Hard Seltzer Market

The Rise of Hard Seltzers in the Alcoholic Beverage Industry Opened New Doors for Vendors to Attract Customers. Know More Insights with FMI Intelligence.

Hard Seltzer Market by ABV Content, Packaging, Distribution Channel & Region | Forecast 2023 to 2033

Hard Seltzer Market Outlook (2023 to 2033)

The hard seltzer market size is projected to be valued at US$ 16.75 billion in 2023 and is expected to rise to US$ 76.87 billion by 2033. The sales of hard seltzer are expected to record a significant CAGR of 16.46% during the forecast period. Various factors propelling the demand for hard seltzer market are:

Hard seltzer is a popular alcoholic beverage that has exploded on the market. The beverage is made up of carbonated water, alcohol, and fruit flavorings. It is lighter, more refreshing, and contains fewer calories than beer and other traditional alcoholic beverages.

Millennials and Gen Z consumers, who consume regular, prefer light, refreshing, and low-calorie beverages. Hard seltzers fit the bill perfectly and have become a popular drink for many.

One of the main factors boosting hard seltzer consumption and fueling its demand around the world is the expanding diversity of consumer cultural groupings and the occurrence of consumer social status.

Hard seltzer brands have become more competitive as a result of rising beverage consumption, which has stimulated the development of new flavors and increased consumption. As they provide a variety of flavors in addition to those offered by mega breweries, hard seltzers are becoming more and more popular.

Millennials all around the world are becoming more and more enamored with craft hard seltzers that have distinctive ingredients and flavor combinations that combine salty, fruity, and acidic flavors.

The development of new brewing technologies in emerging economies has also influenced generations' rising consumption habits. As a result, sizable brewers are likewise responding to changing consumer demands by making changes.

The growing use of social media websites and applications has resulted from increased internet penetration in countries all over the world. As a result, key players are promoting their hard seltzers on social media platforms. Furthermore, collaborations between key players and online stores are assisting them in promoting their products online via various platforms.

Attribute	Details
Hard Seltzer Market Estimated Size (2023)	US$ 16.75 billion
Hard Seltzer Market CAGR (2023 to 2033)	16.46%
Hard Seltzer Market Forecasted Size (2033)	US$ 76.87 billion

Don't pay for what you don't need

Customize your report by selecting specific countries or regions and save 30%!

2018 to 2022 Hard Seltzer Market Outlook in Comparison to 2023 to 2033 Growth Forecast

The demand for hard seltzer has been increasing over the past few years. Consumption of alcoholic beverages such as hard seltzer has emerged as a lifestyle choice.

For the younger generation, a place for socialization such as clubs, restaurants, pubs, bars, and restaurants has contributed to the surging trend of eating out of the home.

One of the main factors driving the growth of the hard seltzer market is the increasing demand for low-calorie and low-sugar alcoholic beverages. Health-conscious consumers are looking for alcoholic beverages that align with their dietary preferences and hard seltzer offers a viable option.

Higher availability of hard seltzer across retail stores and a surge in retail outlets with counters dedicated to alcohol sales are enabling consumers to shape and design their mini bars at home with the changing trend of personalization.

The market is also expected to continue to attract new players, with both established alcoholic beverage companies and new entrants looking to capitalize on the growing demand. However, with increasing competition, companies need to differentiate themselves through innovative flavors, marketing strategies, and brand positioning.

Future Market Insights projects the market to remain steady, exhibiting growth at 16.46% CAGR between 2023 and 2033 in comparison to the CAGR of 16.38% posted between 2018 and 2022.

Comparative View of the Adjacent Market

Hard Seltzer Market:

Attributes	Hard Seltzer Market
CAGR (2023 to 2033)	16.46%
Market Value (2033)	US$ 76.87 billion
How can Manufacturers/Service Providers Scale their Businesses in the Market?	Innovation in product Collaborating with other marker players Expansion in distribution channels
Growth Factor	The expansion of breweries around the world and the rising demand for hard seltzer globally
Opportunity	The popularity of microbreweries and homebrewing is anticipated to support market expansion.
Key Trends	The introduction of new items is also anticipated to have a favorable impact on consumer taste changes and market growth.

Beer Fermenter Market:

Attributes	Beer Fermenter Market
CAGR (2023 to 2033)	3.4%
Market Value (2033)	US$ 1.31 billion
How can Manufacturers/Service Providers Scale their Businesses in the Market?	Quality products Expand product line Customer service
Growth Factor	According to estimates, one of the key factors influencing market sales, particularly in the commercial sector, is the growing consumer preference for craft beer.
Opportunity	Increased demand for beer fermenters in domestic kitchens around the world is also anticipated to facilitate market expansion.
Key Trends	In the upcoming years, the demand for beer fermenters is likely to increase due to the popularity of craft hard seltzer and the anticipated legalization of home brewing in more nations.

Beer Glass Chillers Market:

Attributes	Beer Glass Chillers Market
CAGR (2023 to 2033)	5.5%
Market Value (2033)	US$ 2.21 billion
How can Manufacturers/Service Providers Scale their Businesses in the Market?	Effective marketing Partnerships and collaborations
Growth Factor	Increase in the need for hard seltzer glass chillers. Beer's growing appeal and the rise in taverns and eateries are cited as contributing factors.
Opportunity	Companies that make beer glass chillers aim to infiltrate various drinking habits by developing a wide variety of chiller types, from simple ice packs to high-tech cooking systems.
Key Trends	Hard seltzer glass chillers are becoming more and more enamored with the new beer flavors and the brewing of beer with a local flair.

Nandini Roy Choudhury

Principal Consultant

Talk to Analyst

Find your sweet spots for generating winning opportunities in this market.

Talk to Analyst

Category-wise Insights of Hard Seltzer

The Global Hard Seltzer Industry is divided into ABV Content Segments, namely 1.0% to 4.9%, 5.0% to 6.9%, and Others

As of 2022, the 5.0% to 6.9% ABV hard seltzers are the leading revenue generator, accounting for more than 52% of the market share. This growth is mainly attributed to the trend of moderation, which is gaining popularity, particularly in the United States. In response, several players in the alcohol industry have been expanding their product lines by offering low-alcohol drinks.

