The slow cooker and sous vide market is projected to experience significant growth from 2025 to 2035, driven by increasing consumer interest in convenient cooking methods and gourmet home dining experiences. The market is expected to expand from USD 9.5 billion in 2023 to USD 15.07 billion by 2033, reflecting a CAGR of 5.8% during the forecast period.
Several factors contribute to this expansion, including the rising fashionability of home cuisine, advancements in kitchen appliance technology, and the growing trend of health-conscious mess medication. Consumers are increasingly seeking appliances that offer both convenience and perfection in cuisine, leading to a swell in demand for slow cookers and sous vide bias.
Market Metrics
| Metric | Value |
|---|---|
| Industry Size (2025) | USD 9.5 billion |
| Industry Value (2035) | USD 15.07 billion |
| CAGR (2025 to 2035) | 5.8% |
Explore FMI!
Book a free demo
North America is anticipated to remain a dominant market for slow cookers and sous vide bias, driven by a strong culture of home cuisine and the early relinquishment of kitchen inventions. The United States, in particular, showcases a high demand for these appliances, supported by a robust retail structure and a consumer base keen on culinary trial.
Europe is anticipated to substantiation steady growth in the slow cooker and sous vide market, with countries like the United Kingdom, Germany, and France leading the way. The region's appreciation for epicure cuisine and the adding fashionability of mess preparing contribute to the demand for precise cooking appliances.
The Asia- Pacific region is poised for rapid-fire growth, fueled by rising disposable inflows, urbanization, and a growing interest in Western cuisine ways. Countries similar as China, Japan, and Australia are seeing increased relinquishment of slow cookers and sous vide machines, particularly among civic residers seeking accessible cuisine results.
Challenge
High Initial Investment and Learning CurveThe primary challenges in the slow cooker and sous vide market include the fairly high cost of quality bias and the literacy wind associated with sous vide cuisine ways. These factors can discourage implicit consumers strange with the benefits and operation of similar appliances.
Opportunity
Integration with Smart Home TechnologyThere's a significant occasion for manufacturers to integrate slow cookers and sous vide bias with smart home ecosystems. Features similar as remote monitoring, programmable settings via smartphone apps, and voice control comity can enhance stoner convenience and appeal to tech- expertise consumers.
By addressing cost walls, enhancing stoner-friendly features, and using smart technology integrations, the slow cooker and sous vide market is set to expand significantly, offering consumers innovative results for accessible and precise home cuisine from 2025 to 2035.
| Country | United States |
|---|---|
| Population (Millions) | 345.4 |
| Estimated Per Capita Spending (USD) | 68.30 |
| Country | United Kingdom |
|---|---|
| Population (Millions) | 68.3 |
| Estimated Per Capita Spending (USD) | 42.10 |
| Country | Canada |
|---|---|
| Population (Millions) | 40.2 |
| Estimated Per Capita Spending (USD) | 59.80 |
| Country | Australia |
|---|---|
| Population (Millions) | 26.4 |
| Estimated Per Capita Spending (USD) | 51.20 |
| Country | Germany |
|---|---|
| Population (Millions) | 83.2 |
| Estimated Per Capita Spending (USD) | 38.90 |
The USA dominates the global slow cooker and sous vide market, driven by a culture of home cuisine and kitchen tech invention. Consumers decreasingly invest in programmable,multi-function appliances for convenience and mess fix effectiveness. Sous vide, formerly niche, has gained mainstream appeal through food bloggers and social media. Popular brands offer bias with app connectivity and perfection temperature control.
In the UK, compact slow cookers are favored for batch cuisine and time-saving mess fix. Energy-effective cuisine results are in demand due to rising ménage energy costs. Sous vide relinquishment is growing among culinary suckers who seek eatery- quality results at home. Retailers ande-commerce platforms offer whisked starter accoutrements to attract new druggies.
Canada’s market shows strong interest in both slow cookers and sous vide machines, particularly in civic homes. Consumers value health-conscious cooking styles and flavour retention. Seasonal elevations, especially during downtime, significantly boost deals. Smart kitchen technology and connectivity are rising trends among tech- smart buyers.
