Antimicrobial Car Care Product Sales to Double Over 2020-2030
The coronavirus (COVID-19) pandemic has emerged as a black swan event of the century, affecting humankind across the globe either through direct or indirect infection. Consequently, consumers have felt the implication of sanitization and maintaining hygiene at scale both, internally and externally. Realizing the varied nature and degree of effect of the virus, consumers are increasingly relying on antimicrobial additives as part of their car care regime. Following a tremendous growth path, the worldwide consumption of antimicrobial car care products will expand more than 2X through 2030.
Key Research Findings
- The antimicrobial car care products market value will inflate twice over 2020-2030.
- Rising shift toward sanitized and hygienic environment in commercial and residential sectors would offer growth spurt to market.
- Fabric and surface cleaners continue to generate greater returns to shareholders; foam cleaners to gain rapid momentum.
- Manufacturers would stay glued to passenger cars, while usage in commercial vehicles will decline in the near term.
- Europe continues to remain the epicentre of value-capture opportunities; market in Asia Pacific to speed up.
KEY FACTORS SHAPING ANTIMICROBIAL CAR CARE PRODUCTS MARKET
Increasing Awareness About Health and Hygiene Among Consumers
In automotive industry, there are usually lax protocols for regular cleaning. When unprotected surfaces come in contact with microbes, these microbes infect them and double every 20 minutes. Additionally, contact with sources of nutrition such as moisture can further increase the growth of microbes. As these microbes continue to multiply on surfaces, stains and odour can occur, contributing to premature product degradation and requiring early replacement. Hence, the antimicrobial products are considered vital in car care technologies.
Furthermore, increasing awareness among consumers for hygiene and health due to increasing cases of nosocomial infections and outbreaks of life threatening diseases as well as for prevention from such diseases is projected to drive the demand growth of antimicrobial car care products during the forecast period.
Global COVID-19 Pandemic to Present Lucrative Growth Opportunities
The COVID-19 pandemic has created an unprecedented situation, globally, compelling several industries to undergo total shutdown. The pandemic has highlighted the need for practising hygienic and cleaning habits to stay protected from deadly viral infections. This presents a huge opportunity for the global antimicrobial car care products market. With people looking for ways to keep themselves and their belongings safe from viral infections, the antimicrobial car care products manufacturers can tap into growing demand for anti-bacterial and anti-microbial cleaning solutions for automotive customers.
Booming Demand for Car Wash Technologies
Antimicrobial car care products market is witnessing growth spurt, owing to rising shift towardof water-based solvents, consumer awareness regarding vehicle maintenance, and inflating automotive fleet. Europe and North America account for leading share in the antimicrobial car care products market, given strong presence of leading automotive manufacturers in these regions and consumer proactiveness for hygiene-related issues. East Asia is expected to witness highest growth rate on account of rise in private vehicle ownership, and advancements in car wash technologies.
Antimicrobial Car Care Products Market Structure Analysis
- The global antimicrobial car care products market is fairly fragmented, with presence of several regional and local players in the market. However, rapid penetration of small and medium enterprises (SME) across the world is intensifying the market competition.
- Biocote Ltd, 3M Company, Microban International, Sanitized AG, Biopledge LLC are some of the prominent players in the global antimicrobial car care products market.
- Tier-I players in antimicrobial car care products market are focusing on enhancing R&D capabilities and expansion of manufacturing capabilities to comply with increasing demand worldwide.
Market Value in 2019
US$ 159.2 Mn
Type, Vehicle Type, Sales Channel
North America, Latin America, Europe, South Asia & Pacific, East Asia, and Middle East and Africa
Biocote Ltd., 3M Company, Microban International, Sanitized AG, Clean Control Corporation, Adam’s Polishes, GardGroup Inc., Ziebart International Corporation, Biopledge LLC, Dow Chemical Company, Clariant AG, Addmaster (UK) Ltd., Clorox Professional Products Company.
Fabric & Surface Cleaners Remain Sought-after
Easy availability, and low-cost attributes of fabric & surface cleaners are making them a preferred category to invest in antimicrobial car care products market. While fabric & surface disinfectants carve out a substantial share in overall market revenue, their adoption will dampen over due course of time. Foam cleaners offer better output compared to other antimicrobial car care products. Although these products generate relatively lesser total returns to stakeholders, they will experience swelling demand growth in the near term.
Rise in COVID-19 Cases in Europe and APAC to Attract Stakeholders
The exponential spread of COVID-19 has compelled governments across the world to impose travel bans, in-house quarantines, and at-scale hygienic measures in every sphere. As epidemiological numbers are outperforming in Europe, at present, players in antimicrobial car care products market continue to cite prospective avenues in the developed region. The trend is similar in Asia Pacific (APAC), especially in China, which is again witnessing a notable upsurge in confirmed cases, and India, where government has been proactive in ensuring optimum hygienic surroundings. As such, antimicrobial car care product manufacturers are viewing APAC for material revenue growth.
* This data is only a representation. Actual data may vary and will be available in report.
Online Sales Channel - An Immediate Imperative
Online sales channels provide umpteen benefits such as easy selection from a wide array of products with price comparison option. As the COVID-19 spread has nearly paralyzed physical distribution of antimicrobial car care products, market players are aggressively moving toward online sales platforms to sustain their business footprint. While offline channels would remain conventional sales medium, short-term impact due to the pandemic is paving way for online sales channels. Further, players are offering antimicrobial car care products at discounted prices to enhance their customer base.