The sales of 1.0% to 4.9% ABV hard seltzers are projected to increase at a CAGR of around 24% between 2023 and 2032. This growth is due to the growing awareness of general well-being, prompting individuals of all age groups to cut back on alcohol consumption. In recent years, there has been a significant surge in online forums discussing the reduction of drinking and a noticeable decrease in conversations regarding casual and high-drinking events.

Low Processing Cost and Easy Handling Factor is driving the Bottle Segment with a CAGR of 3.4%

The bottle is a high-end, real, safe, and organic substance. Since PET bottles are unbreakable, they are safe, transparent, and lightweight. Hard seltzer's carbon dioxide content is preserved for a longer amount of time in bottles, preserving the hard seltzer's flavor and quality. Glass is 100% recyclable, reusable, and dependable, and is predicted to fuel the expansion of the bottle segment in the years to come.

Distribution Channel Insights

The leading distribution channel segment is off-trade. Attributable to a well-established infrastructure that includes hypermarkets, supermarkets, convenience stores, micro-markets, and wine and spirit shops, the segment is expected to generate more than 71.0% of global hard seltzer market sales in 2022. End-users prefer purchasing their favorite hard seltzer drinks through these options because the stores are known to offer deep discounts and special deals on the product.

From 2022 to 2030, the on-trade distribution channel segment is expected to grow at a swift rate of more than 23.5%. Outlets such as bars, clubs, hotels, and lounges are examples of on-trade distribution channels.

Regional Analysis

The Europe Hard Seltzers Market is expected to Capture an 8.3% CAGR

The growth of new small microbreweries over the last few years is a key predictor of the industry's capacity for innovation. As some consumers appear to be switching to reduced products like non-alcoholic and low-alcohol varieties in this category, the overall alcohol content and harmful use of alcohol in Europe have decreased. This is anticipated to profitably boost the market growth in the region.

United States is Fragmented with Subsequent breweries which are likely to contribute to a market value of US$ 17,240.0 million by 2023

The rise of the hard seltzer market in the region has been facilitated by the American breweries' quick expansion. The success of the market can be attributed to multiple product launches, a diverse product portfolio, easy availability, and the entry of new players. Sudwerk Brewing Co., based in California, for example, released ‘Life Is Hard Seltzer’ in May 2020. Besides, several Americans are influenced by the wide range of flavors available in hard seltzer.

Increasing Consumption of Hard Seltzers in the Asia Pacific Region Provides Lucrative Opportunities

As hard seltzer consumption is higher in China, Japan, and India than in other nations. The Asia Pacific region is predicted to capture a substantial share of the global market. The total amount of hard seltzer consumed in 2016 was 41.8 million kiloliters or 22.4% of the world's hard seltzer consumption. In addition, Japan and India consumed 5.6 million kiloliters and 2.7 million kiloliters of hard seltzer, respectively, accounting for 2.8% and 1.4% of the world's total consumption in 2016.

With a 36% share, China is the leading consumer in the region. Furthermore, the Chinese market is slowly maturing, with almost everyone in the country fully aware of the various types of hard seltzer.

The Competitive Landscape is Becoming Increasingly Crowded as New Players enter the Market

Key Companies Profile

White Claw - White Claw is one of the well-known brands in the hard seltzer market. Launched in 2016, it quickly became a cultural phenomenon in the United States and played a significant role in the growth of the market.

Truly - Truly is another popular hard seltzer brand in the United States. It was launched in 2016 by the Boston Beer Company and has since gained a loyal following among consumers.

Bud Light Seltzer - Bud Light Seltzer is a brand of hard seltzer launched by Anheuser-Busch InBev in 2020. It has quickly become one of the top-selling hard seltzer brands in the United States.

Vizzy - Vizzy is a newer entrant in the hard seltzer market, launched by Molson Coors in 2020. It distinguishes itself from other brands by offering antioxidant-infused hard seltzers.

Bon & Viv - Bon & Viv is a brand of hard seltzer owned by Anheuser-Busch InBev. It launched in 2016 and is known for its unique flavors.

Crook & Marker - Crook & Marker is a brand of hard seltzer that stands out for its low-calorie and low-sugar offerings. It was launched in 2019 and has since gained popularity among health-conscious consumers.

Truly Lemonade - Truly Lemonade is a line of hard seltzers offered by Truly. It was launched in 2020 and has quickly become a fan favorite for its refreshing lemonade flavors.

High Noon - High Noon is a brand of hard seltzer known for its unique packaging and flavors. It was launched in 2019 and has quickly gained a loyal following among consumers.

Smirnoff Seltzer - Smirnoff Seltzer is a brand of hard seltzer owned by Diageo. It was launched in 2019 and offers a wide range of flavors.

Corona Hard Seltzer - Corona Hard Seltzer is a brand of hard seltzer launched by Constellation Brands in 2020. It is known for its beachy branding and tropical flavors.

As the market continues to grow, we can expect to see new entrants and innovations from existing players looking to capture a huge share of the market.

Latest Developments

Tesco announced the launch of a hard seltzer distributed by Mark Anthony Brands in June 2020. This is a significant step forward, which is quickly becoming a magnet for top-selling manufacturers.
PURSUE hard seltzer was launched in Mumbai in August 2022, with a fresh and diverse taste profile that includes exotic combinations of 100% natural flavors, providing a refreshing sensory feel for individuals looking to improve their daily routines.
The United States Soccer Federation announced a new multi-year strategic partnership with Truly Hard Seltzer in October 2022, making it the first official hard seltzer in United States Soccer history.

