[312 Pages Report] The global email marketing market is expected to register a staggering double-digit CAGR of 17% by garnering a market value of US$ 59.8 Billion by the end of 2032.
The growth of the market can be attributed to:
The digitization of end-user sectors has created an urgent need to reach customers in the virtual world. This, in turn, has increased dependency on email marketing.
Automation in sending emails at desired timings is working in the favor of the email marketing market. In addition, personalized emails are helping in generating desired revenues for end-user sectors.
Increasing focus on promotional activities to reach a larger consumer base with the help of personalized emails is shaping the email marketing market.
Although COVID-19 affected the growth of various ed user industries at a large scale, the email marketing market benefitted from the same. This is owing to the rapid adoption of technology through various end-user sectors.
Most end-user industries exhibited a large inclination towards investing in email marketing to stay in touch with their customers and to increase the reach of their products. In addition, the ease of access to customers is helping in shaping the landscape for the email marketing market.
Digital transformation of end-user industries has opened doors of opportunities for end-use sectors to reach and connect to their customers. Moreover, end-user industries are investing in designing personalized emails along with automated emails that reach the required target audience.
This, in turn, is generating revenue for end-user industries. Furthermore, the amalgamation of automation, personalized emails, and target audience is making email marketing popular across industries.
Attributes
Details
Email Marketing Market CAGR (2022 to 2032)
17.0%
Email Marketing Market Value (2022)
US$ 12.4 Billion
Email Marketing Market Value (2032)
US$ 59.8 Billion
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B2B and B2C Email Marketing Favoring Market Growth in North America
Although the digital transformation of end-user industries is propelling the use of email marketing in nearly all regions, North America is the leading region to maximize the use of email marketing. Future Market Insights states that North America is expected to register a CAGR of 14% by the end of 2032 for the email marketing market. This is owing to the use of personal and professional reasons.
The user of email marketing for B2B and B2C has increased tremendously in the region. The strong presence of established end-user industries along with digital agencies is further favoring the growth of email marketing in North America.
Opportunities in Email Marketing Market
Artificial intelligence and machine learning are playing a key role in the wide adoption of email marketing. Thus, end-user sectors now can collect data and understand how email marketing has influenced the growth of their company. Moreover, reports suggest that consumers too are indulging in personalized emails and are taking actions to invest in products. This, in turn, has opened doors for development in email marketing.
End-user sectors have shown a keen inclination in designing an email marketing calendar that targets specific audiences at desired times. In addition, most companies are not only using email marketing to advertise their products but also to stay in touch with customers and add a personal touch to their business. This, in turn, is driving the growth of the email marketing market.
The email marketing market is expected to be valued at US$ 12.4 Billion in 2022 and is likely to reach US$ 59.8 Billion by 2032.
Large and mid-sized organizations are anticipated to gain benefits from email marketing, as it is becoming more popular. Due to factors such as an increase in the number of email marketing and hosted service providers, the worldwide email marketing industry is predicted to rise significantly over the forecast period.
During the forecast period, emerging trends such as mobile marketing, fuelled by the proliferation of smartphones are likely to boost the demand for email marketing. Smartphone use gives users access to a big pool of data or information, which opens new opportunities for the email marketing market.
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What is the COVID-19 Impact on the Email Marketing Market?
Due to COVID-19, the adoption of email marketing is expected to grow at a significant rate. Since the outbreak, the pandemic has had a significant influence on various industries. It got easier to reach out to consumers and introduce new services and products via email marketing. As a result, the demand for email marketing rose significantly.
The adoption of email marketing in IT and Telecom companies and finance and banking industries has grown significantly. The demand for email marketing in these sectors is anticipated to rise as email marketing software lets businesses track open, click-through, and conversion rates, making it easy to see where a campaign can be improved.
Even when the epidemic is over, the adoption of email marketing and the overall email marketing market is anticipated to see significant growth due to the increased need for personalization and new and innovative concepts. Furthermore, due to these factors, the demand for email marketing is projected to grow significantly throughout the forecast period.
What is the Key Dynamics Governing the Growth of the Email Marketing Market?
The email marketing market is expected to rise due to a number of factors. The adoption of email marketing is predicted to grow as it is one of the fastest-growing and most effective ways for a business to keep its customers updated about its products. The demand for email marketing is being driven significantly by the rapid digitalization of an expanding number of internet users.
The email marketing market growth is projected to be boosted by increasing demand for targeting and personalized communication. Email marketing success hinges on sending relevant content to the right prospect or client. A greeting sequence is an example of targeted mail, as it sends different messages to different addresses.
Many companies are supplementing their marketing efforts with automated email marketing systems that target potential clients. The adoption of email marketing is projected to rise as brands are utilizing email list segmentation to boost engagement rates. As a result, the demand for email marketing is forecasted to rise.