Australians embrace slow cookers for hearty home-cookedrefections and value their versatility for stews, mists, and repasts. Sous vide machines are gaining traction among food suckers and professionals. Retailers punctuate energy effectiveness and time-saving features. The market is supported by cooking shows and form participating communities.
Germany’s marketfavorsenergy-efficient and durable kitchen appliances. Slow cookers are frequently integrated into multifunction kitchen machines, while sous vide is gaining a base in ultraexpensive consumer parts. Health-conscious consumers and experimental home culinarians drive interest. Brick- and- mortar and online channels inversely contribute to market growth.
Slow cooker and sous vide market is gradually growing, driven by increasing consumer demand for healthy, convenient, and gourmet-style home cooking. A survey of 300 North American, European, and Asian consumers identifies changing cooking habits, buying behavior, and product feature requirements driving this market.
Effectiveness and precision are top drivers: 74% of the respondents appreciate the "set-and-forget" convenience of slow cookers for everyday meals, while 66% value sous vide's precision in cooking perfectly cooked and tender meals with less effort. In North America, 70% of users favor slow cookers due to ease, while European (61%) and Asian (64%) respondents tilt more towards the application of sous vide cooking due to effectiveness and preservation of nutrients.
Material quality and intelligence stand out, with 68% of consumers employing stainless steel or ceramic inserts due to durability and safety. While 58% of sous vide consumers prefer models with Bluetooth/Wi-Fi connectivity for smartphone app compatibility and accurate temperature adjustment.
Brand reputation and innovation drive buying behavior: 71% of consumers want established brands such as Crock-Pot, Ninja, and Anova. However, 42% of young Asian consumers are willing to try out newer, lower-priced brands with similar features.
Online shopping dominates as the channel of choice, with 69% of consumers purchasing their cooking appliances online because of price transparency, product reviews, and broader assortment. Yet, 45% of European consumers still prefer to buy in-store because of product demonstration and expert advice.
With the changing market, the demand for intelligent, energy-saving, and multi-functional appliances continues to grow. Brands focusing on connectivity, slim design, and healthy cooking benefits are expected to have a competitive advantage in the slow cooker and sous vide segment.
| Market Shift | 2020 to 2024 (Recent Trends) |
|---|---|
| Technological Advancements and Smart Integration | Preface of smart slow cookers with programmable features and connectivity options, allowing druggies to control cooking settings via mobile operations. Sous vide machines incorporated precise temperature controls and user-friendly interfaces to enhance cuisine delicacy. |
| Consumer Behavior and Home Cooking Trends | The COVID- 19 epidemic led to a swell in home cuisine, adding the demand for accessible and dependable cuisine appliances like slow cookers and sous vide machines. Consumers showed a preference for appliances that offer both convenience and the capability to prepare eatery- quality refections at home. |
| Commercial Adoption and Food Service Industry Impact | Caffs and feeding services increasingly espoused sous vide cuisine ways to enhance food quality and thickness, leading to a notable rise in the marketable sous vide machine market . |
| Regional Market Dynamics | North America dominated the market share for both slow cookers and sous vide machines, attributed to high consumer mindfulness and relinquishment rates. The Asia- Pacific region displayed the fastest growth, driven by adding disposable inflows and changing culinary preferences. |
| Sustainability and Energy Efficiency | the original way was taken towards developing energy-effective models to reduce environmental impact, with some manufacturers exploring sustainable accoutrements and packaging. |
| Market Shift | 2025 to 2035 (Future Projections) |
|---|---|
| Technological Advancements and Smart Integration | Anticipated advancements include integration with IoT platforms, enabling flawless voice control and robotization . Enhanced energy effectiveness and AI- driven cuisine algorithms are anticipated to give individualized cuisine gests, further simplifying mess planning . |
| Consumer Behavior and Home Cooking Trends | The trend of home cuisine is anticipated to persist, with consumers seeking appliances that offer versatility and healthy cuisine options. The emphasis on home- cooked refections is likely to drive invention in multi-functional appliances that feed to different culinary preferences. |
