Dementia Care Products Market Outlook (2023 to 2033)

The global dementia care products market is likely to be valued at US$ 29.1 million in 2023. During the period of assessment, the market is expected to flourish at a CAGR of 6.9% to reach US$ 56.7 million by 2033. The dementia care products industry is continuously observing major growth, attributed to the rising awareness about disease management, increased sales prospects, advancement in devices, and, improvement in the existing devices.

Prominent tech giants are working increasingly to develop dementia care solutions and expand their product offerings globally to improve self-care for patients.

Data points Key Statistics
Global Dementia Care Products Market CAGR (2023 to 2033) 6.9%
Anticipated Market Value (2023) US$ 29.1 million
Global Dementia Care Products Market (2033) US$ 56.7 million

Alzheimer's disease or dementia has disturbing effects on memory as well as the cognitive function of a person and negatively impacts the daily activities of a person. With the progress of the disease, there is also an increase in patient assistance. Dementia care products are aids designed for patients suffering from symptoms of dementia to make their life easier. A range of products is available in the dementia care product category such as memory exercise & activity products, daily reminder products, bathroom safety products, dining aids, communication products, personal safety products, special clothing, etc.

These products benefit the patients in performing routine activities with ease and thus assist their families and carers. There are plenty of pioneering products in the market today which enable dementia patients or other forms of memory loss patients to live safely and independently such as 24 hrs monitoring bands and others. The increasing support from the various government, as well as private organizations, supports the market growth for dementia care products over the forecast period.

The market for dementia care products is growing all the time with better choice and availability offerings, as innovations seek to help manage and ease life with the condition and help care providers offer easier support and assistance in maintaining a good quality of life for the patient. In terms of segmental analysis, the home care settings segment is likely to gain the highest traction, due to the increasing cost of treatments and availability of training programs for the family and caregivers of people suffering from Alzheimer’s disease.

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What are the Factors Propelling the Global Dementia Care Products Market?

The rising geriatric population, as well as the number of dementia patient pools, drive the whole market for dementia care products. Along with this, an increasing number of manufacturers and distributors of dementia care products also fuels market growth. Increasing online sales trend also facilitates market growth over the forecast period as this increases product accessibility to different geographies.

The rising number of dementia cases over the globe generates a market opportunity for dementia care products. According to World Alzheimer Report 2015, more than 10 million new cases of dementia occur each year worldwide which implies a huge consumer base worldwide for these dementia care products.

The prevalence pool of patients suffering from dementia is quite high in low or middle-income countries as compared to high-income countries providing a huge market opportunity for companies to expand their product supplies over these regions. Cost-effective and high utility products are highly favorable and generate strong product sales for the company. Adoption trends for healthcare products and services are likely to improve the market for dementia care products too.

What are the Factors Hampering the Global Dementia Care Products Market?

Limitations of product accessibility and affordability in various remote areas restrain the market growth for dementia care products. High costs associated with the product range also limit the consumer base growth and however curb the market. The expansion of the dementia therapeutics and diagnostics market is expected to be hampered by the strict requirements for medication development and clinical trials.

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Sabyasachi Ghosh

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Why is North America Emerging as an Opportunistic Dementia Care Products Market?

Region North America
Market Share % (2022) 36.7%

Geographically, North America is the dominant market for dementia care products because of the large number of product suppliers in the region as well as product affordability in the region. According to the latest forecast report published by Future Market Insights, the region captures more than 36.7% share in the dementia care products market and is projected to maintain its dominating share throughout the forecast period.

According to the Centre for Disease Control and Prevention (CDC) report, in 2020, an estimated 5.8 million Americans aged 65 years or older had Alzheimer’s disease. This number is projected to nearly triple to 14 million people by 2060. Thus, focusing on an increasing count of patients suffering from Dementia in the countries like the United States and Canada, the demand for dementia care products has gradually increased.

Besides, the increasing awareness and growing concerns related to individual productivity, the demand for memory supplements is anticipated to upsurge from consumers. Furthermore, a swelling quantity of students and working individuals have been searching for additional ways to gain a competitive benefit in their respective fields and accomplish high productivity. This setup is expected to favor the growth of the market over the next decade.

