile Application Market Absolute $ Opportunity (US$ Mn), 2016–2026
Figure 88: Rest of Eastern Europe Mobile Application Market Absolute $ Opportunity (US$ Mn), 2016–2026
Figure 89: Eastern Europe Mobile Application Market Attractiveness Index, by Store Type, 2026
Figure 90: Eastern Europe Mobile Application Market Attractiveness Index, by End Use, 2026
Figure 91: Eastern Europe Mobile Application Market Attractiveness Index, by Country, 2026
Figure 92: APEJ Mobile Application Market Value (US$ Mn) Forecast, 2015–2026
Figure 93: APEJ Mobile Application Market Absolute $ Opportunity, 2015–2026
Figure 94: APEJ Mobile Application Market Value Share (%) and BPS Analysis, by Country, 2016 & 2026
Figure 95: APEJ Mobile Application Market Y-o-Y Growth Comparison, by Country, 2016–2026
Figure 96: APEJ Mobile Application Market Value Share (%) and BPS Analysis, by Store Type, 2016 & 2026
Figure 97: APEJ Mobile Application Market Y-o-Y Growth Comparison, by Store type, 2016–2026
Figure 98: APEJ Mobile Application Market Value Share (%) and BPS Analysis, by End Use, 2016 & 2026
Figure 99: APEJ Mobile Application Market Y-o-Y Growth Comparison, by End Use, 2016–2026
Figure 100: China Mobile Application Market Absolute $ Opportunity (US$ Mn), 2016–2026
Figure 101: India Mobile Application Market Absolute $ Opportunity (US$ Mn), 2016–2026
Figure 102: ASEAN Mobile Application Market Absolute $ Opportunity (US$ Mn), 2016–2026
Figure 103: Australia & New Zealand Mobile Application Market Absolute $ Opportunity (US$ Mn), 2016–2026
Figure 104: Rest of APEJ Mobile Application Market Absolute $ Opportunity (US$ Mn), 2016–2026
Figure 105: APEJ Mobile Application Market Attractiveness Index, by Store Type, 2026
Figure 106: APEJ Mobile Application Market Attractiveness Index, by End Use, 2026
Figure 107: APEJ Mobile Application Market Attractiveness Index, by Country, 2026
Figure 108: Japan Mobile Application Market Value (US$ Mn) Forecast, 2015–2026
Figure 109: Japan Mobile Application Market Absolute $ Opportunity, 2015–2026
Figure 110: Japan Mobile Application Market Value Share (%) and BPS Analysis, by Store Type, 2016 & 2026
Figure 111: Japan Mobile Application Market Y-o-Y Growth Comparison, by Store type, 2016–2026
Figure 112: Japan Mobile Application Market Value Share (%) and BPS Analysis, by End Use, 2016 & 2026
Figure 113: Japan Mobile Application Market Y-o-Y Growth Comparison, by End Use, 2016–2026
Figure 114: Japan Mobile Application Market Attractiveness Index, by Store Type, 2026
Figure 115: Japan Mobile Application Market Attractiveness Index, by End Use, 2026
Figure 116: MEA Mobile Application Market Value (US$ Mn) Forecast, 2015–2026
Figure 117: MEA Mobile Application Market Absolute $ Opportunity, 2015–2026
Figure 118: MEA Mobile Application Market Value Share (%) and BPS Analysis, by Country, 2016 & 2026
Figure 119: MEA Mobile Application Market Y-o-Y Growth Comparison, by Country, 2016–2026
Figure 120: MEA Mobile Application Market Value Share (%) and BPS Analysis, by Store Type, 2016 & 2026
Figure 121: MEA Mobile Application Market Y-o-Y Growth Comparison, by Store type, 2016–2026
Figure 122: MEA Mobile Application Market Value Share (%) and BPS Analysis, by End Use, 2016 & 2026
Figure 123: MEA Mobile Application Market Y-o-Y Growth Comparison, by End Use, 2016–2026
Figure 124: GCC Mobile Application Market Absolute $ Opportunity (US$ Mn), 2016–2026
Figure 125: South Africa Mobile Application Market Absolute $ Opportunity (US$ Mn), 2016–2026
Figure 126: Israel Mobile Application Market Absolute $ Opportunity (US$ Mn), 2016–2026
Figure 127: Turkey Mobile Application Market Absolute $ Opportunity (US$ Mn), 2016–2026
Figure 128: Rest of MEA Mobile Application Market Absolute $ Opportunity (US$ Mn), 2016–2026
Figure 129: MEA Mobile Application Market Attractiveness Index, by Store Type, 2026
Figure 130: MEA Mobile Application Market Attractiveness Index, by End Use, 2026
Figure 131: MEA Mobile Application Market Attractiveness Index, by Country, 2026
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