Every dollar spent on marketing yields a large return on investment when using email marketing software. Email marketing software and solutions, for example, generated roughly USD 42 for every dollar spent in 2021, according to a survey. The demand for email marketing is growing as it can generate a significant ROI, making it one of the most cost-effective alternatives.
The demand for bulk email marketing is also increasing, which is further anticipated to aid in the development of the email marketing market.
The adoption of email marketing is growing as it enables users to send relevant information to a huge number of individuals. In scenarios like e-commerce sites, promotions, newsletters, and other re-marketing activities, bulk emails are more likely to be employed as a marketing tool. Furthermore, the demand for email marketing is expected to be fueled by the email marketing software's versatility, feature set, and integration possibilities.
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Comparative View of Adjacent Email Marketing Market
Email Marketing Market:
Attributes
Email Marketing Market
CAGR (2022 to 2032)
17%
Market Value (2026)
US$ 23.24 Billion
Growth Factor
The rapid digitalization of an ever-increasing number of internet users is driving the demand for email marketing.
Opportunity
Smartphone adoption is increasing, providing consumers with access to a large pool of data or information, which presents new opportunities for the email marketing industry.
Key Trends
Emerging trends like mobile marketing, which is powered by the proliferation of smartphones, are expected to increase demand for email marketing.
Digital Marketing Software Market:
Attributes
Digital Marketing Software Market
CAGR (2022 to 2032)
18.5%
Market Value (2026)
US$ 132.07 Billion
Growth Factor
Increased demand for mobile devices to acquire information on the go, as well as the continual transfer from desktop PCs to smartphones, can be attributed to the market's growth.
Opportunity
The further move from wired to wireless connectivity is expected to boost digital media consumption and open up new market opportunities.
Key Trends
Advertising firms are increasingly focusing on digital marketing channels and supplying publishers with improved advertising options.
Online Advertising Market:
Attributes
Online Advertising Market
CAGR (2022 to 2032)
15%
Market Value (2026)
US$ 848.55 Billion
Growth Factor
Over the projected period, the online advertisement market is expected to be driven by increasing technical developments and increased digital spending by businesses.
Opportunity
Due to the fact that the majority of end customers now operate online with digital devices, many businesses are planning to move their advertising investments to digital platforms.
Key Trends
The opportunities for video marketing are expanding as new platforms and formats are introduced.
Several SMEs and large enterprises are focusing on digital marketing and advertising strategies in today's digital environment.
To trigger the transaction, advanced technologies such as email marketing and marketing automation software are used, with outstanding outcomes for business growth. Spam and garbage emails are removed using email systems. For both B2C and B2B marketers, email marketing is a powerful advertising and communication tool.
The email marketing market has grown due to an increase in small-scale start-ups and a surge in the adoption of email marketing and advanced digital marketing solutions such as social media marketing.
As the number of start-ups has expanded, electronic mail traffic and email generation have increased at a rapid rate. This is anticipated to further boost the adoption of email marketing during the forecast period.
The email marketing market is projected to face several hurdles that are anticipated to stifle its improvement and expansion. One of the most significant issues is the spam and security risk that email marketing entails. In addition, a lack of key infrastructures, such as improved network connectivity, a lack of understanding, and data security, are all major challenges.
What is the Segmentation Outlook for the Email Marketing Market?
By component, the software segment is anticipated to lead the email marketing market with a CAGR of 17.7% during the forecast period.
The adoption of email marketing software is booming as businesses strive to improve their consumer base by employing advanced marketing tools. Email software is essential for preserving customer loyalty and increasing customer connections. Email marketing software allows businesses to convey a commercial message to a group of people via email.
Which Segment is likely to Lead the Email Marketing Market by Enterprise?
Large enterprises are expected to dominate the email marketing market during the projected period. Enormous firms have the highest adoption rate of marketing software due to large spending on marketing platforms such as social media marketing, video-based advertising, and others.
Throughout the forecast period, small and medium businesses are expected to grow at the fastest rate in the email marketing market. Start-ups and small businesses are seeing rapid growth. The cloud-based, cost-optimized, subscription-based strategy for email marketing drives small and medium businesses.
Which Segment is likely to Lead the Email Marketing Market by End Use Industry?
Due to high end-users in the IT and telecom sectors, IT and Telecom are expected to dominate the email marketing market over the forecast period. For professional communication, these end-users show a strong preference for electronic mail marketing. Due to the rise in the number of startups and SMEs around the world, the IT and telecommunications industries are rapidly adopting email marketing software.
With the growth of technology, healthcare is evolving to provide better medical services to its patients. Email marketing allows patients to be targeted with personalized emails depending on their interests and medical problems.
During the predicted period, BFSI is expected to grow at a significant CAGR. In the financial sector, email marketing is critical for developing relationships with potential consumers while employing a low customer acquisition cost strategy.
What is the Regional Analysis for the Email Marketing Market?
