Craft Soda Market Outlook 2024 to 2034

The craft soda market is estimated to clock a revenue of US$ 742.8 million in 2024. Craft soda producers and distributors can expect a modest CAGR of 4.90% through 2034, with a forecast valuation of US$ 1,200.8 million by 2034. 

Attributes Key Statistics
Expected Base Year Value (2024) US$ 742.8 million
Anticipated Value (2034) US$ 1,200.8 million
Estimated Growth (2024 to 2034) 4.9%

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Top Trends Catalyzing Growth in the Craft Sodas Market

  • The increasing popularity of craft sodas as an alternative to conventional soft drinks and alcoholic beverages reflects recent consumption patterns. This shift is driven by growing new-age consumers looking for clean and wholesome substitutes to elevate their drinking experience.
  • Emerging opportunity for beverage producers and distributors as consumers show interest in craft soda. Players are acting on increasing demand for authentic flavors and ingredients as well as functional benefits in beverages.
  • Key participants are focusing on sustainability, be it in terms of product packaging or ingredients selected for product development.
  • Surging demand for water hybrids is also expected to lead to the progress of active companies.
  • Growing development for nearly 100% fruit and vegetable juices targets consumers who seek a healthier diet. These products are usually claimed to be organic, with no traces of preservatives or natural flavors.
  • Accelerating the premiumization trend presents new players with the opportunity to introduce new products. This trend is expected to empower new entrants to enter and sustainably expand in the long run.

Historical Growth of the Craft Soda Market Vs. Forecast Outlook

Attributes Details
Craft Soda Market Value (2019) US$ 601.6 million
Craft Soda Market Value (2023) US$ 710.4 million
Historical Growth Rate % (2019 to 2023) 4.2%

The craft soda market surged from US$ 601.6 million in 2019 to US$ 710.4 million in 2023. The market experienced a growth trajectory of 4.2% CAGR during this period. New favor launches by well-entrenched players contributed to raised market value in the historical period. Additional factors pushing the consumption of craft soda are:

  • Increasing acquisition and mergers to allow knowledge sharing, product innovation, and more customer reach.
  • Surging demand for better-for-you beverage products.
  • Rising demand for greener packaging alternatives to plastics, such as aluminum cans and beverage cartons.

The market is set to register a CAGR of 4.9% through 2034 to reach US$ 1,200.8 million by 2034 from US$ 742.8 million in 2024. The growing popularity of craft soda, as consumers put health first, is pushing product sales. Other factors steering market growth are as follows:

  • Soaring demand for beverage products imbibing functional properties to promote weight loss, beauty, and gut health.
  • Increasingly, beverage producers are creating plant-based beverages to resonate with consumers with a strong ethical stance.
  • Innovation of different flavors and taste profiles to develop uniquely crafted sodas.
Historical CAGR % (2019 to 2023) 4.2%
Forecast CAGR % (2024 to 2034) 4.9%
Nandini Roy Choudhury
Nandini Roy Choudhury

Principal Consultant

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Comparative Analysis of Adjacent Craft Soda Markets

The table below sheds light on three related competitive markets. The craft soda market, soda production machine market, and soft drinks concentrate market are taken for comparative analysis. Among these, the craft soda market emerges as a winner for a higher score in CAGR. Increasing accessibility of craft sodas via online distribution channels and compelling marketing campaigns are boosting consumption levels.

Craft Soda Market:

Attributes Craft Soda Market
CAGR (2024 to 2034) 4.9%
Growth Factor Fortification of craft sodas with functional properties.
Future Opportunities Product premiumization has opened up new opportunities for craft soda producers.
Market Trends Sustainable packaging formats are on the path to becoming a norm in the craft soda industry.

Soda Production Machine Market:

Attributes Soda Production Machine Market
CAGR (2024 to 2034) 3.7%
Growth Factor The rising consumption of carbonated drinks is propelling global soda production machine market growth.
Future Opportunities Manufacturers are expected to leverage smart technologies to expand the features of soda production machines.
Market Trends Increasing research and development.