Why is the Demand for Dementia Care Products Burgeoning in Europe?

Region Europe
Market Share % (2022) 31.3%

Europe is the second-largest region in terms of revenue, capturing more than 31.3% of the dementia care products market. Owing to high disposable income as well as consumption trends for healthcare-associated products, the market is likely to experience robust growth throughout the forecast period.

Europe's population is growing older. In 2020, more than one-fifth of the EU population was aged over 65, an increment of 3% as compared to 2010. As the principal risk factor for dementia is age, the constant increase in life expectancy and population aging also upsurges the likelihood of people developing the condition. In Europe Union, the number of people suffering from dementia is estimated to be 7,853,705, and in European countries represented by AE members, 9,780,678. This, in turn, the rising prevalence of dementia is fueling the demand for dementia care products in the region.

Researchers are making hefty investments to discover more effective treatments and a cure, as well as ways to inhibit Alzheimer’s and improve brain health. The manufacturers of dementia care products are keeping an optimistic approach, backed by the increasing emphasis on the usage of Alzheimer’s care products.

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How is Asia Pacific Bolstering the Demand for Dementia Care Products?

Countries Market Share % (2023 to 2033)
China 9.2%
India 8.8%

Asia Pacific market is the fastest-growing market globally because of rising incidence rates of dementia patients in the region and growing awareness of these utility products. In 2022, the market for dementia care products accounts for nearly 22% share and is likely to surpass the Western countries in the coming years, states Future Market Insights.

According to the National Library of Medicine, the number of people with dementia is expected to increase from 27 million in 2020 to almost 71 million by 2050 in the Asia Pacific region. That means by 2050 more than half of the people with dementia globally (135 million) are expected to reside in this region. There have been several developments in the region, including country-specific initiatives by governments and Alzheimer’s associations, this, in turn, lead to the upsurged demand for dementia care products in the Asia Pacific region.

Recently, 'The Safe Bracelet Project' was introduced in Wenzhou to cheer the safety of people suffering from AD. Patients were handed GPS-enabled bracelets, which assisted in locating numerous people affected by dementia after they strolled off to distant areas.

How Start-ups are Adding Value to the Global Dementia Care Products Market?

  • In April 2022, a United Kingdom-based Virtual Reality (VR) start-up Moonhub launched an immersive VR platform used to train social and healthcare workers in caring for dementia patients. Founded in 2016, Moonhub received funding from Miles Jacobson, Director of Sports Interactive, the firm behind the Football Manager game series, as part of its $355,000 pre-seed round in 2020.
  • In October 2020, a team of students and doctors, led by UCL medic Hamzah Selim, launched an innovative app-Mindset4Dementia in 2018. This app uses fun games to screen people for signs of dementia. Mindset4Dementia screens for neurological anomalies and uses artificial intelligence (AI) to accurately flag clinically relevant findings.

Who are the Key Players in the Global Dementia Care Products Market?

Some of the players in the dementia care products market include Parentgiving, Inc., EasierLiving LLC, Find Memory Care, Healthcare products LLC, Best Alzheimer's Products, NRS Healthcare, Buddi Ltd. Etc. There are a few projects in the pipeline for dementia care products. The leading manufacturers of dementia care products are focused to collaborate with the regional and local distributors to expand their market presence and upsurge their revenue from this system.

  • In September 2021, Parentgiving Inc., the country's premier retailer of caregiving products for the aging, announced the expansion of its Dry Direct incontinence line adding world-class Italian comfort, softness, and performance consumers expect from the leader in premium incontinence products.
  • In June 2021, Biogen and Eisai, Co., Ltd., announced that the U.S. Food and Drug Administration (FDA) has granted accelerated approval for ADUHELM™ (aducanumab-avwa) as the first and only Alzheimer’s disease treatment to address a defining pathology of the disease by reducing amyloid-beta plaques in the brain.
  • In June 2021, the U.S. Food and Drug Administration (FDA) granted Breakthrough Therapy designation for donanemab, Eli Lilly, and Company’s investigational antibody therapy for Alzheimer’s disease (AD). The Breakthrough Therapy designation aims to expedite the development and review of drugs that are intended to treat a serious condition when preliminary clinical evidence indicates that the drug may demonstrate substantial improvement on a clinically significant endpoint(s) over already available therapies that have received full FDA approval.