Scope of the Report

Attribute	Details
Growth Rate	CAGR of 16.46% from 2023 to 2033
Base Year of Estimation	2023
Historical Data	2018 to 2022
Forecast Period	2023 to 2033
Quantitative Units	Revenue in US$ billion and Volume in Units and F-CAGR from 2023 to 2033
Report Coverage	Revenue Forecast, Volume Forecast, Company Ranking, Competitive Landscape, growth factors, Trends, and Pricing Analysis
Key Segments Covered	ABV Content Packaging Distribution Channel By Region
Regions Covered	North America Latin America Europe East Asia South Asia The Middle East & Africa Oceania
Key Countries Profiled	The United States Canada Brazil Mexico Germany Italy France The United Kingdom Spain Russia China Japan India GCC Countries Australia
Key Companies Profiled	Heineken N.V. Carlsberg A/S United Breweries Holdings Limited Devans Modern Breweries Ltd. Diageo PLC Carlsberg India Pvt. Ltd. Anheuser-Busch InBev. B9 Beverages Pvt. Ltd. Crown Hard Seltzers India Limited (AB InBev) Radico Khaitan Ltd. Beijing Enterprises Holdings Limited Dogfish Head Craft Brewery, Inc. Squatters Pubs and Craft Hard Seltzers Sierra Nevada Brewing Co. The Boston Hard Seltzer Company, Inc.
Customization & Pricing	Available upon Request

Key Segments Covered in the Market Report

By ABV Content:

1.0% to 4.9%
5.0% to 6.9%
Others

By Packaging :

Metal Cans
Bottle

By Distribution Channel:

Off-trade
On-trade

By Region:

North America
Latin America
Western Europe
Eastern Europe
Asia Pacific Excluding Japan (APEJ)
Japan
The Middle East & Africa (MEA)

Frequently Asked Questions

What is the Estimated Hard Seltzer Market Value in 2023?

The global hard seltzer market is estimated to be valued at US$ 16.75 billion in 2023.

What is the Growth Outlook of the Global Hard Seltzer Market?

The hard seltzer market is likely to thrive at a CAGR of 16.46% from 2023 to 2033.

What is the Projected Value of the Hard Seltzer Market by 2033?

The hard seltzer market is projected to reach a valuation of US$ 76.87 billion by 2033.

Which Region Dominates the Global Hard Seltzer Market?

Asia Pacific is projected to lead the global hard seltzer market by 2033.

Table of Content

1. Executive Summary | Hard Seltzer Market

1.1. Global Market Outlook

1.2. Demand-side Trends

1.3. Supply-side Trends

1.4. Technology Roadmap Analysis

1.5. Analysis and Recommendations

2. Market Overview

2.1. Market Coverage / Taxonomy

2.2. Market Definition / Scope / Limitations

3. Market Background

3.1. Market Dynamics

3.1.1. Drivers

3.1.2. Restraints

3.1.3. Opportunity

3.1.4. Trends

3.2. Scenario Forecast

3.2.1. Demand in Optimistic Scenario

3.2.2. Demand in Likely Scenario

3.2.3. Demand in Conservative Scenario

3.3. Opportunity Map Analysis

3.4. Product Life Cycle Analysis

3.5. Supply Chain Analysis

3.5.1. Supply Side Participants and their Roles

3.5.1.1. Producers

3.5.1.2. Mid-Level Participants (Traders/ Agents/ Brokers)

3.5.1.3. Wholesalers and Distributors

3.5.2. Value Added and Value Created at Node in the Supply Chain

3.5.3. List of Raw Material Suppliers

3.5.4. List of Existing and Potential Buyer’s

3.6. Investment Feasibility Matrix

3.7. Value Chain Analysis

3.7.1. Profit Margin Analysis

3.7.2. Wholesalers and Distributors

3.7.3. Retailers

3.8. PESTLE and Porter’s Analysis

3.9. Regulatory Landscape

3.9.1. By Key Regions

3.9.2. By Key Countries

3.10. Regional Parent Market Outlook

3.11. Production and Consumption Statistics

3.12. Import and Export Statistics

4. Global Market Analysis 2018 to 2022 and Forecast, 2023 to 2033

4.1. Historical Market Size Value (US$ Million) & Volume (Litre) Analysis, 2018 to 2022

4.2. Current and Future Market Size Value (US$ Million) & Volume (Litre) Projections, 2023 to 2033

4.2.1. Y-o-Y Growth Trend Analysis

4.2.2. Absolute $ Opportunity Analysis

5. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By ABV Content

5.1. Introduction / Key Findings

5.2. Historical Market Size Value (US$ Million) & Volume (Litre) Analysis By ABV Content, 2018 to 2022

5.3. Current and Future Market Size Value (US$ Million) & Volume (Litre) Analysis and Forecast By ABV Content, 2023 to 2033

5.3.1. ABV Less Than 5%

5.3.2. ABV More Than 5%

5.4. Y-o-Y Growth Trend Analysis By ABV Content, 2018 to 2022

5.5. Absolute $ Opportunity Analysis By ABV Content, 2023 to 2033

6. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Packaging

6.1. Introduction / Key Findings

6.2. Historical Market Size Value (US$ Million) & Volume (Litre) Analysis By Packaging, 2018 to 2022

6.3. Current and Future Market Size Value (US$ Million) & Volume (Litre) Analysis and Forecast By Packaging, 2023 to 2033

6.3.1. Metal Cans

6.3.2. Glass Bottles

6.3.3. Plastic Bottles

6.4. Y-o-Y Growth Trend Analysis By Packaging, 2018 to 2022

6.5. Absolute $ Opportunity Analysis By Packaging, 2023 to 2033

7. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Sales Channel

7.1. Introduction / Key Findings

7.2. Historical Market Size Value (US$ Million) & Volume (Litre) Analysis By Sales Channel, 2018 to 2022

7.3. Current and Future Market Size Value (US$ Million) & Volume (Litre) Analysis and Forecast By Sales Channel, 2023 to 2033