Soft Drinks Concentrate Market:

Attributes Soft Drinks Concentrate Market
CAGR (2024 to 2034) 4.2%
Growth Factor New taste developments to catalyze product sales.
Future Opportunities Impressive growth possibilities in Asia Pacific to shift manufacturer’s focus.
Market Trends Growing demand for natural and sustainable soft drinks concentrates.

Country-wise Insights

Leading Players in the United Kingdom Leveraging the Popularity Garnered by Carbonated Soft Drinks

Country The United Kingdom
Forecast CAGR % (2024 to 2034) 5.2%

The United Kingdom craft soda market is estimated to register a relatively higher CAGR of 5.2% than their counterparts through 2034. Factors leading the market expansion are as follows:

  • Key players are riding on the wave of popularized carbonated soft drinks (CSDs) that contain organic or similar superior-quality ingredients.
  • Craft soda producers are seeking eco-friendly packaging formats. Thus gradually inching away from plastic-packaged craft sodas.
  • Growing innovations in product flavor and tastes to arouse consumer interest in a variety of craft sodas.

Increasing Demand for Energy Boost Drinks Raising Market for Craft Soda in Germany

Country Germany
Forecast CAGR % (2024 to 2034) 4.5%

The craft soda market in Germany is expected to expand at a CAGR of 4.5% through 2034. The following factors are propelling demand for craft soda in Germany:

  • Shifts in lifestyle are driven by increasing screen time, rising average time spent working, and proclivity for on-the-go products. Players in the craft soda industry are leveraging these dynamics by developing user-friendly craft sodas packed in functional packaging formats.
  • A combination of lifestyle changes and increasing work pressure is inducing demand for healthy drinks that spike energy levels. Such drinks help consumers manage their hectic lifestyles.

Key Participants in the United States are Launching Refreshing Flavors of Craft Sodas

Country The United States
Forecast CAGR % (2024 to 2034) 3.7%

The United States craft soda market is forecast to account for a CAGR of 3.7% through 2034. Factors below are steering market growth for this product:

  • Increasing investments in packaging and labeling of various craft beverage products.
  • Rising count of key players introducing refreshing energy flavors of wellness sodas. For instance, in January 2023, SkinTe released two new energy flavors to its distinct line of hydrating sodas. Black Raspberry and Peach Mango are new flavors designed to boost energy levels.

Study Analysis of Recent Consumer Preferences in India Show Inclination for Better Drinking

Country India
Forecast CAGR % (2024 to 2034) 4.7%

The India craft soda market is anticipated to account for a growth rate of 4.7% through 2034. India is expected to play a key role in uplifting the position of Asia Pacific in the global market. Given below are the leading factors catalyzing sales of craft soda in India:

  • Players are focusing on prestige as consumption of premium carbonated beverages is strongly growing.
  • Shifting consumer trends in India, exhibiting a preference for high-quality brands to drive their motive of drinking better.
  • Increasing digital engagement is another key component for the driving up of craft sodas.

Brands in China are Optimizing User-generated Content to Drive Conversions

Country China
Forecast CAGR % (2024 to 2034) 4.2%

The craft soda market in China is projected to rise at a CAGR of 4.2% through 2034. The market is expected to expand owing to:

  • Increasing regional as well as international competitors are introducing craft soda portfolios in densely-populated developing countries. This is projected to generate higher revenues for active participants.
  • Some companies are upgrading their social commerce cloud to facilitate brands to develop more shoppable content on their respective social media channels. These upgrades bring eCommerce and social media marketing closer to generating higher client conversions and sales.

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Category-wise Insights

Cola Flavor Floated to the Top as Consumers Find Cola to be Appealing

The cola segment in the flavor category is estimated to acquire a total of 38.4% in 2024. Players target the young generation and millennials by infusing cola flavor in carbonated soft drinks. This can be credited to the authentic, distinctive, and non-conventional taste of cola flavor, which attracts Gen Z. By recognizing recent consumer trends, players are concocting healthier formulations for craft soda that introduce nutritive or organic sweeteners.

