Linerless Labels Market

Linerless Labels Market: Growing Inclination towards Eco-friendly Labeling to Encourage Preference for Linerless over Conventional: Global Industry Analysis (2013 - 2017) and Opportunity Assessment (2018 - 2028)

  • 2018-05-02
  • REP-GB-1822
  • 243 pages
Linerless Labels Market

An Incisive, In-depth Analysis on the Linerless Labels Market

This study offers a comprehensive, 360 degree analysis on the Linerless Labels market, bringing to fore insights that can help stakeholders identify the opportunities as well as challenges. It tracks the global Linerless Labels market across key regions, and offers in-depth commentary and accurate quantitative insights. The study also includes incisive competitive landscape analysis, and provides key recommendations to market players on winning imperatives and successful strategies.

Direct thermal labels market holds a larger market share in contrast to variably imaged labels market

Linerless labels are the modern labels that have been gaining substantial popularity in the global market over the past few years. The labels have eco-friendly properties and do not require release liner, which makes it more efficient. The global market for linerless labels consists of two product types, i.e. variable imaged and direct thermal. According to the recent forecast for linerless labels market, direct thermal is dominating the variably imaged labels segment and will possibly continue to lead during the next decade. The direct thermal market is expected to grow at a robust CAGR of 5.0% during the forecast period, and is expected to register a market value of over US$ 260 Mn by the end of 2028.

The market growth is primarily driven by rising awareness about the benefits of using linerless labels. It is also considered as a cost-effective alternative to conventionally used labels, which offers them an edge over traditional linered labels in terms of cost. In case of linered labels, the release liner accounts for a major share of the overall cost of the pressure-sensitive laminate, i.e. around 30 percent of the total cost. The total elimination of the release liner translates to reduced cost which is required for additional processing of the label web. Independent research studies have shown that around 15% of the total applied cost of labels made from pressure-sensitive stocks can be saved by using linerless labels. Several brands and manufacturers are thus expected to adopt the same throughout the forecast period. Linerless labels also save space, as more labels can now be fit on a roll due to the absence of release liner.


Linerless labels are also termed as the tost efficient eco-friendly labeling solution

The linerless labels are considered one of the best labeling options available in the current market. In the times of growing environmental concerns, there is a need for a global push towards environment-friendly packaging and labeling solutions. Linerless labels are relatively economic in terms of storage and freight, and have been witnessing steady growth in adoption since the recent past. Environmental benefits from manufacturing linerless labels are also being considered significant, as the use of linerless labels results in total elimination of the release liner waste, which is one of the key waste materials specific to the label industry. This is expected to aid in exploring solutions to the landfill problems worldwide.

Linerless labels may lag behind due to limitations in variety

Despite successful emergence of linerless labels as a new and more convenient labeling option in the market, a few factors in the market may continue to limit their widespread adoption. The global linerless labels market is expected to witness certain restraints in its growth, such as inability to offer variety in shapes. Linerless labels are similar to household tapes. Much like the way the household tapes are dispensed and cut, linerless labels offer only two varieties of shapes – square and rectangular. This is a key drawback and has been one of the prominent factors restricting their rapid penetration. Established brands are focusing more on appealing label designs in order to influence consumers’ purchasing decisions.

Global Packaging Industry Outlook

In the years to come, sustainable packaging may no longer be viewed as an oxymoron. Packaging companies are embracing “green” techniques in manufacturing processes, accepting sustainability as a part of solution, rather than a problem. Apart from government initiatives and stringy industrial regulations, customers are also putting pressure on packaging companies to reduce content of non-biodegradable materials in their packaging products – a measure commonly known as down gauging. Urbanization can play a pivotal role in instrumenting the growth in adoption of sustainable packaging practices. Rising concentration of customer base in urban cities is propelling the awareness towards green packaging. Leading brands in the packaging sector are making more environmental choices, and are understanding that consumers’ inclination towards sustainability can render cost-savings to manufacturers and deliver tangible profits.

As the global plastic production increases at a rapid pace, packaging companies realize the need for new, smarter materials that will not swamp our oceans and stuff-up our landfills. Materials with wider range of properties are being tested for their flexibility across multiple packaging applications. Short, one-use life cycle of plastic as packaging material, is also observed to drive the demand for sustainable alternatives. Packaging for food & beverage products is witnessing an uptick in adoption of edible films & wraps made from organic starch. Some players in the sector have pioneered the use of agar as packaging alternative to bubble wrap or foam materials. Biopolymers are also making foray into packaging as alternatives to unrecyclable plastic materials.

Research Methodology

FMI utilizes robust methodology and approach to arrive at market size and related projections. The research methodology for this report is based on 3 dimensional model. We conduct about 45-60 min duration detailed interviews with product manufacturers; apart from this we also collect market feedback from industry experts. To validate this data, we interact with senior panel members having more than 10 years of experience in relevant field. The panel members help in validating the findings and fill the gaps if any.  In addition, we leverage on our existing pool of information, paid database and other valid information sources available in public domain. Usually industry interactions extend to more than 50+ interviews from market participants across the value chain.

Data Collection

FMI collects data from secondary sources including company annual reports, association publications, industry presentations, white papers, and company press releases apart from these we leverage over paid database subscriptions and industry magazines to collect market information and developments in exhaustive manner. After being done with desk research, detailed questionnaire and discussion guide is formulated to initiate primary research with key industry personnel; the discussion aims at collecting key insights, growth perspectives, prevalent market trends and quantitative insights including market size and competition developments. Both of these research approaches help us in arriving at base year numbers and market hypothesis.

Data Validation

In this phase, FMI validates the data using macro and micro economic factors. For instance, growth in electricity consumption, industry value added, other industry factors, economic performance, growth of top players and sector performance is closely studied to arrive at precise estimates and refine anomalies if any.

Data Analysis and Projection

Data analysis and projections were made based on proprietary research frameworks and statistical analysis, which was further validated from industry participants. These frameworks include Y-o-Y growth projections, macro-economic factor performance, market attractiveness analysis, key financial ratios, and others.

For public companies we capture the data from company website, annual reports, investor presentations, paid databases. While for privately held companies, we try to gather information from the paid databases (like Factiva) and based on the information we gather from databases we estimate revenue for the companies. In addition, the team tries to establish primary contact with the companies in order to validate the assumptions or to gather quality inputs.

Standard Report Structure

  • Executive Summary

  • Market Definition

  • Macro-economic analysis

  • Parent Market Analysis

  • Market Overview

  • Forecast Factors

  • Segmental Analysis and Forecast

  • Regional Analysis

  • Competition Analysis

Market Taxonomy

By Product Type

By Printing Technology

By Adhesion

 By End-Use Industry

By Region

  • Variable Imaged

  • Direct Thermal

  • Digital Printing

  • Flexo Printing

  • Offset Printing

  • Gravure Printing

  • Screen Printing

  • Others

  • Permanent

  • Removable

  • Repositionable

  • Retail

  • Food & Beverage

  • Logistics

  • Pharmaceuticals

  • Others

  • North America

  • Latin America

  • Western Europe

  • Eastern Europe

  • Middle East & Africa

  • Asia Pacific excluding Japan

  • Japan

Linerless Labels Market Reports - Table of Contents

Get in touch

Akshay Godge

Akshay Godge

Client Partner - Global Business Development

Pranay Mhaisekar

Pranay Mhaisekar

Business Development

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