7.3.1. Online Retail

7.3.2. Distributors

7.3.3. Hypermarket

7.4. Y-o-Y Growth Trend Analysis By Sales Channel, 2018 to 2022

7.5. Absolute $ Opportunity Analysis By Sales Channel, 2023 to 2033

8. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Region

8.1. Introduction

8.2. Historical Market Size Value (US$ Million) & Volume (Litre) Analysis By Region, 2018 to 2022

8.3. Current Market Size Value (US$ Million) & Volume (Litre) Analysis and Forecast By Region, 2023 to 2033

8.3.1. North America

8.3.2. Latin America

8.3.3. Europe

8.3.4. Asia Pacific

8.3.5. MEA

8.4. Market Attractiveness Analysis By Region

9. North America Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country

9.1. Historical Market Size Value (US$ Million) & Volume (Litre) Trend Analysis By Market Taxonomy, 2018 to 2022

9.2. Market Size Value (US$ Million) & Volume (Litre) Forecast By Market Taxonomy, 2023 to 2033

9.2.1. By Country

9.2.1.1. USA

9.2.1.2. Canada

9.2.2. By ABV Content

9.2.3. By Packaging

9.2.4. By Sales Channel

9.3. Market Attractiveness Analysis

9.3.1. By Country

9.3.2. By ABV Content

9.3.3. By Packaging

9.3.4. By Sales Channel

9.4. Key Takeaways

10. Latin America Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country

10.1. Historical Market Size Value (US$ Million) & Volume (Litre) Trend Analysis By Market Taxonomy, 2018 to 2022

10.2. Market Size Value (US$ Million) & Volume (Litre) Forecast By Market Taxonomy, 2023 to 2033

10.2.1. By Country

10.2.1.1. Brazil

10.2.1.2. Mexico

10.2.1.3. Rest of Latin America

10.2.2. By ABV Content

10.2.3. By Packaging

10.2.4. By Sales Channel

10.3. Market Attractiveness Analysis

10.3.1. By Country

10.3.2. By ABV Content

10.3.3. By Packaging

10.3.4. By Sales Channel

10.4. Key Takeaways

11. Europe Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country

11.1. Historical Market Size Value (US$ Million) & Volume (Litre) Trend Analysis By Market Taxonomy, 2018 to 2022

11.2. Market Size Value (US$ Million) & Volume (Litre) Forecast By Market Taxonomy, 2023 to 2033

11.2.1. By Country

11.2.1.1. Germany

11.2.1.2. United Kingdom

11.2.1.3. France

11.2.1.4. Spain

11.2.1.5. Italy

11.2.1.6. Rest of Europe

11.2.2. By ABV Content

11.2.3. By Packaging

11.2.4. By Sales Channel

11.3. Market Attractiveness Analysis

11.3.1. By Country

11.3.2. By ABV Content

11.3.3. By Packaging

11.3.4. By Sales Channel

11.4. Key Takeaways

12. Asia Pacific Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country

12.1. Historical Market Size Value (US$ Million) & Volume (Litre) Trend Analysis By Market Taxonomy, 2018 to 2022

12.2. Market Size Value (US$ Million) & Volume (Litre) Forecast By Market Taxonomy, 2023 to 2033

12.2.1. By Country

12.2.1.1. China

12.2.1.2. Japan

12.2.1.3. South Korea

12.2.1.4. Singapore

12.2.1.5. Thailand

12.2.1.6. Indonesia

12.2.1.7. Australia

12.2.1.8. New Zealand

12.2.1.9. Rest of Asia Pacific

12.2.2. By ABV Content

12.2.3. By Packaging

12.2.4. By Sales Channel

12.3. Market Attractiveness Analysis

12.3.1. By Country

12.3.2. By ABV Content

12.3.3. By Packaging

12.3.4. By Sales Channel

12.4. Key Takeaways

13. MEA Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country

13.1. Historical Market Size Value (US$ Million) & Volume (Litre) Trend Analysis By Market Taxonomy, 2018 to 2022

13.2. Market Size Value (US$ Million) & Volume (Litre) Forecast By Market Taxonomy, 2023 to 2033

13.2.1. By Country

13.2.1.1. GCC Countries

13.2.1.2. South Africa

13.2.1.3. Israel

13.2.1.4. Rest of MEA

13.2.2. By ABV Content

13.2.3. By Packaging

13.2.4. By Sales Channel

13.3. Market Attractiveness Analysis

13.3.1. By Country

13.3.2. By ABV Content

13.3.3. By Packaging

13.3.4. By Sales Channel

13.4. Key Takeaways

14. Key Countries Market Analysis

14.1. USA

14.1.1. Pricing Analysis

14.1.2. Market Share Analysis, 2022

14.1.2.1. By ABV Content

14.1.2.2. By Packaging

14.1.2.3. By Sales Channel

14.2. Canada

14.2.1. Pricing Analysis

14.2.2. Market Share Analysis, 2022

14.2.2.1. By ABV Content

14.2.2.2. By Packaging

14.2.2.3. By Sales Channel

14.3. Brazil

14.3.1. Pricing Analysis

14.3.2. Market Share Analysis, 2022

14.3.2.1. By ABV Content

14.3.2.2. By Packaging

14.3.2.3. By Sales Channel

14.4. Mexico

14.4.1. Pricing Analysis

14.4.2. Market Share Analysis, 2022

14.4.2.1. By ABV Content

14.4.2.2. By Packaging

14.4.2.3. By Sales Channel

14.5. Germany

14.5.1. Pricing Analysis

14.5.2. Market Share Analysis, 2022

14.5.2.1. By ABV Content

14.5.2.2. By Packaging

14.5.2.3. By Sales Channel

14.6. United Kingdom

14.6.1. Pricing Analysis

14.6.2. Market Share Analysis, 2022

14.6.2.1. By ABV Content

14.6.2.2. By Packaging

14.6.2.3. By Sales Channel

14.7. France

14.7.1. Pricing Analysis

14.7.2. Market Share Analysis, 2022

14.7.2.1. By ABV Content

14.7.2.2. By Packaging

14.7.2.3. By Sales Channel

14.8. Spain

14.8.1. Pricing Analysis

14.8.2. Market Share Analysis, 2022

14.8.2.1. By ABV Content

14.8.2.2. By Packaging

14.8.2.3. By Sales Channel

14.9. Italy

14.9.1. Pricing Analysis

14.9.2. Market Share Analysis, 2022

14.9.2.1. By ABV Content

14.9.2.2. By Packaging

14.9.2.3. By Sales Channel

14.10. China

14.10.1. Pricing Analysis

14.10.2. Market Share Analysis, 2022

14.10.2.1. By ABV Content