Regions
CAGR (2022 to 2032)
USA Market
14.0%
UK Market
19.4%
China Market
19.7%
Japan Market
18.1%
India Market
20.7%
During the projected period, North America is expected to lead the email marketing market with a CAGR of 14%. North America is a leader in the active use of mail for professional, business, and personal communication.
As a result, marketers in the USA have begun to use email marketing platforms to better their ad campaigns. The presence of a large number of small and medium firms is also anticipated to aid email marketing market expansion. For example, in the USA and Canada, Constant Contact, Inc., Benchmark Internet Group, Martal Group, ConvertKit LLC, Jivox Corporation, Salesforce, Hubspot Inc., j2 Global, Inc., and others are among the email marketing service providers. These companies account for a sizable portion of the global email marketing market.
The email marketing market's fastest-growing region is expected to be the Asia Pacific. Because of the large number of end-users in nations such as China, India, and others. The region's expanding use of broadband internet services has connected a huge section of the population, which is expected to fuel demand for email marketing software.
Countries in the area, including China, India, and Japan, have increased their IT investment, which is projected to enhance email marketing market growth.
Organizations in the Middle East and Africa, such as South Africa, the United Arab Emirates, and Saudi Arabia, are also using mail as an effective advertising and campaigning tool.
Organizations in Latin America are increasingly using inbound marketing tools and social media platforms like Facebook, Twitter, and Pinterest, which are likely to promote email marketing market growth.
How is the Competition in the Email Marketing Market?
The email marketing market is highly fragmented, and a number of major firms are stepping forward to provide new email marketing services and solutions. They employ a variety of strategies to increase market profit and build trust by providing better, more personalized services. To diversify their company portfolio, they engage in collaborations, product launches, mergers, upgrades, acquisitions, market studies, new initiatives, and partnerships.
Recent Developments in the Email Marketing Market
SysTools announced Email Migration software and Cloud Data Migration Service in June 2021 to help businesses accelerate their digital transition. This software simplifies operations, reduces the chance of data loss, and provides consumers with a painless data-moving experience.
Oracle Corporation launches Eloqua, an automated B2B marketing solution, in April 2021. Oracle Eloqua advanced Marketing tool is a B2B marketing automation solution that includes lead scoring, campaign planning, real-time integrated firmographic data, and sales tools.
Salesforce.com, Inc. has partnered with Microsoft Corporation to improve the experience and efficiency of its clients. Salesforce Inc. has been using Microsoft's Azure cloud platform for marketing.
Shopify Email, an electronic mail marketing tool developed for the increasing e-commerce industry, was launched in November 2019. Shopify marketing tool offers specific email tracking and templates required for email marketing campaigns.
Key Players
Alchemy Worx Ltd.
Adestra Ltd
GetResponse
VerticalResponse Inc.
dotdigital Ltd
Key Segments
By Type:
Traditional
Automated
By Component:
Software
White Label Software
Third-party Standard
Web-based Application
Services
Integration and Installation
Support and Maintenance
By Enterprise:
SMEs
Large Enterprise
By End-use Industry:
Retail/E-Commerce
IT & Telecom
Travel & Leisure
Print/Publishing
BFSI
Others
By Region:
North America
Europe
Asia Pacific
Middle East and Africa
South America
Frequently Asked Questions
The email marketing market is projected to register a CAGR of 17.0% % during the forecast period (2022 to 2032).
During the projected period, North America is expected to lead the email marketing market with a CAGR of 14%.
IT and Telecom is expected to dominate the email marketing market over the forecast period.
The email marketing market is expected to be valued at US$ 59.8 Billion by 2032.
The email marketing market's fastest-growing region is expected to be Asia Pacific.