Leading Flavor Segment Cola
Value Share % (2024) 38.4%

In the past, Coca-Cola returned to its handcrafted heritage by releasing two new flavors. These crafted beverages combined Coca-Cola’s timeless taste and flavors of peach and raspberry. This move was motivated by the company’s drive to build upon craft sodas' popularity. Going forward, players in this space are expected to curate innovative beverage experiences to satisfy consumer appetites.

B2C Channel to Obtain Greater Market Value

The B2C segment is expected to acquire a massive share of the global industry. As per recent estimates, the B2C segment is expected to garner a 72.4% market share in 2024.

Leading Distribution Channel B2C
Value Share % (2024) 72.4%

The rise in delivery, online ordering, and in-store pickup has driven the segment's growth. Another key driving B2C channel sales is higher control over product pricing and branding. This is assisting brands to build a stronger brand identity and drive higher profits.

Popular Strategies Among Leading Players to Amass Increased Revenue from Craft Soda Sales

Established participants in the craft soda market enjoy an upper hand in terms of brand-loyal consumers. As customers significantly opt for craft sodas based on trust and familiarity, these companies are projected to observe higher sales projections. Besides, new and old players are leveraging heightened demand for authentic and flavorful beverages available in premium price ranges. Consequently, companies are adding new flavored concoctions like sparkling coconut water, ready-to-drink teas and coffees, and vinegar drinks to their portfolios.

Based on consumer insights, companies also offer eco-friendly packaging and craft sodas composed of fair-trade or upcycled ingredients. Leading firms are imbibing all-natural products and ingredients that give immediate energy spike or other specific benefits. Growing demand for these functional benefits is expected to fuel revenue from these craft soda varieties.

Players are also expected to observe growth by employing partnerships, acquisitions, mergers, and geographical expansions.

News Featuring Recent Developments

  • In March 2023, Jones Soda Co. announced its expansion plans to international markets, including the United Kingdom and other European countries. The company aims to bring its craft soda portfolio to European markets in collaboration with American Fizz. The latter is the United Kingdom's American food and drink products distributor.
  • Jones Soda Company employed the Emplifi platform for its video-powered UGC campaign in 2021. The videos were exhibited at the brand’s site via Emplifi and converted into an AR experience on original soda bottle labels. This campaign propelled DTC commerce as Jones Soda allowed visitors to buy products directly from UGC content displayed on the site.
  • In July 2023, Jones Soda Co. released its first crossover unique edition flavor in collaboration with Mary Jones. The dual-flavor releases include Lime Soda and Hatch Chile.

Key Players Operating in the Craft Soda Market

  • Jones Soda Co.
  • Appalachian Brewing Co.
  • Reed’s Inc.
  • PepsiCo, Inc.
  • The Original Craft Soda Company
  • The Coca-Cola Company
  • Crooked Beverage Co.
  • SIPP eco beverage co. Inc.
  • Boylan Bottling Co.
  • Wild Poppy Company
  • Others

Key Segments in the Global Craft Soda Market Report

By Flavor:

  • Cola
  • Tropical Fruits
  • Berries
  • Others

By Packaging:

  • Glass
  • Cans
  • Plastic
  • Others

By Distribution Channel:

  • On-Trade
  • Off-Trade
  • B2C

By Region:

  • North America
  • Latin America
  • Europe
  • Asia Pacific
  • The Middle East and Africa

Frequently Asked Questions

How Big is the Craft Soda Market?

The craft soda market is expected to be worth US$ 742.8 million in 2024.

What is the Growth Potential of Craft Soda?

The market is predicted to expand at a CAGR of 4.90% through 2034.

What is the Future of the Craft Soda Market?

The market is anticipated to account for US$ 1,200.8 million by 2034.

Which Country Offers High Growth Prospects for Craft Soda?

The United Kingdom is predicted to provide high growth opportunities.

Which Flavor is Extensively Consumed?

Cola is a highly preferred flavor by consumers.

