Global Medical Billing Outsourcing Market Outlook for 2024 to 2034

Medical billing outsourcing market analysis report shows that the revenue expectation from this sector is US$ 19,184.1 million in 2024. The projected market CAGR for the next ten years is anticipated to be 16.6%. The medical billing outsourcing industry value is expected to reach around US$ 88,879.4 million by the end of the projected period.

Medical Billing Outsourcing Industry Trends & Analysis

  • Some businesses are creating or implementing new cloud-based medical billing technologies to improve patient data protection. In 2018, eClinicalWorks, an outsourced medical billing services company, developed healthcare revenue cycle management software which is a cloud-based application.
  • The medical billing process is becoming more complex because of the growing mergers, partnerships, and acquisitions that have occurred in the healthcare industry. For instance, in April 2021, Cerner Corporation completed its acquisition of Kantar Health, a Kantar Group company, for US$ 375 million. Furthermore, hospital consolidation complicates the reimbursements as well as the billing insurance billing procedure.
Report Attribute Details
Medical Billing Outsourcing Market Size (2024) US$ 19,184.1 million
Market Anticipated Forecast Value (2034) US$ 88,879.4 million
Market Projected Growth Rate (2024 to 2034) 16.6% CAGR

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Medical Billing Outsourcing Market Historical Analysis Vs Forecast Outlook

The medical billing outsourcing market was valued at US$ 9,754.2 million in 2019. The revenue of medical billing outsourcing increased at a rate of 14.4% per year during the historical period. The overall market value was about US$ 16,683.9 million in 2023.

With increased patient traffic, hospitals witnessed a steep increase in the number of billing processes, which caused problems with point-of-care delivery. As the hospital footfall increased dramatically in 2020 and 2021, healthcare personnel were under tremendous strain, and as a result, the demand for medical billing outsourcing services skyrocketed. So, outsourcing the medical billing process aided medical practitioners in both patient administration and billing during these difficult times.

Attributes Details
Medical Billing Outsourcing Market Value (2019) US$ 9,754.2 million
Market Revenue (2023) US$ 16,683.9 million
Market Historical Growth Rate (CAGR 2019 to 2023) 14.4% CAGR

Impact of Market Centralization on the Medical Billing Outsourcing Market Growth

The increased business operations have wreaked havoc on healthcare professionals since patient information is frequently erroneous, difficult to exchange with all stakeholders, and orders are frequently not fulfilled. Digital order management helps to address this issue by providing healthcare professionals with automated clinical and financial data input that is connected to a single, easily accessible medical claims management system.

The burden on healthcare infrastructure caused by diseases and pandemics has encouraged several nations to invest in digitization. This is expected to further improve the healthcare billing outsourcing market's development potential. The quick change and ambiguity of the legislation and regulatory framework being proclaimed are likely to benefit the sector during the forecast period. However, the increased possibility of data breaches may hinder the industry's expansion in the coming years.

Sudip Saha
Sudip Saha

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Country-wise Insights

The table below lists countries that are expected to create better opportunities for medical billing services and outsourcing market participants.

Regional Market Comparison Forecasted CAGR (2024 to 2034)
United States 13.4%
Germany 12%
Japan 11.3%
Australia 20.1%
China 17.1%

United States at the Center of North America Medical Billing Outsourcing Industry

The United States medical billing outsourcing market is likely to register a CAGR of 13.4% over the next ten years.

  • During the projected period, North America is expected to have a sizable share of medical billing size of over US$ 25 billion, to which the United States is estimated to make a significant contribution.
  • The healthcare system in the United States has been changing with the adoption of ICD-10 coding and government pressure to adopt an Electronic Medical Record (EMR) management system.

Stringent Regulations are Driving Outsourced Medical Billing Services Demand in Germany

Germany is poised to witness a 12% CAGR in the expansion of its medical billing outsourcing sector through the forecast years.

  • The significant presence of numerous healthcare service providers in the country has heightened their need for end-to-end outsourcing firms to manage their billing operations.
  • The rigorous regulation and compulsion over the use of digital record-keeping by healthcare providers is predicted to fuel the industry in Germany.

The Healthcare Sector has improved the Medical Billing Outsourcing Industry in China

The medical billing outsourcing industry in China is forecasted to expand at a CAGR of 17.1% over the forecast period.

  • With a growing number of burn cases, road accidents, and skin diseases, China is projected to grow at a faster rate throughout the projection period.
  • The need for healthcare services is constantly on the rise in China after the COVID-19 pandemic outbreak in 2019.