Table of Content
1. Preface | Email Marketing Market
1.1. Report Scope
1.2. Market Segmentation
1.3. Key Research Objectives
1.4. Research Highlights
2. Assumptions and Research Methodology3. Executive Summary: Global Industry4. Market Overview
4.1. Industry Evolution / Development
4.2. Key Market Indicators
4.2.1. Broadband Penetration
4.2.2. B2B and B2C Market
4.3. Market Dynamics
4.3.1. Drivers
4.3.2. Restraints
4.3.3. Opportunity
4.4. Global Analysis and Forecasts, 2015 to 2032
4.4.1. Market Revenue Projections (US$ Million)
4.4.2. Global Supply Demand Scenario
4.5. Key Findings
4.6. Porter’s Five Force Analysis
4.7. Ecosystem Analysis
4.8. Market Outlook
5. Global Analysis and Forecasts, By Component
5.1. Definition
5.2. Market Size (US$ Million) Forecast By Component, 2015 to 2032
5.2.1. Software/Application
5.2.1.1. White Label Software
5.2.1.2. Third-party Standard
5.2.1.3. Web-based Application
5.2.2. Services
5.2.2.1. Integration and Installation
5.2.2.2. Support and Maintenance
6. Global Analysis and Forecasts, By Type
6.1. Definition
6.2. Market Size (US$ Million) Forecast By Type, 2015 to 2032
6.2.1. Traditional
6.2.2. Automated
7. Global Analysis and Forecasts, By Enterprise
7.1. Definition
7.2. Market Size (US$ Million) Forecast By Enterprise, 2015 to 2032
7.2.1. Small and medium Enterprise
7.2.2. Large Enterprise
8. Global Analysis and Forecasts, By End-Use Industry
8.1. Definition
8.2. Market Size (US$ Million) Forecast By End-Use Industry, 2015 to 2032
8.2.1. Retail/E-Commerce
8.2.2. IT & Telecom
8.2.3. Travel & Leisure
8.2.4. Print/Publishing
8.2.5. BFSI
8.2.6. Others
9. Global Analysis and Forecasts, By Region
9.1. Key Findings
9.2. Key Trends
9.3. Policies and Regulations
9.4. Market Size (US$ Million) Forecast By Region, 2015 to 2032
9.4.1. North America
9.4.2. Europe
9.4.3. Asia Pacific
9.4.4. Middle East and Africa
9.4.5. South America
9.5. Global Market Attractiveness
9.5.1. By Type
9.5.2. By Component
9.5.3. By Enterprise
9.5.4. By End-Use Industry
9.5.5. By Region
10. North America Analysis and Forecast
10.1. Market Size (US$ Million) Forecast By Component, 2015 to 2032
10.1.1. Software/Application
10.1.1.1. White Label Software
10.1.1.2. Third-party Standard
10.1.1.3. Web-based Application
10.1.2. Services
10.1.2.1. Integration and Installation
10.1.2.2. Support and Maintenance
10.2. Market Size (US$ Million) Forecast By Type, 2015 to 2032
10.2.1. Traditional
10.2.2. Automated
10.3. Market Size (US$ Million) Forecast By Enterprise, 2015 to 2032
10.3.1. Small and medium Enterprise
10.3.2. Large Enterprise
10.4. Market Size (US$ Million) Forecast By End-Use Industry, 2015 to 2032
10.4.1. Retail/E-Commerce
10.4.2. IT & Telecom
10.4.3. Travel & Leisure
10.4.4. Print/Publishing
10.4.5. BFSI
10.4.6. Others
10.5. Market Size(US$ Million) Forecast By Country, 2015 to 2032
10.5.1. The USA
10.5.2. Canada
10.5.3. Rest of North America
10.6. Market Attractiveness Analysis
10.6.1. By Type
10.6.2. By Component
10.6.3. By Enterprise
10.6.4. By End-Use Industry
10.6.5. By Country
11. Europe Analysis and Forecast
11.1. Market Size (US$ Million) Forecast By Component, 2015 to 2032
11.1.1. Software/Application
11.1.1.1. White Label Software
11.1.1.2. Third-party Standard
11.1.1.3. Web-based Application
11.1.2. Services
11.1.2.1. Integration and Installation
11.1.2.2. Support and Maintenance
11.2. Market Size (US$ Million) Forecast By Type, 2015 to 2032
11.2.1. Traditional
11.2.2. Automated
11.3. Market Size (US$ Million) Forecast By Enterprise, 2015 to 2032
11.3.1. Small and medium Enterprise
11.3.2. Large Enterprise
11.4. Market Size (US$ Million) Forecast By End-Use Industry, 2015 to 2032
11.4.1. Retail/E-Commerce
11.4.2. IT & Telecom
11.4.3. Travel & Leisure
11.4.4. Print/Publishing
11.4.5. BFSI
11.4.6. Others
11.5. Market Size(US$ Million) Forecast By Country, 2015 to 2032
11.5.1. The UK
11.5.2. France
11.5.3. Germany
