The electric griddle market is projected to grow from USD 2 billion in 2025 to USD 3.4 billion by 2035, with a CAGR of 5.6%. Year-on-year growth is expected to show gradual expansion, with values moving from 2 billion in 2025 to 2.3 billion by 2028 and 2.6 billion by 2030. The steady increase reflects the rising demand for home cooking appliances, driven by consumer preference for versatile and energy-efficient cooking tools.
YoY growth curve points to a predictable market, with electric griddles becoming an essential part of modern kitchens due to their ease of use and ability to cook multiple items simultaneously. By 2031, the market value is projected to reach 2.7 billion, advancing further to 3.1 billion in 2033 and closing at 3.4 billion in 2035. This continued growth is driven by the expanding popularity of breakfast cooking and family meals, where griddles provide a quick and consistent cooking experience.
The curve shows reliable demand, supported by innovation in non-stick coatings, temperature controls, and energy efficiency. This growth trajectory is seen as solid and steady, positioning electric griddles as a staple in both households and commercial kitchens worldwide.
| Metric | Value |
|---|---|
| Electric Griddle Market Estimated Value in (2025 E) | USD 2.0 billion |
| Electric Griddle Market Forecast Value in (2035 F) | USD 3.4 billion |
| Forecast CAGR (2025 to 2035) | 5.6% |
The electric griddle market holds a niche within several broader sectors, contributing notably to the kitchen and cooking appliance industries. It accounts for approximately 6-8% of the kitchen appliances market, which is valued at a significantly higher percentage due to a wider range of products like refrigerators, ovens, and dishwashers. In the cooking appliances market, the electric griddle captures about 10-12%, driven by increasing consumer preference for convenient, energy-efficient cooking tools. Within the home appliances market, its share is smaller, around 3-4%, as it competes with other large appliances. The small kitchen appliances market, however, sees a more substantial share from electric griddles, contributing approximately 15-17%, due to its popularity in compact, modern kitchens. In the food preparation equipment market, the electric griddle holds about 7-9%, being essential for quick and uniform cooking in both residential and commercial kitchens.
The growth of the electric griddle market reflects consumer demand for more versatile, easy-to-use appliances, aligning with broader trends in food preparation and convenience. These percentages highlight how the electric griddle fits within these parent markets, tapping into consumer desires for efficient, compact, and multifunctional cooking solutions.
The electric griddle market is experiencing steady growth driven by rising consumer demand for versatile cooking appliances, increasing adoption in both residential and commercial kitchens, and advancements in non stick surface technology. Energy efficiency, ease of cleaning, and the ability to prepare a variety of dishes on a single surface are factors contributing to its widespread popularity.
The expansion of quick service restaurants and food trucks has also fueled demand for compact and portable griddles. Manufacturers are focusing on innovations such as adjustable temperature controls, even heat distribution, and multi zone cooking to cater to diverse culinary needs.
The market outlook remains optimistic with opportunities for premium designs, stainless steel builds, and integration of smart cooking features to enhance convenience and user experience.
The electric griddle market is segmented by surface type, size, installation type, plate material, plate type, price, application, and geographic regions. By surface type, electric griddle market is divided into Flat and Reversible surface. In terms of size, electric griddle market is classified into Compact / small electric griddles, Medium electric griddles, and Large electric griddles. Based on installation type, electric griddle market is segmented into Free standing and Tabletop.
By plate material, electric griddle market is segmented into Ceramic glass, Steel, Chromated steel, and Others. By plate type, electric griddle market is segmented into Flat, Ribbed, and Mixed. By price, electric griddle market is segmented into Low, Medium, and High. By application, electric griddle market is segmented into Household and Commercial. Regionally, the electric griddle industry is classified into North America, Latin America, Western Europe, Eastern Europe, Balkan & Baltic Countries, Russia & Belarus, Central Asia, East Asia, South Asia & Pacific, and the Middle East & Africa.
The flat surface type segment is projected to hold 54.60% of total market revenue by 2025, making it the leading surface type. This dominance is attributed to its ability to provide even heat distribution, ease of cleaning, and versatility in cooking a wide range of food items.
Its design supports efficient cooking for both household and commercial applications, reducing preparation time while maintaining consistent quality. The smooth cooking surface also facilitates healthier food preparation with minimal oil usage.
As consumer preference shifts toward multifunctional and easy-to-maintain appliances, the flat surface type continues to gain market share.
The compact or small electric griddles segment is expected to account for 47.30% of the total market by 2025, positioning it as the preferred size category. This is driven by increasing adoption in urban households, student accommodations, and small commercial kitchens where space optimization is critical.
Portability, lower energy consumption, and affordability have further enhanced its appeal. Additionally, the ease of storage and suitability for quick meals make it a practical choice for a broad consumer base.
The segment’s continued growth is supported by lifestyle trends favoring compact, efficient, and multipurpose appliances.