Table of Content
1. Executive Summary

    1.1. Global Market Outlook

    1.2. Demand-side Trends

    1.3. Supply-side Trends

    1.4. Technology Roadmap Analysis

    1.5. Analysis and Recommendations

2. Market Overview

    2.1. Market Coverage / Taxonomy

    2.2. Market Definition / Scope / Limitations

3. Market Background

    3.1. Market Dynamics

        3.1.1. Drivers

        3.1.2. Restraints

        3.1.3. Opportunity

        3.1.4. Trends

    3.2. Scenario Forecast

        3.2.1. Demand in Optimistic Scenario

        3.2.2. Demand in Likely Scenario

        3.2.3. Demand in Conservative Scenario

    3.3. Opportunity Map Analysis

    3.4. Product Life Cycle Analysis

    3.5. Supply Chain Analysis

        3.5.1. Supply Side Participants and their Roles

            3.5.1.1. Producers

            3.5.1.2. Mid-Level Participants (Traders/ Agents/ Brokers)

            3.5.1.3. Wholesalers and Distributors

        3.5.2. Value Added and Value Created at Node in the Supply Chain

        3.5.3. List of Raw Material Suppliers

        3.5.4. List of Existing and Potential Buyer’s

    3.6. Investment Feasibility Matrix

    3.7. Value Chain Analysis

        3.7.1. Profit Margin Analysis

        3.7.2. Wholesalers and Distributors

        3.7.3. Retailers

    3.8. PESTLE and Porter’s Analysis

    3.9. Regulatory Landscape

        3.9.1. By Key Regions

        3.9.2. By Key Countries

    3.10. Regional Parent Market Outlook

    3.11. Production and Consumption Statistics

    3.12. Import and Export Statistics

4. Global Market Analysis 2019 to 2023 and Forecast, 2024 to 2034

    4.1. Historical Market Size Value (US$ Million) & Volume (Litres) Analysis, 2019 to 2023

    4.2. Current and Future Market Size Value (US$ Million) & Volume (Litres) Projections, 2024 to 2034

        4.2.1. Y-o-Y Growth Trend Analysis

        4.2.2. Absolute $ Opportunity Analysis

5. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Flavor

    5.1. Introduction / Key Findings

    5.2. Historical Market Size Value (US$ Million) & Volume (Litres) Analysis By Flavor, 2019 to 2023

    5.3. Current and Future Market Size Value (US$ Million) & Volume (Litres) Analysis and Forecast By Flavor, 2024 to 2034

        5.3.1. Cola

        5.3.2. Tropical Fruits

        5.3.3. Berries

        5.3.4. Others

    5.4. Y-o-Y Growth Trend Analysis By Flavor, 2019 to 2023

    5.5. Absolute $ Opportunity Analysis By Flavor, 2024 to 2034

6. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Packaging

    6.1. Introduction / Key Findings

    6.2. Historical Market Size Value (US$ Million) & Volume (Litres) Analysis By Packaging, 2019 to 2023

    6.3. Current and Future Market Size Value (US$ Million) & Volume (Litres) Analysis and Forecast By Packaging, 2024 to 2034

        6.3.1. Glass

        6.3.2. Cans

        6.3.3. Plastic

        6.3.4. Others

    6.4. Y-o-Y Growth Trend Analysis By Packaging, 2019 to 2023

    6.5. Absolute $ Opportunity Analysis By Packaging, 2024 to 2034

7. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Distribution Channel

    7.1. Introduction / Key Findings

    7.2. Historical Market Size Value (US$ Million) & Volume (Litres) Analysis By Distribution Channel, 2019 to 2023

    7.3. Current and Future Market Size Value (US$ Million) & Volume (Litres) Analysis and Forecast By Distribution Channel, 2024 to 2034