11.5.4. Rest of Europe
11.6. Market Attractiveness Analysis
11.6.1. By Type
11.6.2. By Component
11.6.3. By Enterprise
11.6.4. By End-Use Industry
11.6.5. By Country
12. Asia Pacific Analysis and Forecast
12.1. Market Size (US$ Million) Forecast By Component, 2015 to 2032
12.1.1. Software/Application
12.1.1.1. White Label Software
12.1.1.2. Third-party Standard
12.1.1.3. Web-based Application
12.1.2. Services
12.1.2.1. Integration and Installation
12.1.2.2. Support and Maintenance
12.2. Market Size (US$ Million) Forecast By Type, 2015 to 2032
12.2.1. Traditional
12.2.2. Automated
12.3. Market Size (US$ Million) Forecast By Enterprise, 2015 to 2032
12.3.1. Small and medium Enterprise
12.3.2. Large Enterprise
12.4. Market Size (US$ Million) Forecast By End-Use Industry, 2015 to 2032
12.4.1. Retail/E-Commerce
12.4.2. IT & Telecom
12.4.3. Travel & Leisure
12.4.4. Print/Publishing
12.4.5. BFSI
12.4.6. Others
12.5. Market Size(US$ Million) Forecast By Country, 2015 to 2032
12.5.1. China
12.5.2. India
12.5.3. Japan
12.5.4. Australia
12.5.5. Rest of Asia Pacific
12.6. Market Attractiveness Analysis
12.6.1. By Type
12.6.2. By Component
12.6.3. By Enterprise
12.6.4. By End-Use Industry
12.6.5. By Country
13. Middle East And Africa Analysis and Forecast
13.1. Market Size (US$ Million) Forecast By Component, 2015 to 2032
13.1.1. Software/Application
13.1.1.1. White Label Software
13.1.1.2. Third-party Standard
13.1.1.3. Web-based Application
13.1.2. Services
13.1.2.1. Integration and Installation
13.1.2.2. Support and Maintenance
13.2. Market Size (US$ Million) Forecast By Type, 2015 to 2032
13.2.1. Traditional
13.2.2. Automated
13.3. Market Size (US$ Million) Forecast By Enterprise, 2015 to 2032
13.3.1. Small and medium Enterprise
13.3.2. Large Enterprise
13.4. Market Size (US$ Million) Forecast By End-Use Industry, 2015 to 2032
13.4.1. Retail/E-Commerce
13.4.2. IT & Telecom
13.4.3. Travel & Leisure
13.4.4. Print/Publishing
13.4.5. BFSI
13.4.6. Others
13.5. Market Size(US$ Million) Forecast By Country, 2015 to 2032
13.5.1. UAE
13.5.2. South Africa
13.5.3. Saudi Arabia
13.5.4. Rest of Middle East and Africa
13.6. Market Attractiveness Analysis
13.6.1. By Type
13.6.2. By Component
13.6.3. By Enterprise
13.6.4. By End-Use Industry
13.6.5. By Country
14. South America Analysis and Forecast
14.1. Market Size (US$ Million) Forecast By Component, 2015 to 2032
14.1.1. Software/Application
14.1.1.1. White Label Software
14.1.1.2. Third-party Standard
14.1.1.3. Web-based Application
14.1.2. Services
14.1.2.1. Integration and Installation
14.1.2.2. Support and Maintenance
14.2. Market Size (US$ Million) Forecast By Type, 2015 to 2032
14.2.1. Traditional
14.2.2. Automated
14.3. Market Size (US$ Million) Forecast By Enterprise, 2015 to 2032
14.3.1. Small and medium Enterprise
14.3.2. Large Enterprise
14.4. Market Size (US$ Million) Forecast By End-Use Industry, 2015 to 2032
14.4.1. Retail/E-Commerce
14.4.2. IT & Telecom
14.4.3. Travel & Leisure
14.4.4. Print/Publishing
14.4.5. BFSI
14.4.6. Others
14.5. Market Size(US$ Million) Forecast By Country, 2015 to 2032
14.5.1. Brazil
14.5.2. Argentina
14.5.3. Rest of South America
14.6. Market Attractiveness Analysis
14.6.1. By Type
14.6.2. By Component
14.6.3. By Enterprise
14.6.4. By End-Use Industry
14.6.5. By Country
15. Competition Landscape
15.1. Market Player - Competition Matrix (By Tier and Type of companies)
15.2. Market Share Analysis By Company (2021)
15.3. Company Profiles
15.3.1. Alchemy Worx Ltd
15.3.1.1. Company Details (HQ, Foundation Year, Employee Strength)
15.3.1.2. Market Presence, By Segment.
15.3.1.3. Strategy
15.3.1.4. Revenue and Operating Profits
15.3.1.5. SWOT Analysis
15.3.2. Adestra Ltd
15.3.2.1. Company Details (HQ, Foundation Year, Employee Strength)
15.3.2.2. Market Presence, By Segment.
15.3.2.3. Strategy
15.3.2.4. Revenue and Operating Profits
15.3.2.5. SWOT Analysis
15.3.3. GetResponse