Report Scope

Report Attribute Details
Growth Rate CAGR of 6.9% from 2023 to 2033
Base Year for Estimation 2022
Market Value in 2023 US$ 29.1 million
Market Value in 2033 US$ 56.7 million
Forecast Period 2023 to 2033
Quantitative Units Revenue in US$ million and CAGR from 2023 to 2033
Report Coverage Revenue Forecast, Company Ranking, Competitive Landscape, Growth Factors, Trends, and Pricing Analysis
Segments Covered
  • Product Type
  • End User
  • Region
Regions Covered
  • North America
  • Latin America
  • Europe
  • Asia Pacific
  • Middle East and Africa
Key Countries Profiled
  • The United States
  • Canada
  • Brazil
  • Mexico
  • Germany
  • The United Kingdom
  • France
  • Spain
  • Italy
  • China
  • Japan
  • South Korea
  • GCC
  • South Africa
  • Israel
Key Companies Profiled
  • Parentgiving, Inc.
  • EasierLiving, LLC
  • Find Memory Care
  • Healthcare Products LLC
  • Best Alzheimer's Products
  • NRS Healthcare
  • Buddi Ltd.
Customization Available Upon Request

Key Segments Covered in the Dementia Care Products Industry Survey

By Product Type:

  • Memory Exercise & Activity Products
  • Daily Reminder Products
  • Bathroom Safety Products
  • Dining Aids
  • Communication Products
  • Personal Safety Products
  • Other Product Types

By End User:

  • Home Care Settings
  • Long-term Care Centers

By Region:

  • North America
  • Europe
  • Asia-Pacific
  • Middle East & Africa
  • Latin America

Frequently Asked Questions

How Big is the Dementia Care Products Market by 2033?

The projected revenue of the market by 2033 is US$ 29.1 million.

What is the Dementia Care Products Market CAGR for 2033?

The market CAGR for 2033 is projected to be 6.9%.

Who are the Three Key Players in the Dementia Care Products Market?

Best Alzheimer's Products, Healthcare Products LLC, and EasierLiving LLC. are the key market players.

What is the Current Dementia Care Products Market Valuation?

The market is estimated to secure a valuation of US$ 56.7 million in 2023.

Why is the North American Dementia Care Products Market Growing Remarkably Fast?

North America is growing fast due to the increasing awareness of dementia.