Government Support is Fueling the Medical Billing Outsourcing Adoption in Japan

The adoption of medical billing outsourcing services in Japan is expected to thrive at a CAGR of 11.3% from 2024 to 2034.

  • The increasing government investment in healthcare infrastructure is anticipated to be a key growth driver for the medical billing outsourcing industry.
  • Many regional healthcare providers are adopting outsourced medical billing services to maximize their profitability and better manage high-volume transactions.

Australia is Emerging as the Most Lucrative Country for Global Market Players

The medical billing outsourcing services demand in Australia are projected to rise at a lucrative CAGR of 20.1% till 2034.

  • The medical billing outsourcing market is expanding fast in Australia due to the rising awareness of the benefits given by outsourcing businesses.
  • Increasing patient visits and the advantages of healthcare revenue cycle outsourcing are expected to favor the market in Australia during the forecasted years.

Category-wise Insights

In-house Medical Billing Services Garner more than half of the Revenue

Based on component type, the in-house medical billing segment is estimated to contribute 56.3% of the total revenue share in 2024.

Attributes Details
Top Component Segment In-house Medical Billing
Total Market Share in 2024 56.3%
  • In-house medical billing considerably cuts expenses and is suited for both small as well as medium-sized operations.
  • Healthcare providers are putting more emphasis on essential services fuelling the demand for in-house medical billing and outsourcing services.

Hospitals Get the Top Spot in Analysis of the Medical Billing Outsourcing Industry

Based on end use, hospitals are likely to contribute 47.3% of the global healthcare billing outsourcing industry revenue in 2024. During the forecast period, the category is expected to retain its supremacy.

Attributes Details
Top Product Type or Segment Hospital
Total Market Share in 2024 47.3%
  • Since most patients prefer hospitals for illness diagnosis and treatment, hospitals are projected to occupy a sizable share of the medical billing outsourcing demand.
  • Hospitals have been the primary customers of the revenue cycle management outsourcing market due to the large claim volume and growing demand for hospital finance services.

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Competitive Landscape for Medical Billing Outsourcing Market

The overall market is very competitive, with numerous medium and small businesses fighting against one another. Mergers, partnerships, and acquisitions are some of the key business methods corporations use to increase their market share.

Recent Developments in the Global Medical Billing Outsourcing Market

  • In March 2022, Omega Healthcare, a prominent healthcare management services and solution firm, acquired Reventics, a revenue cycle management solution developer that delivers provider engagement solutions to increase physician reimbursement & compliance.
  • In July 2021, R1 RCM Inc., a supplier of technology-driven solutions that enhance healthcare providers' patient experiences and financial performance, announced the completion of its purchase of VisitPay, a digital payment solution provider. The purchase integrates VisitPay's customer payments infrastructure with R1's leading patient access technology, allowing providers to offer their patients a smooth financial journey.
  • In April 2021, Cerner Corporation completed its acquisition of Kantar Health, a Kantar Group company, for $375 Mn in cash, depending on adjustment. Kantar Health's extensive life sciences experience will be paired with Cerner's substantial library of real-world data (RWD) & technology, with the goal of accelerating innovation and development in life sciences research and improving patient outcomes globally.
  • In March 2021, eClinicalWorks, a pioneer in healthcare IT solutions, announced that Soma Medical Center, P.A., which provides a comprehensive range of medical services to families in Palm Beach County, Florida, has deployed its integrated cloud platform and services for its 50+ providers. Soma Medical Center's clinicians now have more efficient methods to communicate with patients and their families due to eClinicalWorks' patient engagement and automation solutions, which help to ensure that therapy is delivered consistently. Since eClinicalWorks EMR is cloud-based, Soma Medical Center can keep practice and patient data secure and accessible in every scenario.