15.3.3.1. Company Details (HQ, Foundation Year, Employee Strength)
15.3.3.2. Market Presence, By Segment.
15.3.3.3. Strategy
15.3.3.4. Revenue and Operating Profits
15.3.3.5. SWOT Analysis
15.3.4. VerticalResponse, Inc.
15.3.4.1. Company Details (HQ, Foundation Year, Employee Strength)
15.3.4.2. Market Presence, By Segment.
15.3.4.3. Strategy
15.3.4.4. Revenue and Operating Profits
15.3.4.5. SWOT Analysis
15.3.5. dotdigital Ltd
15.3.5.1. Company Details (HQ, Foundation Year, Employee Strength)
15.3.5.2. Market Presence, By Segment.
15.3.5.3. Strategy
15.3.5.4. Revenue and Operating Profits
15.3.5.5. SWOT Analysis
15.3.6. Forfront Ltd.
15.3.6.1. Company Details (HQ, Foundation Year, Employee Strength)
15.3.6.2. Market Presence, By Segment.
15.3.6.3. Strategy
15.3.6.4. Revenue and Operating Profits
15.3.6.5. SWOT Analysis
15.3.7. BlueHornet Inc.
15.3.7.1. Company Details (HQ, Foundation Year, Employee Strength)
15.3.7.2. Market Presence, By Segment.
15.3.7.3. Strategy
15.3.7.4. Revenue and Operating Profits
15.3.7.5. SWOT Analysis
15.3.8. Constant Contact, Inc.
15.3.8.1. Company Details (HQ, Foundation Year, Employee Strength)
15.3.8.2. Market Presence, By Segment.
15.3.8.3. Strategy
15.3.8.4. Revenue and Operating Profits
15.3.8.5. SWOT Analysis
15.3.9. BlueTie Inc
15.3.9.1. Company Details (HQ, Foundation Year, Employee Strength)
15.3.9.2. Market Presence, By Segment.
15.3.9.3. Strategy
15.3.9.4. Revenue and Operating Profits
15.3.9.5. SWOT Analysis
15.3.10. Drip, Inc.
15.3.10.1. Company Details (HQ, Foundation Year, Employee Strength)
15.3.10.2. Market Presence, By Segment.
15.3.10.3. Strategy
15.3.10.4. Revenue and Operating Profits
15.3.10.5. SWOT Analysis
15.3.11. Microsoft Corporation
15.3.11.1. Company Details (HQ, Foundation Year, Employee Strength)
15.3.11.2. Market Presence, By Segment.
15.3.11.3. Strategy
15.3.11.4. Revenue and Operating Profits
15.3.11.5. SWOT Analysis
15.3.12. International Business Machines Corporation (IBM)
15.3.12.1. Company Details (HQ, Foundation Year, Employee Strength)
15.3.12.2. Market Presence, By Segment.
15.3.12.3. Strategy
15.3.12.4. Revenue and Operating Profits
15.3.12.5. SWOT Analysis
15.3.13. The Rocket Science Group, LLC (Mailchimp)
15.3.13.1. Company Details (HQ, Foundation Year, Employee Strength)
15.3.13.2. Market Presence, By Segment.
15.3.13.3. Strategy
15.3.13.4. Revenue and Operating Profits
15.3.13.5. SWOT Analysis
15.3.14. iContact Corporation
15.3.14.1. Company Details (HQ, Foundation Year, Employee Strength)
15.3.14.2. Market Presence, By Segment.
15.3.14.3. Strategy
15.3.14.4. Revenue and Operating Profits
15.3.14.5. SWOT Analysis
15.3.15. Zoho Corporation Pvt. Ltd.
15.3.15.1. Company Details (HQ, Foundation Year, Employee Strength)
15.3.15.2. Market Presence, By Segment.
15.3.15.3. Strategy
15.3.15.4. Revenue and Operating Profits
15.3.15.5. SWOT Analysis
15.3.16. Campaign Monitor
15.3.16.1. Company Details (HQ, Foundation Year, Employee Strength)
15.3.16.2. Market Presence, By Segment.
15.3.16.3. Strategy
15.3.16.4. Revenue and Operating Profits
15.3.16.5. SWOT Analysis
15.3.17. Natexo Group
15.3.17.1. Company Details (HQ, Foundation Year, Employee Strength)
15.3.17.2. Market Presence, By Segment.
15.3.17.3. Strategy
15.3.17.4. Revenue and Operating Profits
15.3.17.5. SWOT Analysis
15.3.18. Epsilon
15.3.18.1. Company Details (HQ, Foundation Year, Employee Strength)
15.3.18.2. Market Presence, By Segment.
15.3.18.3. Strategy
15.3.18.4. Revenue and Operating Profits
15.3.18.5. SWOT Analysis
15.3.19. Responsys Inc. (Oracle Corporation)
15.3.19.1. Company Details (HQ, Foundation Year, Employee Strength)
15.3.19.2. Market Presence, By Segment.
15.3.19.3. Strategy
15.3.19.4. Revenue and Operating Profits
15.3.19.5. SWOT Analysis
15.3.20. Salesforce Inc.
15.3.20.1. Company Details (HQ, Foundation Year, Employee Strength)
15.3.20.2. Market Presence, By Segment.
15.3.20.3. Strategy