The free standing installation type segment is projected to capture 62.80% of total revenue by 2025, establishing it as the dominant installation format. Its popularity stems from ease of placement, flexibility in kitchen arrangement, and suitability for high volume cooking in commercial settings.
Free standing units often feature larger cooking surfaces and robust construction, meeting the needs of both professional chefs and serious home cooks. The ability to operate independently without built-in cabinetry allows for greater mobility and ease of maintenance.
This combination of practicality, performance, and adaptability continues to reinforce the leadership of free-standing electric griddles in the market.
The electric griddle market is set to expand as consumer demand for versatile, energy-efficient kitchen appliances continues to rise. Demand is being driven by convenience, consistent cooking performance, and multi-functional capabilities in both residential and commercial kitchens.
Opportunities are opening in the integration of smart features, space-saving designs, and energy-efficient models. Trends indicate increased focus on non-stick surfaces, temperature control, and compact designs for urban households. Challenges persist around price competition, energy consumption, and quality control in mass-market segments.
The demand for electric griddles is growing as consumers prioritize convenience, quick cooking, and energy efficiency in their kitchen appliances. These products are being increasingly preferred for their ability to cook a variety of foods, from pancakes to grilled sandwiches, with consistent heat distribution and minimal supervision. In commercial kitchens, electric griddles are being used for high-volume cooking due to their speed and large cooking surfaces. The greatest demand will come from urban households, where space constraints and the desire for versatile, time-saving appliances align with the popularity of electric griddles.
Opportunities are emerging with the incorporation of smart features and compact designs. Smart electric griddles with Wi-Fi or Bluetooth connectivity, temperature control apps, and pre-set cooking programs are gaining traction in the market. These features offer enhanced convenience, precision, and customization for users. Furthermore, space-saving models are being developed for small kitchens and apartments, allowing consumers to enjoy the benefits of electric griddles without sacrificing counter space. The most lucrative opportunities lie in integrating advanced features that cater to the evolving needs of time-conscious, tech-savvy consumers who prioritize convenience.
Trends in the electric griddle market are increasingly focusing on non-stick surfaces and energy-efficient models. Non-stick coatings allow for easier cooking and cleaning, which is a key consideration for consumers. As energy efficiency becomes a priority, manufacturers are designing electric griddles with lower energy consumption without compromising performance. Temperature controls are also being refined to improve heat consistency and cooking speed. Consumers will continue to favor electric griddles that provide energy savings, easier maintenance, and improved cooking performance, as these features align with their growing demand for value.
Challenges in the electric griddle market include price competition, especially in the mass-market segment, where low-cost alternatives often compromise on quality and durability. Additionally, some consumers have expressed concerns over inconsistent heating, which can lead to uneven cooking results. Quality control issues, particularly in the lower-end models, have impacted brand reputation. Manufacturers that focus on balancing quality with competitive pricing, while addressing these common issues, will gain a stronger foothold in the market, particularly in the high-growth residential and commercial segments.
| Country | CAGR |
|---|---|
| China | 7.6% |
| India | 7.0% |
| Germany | 6.4% |
| France | 5.9% |
| UK | 5.3% |
| USA | 4.8% |
| Brazil | 4.2% |
The global electric griddle market is projected to grow at 5.6% from 2025 to 2035. China leads at 7.6%, followed by India 7% and Germany 6.4%; the United Kingdom 5.3% and United States 4.8% follow. Growth is driven by rising consumer interest in home cooking appliances, particularly for breakfast and large meal preparation. The increasing demand for multifunctional kitchen appliances and energy-efficient cooking solutions is accelerating growth. The market is also benefitting from technological innovations such as temperature control, non-stick surfaces, and energy-saving features. Asia is expected to lead in terms of volume production, while Europe and the USA will continue to focus on premium products and regulatory compliance. Manufacturers offering high-quality materials, ease of use, and energy efficiency will gain the largest market share. This report includes insights on 40+ countries; the top markets are shown here for reference.
Trends In Water-Based Formulations And Fire Retardancy
The electric griddle market in China is expected to expand at 7.6%. Growth is being driven by the increasing trend of home cooking, particularly in urban areas where busy lifestyles are pushing consumers to seek convenient cooking solutions. Electric griddles are becoming popular for quick and large-scale meal preparation, especially for families. As disposable incomes rise and demand for kitchen appliances grows, Chinese consumers are embracing modern, energy-efficient griddles with temperature control and non-stick surfaces. Local manufacturing is scaling up to meet demand, and e-commerce platforms are accelerating sales with direct-to-consumer models. It is expected that China will continue to lead the global market with its strong production base, competitive pricing, and increasing consumer interest in kitchen innovation.