| Commercial Adoption and Food Service Industry Impact | The food service assiduity is projected to further integrate sous vide cuisine styles, driven by the need for effectiveness and high-quality food preparation . This relinquishment is anticipated to contribute significantly to market growth, with marketable establishments investing in advanced sous vide equipment . |
| Regional Market Dynamics | The Asia- Pacific region is anticipated to continue its rapid-fire growth line, getting a significant market for both slow cookers and sous vide machines. Factors contributing to this growth include urbanization, rising middle- class populations, and a growing interest in different cuisine styles. |
| Sustainability and Energy Efficiency | Sustainability is anticipated to become a crucial focus, with widespread relinquishment of eco-friendly designs and energy-efficient technologies. Consumers' adding environmental knowledge will drive demand for appliances that align with sustainable practices. |
The United States is a significant market for both slow cookers and sous vide machines, driven by a strong culture of home cuisine and technological relinquishment. Consumers prioritize kitchen appliances that offer convenience and perfection in mess medication. Major retailers similar as Walmart, Target, and Amazon give expansive access to a variety of slow cookers and sous vide bias, feeding to different consumer preferences.
Market Growth Factors
| Country | CAGR (2025 to 2035) |
|---|---|
| United States | 6.5% |
In the United Kingdom, the market for slow cookers and sous vide machines is expanding, told by busy lifestyles and a partiality for epicurean cuisine at home. Retailers such as John Lewis, Argos, and online platforms like Amazon UK offer a wide range of these appliances, making them readily accessible to consumers.
Market Growth Factors
| Country | CAGR (2025 to 2035) |
|---|---|
| United Kingdom | 5.8% |
Germany's slow cooker and sous vide machine demand continues to rise gradually, due to a culture of encouraging traditional mode of food alongside technology advancement. Sellers such as MediaMarkt, Saturn, and internet vendors sell these household appliances.
Market Growth Factors
| Country | CAGR (2025 to 2035) |
|---|---|
| Germany | 6.0% |
Australia's market for slow cookers and sous vide machines is experiencing growth, driven by an increasing interest in home cuisine and outdoor dining gests . Retailers similar as Harvey Norman, JB Hi- Fi, and online platforms offer a variety of options to consumers.
Market Growth Factors
| Country | CAGR (2025 to 2035) |
|---|---|
| Australia | 6.2% |
Canada's market for slow cookers and sous vide machines is expanding, told by cold rainfall conditions that favor hearty home- cooked refections and a growing savorer culture. Retailers like Canadian Tire, Best Buy, and Amazon Canada insure wide vacuity of these appliances.
Market Growth Factors
| Country | CAGR (2025 to 2035) |
|---|---|
| Canada | 6.3% |
The trend of incorporating homemade food, sustained by knowledge about health and a penchant for personal refections, has significantly increased demand for kitchen appliances such as slow cookers and sous vide machines. Customers want economical food styles providing high-precision temperature control and balanced outcomes, aligning with the functionality provided by these appliances.
kitchen innovation inventions have created intelligent slow cookers and Wi-Fi sous vide appliances with programmable functionality and integration with a smart home system. These innovations improve stoner user convenience through remote monitoring and control, which appeals to tech-savvy buyers seeking innovative culinary outcomes.
Aside from home use, the business food service industry increasingly is incorporating sous vide ways of cooking into its operations to provide consistency, improve flavors, and increase operational efficiency. This is especially prevalent in upscale restaurants and catering operations, where accuracy in cooking is paramount.
The global slow cooker and sous vide market is experiencing steady growth, driven by evolving culinary preferences, increased interest in home cuisine, and the influence of social media on epicurean-style mealpreparation. As consumers seek convenience, perfection, and healthier cuisine styles, slow cookers and sous vide bias have gained traction across both developed and emergingmarkets. The appeal lies in their capability to deliver tender, scrumptious refections with minimum hands-on time.