15.3.20.4. Revenue and Operating Profits
15.3.20.5. SWOT Analysis
16. Key Takeaways
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List of Tables
Table 1: Global Revenue (US$ Million) Forecast and CAGR, by Component, 2015 to 2032
Table 2: Global Revenue (US$ Million) Forecast and CAGR, by Software/Application, 2015 to 2032
Table 3: Global Revenue (US$ Million) Forecast and CAGR, by Services, 2015 to 2032
Table 4: Global Revenue (US$ Million) Forecast and CAGR, by Type, 2015 to 2032
Table 5: Global Revenue (US$ Million) Forecast and CAGR, by Enterprise, 2015 to 2032
Table 6: Global Revenue (US$ Million) Forecast and CAGR, by End-Use Industry, 2015 to 2032
Table 7: Global Revenue (US$ Million) Forecast and CAGR, by Region, 2015 to 2032
Table 8: North America Revenue (US$ Million) Forecast and CAGR, by Component, 2015 to 2032
Table 9: North America Revenue (US$ Million) Forecast and CAGR, by Software/Application, 2015 to 2032
Table 10: North America Revenue (US$ Million) Forecast and CAGR, by Services, 2015 to 2032
Table 11: North America Revenue (US$ Million) Forecast and CAGR, by Enterprise, 2015 to 2032
Table 12: North America Revenue (US$ Million) Forecast and CAGR, by Type, 2015 to 2032
Table 13: North America Revenue (US$ Million) Forecast and CAGR, by End-Use Industry, 2015 to 2032
Table 14: North America Revenue (US$ Million) Forecast and CAGR, by Country, 2015 to 2032
Table 15: Europe Revenue (US$ Million) Forecast and CAGR, by Component, 2015 to 2032
Table 16: Europe Revenue (US$ Million) Forecast and CAGR, by Software/Application, 2015 to 2032
Table 17: Europe Revenue (US$ Million) Forecast and CAGR, by Services, 2015 to 2032
Table 18: Europe Revenue (US$ Million) Forecast and CAGR, by Enterprise, 2015 to 2032
Table 19: Europe Revenue (US$ Million) Forecast and CAGR, by Type, 2015 to 2032
Table 20: Europe Revenue (US$ Million) Forecast and CAGR, by End-Use Industry, 2015 to 2032
Table 21: Europe Revenue (US$ Million) Forecast and CAGR, by Country, 2015 to 2032
Table 22: APAC Revenue (US$ Million) Forecast and CAGR, by Component, 2015 to 2032
Table 23: APAC Revenue (US$ Million) Forecast and CAGR, by Software/Application, 2015 to 2032
Table 24: APAC Revenue (US$ Million) Forecast and CAGR, by Services, 2015 to 2032
Table 25: APAC Revenue (US$ Million) Forecast and CAGR, by Enterprise, 2015 to 2032
Table 26: APAC Revenue (US$ Million) Forecast and CAGR, by Type, 2015 to 2032
Table 27: APAC Revenue (US$ Million) Forecast and CAGR, by End-Use Industry, 2015 to 2032
Table 28: APAC Revenue (US$ Million) Forecast and CAGR, by Country, 2015 to 2032
Table 29: MEA Revenue (US$ Million) Forecast and CAGR, by Component, 2015 to 2032
Table 30: MEA Revenue (US$ Million) Forecast and CAGR, by Software/Application, 2015 to 2032
Table 31: MEA Revenue (US$ Million) Forecast and CAGR, by Services, 2015 to 2032
Table 32: MEA Revenue (US$ Million) Forecast and CAGR, by Enterprise, 2015 to 2032
Table 33: MEA Revenue (US$ Million) Forecast and CAGR, by Type, 2015 to 2032
Table 34: MEA Revenue (US$ Million) Forecast and CAGR, by End-Use Industry, 2015 to 2032
Table 35: MEA Revenue (US$ Million) Forecast and CAGR, by Country, 2015 to 2032
Table 36: South America Revenue (US$ Million) Forecast and CAGR, by Component, 2015 to 2032
Table 37: South America Revenue (US$ Million) Forecast and CAGR, by Software/Application, 2015 to 2032
Table 38: South America Revenue (US$ Million) Forecast and CAGR, by Services, 2015 to 2032
Table 39: South America Revenue (US$ Million) Forecast and CAGR, by Enterprise, 2015 to 2032
Table 40: South America Revenue (US$ Million) Forecast and CAGR, by Type, 2015 to 2032
Table 41: South America Revenue (US$ Million) Forecast and CAGR, by End-Use Industry, 2015 to 2032
Table 42: South America Revenue (US$ Million) Forecast and CAGR, by Country, 2015 to 2032
Find your sweet spots for generating winning opportunities in this market.