        7.3.1. On-Trade

        7.3.2. Off-Trade

    7.4. Y-o-Y Growth Trend Analysis By Distribution Channel, 2019 to 2023

    7.5. Absolute $ Opportunity Analysis By Distribution Channel, 2024 to 2034

8. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Region

    8.1. Introduction

    8.2. Historical Market Size Value (US$ Million) & Volume (Litres) Analysis By Region, 2019 to 2023

    8.3. Current Market Size Value (US$ Million) & Volume (Litres) Analysis and Forecast By Region, 2024 to 2034

        8.3.1. North America

        8.3.2. Latin America

        8.3.3. Western Europe

        8.3.4. Eastern Europe

        8.3.5. South Asia and Pacific

        8.3.6. East Asia

        8.3.7. Middle East and Africa

    8.4. Market Attractiveness Analysis By Region

9. North America Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country

    9.1. Historical Market Size Value (US$ Million) & Volume (Litres) Trend Analysis By Market Taxonomy, 2019 to 2023

    9.2. Market Size Value (US$ Million) & Volume (Litres) Forecast By Market Taxonomy, 2024 to 2034

        9.2.1. By Country

            9.2.1.1. USA

            9.2.1.2. Canada

        9.2.2. By Flavor

        9.2.3. By Packaging

        9.2.4. By Distribution Channel

    9.3. Market Attractiveness Analysis

        9.3.1. By Country

        9.3.2. By Flavor

        9.3.3. By Packaging

        9.3.4. By Distribution Channel

    9.4. Key Takeaways

10. Latin America Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country

    10.1. Historical Market Size Value (US$ Million) & Volume (Litres) Trend Analysis By Market Taxonomy, 2019 to 2023

    10.2. Market Size Value (US$ Million) & Volume (Litres) Forecast By Market Taxonomy, 2024 to 2034

        10.2.1. By Country

            10.2.1.1. Brazil

            10.2.1.2. Mexico

            10.2.1.3. Rest of Latin America

        10.2.2. By Flavor

        10.2.3. By Packaging

        10.2.4. By Distribution Channel

    10.3. Market Attractiveness Analysis

        10.3.1. By Country

        10.3.2. By Flavor

        10.3.3. By Packaging

        10.3.4. By Distribution Channel

    10.4. Key Takeaways

11. Western Europe Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country

    11.1. Historical Market Size Value (US$ Million) & Volume (Litres) Trend Analysis By Market Taxonomy, 2019 to 2023

    11.2. Market Size Value (US$ Million) & Volume (Litres) Forecast By Market Taxonomy, 2024 to 2034

        11.2.1. By Country

            11.2.1.1. Germany

            11.2.1.2. UK

            11.2.1.3. France

            11.2.1.4. Spain

            11.2.1.5. Italy

            11.2.1.6. Rest of Western Europe

        11.2.2. By Flavor

        11.2.3. By Packaging

        11.2.4. By Distribution Channel

    11.3. Market Attractiveness Analysis

        11.3.1. By Country

        11.3.2. By Flavor

        11.3.3. By Packaging

        11.3.4. By Distribution Channel

    11.4. Key Takeaways

12. Eastern Europe Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country

    12.1. Historical Market Size Value (US$ Million) & Volume (Litres) Trend Analysis By Market Taxonomy, 2019 to 2023

    12.2. Market Size Value (US$ Million) & Volume (Litres) Forecast By Market Taxonomy, 2024 to 2034

        12.2.1. By Country

            12.2.1.1. Poland

            12.2.1.2. Russia

            12.2.1.3. Czech Republic

            12.2.1.4. Romania

            12.2.1.5. Rest of Eastern Europe

        12.2.2. By Flavor

        12.2.3. By Packaging

        12.2.4. By Distribution Channel

    12.3. Market Attractiveness Analysis

        12.3.1. By Country

        12.3.2. By Flavor

        12.3.3. By Packaging

        12.3.4. By Distribution Channel

    12.4. Key Takeaways

13. South Asia and Pacific Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country