Table of Content
1. Executive Summary

    1.1. Global Market Outlook

    1.2. Demand-side Trends

    1.3. Supply-side Trends

    1.4. Technology Roadmap Analysis

    1.5. Analysis and Recommendations

2. Market Overview

    2.1. Market Coverage / Taxonomy

    2.2. Market Definition / Scope / Limitations

3. Market Background

    3.1. Market Dynamics

        3.1.1. Drivers

        3.1.2. Restraints

        3.1.3. Opportunity

        3.1.4. Trends

    3.2. Scenario Forecast

        3.2.1. Demand in Optimistic Scenario

        3.2.2. Demand in Likely Scenario

        3.2.3. Demand in Conservative Scenario

    3.3. Opportunity Map Analysis

    3.4. Investment Feasibility Matrix

    3.5. PESTLE and Porter’s Analysis

    3.6. Regulatory Landscape

        3.6.1. By Key Regions

        3.6.2. By Key Countries

    3.7. Regional Parent Market Outlook

4. Global Market Analysis 2018 to 2022 and Forecast, 2023 to 2033

    4.1. Historical Market Size Value (US$ Million) Analysis, 2018 to 2022

    4.2. Current and Future Market Size Value (US$ Million) Projections, 2023 to 2033

        4.2.1. Y-o-Y Growth Trend Analysis

        4.2.2. Absolute $ Opportunity Analysis

5. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Product Type

    5.1. Introduction / Key Findings

    5.2. Historical Market Size Value (US$ Million) Analysis By Product Type, 2018 to 2022

    5.3. Current and Future Market Size Value (US$ Million) Analysis and Forecast By Product Type, 2023 to 2033

        5.3.1. Memory Exercise & Activity Products

        5.3.2. Daily Reminder Products

        5.3.3. Bathroom Safety Products

        5.3.4. Dining Aids

        5.3.5. Communication Products

        5.3.6. Personal Safety Products

        5.3.7. Other

    5.4. Y-o-Y Growth Trend Analysis By Product Type, 2018 to 2022

    5.5. Absolute $ Opportunity Analysis By Product Type, 2023 to 2033

6. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By End User

    6.1. Introduction / Key Findings

    6.2. Historical Market Size Value (US$ Million) Analysis By End User, 2018 to 2022

    6.3. Current and Future Market Size Value (US$ Million) Analysis and Forecast By End User, 2023 to 2033

        6.3.1. Home Care Settings

        6.3.2. Long-term Care Centers

    6.4. Y-o-Y Growth Trend Analysis By End User, 2018 to 2022

    6.5. Absolute $ Opportunity Analysis By End User, 2023 to 2033

7. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Region

    7.1. Introduction

    7.2. Historical Market Size Value (US$ Million) Analysis By Region, 2018 to 2022

    7.3. Current Market Size Value (US$ Million) Analysis and Forecast By Region, 2023 to 2033

        7.3.1. North America

        7.3.2. Latin America

        7.3.3. Western Europe

        7.3.4. Eastern Europe

        7.3.5. South Asia and Pacific

        7.3.6. East Asia

        7.3.7. Middle East and Africa

    7.4. Market Attractiveness Analysis By Region

8. North America Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country

    8.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2018 to 2022

    8.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2023 to 2033

        8.2.1. By Country

            8.2.1.1. USA

            8.2.1.2. Canada

        8.2.2. By Product Type

        8.2.3. By End User

    8.3. Market Attractiveness Analysis

        8.3.1. By Country

        8.3.2. By Product Type

        8.3.3. By End User

    8.4. Key Takeaways

9. Latin America Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country

    9.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2018 to 2022

    9.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2023 to 2033

        9.2.1. By Country

            9.2.1.1. Brazil

            9.2.1.2. Mexico

            9.2.1.3. Rest of Latin America

        9.2.2. By Product Type

        9.2.3. By End User

    9.3. Market Attractiveness Analysis

        9.3.1. By Country

        9.3.2. By Product Type

        9.3.3. By End User

    9.4. Key Takeaways

10. Western Europe Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country

    10.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2018 to 2022

    10.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2023 to 2033

        10.2.1. By Country

            10.2.1.1. Germany

            10.2.1.2. U.K.

            10.2.1.3. France

            10.2.1.4. Spain

            10.2.1.5. Italy

            10.2.1.6. Rest of Western Europe

        10.2.2. By Product Type

        10.2.3. By End User

    10.3. Market Attractiveness Analysis

        10.3.1. By Country

        10.3.2. By Product Type

        10.3.3. By End User

    10.4. Key Takeaways

11. Eastern Europe Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country

    11.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2018 to 2022