Fabric & surface cleaners stay in-demand
Coating shields to pick pace
Surging usage in passenger cars
Adoption in commercial cars on gradual dip
Offline channels account for greater sales
Sales via online channels to accelerate
How Growth will Unfold
Manufacturers continue to allocate their capitals to passenger cars, given rising trend of private vehicle ownership and growing car-pooling and rental car services. About 7 out of 10 antimicrobial car care products would be used in passenger cars, and the trend will trace a positive trajectory over the projection period. Application of antimicrobial car care products in commercial cars, on the other hand, is poised to slide in the years ahead. This study further underscores that, value creation from passenger cars would be over thrice that from commercial cars.
* This data is only a representation. Actual data may vary and will be available in report.Click Here To Know How The Growth Will Unfold
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A recent market study published by FMI on the antimicrobial car care products market includes the global industry analysis of 2015-2019 & opportunity assessment for 2020-2030, and delivers a comprehensive assessment of the most important market dynamics. Our analysts conduct thorough research on the historical as well as current growth parameters of the market to obtain growth prospects with maximum precision.
Antimicrobial Car Care Products Market Taxonomy
- Fabric & Surface Cleaners
- Foam Cleaners
- Coating Shield
- Passenger Cars
- Commercial Cars
- North America
- Latin America
- East Asia
- South Asia & Pacific
The report initiates with the executive summary of the Market, which includes a summary of the key findings and statistics of the market. It also includes the demand & supply-side trends pertaining to the Market.
In this chapter, readers can find the definition and a detailed taxonomy of the antimicrobial car care products market, which will help them understand the basic information about the Market. Along with this, comprehensive information aboutelectronic adhesives is provided in this section. This section also highlights the inclusions and exclusions, which help readers understand the scope of the Market report.
This section includes key successful factors and strategies adopted by key market participants.
This section explains the global market value analysis and forecast for the Market for the forecast period of 2020-2030. This chapter includes a detailed analysis of the historical Market, along with an opportunity analysis forthe future. Readers can also find the absolute $ opportunity for the current year (2020), and an incremental $ opportunity for the forecast period (2020-2030). Along with this, pricing analysis of the antimicrobial car care products market at the regional level has been provided in this section. This section also explains the global market volume analysis and forecast for the Market in the forecast period of 2020-2030.
This chapter explains key macroeconomic factors that are expected to influence the growth of the Market over the forecast period. Along with the macroeconomic factors, this section also highlights supply chain, forecast factors, and value chain analysis for the Market. Moreover, in-depth information about the market dynamics and their impact analysis on the market have been provided in the successive section.
This chapter provides details about the Market on the basis of Type and has been classified into Fabric & Surface Cleaners, Foam Cleaners, and Coating Shields. In this chapter, readers can understand the market attractiveness analysis based on material type.
This chapter provides details about the Market on the basis of Vehicle Type and has been classified into Passenger Cars and Commercial Cars. In this chapter, readers can understand the market attractiveness analysis based on Vehicle Type as well.
This chapter provides details about the antimicrobial car care products market based on Sales Channel and has been classified into Online and Offline.
This chapter explains how the Market will grow across various geographic regions such as North America, Latin America, Europe, East Asia, South Asia and Pacific and the Middle East & Africa (MEA).
This chapter includes a detailed analysis of the growth of the North America Market, along with a country-wise assessment that includes the U.S. and Canada. Readers can also find the pricing analysis, regional trends, and market growth based on material and countries in North America.
This chapter provides the growth scenario of the antimicrobial car care products market in Latin American countries such as Brazil, Mexico, and the Rest of Latin America. Along with this, an assessment of the market across target segments has been provided.
Important growth prospects of the Market based on its end users in several countries such as Germany, France, the U.K., Spain, BENELUX, Russia, Italy, and the Rest of Europe are included in this chapter.
This chapter highlights the growth of the Market in East Asia by focusing on China, Japan, and South Korea. This section also helps readers understand the key factors that are responsible for the growth of the antimicrobial car care products market in East Asia.
This chapter highlights the growth of the antimicrobial car care products market in South Asia & Pacific by focusing on India, Thailand, Indonesia, Malaysia, and the Rest of South Asia. This section also helps readers understand the key factors that are responsible for the growth of the Market in South Asia.
This chapter provides information about how the antimicrobial car care products market will grow in major countries in the MEA region such as GCC, Turkey, Northern Africa, South Africa, and the Rest of MEA, during the forecast period of 2020-2030.
In this chapter, readers can find detailed information about the tier analysis and market concentration of key players in the antimicrobial car care products market, along with their market presence analysis by region and product portfolio.
In this chapter, readers can find a comprehensive list of all the prominent stakeholders in the Market, along with detailed information about each company, which includes company overview, revenue shares, strategic overview, and recent company developments. Some of the market players featured in the report are Biocote Ltd, 3M Company, Microban International, Sanitized AG, Clean Control Corporation, Adam’s Polishes, GardGroup Inc, Ziebart International Corporation, Biopledge LLC, Dow Chemical Company, Clariant AG, Addmaster (UK) Ltd, Clorox Professional Products Company.
This chapter includes a list ofacronyms and assumptions that provide a base to the information and statistics included in the antimicrobial car care products market report.
This chapter helps readers understand the research methodology followed to obtain various conclusions as well as important qualitative and quantitative information about the Market.
How the research was conducted?
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- Current market dynamics and challenges
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