Key Players Profiled in the Medical Billing Outsourcing Market Report

  • R1 RCM Inc.
  • Cerner Corporation
  • Allscripts Healthcare Solutions Inc.
  • Experian Information Solutions Inc.
  • eClinicalWorks LLC
  • Athenahealth
  • Quest Diagnostics

Key Coverage in the Medical Billing Outsourcing Market Report

  • Adjacent study on the Global Medical Billing Software and Medical Billing Market
  • Overview of Medical Billing Company Revenue
  • Profiling of Medical Billing Outsourcing Companies in the USA
  • Financial Constraints on Medical Billing Outsourcing Process

Medical Billing Outsourcing Market Report Scope

Attribute Details
Estimated Market Size (2024) US$ 19,184.1 million
Projected Market Size (2034) US$ 88,879.4 million
Forecasted Growth Rate (2024 to 2034) 16.6%
Forecast Period 2024 to 2034
Historical Data Available for 2019 to 2023
Market Analysis US$ million or billion for Value and Units for Volume
Key Regions Covered North America, Latin America, Europe, Middle East & Africa (MEA), East Asia, South Asia and Oceania
Key Countries Covered United States, Canada, Brazil, Mexico, Germany, Spain, Italy, France, United Kingdom, Russia, China, India, Australia & New Zealand, GCC Countries, and South Africa
Key Segments Covered By Service Type, By Component, By End Use Verticals, and By Region
Key Companies Profiled
  • R1 RCM Inc.
  • Cerner Corporation
  • Allscripts Healthcare Solutions Inc.
  • Experian Information Solutions Inc.
  • eClinicalWorks LLC
  • Athenahealth
  • Quest Diagnostics
Report Coverage Market Forecast, Company Share Analysis, Competition Intelligence, DROT Analysis, Market Dynamics and Challenges, and Strategic Growth Initiatives
Customization & Pricing Available upon Request

Key Segments Covered by Medical Billing Outsourcing Industry Survey Report

By Component:

  • In-house Medical Billing
  • Outsourced Medical Billing

By Service Type:

  • Front End
  • Middle End
  • Back End

By End Use Verticals:

  • Hospital
  • Physician Office
  • Other End Users

By Region:

  • North America
  • Latin America
  • Europe
  • East Asia
  • South Asia and Pacific
  • Middle East and Africa (MEA)

Frequently Asked Questions

How Big is the Medical Billing Outsourcing Market?

The medical billing outsourcing market is set to be valued at around US$ 19,184.1 million in 2024.

What is the Growth Outlook of the Medical Billing Outsourcing Market?

The medical billing outsourcing market is projected to surge at 16.6% through 2034.

What is the Projected Value of the Medical Billing Outsourcing Market by 2034?

The medical billing outsourcing market is likely to be valued at US$ 88,879.4 million by 2034.

What was the Historical Size of the Medical Billing Outsourcing Market?

The medical billing outsourcing market was valued at US$ 9,754.2 million in 2019.

Which Regional Medical Billing Outsourcing Market has a Higher Growth Potential?

Australia is forecasted to witness a 20.1% CAGR in the adoption of medical billing outsourcing through 2034.