    11.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2023 to 2033

        11.2.1. By Country

            11.2.1.1. Poland

            11.2.1.2. Russia

            11.2.1.3. Czech Republic

            11.2.1.4. Romania

            11.2.1.5. Rest of Eastern Europe

        11.2.2. By Product Type

        11.2.3. By End User

    11.3. Market Attractiveness Analysis

        11.3.1. By Country

        11.3.2. By Product Type

        11.3.3. By End User

    11.4. Key Takeaways

12. South Asia and Pacific Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country

    12.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2018 to 2022

    12.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2023 to 2033

        12.2.1. By Country

            12.2.1.1. India

            12.2.1.2. Bangladesh

            12.2.1.3. Australia

            12.2.1.4. New Zealand

            12.2.1.5. Rest of South Asia and Pacific

        12.2.2. By Product Type

        12.2.3. By End User

    12.3. Market Attractiveness Analysis

        12.3.1. By Country

        12.3.2. By Product Type

        12.3.3. By End User

    12.4. Key Takeaways

13. East Asia Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country

    13.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2018 to 2022

    13.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2023 to 2033

        13.2.1. By Country

            13.2.1.1. China

            13.2.1.2. Japan

            13.2.1.3. South Korea

        13.2.2. By Product Type

        13.2.3. By End User

    13.3. Market Attractiveness Analysis

        13.3.1. By Country

        13.3.2. By Product Type

        13.3.3. By End User

    13.4. Key Takeaways

14. Middle East and Africa Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country

    14.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2018 to 2022

    14.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2023 to 2033

        14.2.1. By Country

            14.2.1.1. GCC Countries

            14.2.1.2. South Africa

            14.2.1.3. Israel

            14.2.1.4. Rest of MEA

        14.2.2. By Product Type

        14.2.3. By End User

    14.3. Market Attractiveness Analysis

        14.3.1. By Country

        14.3.2. By Product Type

        14.3.3. By End User

    14.4. Key Takeaways

15. Key Countries Market Analysis

    15.1. USA

        15.1.1. Pricing Analysis

        15.1.2. Market Share Analysis, 2022

            15.1.2.1. By Product Type

            15.1.2.2. By End User

    15.2. Canada

        15.2.1. Pricing Analysis

        15.2.2. Market Share Analysis, 2022

            15.2.2.1. By Product Type

            15.2.2.2. By End User

    15.3. Brazil

        15.3.1. Pricing Analysis

        15.3.2. Market Share Analysis, 2022

            15.3.2.1. By Product Type

            15.3.2.2. By End User

    15.4. Mexico

        15.4.1. Pricing Analysis

        15.4.2. Market Share Analysis, 2022

            15.4.2.1. By Product Type

            15.4.2.2. By End User

    15.5. Germany

        15.5.1. Pricing Analysis

        15.5.2. Market Share Analysis, 2022

            15.5.2.1. By Product Type

            15.5.2.2. By End User

    15.6. U.K.

        15.6.1. Pricing Analysis

        15.6.2. Market Share Analysis, 2022

            15.6.2.1. By Product Type

            15.6.2.2. By End User

    15.7. France

        15.7.1. Pricing Analysis

        15.7.2. Market Share Analysis, 2022

            15.7.2.1. By Product Type

            15.7.2.2. By End User

    15.8. Spain

        15.8.1. Pricing Analysis

        15.8.2. Market Share Analysis, 2022

            15.8.2.1. By Product Type

            15.8.2.2. By End User

    15.9. Italy

        15.9.1. Pricing Analysis

        15.9.2. Market Share Analysis, 2022

            15.9.2.1. By Product Type

            15.9.2.2. By End User

    15.10. Poland

        15.10.1. Pricing Analysis

        15.10.2. Market Share Analysis, 2022

            15.10.2.1. By Product Type

            15.10.2.2. By End User

    15.11. Russia

        15.11.1. Pricing Analysis

        15.11.2. Market Share Analysis, 2022

            15.11.2.1. By Product Type

            15.11.2.2. By End User

    15.12. Czech Republic

        15.12.1. Pricing Analysis

        15.12.2. Market Share Analysis, 2022

            15.12.2.1. By Product Type

            15.12.2.2. By End User

    15.13. Romania

        15.13.1. Pricing Analysis

        15.13.2. Market Share Analysis, 2022

            15.13.2.1. By Product Type

            15.13.2.2. By End User

    15.14. India

        15.14.1. Pricing Analysis

        15.14.2. Market Share Analysis, 2022

            15.14.2.1. By Product Type

            15.14.2.2. By End User

    15.15. Bangladesh

        15.15.1. Pricing Analysis

        15.15.2. Market Share Analysis, 2022