    13.1. Historical Market Size Value (US$ Million) & Volume (Litres) Trend Analysis By Market Taxonomy, 2019 to 2023

    13.2. Market Size Value (US$ Million) & Volume (Litres) Forecast By Market Taxonomy, 2024 to 2034

        13.2.1. By Country

            13.2.1.1. India

            13.2.1.2. Bangladesh

            13.2.1.3. Australia

            13.2.1.4. New Zealand

            13.2.1.5. Rest of South Asia and Pacific

        13.2.2. By Flavor

        13.2.3. By Packaging

        13.2.4. By Distribution Channel

    13.3. Market Attractiveness Analysis

        13.3.1. By Country

        13.3.2. By Flavor

        13.3.3. By Packaging

        13.3.4. By Distribution Channel

    13.4. Key Takeaways

14. East Asia Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country

    14.1. Historical Market Size Value (US$ Million) & Volume (Litres) Trend Analysis By Market Taxonomy, 2019 to 2023

    14.2. Market Size Value (US$ Million) & Volume (Litres) Forecast By Market Taxonomy, 2024 to 2034

        14.2.1. By Country

            14.2.1.1. China

            14.2.1.2. Japan

            14.2.1.3. South Korea

        14.2.2. By Flavor

        14.2.3. By Packaging

        14.2.4. By Distribution Channel

    14.3. Market Attractiveness Analysis

        14.3.1. By Country

        14.3.2. By Flavor

        14.3.3. By Packaging

        14.3.4. By Distribution Channel

    14.4. Key Takeaways

15. Middle East and Africa Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country

    15.1. Historical Market Size Value (US$ Million) & Volume (Litres) Trend Analysis By Market Taxonomy, 2019 to 2023

    15.2. Market Size Value (US$ Million) & Volume (Litres) Forecast By Market Taxonomy, 2024 to 2034

        15.2.1. By Country

            15.2.1.1. GCC Countries

            15.2.1.2. South Africa

            15.2.1.3. Israel

            15.2.1.4. Rest of MEA

        15.2.2. By Flavor

        15.2.3. By Packaging

        15.2.4. By Distribution Channel

    15.3. Market Attractiveness Analysis

        15.3.1. By Country

        15.3.2. By Flavor

        15.3.3. By Packaging

        15.3.4. By Distribution Channel

    15.4. Key Takeaways

16. Key Countries Market Analysis

    16.1. USA

        16.1.1. Pricing Analysis

        16.1.2. Market Share Analysis, 2023

            16.1.2.1. By Flavor

            16.1.2.2. By Packaging

            16.1.2.3. By Distribution Channel

    16.2. Canada

        16.2.1. Pricing Analysis

        16.2.2. Market Share Analysis, 2023

            16.2.2.1. By Flavor

            16.2.2.2. By Packaging

            16.2.2.3. By Distribution Channel

    16.3. Brazil

        16.3.1. Pricing Analysis

        16.3.2. Market Share Analysis, 2023

            16.3.2.1. By Flavor

            16.3.2.2. By Packaging

            16.3.2.3. By Distribution Channel

    16.4. Mexico

        16.4.1. Pricing Analysis

        16.4.2. Market Share Analysis, 2023

            16.4.2.1. By Flavor

            16.4.2.2. By Packaging

            16.4.2.3. By Distribution Channel

    16.5. Germany

        16.5.1. Pricing Analysis

        16.5.2. Market Share Analysis, 2023

            16.5.2.1. By Flavor

            16.5.2.2. By Packaging

            16.5.2.3. By Distribution Channel

    16.6. UK

        16.6.1. Pricing Analysis

        16.6.2. Market Share Analysis, 2023

            16.6.2.1. By Flavor

            16.6.2.2. By Packaging

            16.6.2.3. By Distribution Channel

    16.7. France

        16.7.1. Pricing Analysis

        16.7.2. Market Share Analysis, 2023

            16.7.2.1. By Flavor

            16.7.2.2. By Packaging

            16.7.2.3. By Distribution Channel

    16.8. Spain

        16.8.1. Pricing Analysis

        16.8.2. Market Share Analysis, 2023

            16.8.2.1. By Flavor

