Pet parenting is booming around the world, as a mounting number of millennials are showing an inclination towards considering adopting pets as important as having children.
Dogs are not only among the most popular pets, but the younger generation is seen to be considering dogs as a part of the family. This is triggering new trends in the pet foods industry.
With the increasing growth of the pet foods space, the demand for specialized dog food products that can suit the needs according to the breed has grown significantly.
End users' awareness about the unique food requirements of large breed dogs is expected to be among the most important factors to drive the growth of the large breed dog food market in the coming years.
With the increasing number of pet parents around the world, their awareness about their dogs’ health and nutritional requirements is also growing at an equally rapid pace.
New-age technologies and spread of knowledge have had an immense impact of pet parents’ purchasing habits, as their dogs’ unique nutritional requirements majorly impact their buying decisions.
Large breed dogs usually grow much faster than small breed dogs and this makes this extremely sensitive to their nutritional intake and diets. An imbalance in nutrients given to large breed dogs can affect overall health, and most often it leads to the risk of overnutrition.
In addition to this, failing to control the diet of large breed puppies at a young age can also lead to severe risks of developing orthopedic diseases and musculoskeletal issues such as dysplasia and arthritis later in these dogs’ lives.
This creates the ultimate need for balanced diets and specific nutritional recipes of large breed dog foods that can prevent the development of various health disorders such as obesity, bloating, and other orthopedic disorders among large breed dogs.
Growing awareness about all these facts among the modern pet owners is expected to contribute to the increasing growth of the large breed dog food market.
While puppies continue to remain among the most popular pets adopted across the world, pet parents are reaching the understanding of the fact that picking the right diet for dogs is equal to picking the large breed dog food with the right ingredients.
Pet parents today are understanding the importance of right and balanced diets, and consequently, they are choosing large breed dog foods based on multiple parameters such as the age of the dog, breed size, allergies, and special nutritional needs of their pet.
This is leading to triggering the demand for customized and personalised large breed dog food products in the global market. End users are preferring the products that specifically cater to their requirements according to these parameters, with the ultimate aim to feed their large breed dogs the right nutrients and balanced diets.
In the coming years, leading players in the large breed dog food market are expected to offer the option to customize their products according to the end users’ diet and nutritional requirements. Furthermore, addition of expert advice services is also expected to help them gain a competitive edge in the global market in the coming years.
Based on the geographical factors, the large breed dog food market is broadly segmented into seven regions - North America, Latin America, Europe, East Asia, South Asia, Oceania, and Middle East & Africa.
Pet owners’ awareness about the varying needs of dog foods that mainly depend on the dog breed is significantly high in the western countries. This boosts the growth potential for manufacturers and distributors in the North American and European markets for large breed dog food products.
The stronghold of global brands and large manufacturing companies in the United States is among the most prominent reasons why the North American market for large breed dog food holds a significant revenue share in the global market.
Market leaders have maintained a momentum in the region with introducing innovative large breed dog food recipes to offer relevant nutrients to suit the large breed dogs’ needs.
In the coming years, North America and Europe are expected to continue to be the lucrative markets for stakeholders in the large breed dog food market.
In addition, the evolving culture of pet parenting in developing economies in the Asia Pacific region will also create new growth opportunities for global brands. This may trigger market players to launch their brands in developing countries such as China and India as well as Japan, in the foreseeable future.
Royal Canin is a French company that produces and supplies dog and cat food products, and exports it to the international market. Some of the popular pet food products that the brand offers include Royal Canin Professional Energy, Royal Canin Starter, Royal Canin Mini Weight Care, and Royal Canin Mini Aging Care.
Pedigree Petfoods - a subsidiary of the American group Mars Incorporated, and a global brand specializing in pet food - is headquartered in Virginia, United States. The company offers dog food products that are specially targeted at health concerns of large breed dogs.
Some of the popular products Pedigree Petfoods offers include Pedigree Large Breed Nutrition for Dogs, Pedigree Choice Cuts in Gravy, Dentastix Treats, Breathbuster Treats, and Pedigree Healthy Joints Food for Dogs.
Eukanuba is a brand that sells dog food and cat food products that are owned and manufactured by Mars, Inc. Spectrum Brands, Europe. The brand’s product line includes around 13 dry dog food products, out of which, two recipes are for the growth of puppies, one is for dogs through all life stages.
The brand claims that the rest of the ten products meet the nutrient profiles established by AAFCO (American Feed Control Officials) for adult dog maintenance. Some of the popular products by the brand include Eukanuba Puppy Large Breed, Eukanuba Adult Weight Control Large Breed, Eukanuba Adult Maintenance, and Eukanuba Adult Weight Control.
Large Breed Dog Food Market: Competitive Landscape (this is an indicative list – full list of key players available upon request)
The large breed dog food market can be segmented on the basis of the following:
By Food Type
By Flavor Type
By Application
By Price Range
By Sales Channel
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Large Breed Dog Food Market
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