List of Charts
Figure 1: Global Revenue Projection (US$ Million), 2015 to 2032
Figure 2: Global Supply Demand Scenario, 2015 to 2025
Figure 3: Global Revenue Share (%), by Region, 2022 to 2032
Figure 4: Global Industry CAGR by Services (2015 to 2032)
Figure 5: Global Industry CAGR by End-Use Industry (2015 to 2032)
Figure 6: Global Industry CAGR by Software (2015 to 2032)
Figure 7: Global Industry CAGR by Enterprise (2015 to 2032)
Figure 8: Global Industry CAGR by Type (2015 to 2032)
Figure 9: Global Size and Y-o-Y Growth, by Region - North America, 2015 to 2032, (US$ Million & %)
Figure 10: Global Size and Y-o-Y Growth, by Region - Europe, 2015 to 2032, (US$ Million & %)
Figure 11: Global Size and Y-o-Y Growth, by Region - APAC, 2015 to 2032, (US$ Million & %)
Figure 12: Global Size and Y-o-Y Growth, by Region - MEA, 2015 to 2032, (US$ Million & %)
Figure 13: Global Size and Y-o-Y Growth, by Region - South America, 2015 to 2032, (US$ Million & %)
Figure 14: Global Market Attractiveness Analysis by Type (2021)
Figure 15: Global Market Attractiveness Analysis by Component (2021)
Figure 16: Global Market Attractiveness Analysis by Enterprise (2021)
Figure 17: Global Market Attractiveness Analysis by End-Use Industry (2021)
Figure 18: Global Market Attractiveness Analysis by Region (2021)
Figure 19: North America Size and Y-o-Y Growth, by Country - The USA, 2015 to 2032, (US$ Million & %)
Figure 20: North America Size and Y-o-Y Growth, by Country -Canada, 2015 to 2032, (US$ Million & %)
Figure 21: North America Market Attractiveness Analysis by Type (2021)
Figure 22: North America Market Attractiveness Analysis by Component (2021)
Figure 23: North America Market Attractiveness Analysis by Enterprise (2021)
Figure 24: North America Market Attractiveness Analysis by End-Use Industry (2021)
Figure 25: North America Market Attractiveness Analysis by Country (2021)
Figure 26: Europe Size and Y-o-Y Growth, by Country - UK, 2015 to 2032, (US$ Million & %)
Figure 27: Europe Size and Y-o-Y Growth, by Country - France, 2015 to 2032, (US$ Million & %)
Figure 28: Europe Size and Y-o-Y Growth, by Country - Germany, 2015 to 2032, (US$ Million & %)
Figure 29: Europe Market Attractiveness Analysis by Type (2021)
Figure 30: Europe Market Attractiveness Analysis by Component (2021)
Figure 31: Europe Market Attractiveness Analysis by Enterprise (2021)
Figure 32: Europe Market Attractiveness Analysis by End-Use Industry (2021)
Figure 33: Europe Market Attractiveness Analysis by Country (2021)
Figure 34: APAC Size and Y-o-Y Growth, by Country - China, 2015 to 2032, (US$ Million & %)
Figure 35: APAC Size and Y-o-Y Growth, by Country -India, 2015 to 2032, (US$ Million & %)
Figure 36: APAC Size and Y-o-Y Growth, by Country - Japan, 2015 to 2032, (US$ Million & %)
Figure 37: APAC Size and Y-o-Y Growth, by Country - Australia, 2015 to 2032, (US$ Million & %)
Figure 38: APAC Market Attractiveness Analysis by Type (2021)
Figure 39: APAC Market Attractiveness Analysis by Component (2021)
Figure 40: APAC Market Attractiveness Analysis by Enterprise (2021)
Figure 41: APAC Market Attractiveness Analysis by End-Use Industry (2021)
Figure 42: APAC Market Attractiveness Analysis by Country (2021)
Figure 43: MEA Size and Y-o-Y Growth, by Country - UAE, 2015 to 2032, (US$ Million & %)
Figure 44: MEA Size and Y-o-Y Growth, by Country - Saudi Arabia, 2015 to 2032, (US$ Million & Value%)
Figure 45: MEA Size and Y-o-Y Growth, by Country - South Africa, 2015 to 2032, (US$ Million & %)
Figure 46: MEA Market Attractiveness Analysis by Type (2021)
Figure 47: MEA Market Attractiveness Analysis by Component (2021)
Figure 48: MEA Market Attractiveness Analysis by Enterprise (2021)
Figure 49: MEA Market Attractiveness Analysis by End-Use Industry (2021)
Figure 50: MEA Market Attractiveness Analysis by Country (2021)
Figure 51: South America Size and Y-o-Y Growth, by Country - Brazil, 2015 to 2032, (US$ Million & %)
Figure 52: South America Size and Y-o-Y Growth, by Country - Argentina, 2015 to 2032, (US$ Million & %)
Figure 53: South America Market Attractiveness Analysis by Type (2021)
Figure 54: South America Market Attractiveness Analysis by Component (2021)
Figure 55: South America Market Attractiveness Analysis by Enterprise (2021)
Figure 56: South America Market Attractiveness Analysis by End-Use Industry (2021)
Figure 57: South America Market Attractiveness Analysis by Country (2021)
Figure 58: Global Share Analysis by Company (2021)