            15.15.2.1. By Product Type

            15.15.2.2. By End User

    15.16. Australia

        15.16.1. Pricing Analysis

        15.16.2. Market Share Analysis, 2022

            15.16.2.1. By Product Type

            15.16.2.2. By End User

    15.17. New Zealand

        15.17.1. Pricing Analysis

        15.17.2. Market Share Analysis, 2022

            15.17.2.1. By Product Type

            15.17.2.2. By End User

    15.18. China

        15.18.1. Pricing Analysis

        15.18.2. Market Share Analysis, 2022

            15.18.2.1. By Product Type

            15.18.2.2. By End User

    15.19. Japan

        15.19.1. Pricing Analysis

        15.19.2. Market Share Analysis, 2022

            15.19.2.1. By Product Type

            15.19.2.2. By End User

    15.20. South Korea

        15.20.1. Pricing Analysis

        15.20.2. Market Share Analysis, 2022

            15.20.2.1. By Product Type

            15.20.2.2. By End User

    15.21. GCC Countries

        15.21.1. Pricing Analysis

        15.21.2. Market Share Analysis, 2022

            15.21.2.1. By Product Type

            15.21.2.2. By End User

    15.22. South Africa

        15.22.1. Pricing Analysis

        15.22.2. Market Share Analysis, 2022

            15.22.2.1. By Product Type

            15.22.2.2. By End User

    15.23. Israel

        15.23.1. Pricing Analysis

        15.23.2. Market Share Analysis, 2022

            15.23.2.1. By Product Type

            15.23.2.2. By End User

16. Market Structure Analysis

    16.1. Competition Dashboard

    16.2. Competition Benchmarking

    16.3. Market Share Analysis of Top Players

        16.3.1. By Regional

        16.3.2. By Product Type

        16.3.3. By End User

17. Competition Analysis

    17.1. Competition Deep Dive

        17.1.1. Parentgiving, Inc.

            17.1.1.1. Overview

            17.1.1.2. Product Portfolio

            17.1.1.3. Profitability by Market Segments

            17.1.1.4. Sales Footprint

            17.1.1.5. Strategy Overview

                17.1.1.5.1. Marketing Strategy

        17.1.2. EasierLiving, LLC

            17.1.2.1. Overview

            17.1.2.2. Product Portfolio

            17.1.2.3. Profitability by Market Segments

            17.1.2.4. Sales Footprint

            17.1.2.5. Strategy Overview

                17.1.2.5.1. Marketing Strategy

        17.1.3. Find Memory Care

            17.1.3.1. Overview

            17.1.3.2. Product Portfolio

            17.1.3.3. Profitability by Market Segments

            17.1.3.4. Sales Footprint

            17.1.3.5. Strategy Overview

                17.1.3.5.1. Marketing Strategy

        17.1.4. Healthcare Products LLC

            17.1.4.1. Overview

            17.1.4.2. Product Portfolio

            17.1.4.3. Profitability by Market Segments

            17.1.4.4. Sales Footprint

            17.1.4.5. Strategy Overview

                17.1.4.5.1. Marketing Strategy

        17.1.5. Best Alzheimer's Products

            17.1.5.1. Overview

            17.1.5.2. Product Portfolio

            17.1.5.3. Profitability by Market Segments

            17.1.5.4. Sales Footprint

            17.1.5.5. Strategy Overview

                17.1.5.5.1. Marketing Strategy

        17.1.6. NRS Healthcare

            17.1.6.1. Overview

            17.1.6.2. Product Portfolio

            17.1.6.3. Profitability by Market Segments

            17.1.6.4. Sales Footprint

            17.1.6.5. Strategy Overview

                17.1.6.5.1. Marketing Strategy

        17.1.7. Buddi Ltd.

            17.1.7.1. Overview

            17.1.7.2. Product Portfolio

            17.1.7.3. Profitability by Market Segments

            17.1.7.4. Sales Footprint

            17.1.7.5. Strategy Overview

                17.1.7.5.1. Marketing Strategy

        17.1.8. Omron Healthcare, Inc.

            17.1.8.1. Overview

            17.1.8.2. Product Portfolio

            17.1.8.3. Profitability by Market Segments

            17.1.8.4. Sales Footprint

            17.1.8.5. Strategy Overview

                17.1.8.5.1. Marketing Strategy

        17.1.9. Koninklijke Philips N.V. (Philips)

            17.1.9.1. Overview

            17.1.9.2. Product Portfolio

            17.1.9.3. Profitability by Market Segments

            17.1.9.4. Sales Footprint

            17.1.9.5. Strategy Overview

                17.1.9.5.1. Marketing Strategy

        17.1.10. Medtronic plc

            17.1.10.1. Overview

            17.1.10.2. Product Portfolio

            17.1.10.3. Profitability by Market Segments

            17.1.10.4. Sales Footprint

            17.1.10.5. Strategy Overview

                17.1.10.5.1. Marketing Strategy

18. Assumptions & Acronyms Used

19. Research Methodology
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