14.10.2.2. By Packaging

14.10.2.3. By Sales Channel

14.11. Japan

14.11.1. Pricing Analysis

14.11.2. Market Share Analysis, 2022

14.11.2.1. By ABV Content

14.11.2.2. By Packaging

14.11.2.3. By Sales Channel

14.12. South Korea

14.12.1. Pricing Analysis

14.12.2. Market Share Analysis, 2022

14.12.2.1. By ABV Content

14.12.2.2. By Packaging

14.12.2.3. By Sales Channel

14.13. Singapore

14.13.1. Pricing Analysis

14.13.2. Market Share Analysis, 2022

14.13.2.1. By ABV Content

14.13.2.2. By Packaging

14.13.2.3. By Sales Channel

14.14. Thailand

14.14.1. Pricing Analysis

14.14.2. Market Share Analysis, 2022

14.14.2.1. By ABV Content

14.14.2.2. By Packaging

14.14.2.3. By Sales Channel

14.15. Indonesia

14.15.1. Pricing Analysis

14.15.2. Market Share Analysis, 2022

14.15.2.1. By ABV Content

14.15.2.2. By Packaging

14.15.2.3. By Sales Channel

14.16. Australia

14.16.1. Pricing Analysis

14.16.2. Market Share Analysis, 2022

14.16.2.1. By ABV Content

14.16.2.2. By Packaging

14.16.2.3. By Sales Channel

14.17. New Zealand

14.17.1. Pricing Analysis

14.17.2. Market Share Analysis, 2022

14.17.2.1. By ABV Content

14.17.2.2. By Packaging

14.17.2.3. By Sales Channel

14.18. GCC Countries

14.18.1. Pricing Analysis

14.18.2. Market Share Analysis, 2022

14.18.2.1. By ABV Content

14.18.2.2. By Packaging

14.18.2.3. By Sales Channel

14.19. South Africa

14.19.1. Pricing Analysis

14.19.2. Market Share Analysis, 2022

14.19.2.1. By ABV Content

14.19.2.2. By Packaging

14.19.2.3. By Sales Channel

14.20. Israel

14.20.1. Pricing Analysis

14.20.2. Market Share Analysis, 2022

14.20.2.1. By ABV Content

14.20.2.2. By Packaging

14.20.2.3. By Sales Channel

15. Market Structure Analysis

15.1. Competition Dashboard

15.2. Competition Benchmarking

15.3. Market Share Analysis of Top Players

15.3.1. By Regional

15.3.2. By ABV Content

15.3.3. By Packaging

15.3.4. By Sales Channel

16. Competition Analysis

16.1. Competition Deep Dive

16.1.1. The Coca-Cola Company

16.1.1.1. Overview

16.1.1.2. Product Portfolio

16.1.1.3. Profitability by Market Segments

16.1.1.4. Sales Footprint

16.1.1.5. Strategy Overview

16.1.1.5.1. Marketing Strategy

16.1.1.5.2. Product Strategy

16.1.1.5.3. Channel Strategy

16.1.2. Mark Anthony Brands International

16.1.2.1. Overview

16.1.2.2. Product Portfolio

16.1.2.3. Profitability by Market Segments

16.1.2.4. Sales Footprint

16.1.2.5. Strategy Overview

16.1.2.5.1. Marketing Strategy

16.1.2.5.2. Product Strategy

16.1.2.5.3. Channel Strategy

16.1.3. Heineken N.V.

16.1.3.1. Overview

16.1.3.2. Product Portfolio

16.1.3.3. Profitability by Market Segments

16.1.3.4. Sales Footprint

16.1.3.5. Strategy Overview

16.1.3.5.1. Marketing Strategy

16.1.3.5.2. Product Strategy

16.1.3.5.3. Channel Strategy

16.1.4. Anheuser-Busch InBev

16.1.4.1. Overview

16.1.4.2. Product Portfolio

16.1.4.3. Profitability by Market Segments

16.1.4.4. Sales Footprint

16.1.4.5. Strategy Overview

16.1.4.5.1. Marketing Strategy

16.1.4.5.2. Product Strategy

16.1.4.5.3. Channel Strategy

16.1.5. Diageo plc

16.1.5.1. Overview

16.1.5.2. Product Portfolio

16.1.5.3. Profitability by Market Segments

16.1.5.4. Sales Footprint

16.1.5.5. Strategy Overview

16.1.5.5.1. Marketing Strategy

16.1.5.5.2. Product Strategy

16.1.5.5.3. Channel Strategy

16.1.6. Kopparberg

16.1.6.1. Overview

16.1.6.2. Product Portfolio

16.1.6.3. Profitability by Market Segments

16.1.6.4. Sales Footprint

16.1.6.5. Strategy Overview

16.1.6.5.1. Marketing Strategy

16.1.6.5.2. Product Strategy

16.1.6.5.3. Channel Strategy

16.1.7. The Boston Beer Company

16.1.7.1. Overview

16.1.7.2. Product Portfolio

16.1.7.3. Profitability by Market Segments

16.1.7.4. Sales Footprint

16.1.7.5. Strategy Overview

16.1.7.5.1. Marketing Strategy

16.1.7.5.2. Product Strategy

16.1.7.5.3. Channel Strategy

16.1.8. Constellation Brands, Inc.

16.1.8.1. Overview

16.1.8.2. Product Portfolio

16.1.8.3. Profitability by Market Segments

16.1.8.4. Sales Footprint

16.1.8.5. Strategy Overview

16.1.8.5.1. Marketing Strategy

16.1.8.5.2. Product Strategy

16.1.8.5.3. Channel Strategy

16.1.9. Molson Coors Beverage Company

16.1.9.1. Overview

16.1.9.2. Product Portfolio

16.1.9.3. Profitability by Market Segments

16.1.9.4. Sales Footprint

16.1.9.5. Strategy Overview

16.1.9.5.1. Marketing Strategy

16.1.9.5.2. Product Strategy

16.1.9.5.3. Channel Strategy

16.1.10. San Juan Seltzer, Inc.

16.1.10.1. Overview

16.1.10.2. Product Portfolio

16.1.10.3. Profitability by Market Segments

16.1.10.4. Sales Footprint

16.1.10.5. Strategy Overview

16.1.10.5.1. Marketing Strategy

16.1.10.5.2. Product Strategy

16.1.10.5.3. Channel Strategy

17. Assumptions & Acronyms Used

18. Research Methodology

List of Tables

Table 1: Global Market Value (US$ Million) Forecast by Region, 2018 to 2033

Table 2: Global Market Volume (Litre) Forecast by Region, 2018 to 2033

Table 3: Global Market Value (US$ Million) Forecast by ABV Content, 2018 to 2033

Table 4: Global Market Volume (Litre) Forecast by ABV Content, 2018 to 2033

Table 5: Global Market Value (US$ Million) Forecast by Packaging, 2018 to 2033

Table 6: Global Market Volume (Litre) Forecast by Packaging, 2018 to 2033

Table 7: Global Market Value (US$ Million) Forecast by Sales Channel, 2018 to 2033