Table of Content
1. Executive Summary
    1.1. Global Market Outlook
    1.2. Demand-side Trends
    1.3. Supply-side Trends
    1.4. Technology Roadmap Analysis
    1.5. Analysis and Recommendations
2. Market Overview
    2.1. Market Coverage / Taxonomy
    2.2. Market Definition / Scope / Limitations
3. Market Background
    3.1. Market Dynamics
        3.1.1. Drivers
        3.1.2. Restraints
        3.1.3. Opportunity
        3.1.4. Trends
    3.2. Scenario Forecast
        3.2.1. Demand in Optimistic Scenario
        3.2.2. Demand in Likely Scenario
        3.2.3. Demand in Conservative Scenario
    3.3. Opportunity Map Analysis
    3.4. Investment Feasibility Matrix
    3.5. PESTLE and Porter’s Analysis
    3.6. Regulatory Landscape
        3.6.1. By Key Regions
        3.6.2. By Key Countries
    3.7. Regional Parent Market Outlook
4. Global Market Analysis 2019 to 2023 and Forecast, 2024 to 2034
    4.1. Historical Market Size Value (US$ Million) Analysis, 2019 to 2023
    4.2. Current and Future Market Size Value (US$ Million) Projections, 2024 to 2034
        4.2.1. Y-o-Y Growth Trend Analysis
        4.2.2. Absolute $ Opportunity Analysis
5. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Component
    5.1. Introduction / Key Findings
    5.2. Historical Market Size Value (US$ Million) Analysis By Component, 2019 to 2023
    5.3. Current and Future Market Size Value (US$ Million) Analysis and Forecast By Component, 2024 to 2034
        5.3.1. In-house Medical Billing
        5.3.2. Outsourced Medical Billing
    5.4. Y-o-Y Growth Trend Analysis By Component, 2019 to 2023
    5.5. Absolute $ Opportunity Analysis By Component, 2024 to 2034
6. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Service Type
    6.1. Introduction / Key Findings
    6.2. Historical Market Size Value (US$ Million) Analysis By Service Type, 2019 to 2023
    6.3. Current and Future Market Size Value (US$ Million) Analysis and Forecast By Service Type, 2024 to 2034
        6.3.1. Front End
        6.3.2. Middle End
        6.3.3. Back End
    6.4. Y-o-Y Growth Trend Analysis By Service Type, 2019 to 2023
    6.5. Absolute $ Opportunity Analysis By Service Type, 2024 to 2034
7. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By End-User
    7.1. Introduction / Key Findings
    7.2. Historical Market Size Value (US$ Million) Analysis By End-User, 2019 to 2023
    7.3. Current and Future Market Size Value (US$ Million) Analysis and Forecast By End-User, 2024 to 2034
        7.3.1. Hospital
        7.3.2. Physician Office
        7.3.3. Other End-Users
    7.4. Y-o-Y Growth Trend Analysis By End-User, 2019 to 2023
    7.5. Absolute $ Opportunity Analysis By End-User, 2024 to 2034
8. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Region
    8.1. Introduction
    8.2. Historical Market Size Value (US$ Million) Analysis By Region, 2019 to 2023
    8.3. Current Market Size Value (US$ Million) Analysis and Forecast By Region, 2024 to 2034
        8.3.1. North America
        8.3.2. Latin America
        8.3.3. Western Europe
        8.3.4. Eastern Europe
        8.3.5. South Asia and Pacific
        8.3.6. East Asia
        8.3.7. Middle East and Africa
    8.4. Market Attractiveness Analysis By Region
9. North America Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country
    9.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2019 to 2023
    9.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2024 to 2034
        9.2.1. By Country
            9.2.1.1. USA
            9.2.1.2. Canada
        9.2.2. By Component
        9.2.3. By Service Type
        9.2.4. By End-User
    9.3. Market Attractiveness Analysis
        9.3.1. By Country
        9.3.2. By Component
        9.3.3. By Service Type
        9.3.4. By End-User
    9.4. Key Takeaways
10. Latin America Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country
    10.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2019 to 2023
    10.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2024 to 2034
        10.2.1. By Country
            10.2.1.1. Brazil
            10.2.1.2. Mexico
            10.2.1.3. Rest of Latin America
        10.2.2. By Component
        10.2.3. By Service Type
        10.2.4. By End-User
    10.3. Market Attractiveness Analysis
        10.3.1. By Country
        10.3.2. By Component
        10.3.3. By Service Type
        10.3.4. By End-User
    10.4. Key Takeaways
11. Western Europe Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country
    11.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2019 to 2023
    11.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2024 to 2034
        11.2.1. By Country
            11.2.1.1. Germany
            11.2.1.2. UK
            11.2.1.3. France
            11.2.1.4. Spain
            11.2.1.5. Italy
            11.2.1.6. Rest of Western Europe
        11.2.2. By Component
        11.2.3. By Service Type
        11.2.4. By End-User
    11.3. Market Attractiveness Analysis
        11.3.1. By Country
        11.3.2. By Component
        11.3.3. By Service Type
        11.3.4. By End-User
    11.4. Key Takeaways