            16.8.2.2. By Packaging

            16.8.2.3. By Distribution Channel

    16.9. Italy

        16.9.1. Pricing Analysis

        16.9.2. Market Share Analysis, 2023

            16.9.2.1. By Flavor

            16.9.2.2. By Packaging

            16.9.2.3. By Distribution Channel

    16.10. Poland

        16.10.1. Pricing Analysis

        16.10.2. Market Share Analysis, 2023

            16.10.2.1. By Flavor

            16.10.2.2. By Packaging

            16.10.2.3. By Distribution Channel

    16.11. Russia

        16.11.1. Pricing Analysis

        16.11.2. Market Share Analysis, 2023

            16.11.2.1. By Flavor

            16.11.2.2. By Packaging

            16.11.2.3. By Distribution Channel

    16.12. Czech Republic

        16.12.1. Pricing Analysis

        16.12.2. Market Share Analysis, 2023

            16.12.2.1. By Flavor

            16.12.2.2. By Packaging

            16.12.2.3. By Distribution Channel

    16.13. Romania

        16.13.1. Pricing Analysis

        16.13.2. Market Share Analysis, 2023

            16.13.2.1. By Flavor

            16.13.2.2. By Packaging

            16.13.2.3. By Distribution Channel

    16.14. India

        16.14.1. Pricing Analysis

        16.14.2. Market Share Analysis, 2023

            16.14.2.1. By Flavor

            16.14.2.2. By Packaging

            16.14.2.3. By Distribution Channel

    16.15. Bangladesh

        16.15.1. Pricing Analysis

        16.15.2. Market Share Analysis, 2023

            16.15.2.1. By Flavor

            16.15.2.2. By Packaging

            16.15.2.3. By Distribution Channel

    16.16. Australia

        16.16.1. Pricing Analysis

        16.16.2. Market Share Analysis, 2023

            16.16.2.1. By Flavor

            16.16.2.2. By Packaging

            16.16.2.3. By Distribution Channel

    16.17. New Zealand

        16.17.1. Pricing Analysis

        16.17.2. Market Share Analysis, 2023

            16.17.2.1. By Flavor

            16.17.2.2. By Packaging

            16.17.2.3. By Distribution Channel

    16.18. China

        16.18.1. Pricing Analysis

        16.18.2. Market Share Analysis, 2023

            16.18.2.1. By Flavor

            16.18.2.2. By Packaging

            16.18.2.3. By Distribution Channel

    16.19. Japan

        16.19.1. Pricing Analysis

        16.19.2. Market Share Analysis, 2023

            16.19.2.1. By Flavor

            16.19.2.2. By Packaging

            16.19.2.3. By Distribution Channel

    16.20. South Korea

        16.20.1. Pricing Analysis

        16.20.2. Market Share Analysis, 2023

            16.20.2.1. By Flavor

            16.20.2.2. By Packaging

            16.20.2.3. By Distribution Channel

    16.21. GCC Countries

        16.21.1. Pricing Analysis

        16.21.2. Market Share Analysis, 2023

            16.21.2.1. By Flavor

            16.21.2.2. By Packaging

            16.21.2.3. By Distribution Channel

    16.22. South Africa

        16.22.1. Pricing Analysis

        16.22.2. Market Share Analysis, 2023

            16.22.2.1. By Flavor

            16.22.2.2. By Packaging

            16.22.2.3. By Distribution Channel

    16.23. Israel

        16.23.1. Pricing Analysis

        16.23.2. Market Share Analysis, 2023

            16.23.2.1. By Flavor

            16.23.2.2. By Packaging

            16.23.2.3. By Distribution Channel

17. Market Structure Analysis

    17.1. Competition Dashboard

    17.2. Competition Benchmarking

    17.3. Market Share Analysis of Top Players

        17.3.1. By Regional

        17.3.2. By Flavor

        17.3.3. By Packaging

        17.3.4. By Distribution Channel

18. Competition Analysis

    18.1. Competition Deep Dive

        18.1.1. Jones Soda Co.

            18.1.1.1. Overview

            18.1.1.2. Product Portfolio