Table 8: Global Market Volume (Litre) Forecast by Sales Channel, 2018 to 2033

Table 9: North America Market Value (US$ Million) Forecast by Country, 2018 to 2033

Table 10: North America Market Volume (Litre) Forecast by Country, 2018 to 2033

Table 11: North America Market Value (US$ Million) Forecast by ABV Content, 2018 to 2033

Table 12: North America Market Volume (Litre) Forecast by ABV Content, 2018 to 2033

Table 13: North America Market Value (US$ Million) Forecast by Packaging, 2018 to 2033

Table 14: North America Market Volume (Litre) Forecast by Packaging, 2018 to 2033

Table 15: North America Market Value (US$ Million) Forecast by Sales Channel, 2018 to 2033

Table 16: North America Market Volume (Litre) Forecast by Sales Channel, 2018 to 2033

Table 17: Latin America Market Value (US$ Million) Forecast by Country, 2018 to 2033

Table 18: Latin America Market Volume (Litre) Forecast by Country, 2018 to 2033

Table 19: Latin America Market Value (US$ Million) Forecast by ABV Content, 2018 to 2033

Table 20: Latin America Market Volume (Litre) Forecast by ABV Content, 2018 to 2033

Table 21: Latin America Market Value (US$ Million) Forecast by Packaging, 2018 to 2033

Table 22: Latin America Market Volume (Litre) Forecast by Packaging, 2018 to 2033

Table 23: Latin America Market Value (US$ Million) Forecast by Sales Channel, 2018 to 2033

Table 24: Latin America Market Volume (Litre) Forecast by Sales Channel, 2018 to 2033

Table 25: Europe Market Value (US$ Million) Forecast by Country, 2018 to 2033

Table 26: Europe Market Volume (Litre) Forecast by Country, 2018 to 2033

Table 27: Europe Market Value (US$ Million) Forecast by ABV Content, 2018 to 2033

Table 28: Europe Market Volume (Litre) Forecast by ABV Content, 2018 to 2033

Table 29: Europe Market Value (US$ Million) Forecast by Packaging, 2018 to 2033

Table 30: Europe Market Volume (Litre) Forecast by Packaging, 2018 to 2033

Table 31: Europe Market Value (US$ Million) Forecast by Sales Channel, 2018 to 2033

Table 32: Europe Market Volume (Litre) Forecast by Sales Channel, 2018 to 2033

Table 33: Asia Pacific Market Value (US$ Million) Forecast by Country, 2018 to 2033

Table 34: Asia Pacific Market Volume (Litre) Forecast by Country, 2018 to 2033

Table 35: Asia Pacific Market Value (US$ Million) Forecast by ABV Content, 2018 to 2033

Table 36: Asia Pacific Market Volume (Litre) Forecast by ABV Content, 2018 to 2033

Table 37: Asia Pacific Market Value (US$ Million) Forecast by Packaging, 2018 to 2033

Table 38: Asia Pacific Market Volume (Litre) Forecast by Packaging, 2018 to 2033

Table 39: Asia Pacific Market Value (US$ Million) Forecast by Sales Channel, 2018 to 2033

Table 40: Asia Pacific Market Volume (Litre) Forecast by Sales Channel, 2018 to 2033

Table 41: MEA Market Value (US$ Million) Forecast by Country, 2018 to 2033

Table 42: MEA Market Volume (Litre) Forecast by Country, 2018 to 2033

Table 43: MEA Market Value (US$ Million) Forecast by ABV Content, 2018 to 2033

Table 44: MEA Market Volume (Litre) Forecast by ABV Content, 2018 to 2033

Table 45: MEA Market Value (US$ Million) Forecast by Packaging, 2018 to 2033

Table 46: MEA Market Volume (Litre) Forecast by Packaging, 2018 to 2033

Table 47: MEA Market Value (US$ Million) Forecast by Sales Channel, 2018 to 2033

Table 48: MEA Market Volume (Litre) Forecast by Sales Channel, 2018 to 2033

Nandini Roy Choudhury

Principal Consultant

Talk to Analyst

Find your sweet spots for generating winning opportunities in this market.

Talk to Analyst

List of Charts

Figure 1: Global Market Value (US$ Million) by ABV Content, 2023 to 2033

Figure 2: Global Market Value (US$ Million) by Packaging, 2023 to 2033

Figure 3: Global Market Value (US$ Million) by Sales Channel, 2023 to 2033

Figure 4: Global Market Value (US$ Million) by Region, 2023 to 2033

Figure 5: Global Market Value (US$ Million) Analysis by Region, 2018 to 2033

Figure 6: Global Market Volume (Litre) Analysis by Region, 2018 to 2033

Figure 7: Global Market Value Share (%) and BPS Analysis by Region, 2023 to 2033

Figure 8: Global Market Y-o-Y Growth (%) Projections by Region, 2023 to 2033

Figure 9: Global Market Value (US$ Million) Analysis by ABV Content, 2018 to 2033

Figure 10: Global Market Volume (Litre) Analysis by ABV Content, 2018 to 2033

Figure 11: Global Market Value Share (%) and BPS Analysis by ABV Content, 2023 to 2033

Figure 12: Global Market Y-o-Y Growth (%) Projections by ABV Content, 2023 to 2033

Figure 13: Global Market Value (US$ Million) Analysis by Packaging, 2018 to 2033

Figure 14: Global Market Volume (Litre) Analysis by Packaging, 2018 to 2033

Figure 15: Global Market Value Share (%) and BPS Analysis by Packaging, 2023 to 2033

Figure 16: Global Market Y-o-Y Growth (%) Projections by Packaging, 2023 to 2033

Figure 17: Global Market Value (US$ Million) Analysis by Sales Channel, 2018 to 2033