12. Eastern Europe Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country
    12.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2019 to 2023
    12.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2024 to 2034
        12.2.1. By Country
            12.2.1.1. Poland
            12.2.1.2. Russia
            12.2.1.3. Czech Republic
            12.2.1.4. Romania
            12.2.1.5. Rest of Eastern Europe
        12.2.2. By Component
        12.2.3. By Service Type
        12.2.4. By End-User
    12.3. Market Attractiveness Analysis
        12.3.1. By Country
        12.3.2. By Component
        12.3.3. By Service Type
        12.3.4. By End-User
    12.4. Key Takeaways
13. South Asia and Pacific Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country
    13.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2019 to 2023
    13.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2024 to 2034
        13.2.1. By Country
            13.2.1.1. India
            13.2.1.2. Bangladesh
            13.2.1.3. Australia
            13.2.1.4. New Zealand
            13.2.1.5. Rest of South Asia and Pacific
        13.2.2. By Component
        13.2.3. By Service Type
        13.2.4. By End-User
    13.3. Market Attractiveness Analysis
        13.3.1. By Country
        13.3.2. By Component
        13.3.3. By Service Type
        13.3.4. By End-User
    13.4. Key Takeaways
14. East Asia Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country
    14.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2019 to 2023
    14.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2024 to 2034
        14.2.1. By Country
            14.2.1.1. China
            14.2.1.2. Japan
            14.2.1.3. South Korea
        14.2.2. By Component
        14.2.3. By Service Type
        14.2.4. By End-User
    14.3. Market Attractiveness Analysis
        14.3.1. By Country
        14.3.2. By Component
        14.3.3. By Service Type
        14.3.4. By End-User
    14.4. Key Takeaways
15. Middle East and Africa Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country
    15.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2019 to 2023
    15.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2024 to 2034
        15.2.1. By Country
            15.2.1.1. GCC Countries
            15.2.1.2. South Africa
            15.2.1.3. Israel
            15.2.1.4. Rest of MEA
        15.2.2. By Component
        15.2.3. By Service Type
        15.2.4. By End-User
    15.3. Market Attractiveness Analysis
        15.3.1. By Country
        15.3.2. By Component
        15.3.3. By Service Type
        15.3.4. By End-User
    15.4. Key Takeaways
16. Key Countries Market Analysis
    16.1. USA
        16.1.1. Market Share Analysis, 2023
            16.1.1.1. By Component
            16.1.1.2. By Service Type
            16.1.1.3. By End-User
    16.2. Canada
        16.2.1. Market Share Analysis, 2023
            16.2.1.1. By Component
            16.2.1.2. By Service Type
            16.2.1.3. By End-User
    16.3. Brazil
        16.3.1. Market Share Analysis, 2023
            16.3.1.1. By Component
            16.3.1.2. By Service Type
            16.3.1.3. By End-User
    16.4. Mexico
        16.4.1. Market Share Analysis, 2023
            16.4.1.1. By Component
            16.4.1.2. By Service Type
            16.4.1.3. By End-User
    16.5. Germany
        16.5.1. Market Share Analysis, 2023
            16.5.1.1. By Component
            16.5.1.2. By Service Type
            16.5.1.3. By End-User
    16.6. UK
        16.6.1. Market Share Analysis, 2023
            16.6.1.1. By Component
            16.6.1.2. By Service Type
            16.6.1.3. By End-User
    16.7. France
        16.7.1. Market Share Analysis, 2023
            16.7.1.1. By Component
            16.7.1.2. By Service Type
            16.7.1.3. By End-User
    16.8. Spain
        16.8.1. Market Share Analysis, 2023
            16.8.1.1. By Component
            16.8.1.2. By Service Type
            16.8.1.3. By End-User
    16.9. Italy
        16.9.1. Market Share Analysis, 2023
            16.9.1.1. By Component
            16.9.1.2. By Service Type
            16.9.1.3. By End-User
    16.10. Poland
        16.10.1. Market Share Analysis, 2023
            16.10.1.1. By Component
            16.10.1.2. By Service Type
            16.10.1.3. By End-User
    16.11. Russia
        16.11.1. Market Share Analysis, 2023
            16.11.1.1. By Component
            16.11.1.2. By Service Type
            16.11.1.3. By End-User
    16.12. Czech Republic
        16.12.1. Market Share Analysis, 2023
            16.12.1.1. By Component
            16.12.1.2. By Service Type
            16.12.1.3. By End-User
    16.13. Romania
        16.13.1. Market Share Analysis, 2023
            16.13.1.1. By Component
            16.13.1.2. By Service Type
            16.13.1.3. By End-User
    16.14. India
        16.14.1. Market Share Analysis, 2023
            16.14.1.1. By Component
            16.14.1.2. By Service Type
            16.14.1.3. By End-User
    16.15. Bangladesh
        16.15.1. Market Share Analysis, 2023
