Millennials are more attracted towards pillow holder for tablets because the luxury lifestyle influences them to adopt such pillows. Furthermore, the increasing usages of tablets and iPad along with the growing problem of tech neck are the prominent factors for the development of the market. As a result, the pillow holder for tablets market is set to witness steady growth during the forecast period.
What is Driving Demand for Pillow Holder for Tablets Market?
Pillow holder sales have seen a boom over the recent years because it is the safest holder to hold smart gadgets. This pillow is generally made from polyester material which makes it long-lasting and durable. Also, these pillows are washable so users do not need to worry to take this pillow while travelling. These are the major factor driving the market.
Moreover, many players launched multipurpose pillows to gain a competitive advantage in the market. For instance, Kawachi designed a pillow that can transform from a normal pillow to an iPad or tablet holder pillow within no time. It fits almost all tablets including kindle fire, Samsung galaxy note, iPad mini, iPad and many more. This influencing other players to launch such pillows across the world.
However, the coronavirus pandemic has led to the closure of retail stores has exhibited a negative impact on the market. But with the online distribution channel somehow the market is getting back on track during the second wave of the pandemic.
Due to the COVID-19 impact and imposition of restrictions by the government coupled with social distancing norms has closed movie theatre. So people started watching movies and TV shows on their tablets and iPad. Also, many people developed the habit of reading e-novels and e-journals which raises the demands of pillow holder for tablets during the pandemic.
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Neck Pain due to Use of Tablets Likely to Augment Pillow Holder for Tablets Sales
Increasing pain in the neck and shoulders, also, sometimes in the lower back even in young kids and teens due to looking down at tablets, cell phones, or other smart devices for too long and too frequently. This encourages people to use pillow holder for tablets and smart gadgets to feel better increases the sales of the pillow holder for tablets all around the world.
Furthermore, growing demand for pillow holder for tablets from tablet accessories coupled with the increase of e-commerce supply channels is expected to drive the pillow holder for tablet market during the forecast period as it allows the customer to purchase these pillows easily from their desktop and handheld devices. Many players equipped small pockets on this pillow to store chargers, earplugs and headphones to attract more customers.
The US and Canada Pillow Holder for Tablets Market Outlook
The US and Canada hold the maximum market share of pillow holder for tablets during the forecast period. As technology continues to evolve in the region, desire to have all smart accessories that make use of tables easier. So, one of these accessories includes a tablet pillow. As many people faced problem, finding the perfect place for tablets and iPad might be incredibly frustrating many times. So, this smart pillow is a better option for them.
People in the region prefer this pillow to hold their tablets than other metal stands because the chances of damages the screen of smart gadgets are minimum in this pillow. The metal stand holds the screen from its edges so scratches and marks of grip are appeared on the screen, so people avoid such holders.
In pillow holders, the user just needs to place their smart devices on a soft surface. Also, these pillow pads are light in weight and having different viewing angles, which make this pillow to use during travelling and business.
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Europe Demand Outlook for Pillow Holder for Tablets Market
The growing population in the European countries includes France, U.K and Germany have contributed to the overall market growth. Many players in the region design pillow according to end-users.
For instance, the uses of smart gadgets like iPad, tablets and also reading novels or books are more common among the kids in the region. So, many players introduced pillow holder for tablets with the design of spider-man, the avengers, Minnie mouse and other cartoons to attract more kids to the market.
Furthermore, many players launched pillow holder that can accommodate tablets in both portrait and landscape positions, this makes the pillow great for when users are conducting business & streaming shows for pleasure.
The demand for this is more in the region because it is great on lap, in bed, holding tablets for recipes in the kitchen and on the sofa set. It offers a comfortable and stable experience to the user wherever they require to hold their tablet.
Who are the Key Manufacturers and Suppliers of Pillow Holder for Tablets Market?
Some of the leading manufacturers of pillow holder for tablets include
Many leading manufacturers and suppliers are focusing on a rising trend of mergers, acquisitions, partnerships and expansions. Many key players are trying to grow their sales by expanding their business portfolio by collaborating with e-commerce supply channels like Flipkart, e-bay, amazon and others.
The report is a compilation of first-hand information, qualitative and quantitative assessment by industry analysts, inputs from industry experts and industry participants across the value chain. The report provides in-depth analysis of parent market trends, macro-economic indicators and governing factors along with market attractiveness as per segments. The report also maps the qualitative impact of various market factors on market segments and geographies.
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