Figure 18: Global Market Volume (Litre) Analysis by Sales Channel, 2018 to 2033

Figure 19: Global Market Value Share (%) and BPS Analysis by Sales Channel, 2023 to 2033

Figure 20: Global Market Y-o-Y Growth (%) Projections by Sales Channel, 2023 to 2033

Figure 21: Global Market Attractiveness by ABV Content, 2023 to 2033

Figure 22: Global Market Attractiveness by Packaging, 2023 to 2033

Figure 23: Global Market Attractiveness by Sales Channel, 2023 to 2033

Figure 24: Global Market Attractiveness by Region, 2023 to 2033

Figure 25: North America Market Value (US$ Million) by ABV Content, 2023 to 2033

Figure 26: North America Market Value (US$ Million) by Packaging, 2023 to 2033

Figure 27: North America Market Value (US$ Million) by Sales Channel, 2023 to 2033

Figure 28: North America Market Value (US$ Million) by Country, 2023 to 2033

Figure 29: North America Market Value (US$ Million) Analysis by Country, 2018 to 2033

Figure 30: North America Market Volume (Litre) Analysis by Country, 2018 to 2033

Figure 31: North America Market Value Share (%) and BPS Analysis by Country, 2023 to 2033

Figure 32: North America Market Y-o-Y Growth (%) Projections by Country, 2023 to 2033

Figure 33: North America Market Value (US$ Million) Analysis by ABV Content, 2018 to 2033

Figure 34: North America Market Volume (Litre) Analysis by ABV Content, 2018 to 2033

Figure 35: North America Market Value Share (%) and BPS Analysis by ABV Content, 2023 to 2033

Figure 36: North America Market Y-o-Y Growth (%) Projections by ABV Content, 2023 to 2033

Figure 37: North America Market Value (US$ Million) Analysis by Packaging, 2018 to 2033

Figure 38: North America Market Volume (Litre) Analysis by Packaging, 2018 to 2033

Figure 39: North America Market Value Share (%) and BPS Analysis by Packaging, 2023 to 2033

Figure 40: North America Market Y-o-Y Growth (%) Projections by Packaging, 2023 to 2033

Figure 41: North America Market Value (US$ Million) Analysis by Sales Channel, 2018 to 2033

Figure 42: North America Market Volume (Litre) Analysis by Sales Channel, 2018 to 2033

Figure 43: North America Market Value Share (%) and BPS Analysis by Sales Channel, 2023 to 2033

Figure 44: North America Market Y-o-Y Growth (%) Projections by Sales Channel, 2023 to 2033

Figure 45: North America Market Attractiveness by ABV Content, 2023 to 2033

Figure 46: North America Market Attractiveness by Packaging, 2023 to 2033

Figure 47: North America Market Attractiveness by Sales Channel, 2023 to 2033

Figure 48: North America Market Attractiveness by Country, 2023 to 2033

Figure 49: Latin America Market Value (US$ Million) by ABV Content, 2023 to 2033

Figure 50: Latin America Market Value (US$ Million) by Packaging, 2023 to 2033

Figure 51: Latin America Market Value (US$ Million) by Sales Channel, 2023 to 2033

Figure 52: Latin America Market Value (US$ Million) by Country, 2023 to 2033

Figure 53: Latin America Market Value (US$ Million) Analysis by Country, 2018 to 2033

Figure 54: Latin America Market Volume (Litre) Analysis by Country, 2018 to 2033

Figure 55: Latin America Market Value Share (%) and BPS Analysis by Country, 2023 to 2033

Figure 56: Latin America Market Y-o-Y Growth (%) Projections by Country, 2023 to 2033

Figure 57: Latin America Market Value (US$ Million) Analysis by ABV Content, 2018 to 2033

Figure 58: Latin America Market Volume (Litre) Analysis by ABV Content, 2018 to 2033

Figure 59: Latin America Market Value Share (%) and BPS Analysis by ABV Content, 2023 to 2033

Figure 60: Latin America Market Y-o-Y Growth (%) Projections by ABV Content, 2023 to 2033

Figure 61: Latin America Market Value (US$ Million) Analysis by Packaging, 2018 to 2033

Figure 62: Latin America Market Volume (Litre) Analysis by Packaging, 2018 to 2033

Figure 63: Latin America Market Value Share (%) and BPS Analysis by Packaging, 2023 to 2033

Figure 64: Latin America Market Y-o-Y Growth (%) Projections by Packaging, 2023 to 2033

Figure 65: Latin America Market Value (US$ Million) Analysis by Sales Channel, 2018 to 2033

Figure 66: Latin America Market Volume (Litre) Analysis by Sales Channel, 2018 to 2033

Figure 67: Latin America Market Value Share (%) and BPS Analysis by Sales Channel, 2023 to 2033

Figure 68: Latin America Market Y-o-Y Growth (%) Projections by Sales Channel, 2023 to 2033

Figure 69: Latin America Market Attractiveness by ABV Content, 2023 to 2033

Figure 70: Latin America Market Attractiveness by Packaging, 2023 to 2033

Figure 71: Latin America Market Attractiveness by Sales Channel, 2023 to 2033

Figure 72: Latin America Market Attractiveness by Country, 2023 to 2033

Figure 73: Europe Market Value (US$ Million) by ABV Content, 2023 to 2033

Figure 74: Europe Market Value (US$ Million) by Packaging, 2023 to 2033

Figure 75: Europe Market Value (US$ Million) by Sales Channel, 2023 to 2033

Figure 76: Europe Market Value (US$ Million) by Country, 2023 to 2033

Figure 77: Europe Market Value (US$ Million) Analysis by Country, 2018 to 2033

Figure 78: Europe Market Volume (Litre) Analysis by Country, 2018 to 2033

Figure 79: Europe Market Value Share (%) and BPS Analysis by Country, 2023 to 2033

Figure 80: Europe Market Y-o-Y Growth (%) Projections by Country, 2023 to 2033

Figure 81: Europe Market Value (US$ Million) Analysis by ABV Content, 2018 to 2033