The electric griddle market in India is projected to grow at 7%. The increasing demand for convenient, multi-purpose cooking appliances is boosting the popularity of electric griddles, particularly in tier-1 and tier-2 cities. As disposable incomes rise, consumers are seeking more advanced, time-saving kitchen products that can help them prepare larger meals. Electric griddles are being widely used for breakfast foods, snacks, and even for cooking large quantities for family gatherings. The growing trend of small and medium-sized households also contributes to demand, as consumers look for space-saving kitchen solutions. In India, cost-effective products with durable non-stick surfaces and simple controls are likely to lead the market.
The electric griddle market in Germany is expected to rise at 6.4%. As German consumers increasingly prioritize convenience and energy efficiency, electric griddles are becoming a popular addition to household kitchens, especially for preparing breakfast foods and larger meals. The demand is particularly strong in households that value multifunctional appliances with adjustable temperature controls. The growing trend of health-conscious cooking, where consumers prefer low-oil and non-stick options, is further contributing to the popularity of electric griddles. In addition, e-commerce platforms and home appliance retailers are seeing steady sales growth as consumers seek easy-to-use, energy-efficient cooking solutions. Germany’s focus on sustainability is expected to further influence the demand for eco-friendly, energy-efficient appliances.
The electric griddle market in the UK is forecast to expand at 5.3%. The growing trend of home cooking, combined with an increased demand for time-saving kitchen appliances, is pushing the adoption of electric griddles in the UK. Consumers are looking for appliances that offer quick and easy meal preparation without compromising on taste or quality. The rise of breakfast culture, where consumers want to make eggs, bacon, and other items efficiently, is contributing to the steady growth of electric griddles. Features such as non-stick surfaces, adjustable temperature settings, and easy cleaning are expected to drive product sales. Moreover, eco-conscious consumers are increasingly seeking energy-efficient products.
The electric griddle market in the United States is projected to grow at 4.8%. The increasing trend of home cooking, driven by busy lifestyles and a focus on convenience, is contributing to the demand for electric griddles. As consumers prioritize quick, energy-efficient cooking solutions, the popularity of electric griddles for breakfast items and large-scale meal preparation is rising. Additionally, the increasing focus on health-conscious cooking, where non-stick and low-oil options are favored, is pushing demand for these appliances. The USA market is also benefiting from the growing preference for multifunctional kitchen appliances that can save space and improve cooking efficiency.
The electric griddle market is highly competitive, featuring a mix of global kitchen appliance manufacturers and regional small appliance producers. Leading players such as Hamilton Beach, Cuisinart, Black+Decker, Breville, De’Longhi, and Philips dominate the market through diverse product portfolios, innovative features, and broad retail and e-commerce distribution networks.
Competition is driven by non-stick surface quality, heating performance, energy efficiency, temperature control precision, and ease of cleaning, which are key factors influencing consumer preference. Regional manufacturers and private label brands intensify competition by offering cost-effective, compact, and lightweight models tailored to local consumer needs. Product differentiation is increasingly achieved through multifunctionality, such as integrating griddles with grill or waffle functions, and through aesthetic design suited for modern kitchens. Strategic collaborations with retailers and online marketplaces help companies expand reach and enhance brand visibility.
| Item | Value |
|---|---|
| Quantitative Units | USD 2.0 Billion |
| Surface Type | Flat and Reversible surface |
| Size | Compact / small electric griddles, Medium electric griddles, and Large electric griddles |
| Installation Type | Free standing and Tabletop |
| Plate Material | Ceramic glass, Steel, Chromated steel, and Others |
| Plate Type | Flat, Ribbed, and Mixed |
| Price | Low, Medium, and High |
| Application | Household and Commercial |
| Regions Covered | North America, Europe, Asia-Pacific, Latin America, Middle East & Africa |
| Country Covered | United States, Canada, Germany, France, United Kingdom, China, Japan, India, Brazil, South Africa |
| Key Companies Profiled | Black+Decker, Equipex, Garland, Gotham, Hamilton Beach, Middleby, Oster, Philips, Presto Liddle, Simco, Star Manufacturing, Vollrath, Vulcan, Waring, and Zojirushi |
| Additional Attributes | Dollar sales by surface type (flat, reversible, grill), Dollar sales by application (residential, commercial), Trends in non-stick coatings, temperature control, and energy efficiency, Role in healthier cooking with minimal oil and easy cleanup, Growth driven by home cooking and e-commerce, Regional demand across North America, Europe, Asia Pacific. |
The global electric griddle market is estimated to be valued at USD 2.0 billion in 2025.
The market size for the electric griddle market is projected to reach USD 3.4 billion by 2035.
The electric griddle market is expected to grow at a 5.6% CAGR between 2025 and 2035.
The key product types in electric griddle market are flat and reversible surface.
In terms of size, compact / small electric griddles segment to command 47.3% share in the electric griddle market in 2025.
Explore Similar Insights
Electric Griddle Market
Thank you!
You will receive an email from our Business Development Manager. Please be sure to check your SPAM/JUNK folder too.
Chat With
MaRIA