            18.1.1.3. Profitability by Market Segments

            18.1.1.4. Sales Footprint

            18.1.1.5. Strategy Overview

                18.1.1.5.1. Marketing Strategy

                18.1.1.5.2. Product Strategy

                18.1.1.5.3. Channel Strategy

        18.1.2. Appalachian Brewing Co.

            18.1.2.1. Overview

            18.1.2.2. Product Portfolio

            18.1.2.3. Profitability by Market Segments

            18.1.2.4. Sales Footprint

            18.1.2.5. Strategy Overview

                18.1.2.5.1. Marketing Strategy

                18.1.2.5.2. Product Strategy

                18.1.2.5.3. Channel Strategy

        18.1.3. Reed’s Inc.

            18.1.3.1. Overview

            18.1.3.2. Product Portfolio

            18.1.3.3. Profitability by Market Segments

            18.1.3.4. Sales Footprint

            18.1.3.5. Strategy Overview

                18.1.3.5.1. Marketing Strategy

                18.1.3.5.2. Product Strategy

                18.1.3.5.3. Channel Strategy

        18.1.4. PepsiCo, Inc.

            18.1.4.1. Overview

            18.1.4.2. Product Portfolio

            18.1.4.3. Profitability by Market Segments

            18.1.4.4. Sales Footprint

            18.1.4.5. Strategy Overview

                18.1.4.5.1. Marketing Strategy

                18.1.4.5.2. Product Strategy

                18.1.4.5.3. Channel Strategy

        18.1.5. The Original Company

            18.1.5.1. Overview

            18.1.5.2. Product Portfolio

            18.1.5.3. Profitability by Market Segments

            18.1.5.4. Sales Footprint

            18.1.5.5. Strategy Overview

                18.1.5.5.1. Marketing Strategy

                18.1.5.5.2. Product Strategy

                18.1.5.5.3. Channel Strategy

        18.1.6. The Coca-Cola Company

            18.1.6.1. Overview

            18.1.6.2. Product Portfolio

            18.1.6.3. Profitability by Market Segments

            18.1.6.4. Sales Footprint

            18.1.6.5. Strategy Overview

                18.1.6.5.1. Marketing Strategy

                18.1.6.5.2. Product Strategy

                18.1.6.5.3. Channel Strategy

        18.1.7. Crooked Beverage Co.

            18.1.7.1. Overview

            18.1.7.2. Product Portfolio

            18.1.7.3. Profitability by Market Segments

            18.1.7.4. Sales Footprint

            18.1.7.5. Strategy Overview

                18.1.7.5.1. Marketing Strategy

                18.1.7.5.2. Product Strategy

                18.1.7.5.3. Channel Strategy

        18.1.8. SIPP eco beverage co. Inc.

            18.1.8.1. Overview

            18.1.8.2. Product Portfolio

            18.1.8.3. Profitability by Market Segments

            18.1.8.4. Sales Footprint

            18.1.8.5. Strategy Overview

                18.1.8.5.1. Marketing Strategy

                18.1.8.5.2. Product Strategy

                18.1.8.5.3. Channel Strategy

        18.1.9. Boylan Bottling Co.

            18.1.9.1. Overview

            18.1.9.2. Product Portfolio

            18.1.9.3. Profitability by Market Segments

            18.1.9.4. Sales Footprint

            18.1.9.5. Strategy Overview

                18.1.9.5.1. Marketing Strategy

                18.1.9.5.2. Product Strategy

                18.1.9.5.3. Channel Strategy

        18.1.10. Wild Poppy Company

            18.1.10.1. Overview

            18.1.10.2. Product Portfolio

            18.1.10.3. Profitability by Market Segments

            18.1.10.4. Sales Footprint

            18.1.10.5. Strategy Overview

                18.1.10.5.1. Marketing Strategy

                18.1.10.5.2. Product Strategy

                18.1.10.5.3. Channel Strategy

19. Assumptions & Acronyms Used

20. Research Methodology
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