            16.15.1.1. By Component
            16.15.1.2. By Service Type
            16.15.1.3. By End-User
    16.16. Australia
        16.16.1. Market Share Analysis, 2023
            16.16.1.1. By Component
            16.16.1.2. By Service Type
            16.16.1.3. By End-User
    16.17. New Zealand
        16.17.1. Market Share Analysis, 2023
            16.17.1.1. By Component
            16.17.1.2. By Service Type
            16.17.1.3. By End-User
    16.18. China
        16.18.1. Market Share Analysis, 2023
            16.18.1.1. By Component
            16.18.1.2. By Service Type
            16.18.1.3. By End-User
    16.19. Japan
        16.19.1. Market Share Analysis, 2023
            16.19.1.1. By Component
            16.19.1.2. By Service Type
            16.19.1.3. By End-User
    16.20. South Korea
        16.20.1. Market Share Analysis, 2023
            16.20.1.1. By Component
            16.20.1.2. By Service Type
            16.20.1.3. By End-User
    16.21. GCC Countries
        16.21.1. Market Share Analysis, 2023
            16.21.1.1. By Component
            16.21.1.2. By Service Type
            16.21.1.3. By End-User
    16.22. South Africa
        16.22.1. Market Share Analysis, 2023
            16.22.1.1. By Component
            16.22.1.2. By Service Type
            16.22.1.3. By End-User
    16.23. Israel
        16.23.1. Market Share Analysis, 2023
            16.23.1.1. By Component
            16.23.1.2. By Service Type
            16.23.1.3. By End-User
17. Market Structure Analysis
    17.1. Competition Dashboard
    17.2. Competition Benchmarking
    17.3. Market Share Analysis of Top Players
        17.3.1. By Regional
        17.3.2. By Component
        17.3.3. By Service Type
        17.3.4. By End-User
18. Competition Analysis
    18.1. Competition Deep Dive
        18.1.1. R1 RCM Inc.
            18.1.1.1. Overview
            18.1.1.2. Product Portfolio
            18.1.1.3. Profitability by Market Segments
            18.1.1.4. Sales Footprint
            18.1.1.5. Strategy Overview
                18.1.1.5.1. Marketing Strategy
        18.1.2. Cerner Corporation
            18.1.2.1. Overview
            18.1.2.2. Product Portfolio
            18.1.2.3. Profitability by Market Segments
            18.1.2.4. Sales Footprint
            18.1.2.5. Strategy Overview
                18.1.2.5.1. Marketing Strategy
        18.1.3. Allscripts Healthcare Solutions Inc.
            18.1.3.1. Overview
            18.1.3.2. Product Portfolio
            18.1.3.3. Profitability by Market Segments
            18.1.3.4. Sales Footprint
            18.1.3.5. Strategy Overview
                18.1.3.5.1. Marketing Strategy
        18.1.4. Experian Information Solutions Inc.
            18.1.4.1. Overview
            18.1.4.2. Product Portfolio
            18.1.4.3. Profitability by Market Segments
            18.1.4.4. Sales Footprint
            18.1.4.5. Strategy Overview
                18.1.4.5.1. Marketing Strategy
        18.1.5. eClinicalWorks LLC
            18.1.5.1. Overview
            18.1.5.2. Product Portfolio
            18.1.5.3. Profitability by Market Segments
            18.1.5.4. Sales Footprint
            18.1.5.5. Strategy Overview
                18.1.5.5.1. Marketing Strategy
        18.1.6. Athenahealth
            18.1.6.1. Overview
            18.1.6.2. Product Portfolio
            18.1.6.3. Profitability by Market Segments
            18.1.6.4. Sales Footprint
            18.1.6.5. Strategy Overview
                18.1.6.5.1. Marketing Strategy
        18.1.7. Quest Diagnostics
            18.1.7.1. Overview
            18.1.7.2. Product Portfolio
            18.1.7.3. Profitability by Market Segments
            18.1.7.4. Sales Footprint
            18.1.7.5. Strategy Overview
                18.1.7.5.1. Marketing Strategy
        18.1.8. Promantra Inc.
            18.1.8.1. Overview
            18.1.8.2. Product Portfolio
            18.1.8.3. Profitability by Market Segments
            18.1.8.4. Sales Footprint
            18.1.8.5. Strategy Overview
                18.1.8.5.1. Marketing Strategy
        18.1.9. AdvancedMD, Inc.
            18.1.9.1. Overview
            18.1.9.2. Product Portfolio
            18.1.9.3. Profitability by Market Segments
            18.1.9.4. Sales Footprint
            18.1.9.5. Strategy Overview
                18.1.9.5.1. Marketing Strategy
        18.1.10. Kareo, Inc.
            18.1.10.1. Overview
            18.1.10.2. Product Portfolio
            18.1.10.3. Profitability by Market Segments
            18.1.10.4. Sales Footprint
            18.1.10.5. Strategy Overview
                18.1.10.5.1. Marketing Strategy
        18.1.11. McKesson Corporation
            18.1.11.1. Overview
            18.1.11.2. Product Portfolio
            18.1.11.3. Profitability by Market Segments
            18.1.11.4. Sales Footprint
            18.1.11.5. Strategy Overview
                18.1.11.5.1. Marketing Strategy
19. Assumptions & Acronyms Used
20. Research Methodology
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