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Future Market Insights

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Advanced Malware Detection (AMD) Market Outlook (2023 to 2033)

Global advanced malware detection market revenue is expected to reach US$ 8.1 billion by the end of the year 2023, accelerating at a CAGR of 17% over the forecast period (2023 to 2033). The AMD market is exhibiting rapid growth, fueled by factors such as the rising demand for cloud platforms and malware attacks, in addition to the increasing use of smartphones for malware detection.

A large-budgeted organization is often targeted by hackers and cybercriminals. Investing in and developing the latest technologies will allow these criminals to pinpoint organizations with outdated security systems.

A malware protection program like Advanced Malware Protection is very effective at preventing attempts at cybercrime, and its very presence tells attackers the company is not easy to target. Organizations and individuals can benefit from advanced malware detection in a number of ways, including

  • Malicious code can be detected and blocked by advanced malware detection. Limiting the potential damage caused by malicious code helps to protect an organization's or individual's security.
  • A system can be improved through the detection and elimination of advanced malware. Having a secure environment is especially beneficial for businesses, as it can significantly cut down on the time and cost of maintaining it.
  • By eliminating malicious code, advanced malware detection can reduce the cost of maintaining and repairing systems. In addition to cost savings, this can also help organizations and businesses that use computer systems.
  • By detecting malware with advanced detection technologies, potential threats can be identified and addressed more quickly.
  • Organizations and individuals can mitigate security risks more effectively by using advanced malware detection, which can provide better visibility into potential malicious activity.

Since 2013, security companies have increasingly focused on signatureless antivirus protection. Low-prevalence threats may be difficult to detect accurately with traditional antivirus solutions. The detection of new threats is faster for an endpoint security system that continuously monitors all file activity.

Detection and mitigation of zero-day attacks and other malware were enhanced using new antivirus capabilities. Next-generation capabilities include:

  • Detects malware based on real-time behavior related to the execution path of each process.
  • Artificial intelligence, machine learning, and other techniques are used to detect malware matches

Modern malware protection tools employ more effective methods to detect and respond to malware threats, such as endpoint detection and response (EDR) and extended detection and response (XDR). A notable difference between advanced malware protection solutions and traditional endpoint security is that advanced malware protection solutions can also detect threats retrospectively at first signs.

Complex configuration and management are often required for legacy antivirus deployments. These advanced malware detection and prevention solutions are highly automated and provide all three functions in one solution. The built-in, open platform capabilities of their products allow for much simpler workflows and greater efficiency.

Incoming emails are scanned more thoroughly by Advanced Malware Protection as more areas are examined and anomalies are detected more effectively. For example, Mimecast's AMP solution scans the contents and headers of all inbound emails, whereas a solution that provides a more basic level of malware protection has the limitation of scanning only the content of the email.

Malware is constantly evolving, requiring new prevention methods. Businesses and organizations safeguard themselves against these threats by implementing effective malware detection solutions, such as Threat Detection and Response (TDR) and APT Blocker from WatchGuard.

A report on Internet security threats in 2017 estimates that 4,500 new attacks occur every day against victim data. There have been over 200 million malware samples identified from McAfee's technical report of 2014, and the year 2013 has been noted to be the year of the mega breach. Ransomware samples increased by 26% in the last quarter of 2015, and over 340 million samples were received in the first quarter of 2016, affecting hundreds of thousands of devices.

As malware detection, classification, and analysis have become more sophisticated, machine learning and deep learning technologies are becoming more common. Among the most recent forms of malware is Koobface. Spam sent through social networking websites spreads the infection of this malware, which targets social media users. Upon infection, Koobface gathers sensitive information from a compromised system, such as account information and passwords, and bans security and antivirus sites.

Data Points

Key Statistics

Estimated Base Year Value (2022)

US$ 8.1 billion

Expected Market Value (2023)

US$ 9.34 billion

Anticipated Forecast Value (2033)

US$ 45 billion

Projected Growth Rate (2023 to 2033)

17% CAGR

The rapid growth and evolution of cyber threat landscape along with the increased complexity is creating challenges for the security operation centers, to respond to these attacks faced by today’s modern enterprises.

Therefore, enterprises are adopting advanced malware detection solutions to overcome the challenges of traditional security controls and to protect against the broader problem of advanced malware.

Moreover, the adoption of advanced malware detection solutions and AI-based techniques is enabling enterprises to detect advanced malware and convert threat information into immediate action and protection.

Also, the adoption of advanced malware detection solution is increasing to protect businesses from the damage caused with the surge in complex malware attacks and data breaches incidents.