Figure 82: Europe Market Volume (Litre) Analysis by ABV Content, 2018 to 2033

Figure 83: Europe Market Value Share (%) and BPS Analysis by ABV Content, 2023 to 2033

Figure 84: Europe Market Y-o-Y Growth (%) Projections by ABV Content, 2023 to 2033

Figure 85: Europe Market Value (US$ Million) Analysis by Packaging, 2018 to 2033

Figure 86: Europe Market Volume (Litre) Analysis by Packaging, 2018 to 2033

Figure 87: Europe Market Value Share (%) and BPS Analysis by Packaging, 2023 to 2033

Figure 88: Europe Market Y-o-Y Growth (%) Projections by Packaging, 2023 to 2033

Figure 89: Europe Market Value (US$ Million) Analysis by Sales Channel, 2018 to 2033

Figure 90: Europe Market Volume (Litre) Analysis by Sales Channel, 2018 to 2033

Figure 91: Europe Market Value Share (%) and BPS Analysis by Sales Channel, 2023 to 2033

Figure 92: Europe Market Y-o-Y Growth (%) Projections by Sales Channel, 2023 to 2033

Figure 93: Europe Market Attractiveness by ABV Content, 2023 to 2033

Figure 94: Europe Market Attractiveness by Packaging, 2023 to 2033

Figure 95: Europe Market Attractiveness by Sales Channel, 2023 to 2033

Figure 96: Europe Market Attractiveness by Country, 2023 to 2033

Figure 97: Asia Pacific Market Value (US$ Million) by ABV Content, 2023 to 2033

Figure 98: Asia Pacific Market Value (US$ Million) by Packaging, 2023 to 2033

Figure 99: Asia Pacific Market Value (US$ Million) by Sales Channel, 2023 to 2033

Figure 100: Asia Pacific Market Value (US$ Million) by Country, 2023 to 2033

Figure 101: Asia Pacific Market Value (US$ Million) Analysis by Country, 2018 to 2033

Figure 102: Asia Pacific Market Volume (Litre) Analysis by Country, 2018 to 2033

Figure 103: Asia Pacific Market Value Share (%) and BPS Analysis by Country, 2023 to 2033

Figure 104: Asia Pacific Market Y-o-Y Growth (%) Projections by Country, 2023 to 2033

Figure 105: Asia Pacific Market Value (US$ Million) Analysis by ABV Content, 2018 to 2033

Figure 106: Asia Pacific Market Volume (Litre) Analysis by ABV Content, 2018 to 2033

Figure 107: Asia Pacific Market Value Share (%) and BPS Analysis by ABV Content, 2023 to 2033

Figure 108: Asia Pacific Market Y-o-Y Growth (%) Projections by ABV Content, 2023 to 2033

Figure 109: Asia Pacific Market Value (US$ Million) Analysis by Packaging, 2018 to 2033

Figure 110: Asia Pacific Market Volume (Litre) Analysis by Packaging, 2018 to 2033

Figure 111: Asia Pacific Market Value Share (%) and BPS Analysis by Packaging, 2023 to 2033

Figure 112: Asia Pacific Market Y-o-Y Growth (%) Projections by Packaging, 2023 to 2033

Figure 113: Asia Pacific Market Value (US$ Million) Analysis by Sales Channel, 2018 to 2033

Figure 114: Asia Pacific Market Volume (Litre) Analysis by Sales Channel, 2018 to 2033

Figure 115: Asia Pacific Market Value Share (%) and BPS Analysis by Sales Channel, 2023 to 2033

Figure 116: Asia Pacific Market Y-o-Y Growth (%) Projections by Sales Channel, 2023 to 2033

Figure 117: Asia Pacific Market Attractiveness by ABV Content, 2023 to 2033

Figure 118: Asia Pacific Market Attractiveness by Packaging, 2023 to 2033

Figure 119: Asia Pacific Market Attractiveness by Sales Channel, 2023 to 2033

Figure 120: Asia Pacific Market Attractiveness by Country, 2023 to 2033

Figure 121: MEA Market Value (US$ Million) by ABV Content, 2023 to 2033

Figure 122: MEA Market Value (US$ Million) by Packaging, 2023 to 2033

Figure 123: MEA Market Value (US$ Million) by Sales Channel, 2023 to 2033

Figure 124: MEA Market Value (US$ Million) by Country, 2023 to 2033

Figure 125: MEA Market Value (US$ Million) Analysis by Country, 2018 to 2033

Figure 126: MEA Market Volume (Litre) Analysis by Country, 2018 to 2033

Figure 127: MEA Market Value Share (%) and BPS Analysis by Country, 2023 to 2033

Figure 128: MEA Market Y-o-Y Growth (%) Projections by Country, 2023 to 2033

Figure 129: MEA Market Value (US$ Million) Analysis by ABV Content, 2018 to 2033

Figure 130: MEA Market Volume (Litre) Analysis by ABV Content, 2018 to 2033

Figure 131: MEA Market Value Share (%) and BPS Analysis by ABV Content, 2023 to 2033

Figure 132: MEA Market Y-o-Y Growth (%) Projections by ABV Content, 2023 to 2033

Figure 133: MEA Market Value (US$ Million) Analysis by Packaging, 2018 to 2033

Figure 134: MEA Market Volume (Litre) Analysis by Packaging, 2018 to 2033

Figure 135: MEA Market Value Share (%) and BPS Analysis by Packaging, 2023 to 2033

Figure 136: MEA Market Y-o-Y Growth (%) Projections by Packaging, 2023 to 2033

Figure 137: MEA Market Value (US$ Million) Analysis by Sales Channel, 2018 to 2033

Figure 138: MEA Market Volume (Litre) Analysis by Sales Channel, 2018 to 2033

Figure 139: MEA Market Value Share (%) and BPS Analysis by Sales Channel, 2023 to 2033

Figure 140: MEA Market Y-o-Y Growth (%) Projections by Sales Channel, 2023 to 2033

Figure 141: MEA Market Attractiveness by ABV Content, 2023 to 2033

Figure 142: MEA Market Attractiveness by Packaging, 2023 to 2033

Figure 143: MEA Market Attractiveness by Sales Channel, 2023 to 2033

Figure 144: MEA Market Attractiveness by Country, 2023 to 2033