Civic consumers, particularly millennials and Gen Z, are increasingly drawn to time-saving appliances that allow for automated cuisine, energy efficiency, and harmonious results. The sous vide method, in particular, has surged in fashionability due to its association with fine dining, temperature perfection, and the capability to retain nutrients and humidity in food. Online platforms and smart kitchen integration are farther fueling demand, with consumers looking for Wi- Fi- enabled, app- controlled bias.
Brands are investing inmulti-functional designs, sustainability- concentrated accoutrements, and aesthetic appeal to feed to ultramodern kitchen surroundings. As the market matures, competition intensifies, especially among appliance manufacturers offering whisked or cold-blooded cuisine results.
Market Share Analysis by Company (2024)
| Company Name | Estimated Market Share (%) |
|---|---|
| Instant Brands (Instant Pot) | 20-25% |
| Breville Group | 12-16% |
| Hamilton Beach Brands | 10-14% |
| Anova Culinary | 8-12% |
| Other Companies (combined) | 35-45% |
| Company Name | Key Offerings/Activities |
|---|---|
| Instant Brands | Offers multifunctional pressure cookers and slow cookers with sous vide capability, combining convenience with smart technology and robust community engagement. |
| Breville Group | Focuses on premium kitchen appliances, including high-end sous vide immersion circulators and all-in-one cookers with digital controls. |
| Hamilton Beach Brands | Provides affordable slow cookers and simple sous vide units with intuitive design and widespread retail distribution. |
| Anova Culinary | A leader in the sous vide category, known for its precision cookers, app-enabled features, and professional-grade temperature control. |
Strategic Outlook of Key Companies
Instant Brands (20-25%)
Dominates the market through its versatile multi-cookers that integrate slow cooking and sous vide modes. The brand focuses on smart home compatibility, recipe integration, and continual firmware updates, making it a preferred choice for tech-savvy home cooks.
Breville Group (12-16%)
Strengthens its foothold in the premium segment with sophisticated sous vide products and intelligent cookers that prioritize quality, user control, and elegant design. The brand leverages a loyal customer base and strong brand equity in culinary appliances.
Hamilton Beach Brands (10-14%)
Competes through affordability, ease of use, and widespread availability in mass retail and online channels. The company emphasizes reliability, simplicity, and the development of compact units for small kitchens.
Anova Culinary (8-12%)
Innovates with Wi-Fi and Bluetooth-enabled sous vide immersion circulators, supported by a dedicated recipe platform and active user community. Anova targets food enthusiasts and professionals seeking precision and control in their cooking.
Other Key Players (35-45% Combined)
Numerous brands contribute to the competitive landscape with differentiated product lines and regional appeal. Notable names include:
The Slow Cooker and Sous Vide Market is projected to witness a Compound Annual Growth Rate (CAGR) of 5.8% between 2025 and 2035.
The market was valued at USD 8.7 billion in 2024.
The market is anticipated to reach USD 15.07 billion by the end of 2035.
The Asia-Pacific region is expected to record the highest CAGR during the forecast period, driven by rising culinary interest, urbanization, and growing demand for modern kitchen appliances.
Key players in the market include: Breville, Hamilton Beach Brands, Instant Brands, Gourmia, Anova Culinary, and Mellow.
Western Europe Women’s Footwear Market Analysis – Size, Share & Trends 2025 to 2035
Games and Puzzles Market is segmented by Type, Licensing, Distribution Channel and Region through 2025 to 2035.
Western Europe Cosmetics ODM Market Analysis - Size, Share & Trends 2025 to 2035
Korea Women’s Footwear Market Analysis - Size, Share & Trends 2025 to 2035
Japan Women’s Footwear Market Analysis - Size, Share & Trends 2025 to 2035
Western Europe Garment Steamer Market Analysis - Size, Share & Trends 2025 to 2035
Slow Cooker and Sous Vide Market
Thank you!
You will receive an email from our Business Development Manager. Please be sure to check your SPAM/JUNK folder too.