Advanced malware detection solution offers an integrated approach to endpoint security and analyzes file activity across the network to help businesses in quickly contain, detect, and remove advanced malwares.

Moreover, despite of substantial investments in wide range of security products, businesses around the world continues to be the victims of advanced malware attacks and data breaches.

Therefore, due to this factor, the demand for advanced malware detection is increasing to cater the challenges occurred due to advanced malwares and data breaches.

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Advanced Malware Detection (AMD) Market: Market Dynamics

The growing the adoption of IoT based solutions, continuous rise in demand for advanced cyber security solutions, and increasing complex advanced malware attacks are some of the major factors driving the growth of advanced malware detection market.

Also, with the rising adoption of digital solutions and technologies such as cloud computing and AI, the need for advanced network security architectures is increasing which is driving the growth of advanced malware detection market.

Moreover, the advancement in the security management solutions and increasing focus of businesses and government to have higher level of awareness regarding the increasing advanced malwares are some of the key factors propelling the growth of advanced malware detection market.

Furthermore, the growing trend of BYOD (Bring-Your-Own-Device) and rising internal and external threats among the enterprises are also among the major factors driving the growth of Advanced Malware Detection market.

The high cost of advanced malware detection solutions and reluctance of small and medium organizations towards the adoption of advanced security solutions due to budget concerns are some of the key challenges which may hamper the growth of advanced malware detection market in near future.

Advanced Malware Detection (AMD) Market: Competition Landscape

Leading players in the advanced malware detection market are coming with innovation and advanced solutions to meet the ever-changing demand for next generation security solutions.

Also, leading players in the advanced malware detection market are focusing on entering into partnerships and collaborations to better serve the customers and to enhance their capabilities and roadmaps of advanced security solutions.

Some of the key players in the advanced malware detection market are

  • Cisco Systems, Inc.
  • Palo Alto Networks, Inc.
  • Juniper Networks
  • Sophos, Ltd.
  • Huawei
  • Trend Micro, Inc.
  • Check Point Software Technologies
  • SonicWall
  • WatchGuard Technologies
Sudip Saha
Sudip Saha

Principal Consultant

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Advanced Malware Detection (AMD) Market: Regional overview

On the basis of regions, North America and Europe are leading the advanced malware detection market owing to the high adoption of digital technologies, high spending on advanced cyber security solutions by enterprises, and presence of leading advanced malware detection providers in the region.

Moreover, the advanced malware detection market in Asia Pacific is also expected witness substantial growth opportunities, owing to the rising adoption advanced security solutions among the enterprises to strengthen their IT framework.

Furthermore, the rising BYOD trend and remote working is compelling businesses in these region to strengthen enterprise IT security which is expected to drive the Advanced Malware Detection market.

The Advanced Malware Detection market report is a compilation of first-hand information, qualitative and quantitative assessment by industry analysts, and inputs from industry experts and industry participants across the value chain.

The report provides in-depth analysis of parent market trends, macro-economic indicators, and governing factors, along with market attractiveness as per segment.

The market report also maps the qualitative impact of various market factors on market segments and geographies.

The report covers exhaustive analysis on

  • Advanced Malware Detection Market Segments
  • Advanced Malware Detection Market Dynamics
  • Advanced Malware Detection Market Size
  • Supply & Demand
  • Current Trends/Issues/Challenges
  • Competition & Companies Involved in Advanced Malware Detection Market
  • Technology Landscape
  • Value Chain of the Advanced Malware Detection Market
  • Market Drivers and Restraints

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Regional analysis includes

  • North America (USA, Canada)
  • Latin America (Mexico, Brazil, Rest of Latin America)
  • Europe (Germany, Italy, United Kingdom, Spain, France, BENELUX, Russia, Rest of Europe)
  • East Asia (China, Japan, & South Korea)
  • South Asia & Pacific (India, ASEAN, Australia & New Zealand, Rest of South Asia)
  • Middle East and Africa (GCC Countries, Turkey, South Africa, Rest of MEA)

Advanced Malware Detection (AMD) Market: Segmentation

The Advanced Malware Detection market has been segmented on the basis of component, enterprise size, and vertical.

basis of Component:

  • Solution
  • Email Security
  • Next Generation Firewall
  • Web Security
  • Cloud Access Security Broker
  • Others
  • Services
  • Professional Services
  • Managed Services

basis of enterprise size:

  • Small & Medium Enterprises
  • Large Enterprises

basis of vertical:

  • BFSI
  • IT & Telecom
  • Manufacturing
  • Travel & Hospitality
  • Healthcare
  • Energy & Utilities
  • Others

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